SoFi (SOFI) AI Stock Analysis

• Market Cap: $32.20B
• Dividend Yield: N/A
• Average Volume (3M): 77.60M
• Price to Earnings (P/E): 51.0
• Beta (1Y): 2.20
• Revenue Growth: 22.40%
• EPS Growth: 215.81%
• Country: US
• Employees: 5,000
• Sector: Financial
• Sector Strength: 70
• Industry: Financial - Credit Services
• EPS (TTM): 0.11
• Shares Outstanding: 1,185,385,500
• 10 Day Avg. Volume: 85,511,894
• 30 Day Avg. Volume: 77,604,619
• PEG Ratio: -0.14
• Price to Book (P/B): 2.48
• Price to Sales (P/S): 4.37
• P/FCF Ratio: -12.60
• Enterprise Value/Market Cap: 1.03
• Enterprise Value/Revenue: 7.47
• Enterprise Value/Gross Profit: 10.08
• Enterprise Value/Ebitda: 35.60
• 1Y Price Target: $27.21
• Price Target Upside: -3.54% Downside
• Rating Consensus: Hold
• Number of Analyst Covering: 16
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 68 Neutral
• Price Target: $30.00 ▲(6.35% Upside)

SoFi's overall stock score reflects strong financial performance and positive earnings call sentiment, indicating robust growth and strategic positioning in the fintech space. However, high valuation and cash flow management challenges present risks. The technical analysis suggests a neutral market sentiment, while the absence of corporate events data did not impact the score.

Positive Factors

Revenue Growth

SoFi's strong revenue growth indicates effective expansion and market penetration, supporting long-term business sustainability and competitive positioning.

Member and Product Growth

Significant growth in membership and product offerings enhances customer base, driving recurring revenue and strengthening SoFi's market presence.

Lending Platform Performance

Robust performance in lending underscores SoFi's core business strength, contributing to revenue stability and reinforcing its fintech leadership.

Negative Factors

Cash Flow Management

Persistent cash flow challenges may hinder SoFi's ability to reinvest and grow, posing risks to financial flexibility and long-term operational health.

Tech Platform Challenges

Unresolved tech platform issues could limit growth opportunities and affect SoFi's ability to innovate and compete in the evolving fintech landscape.

Interest Rate Impact

Rising interest rates may pressure SoFi's lending margins and demand, impacting profitability and growth in the interest-sensitive segments.

SoFi Business Overview & Revenue Model

Company Description

SoFi, or Social Finance, Inc., is a financial technology company based in the United States that offers a range of financial products and services. Founded in 2011, SoFi initially gained prominence through its student loan refinancing platform but has since expanded its offerings to include personal loans, mortgages, investment services, and insurance products. The company operates primarily in the fintech sector, leveraging technology to provide accessible financial solutions and enhance user experience.

How the Company Makes Money

SoFi generates revenue through various channels primarily focused on lending and financial services. Its main revenue streams include interest income from loans, fees from financial products, and investment income. For instance, SoFi earns interest from personal loans, student loans, and mortgages, which comprise a significant portion of its income. Additionally, the company charges fees for its investment platform, which allows users to invest in stocks and ETFs, and earns revenue from its credit card services. SoFi has also formed strategic partnerships with financial institutions and technology providers to enhance its product offerings, leading to further monetization opportunities through cross-selling and customer acquisition. Furthermore, SoFi's membership model provides additional avenues for growth, as members gain access to various financial services and products, fostering customer loyalty and recurring revenue.

SoFi Financial Statement Overview

Summary

SoFi has shown significant improvements in revenue growth and profitability, with positive trends in net profit margins and return on equity. The balance sheet is relatively strong with moderate leverage, but past high leverage levels pose a potential risk. Cash flow management remains a challenge, with negative operating cash flows despite improvements in free cash flow growth. Overall, the company is on a positive trajectory but needs to address cash flow stability to ensure sustainable growth.

Income Statement

SoFi has demonstrated strong revenue growth with a TTM revenue growth rate of 6.91% and improving profitability metrics. The gross profit margin remains robust at 72.73%, and the net profit margin has turned positive at 13.50% in the TTM period. The EBIT and EBITDA margins have also improved, indicating better operational efficiency. However, the company has experienced volatility in its margins over the years, which poses a risk to consistent profitability.

Balance Sheet

The balance sheet shows a moderate debt-to-equity ratio of 0.51, indicating a balanced approach to leveraging. Return on equity has improved to 8.58% in the TTM period, reflecting better utilization of shareholder funds. The equity ratio is stable, suggesting a solid capital structure. However, the company has had high leverage in the past, which could be a potential risk if not managed properly.

Cash Flow

Cash flow metrics indicate challenges, with negative operating and free cash flows in the TTM period. Despite a significant improvement in free cash flow growth rate at 49.99%, the operating cash flow to net income ratio remains negative, highlighting cash flow management issues. The free cash flow to net income ratio is positive, suggesting some ability to cover net income with free cash flow, but overall cash flow stability remains a concern.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	4.44B	3.70B	2.90B	1.76B	1.09B	751.14M
Gross Profit	3.29B	2.58B	2.05B	1.52B	977.30M	565.53M
EBITDA	931.71M	436.84M	-99.74M	-167.36M	-379.61M	-258.69M
Net Income	640.24M	498.67M	-300.74M	-320.41M	-483.94M	-224.05M
Balance Sheet
Total Assets	45.29B	36.25B	30.07B	19.01B	9.18B	8.56B
Cash, Cash Equivalents and Short-Term Investments	5.76B	4.34B	3.59B	1.46B	689.62M	872.58M
Total Debt	2.81B	3.20B	5.36B	5.63B	4.19B	5.06B
Total Liabilities	36.51B	29.73B	24.52B	13.48B	4.48B	5.51B
Stockholders Equity	8.78B	6.53B	5.55B	5.53B	4.70B	3.05B
Cash Flow
Free Cash Flow	-3.18B	-1.28B	-7.35B	-7.36B	-1.40B	-503.88M
Operating Cash Flow	-2.95B	-1.12B	-7.23B	-7.26B	-1.35B	-479.34M
Investing Cash Flow	-5.90B	-4.82B	-1.89B	-106.33M	110.19M	258.95M
Financing Cash Flow	5.84B	5.03B	10.89B	8.44B	684.99M	853.75M

SoFi Technical Analysis

• Technical Analysis Sentiment: Neutral
• Last Price: 28.21
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SOFI, the sentiment is Neutral. The current price of 28.21 is below the 20-day moving average (MA) of 28.73, above the 50-day MA of 27.64, and above the 200-day MA of 18.86, indicating a neutral trend. The MACD of 0.49 indicates Positive momentum. The RSI at 49.15 is Neutral, neither overbought nor oversold. The STOCH value of 25.42 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for SOFI.

SoFi Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
OMF	77 Outperform	$7.09B	10.22	21.41%	7.46%	9.51%	29.38%
SYF	72 Outperform	$26.49B	8.04	21.64%	1.57%	-6.38%	19.65%
SOFI	68 Neutral	$32.20B	50.98	8.59%	―	22.40%	215.81%
Sector *	68 Neutral	$18.00B	11.42	9.92%	3.81%	9.73%	1.22%
SLM	64 Neutral	$5.43B	9.43	27.85%	1.95%	0.59%	-1.11%
ALLY	56 Neutral	$11.90B	23.26	4.25%	3.06%	-6.89%	-33.20%
UPST	48 Neutral	$3.67B	169.45	4.81%	―	73.29%	―

SoFi Corporate Events

SoFi Technologies Reports Strong Q3 2025 Results

SoFi Technologies Inc. is a digital financial services company offering a comprehensive suite of financial products and services, including lending, investing, and banking, with a focus on innovation in fintech.

SoFi Technologies Reports Record Growth and Optimism

SoFi Technologies Inc. recently held its Q3 2025 earnings call, where the overall sentiment was notably optimistic. The company reported strong financial performance, record growth in both members and products, and a successful capital raise. SoFi’s strides in product innovation, particularly in the areas of crypto and blockchain, were also highlighted, despite acknowledging some economic and competitive risks.

SoFi CEO Enters Prepaid Variable Forward Contract

On August 28, 2025, SoFi‘s CEO, Anthony Noto, entered into a prepaid variable forward contract involving 1,500,000 shares of the company’s common stock. This contract allows Mr. Noto to receive an upfront cash payment of $24,107,850 while retaining voting and dividend rights. The contract is set to mature in 2028, at which point Mr. Noto can settle in shares or cash, depending on the stock price. This move provides liquidity and maintains Mr. Noto’s equity position in the company, reflecting his continued confidence in SoFi’s stock, as he has not sold any shares since 2018 and has been actively purchasing more.

The most recent analyst rating on (SOFI) stock is a Buy with a $28.00 price target. To see the full list of analyst forecasts on SoFi stock, see the SOFI Stock Forecast page.