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FirstCash
(NASDAQ:FCFS)
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Rating:71Outperform
Price Target:
$253.00
▲(22.36% Upside)
Action:Reiterated
Date:06/24/26
FCFS scores well primarily on strong cash generation and solid operating profitability, with supportive (but slightly extended) technical momentum. The overall score is held back by a relatively high P/E and mixed leverage signals in the balance sheet history, despite positive strategic developments from the Ramsdens acquisition and recent financing.
Positive Factors
Strong cash generation
Consistent high operating and free cash flow provides durable funding for store rollouts, M&A, dividends and debt servicing. Strong cash conversion (~90% of net income) reduces reliance on external financing and supports long-term capital allocation flexibility despite cyclical retail volumes.
Negative Factors
Volatile leverage history
Wide swings in leverage across reporting periods indicate sensitivity to financing cycles and transaction timing. Periods of materially higher debt increase refinancing, covenant and interest-rate risk, potentially constraining investment or forcing deleveraging during adverse conditions.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong cash generation
Consistent high operating and free cash flow provides durable funding for store rollouts, M&A, dividends and debt servicing. Strong cash conversion (~90% of net income) reduces reliance on external financing and supports long-term capital allocation flexibility despite cyclical retail volumes.
Read all positive factors
FirstCash (FCFS) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$9.95B
Dividend Yield0.99%
Average Volume (3M)401.86K
Price to Earnings (P/E)28.3
Beta (1Y)0.12
Revenue Growth14.39%
EPS Growth27.91%
CountryUS
Employees20,000
SectorFinancial
Sector Strength70
IndustryFinancial - Credit Services
Share Statistics
EPS (TTM)8.00
Shares Outstanding43,836,685
10 Day Avg. Volume528,580
30 Day Avg. Volume401,864
Financial Highlights & Ratios
PEG Ratio0.79
Price to Book (P/B)3.15
Price to Sales (P/S)1.96
P/FCF Ratio13.50
Enterprise Value/Market Cap1.24
Enterprise Value/Revenue3.17
Enterprise Value/Gross Profit6.38
Enterprise Value/Ebitda11.84
Forecast
1Y Price Target
$243.50Price Target Upside17.76% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering3
EPS Forecast (FY)10.92
Revenue Forecast (FY)$4.26B
FirstCash Business Overview & Revenue Model
Company Description
FirstCash Holdings, Inc., along with its affiliates, oversees a widespread network of retail pawn shops throughout the United States, Mexico, and other parts of Latin America. These establishments provide monetary loans against a diverse range of ...
How the Company Makes Money
FirstCash makes money mainly through two interconnected activities within its pawn operations: (1) pawn service charges/fees and (2) retail merchandise sales. In a pawn transaction, a customer pledges an item of personal property as collateral and...
FirstCash Financial Statement Overview
Summary
Income Statement
78
Positive
Balance Sheet
62
Positive
Cash Flow
81
Very Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 3.88B | 3.66B | 3.39B | 3.15B | 2.73B | 1.70B |
| Gross Profit | 1.93B | 1.89B | 1.63B | 1.51B | 1.26B | 919.15M |
| EBITDA | 1.04B | 999.78M | 986.25M | 906.71M | 851.67M | 257.62M |
| Net Income | 354.49M | 330.38M | 258.81M | 219.30M | 253.50M | 124.91M |
Balance Sheet | ||||||
| Total Assets | 5.36B | 5.30B | 4.48B | 4.29B | 3.90B | 3.84B |
| Cash, Cash Equivalents and Short-Term Investments | 130.74M | 125.20M | 175.09M | 127.02M | 117.33M | 120.05M |
| Total Debt | 2.61B | 2.82B | 2.05B | 1.92B | 1.67B | 1.59B |
| Total Liabilities | 3.06B | 3.02B | 2.42B | 2.29B | 2.03B | 2.03B |
| Stockholders Equity | 2.30B | 2.28B | 2.05B | 2.00B | 1.88B | 1.81B |
Cash Flow | ||||||
| Free Cash Flow | 550.82M | 531.04M | 471.71M | 355.99M | 433.72M | 181.28M |
| Operating Cash Flow | 612.93M | 585.94M | 539.96M | 416.14M | 469.31M | 223.30M |
| Investing Cash Flow | -893.77M | -828.04M | -441.59M | -462.33M | -336.44M | -744.64M |
| Financing Cash Flow | 250.13M | 176.41M | -38.19M | 51.31M | -139.27M | 576.99M |
FirstCash Technical Analysis
Positive
206.77
Price Trends
221.74
Positive
206.83
Positive
182.79
Positive
Market Momentum
-0.73
Positive
51.77
Neutral
47.89
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FCFS, the sentiment is Positive. The current price of 206.77 is below the 20-day moving average (MA) of 221.18, below the 50-day MA of 221.74, and above the 200-day MA of 182.79, indicating a bullish trend. The MACD of -0.73 indicates Positive momentum. The RSI at 51.77 is Neutral, neither overbought nor oversold. The STOCH value of 47.89 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for FCFS.
FirstCash Risk Analysis
FirstCash disclosed 36 risk factors in its most recent earnings report. FirstCash reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
FirstCash Peers Comparison
UnderperformOutperform
Sector (68)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
73 Outperform | $5.85B | 17.98 | 24.88% | ― | 17.46% | 46.61% | |
71 Outperform | $9.95B | 28.34 | 15.91% | 0.99% | 14.39% | 27.91% | |
68 Neutral | $18.00B | 11.42 | 9.92% | 3.81% | 9.73% | 1.22% | |
67 Neutral | $2.19B | 14.77 | 13.94% | ― | 22.81% | 47.41% | |
67 Neutral | $6.87B | 8.81 | 23.62% | 6.07% | 7.80% | 42.28% | |
58 Neutral | $965.09M | 27.58 | 9.36% | ― | 3.70% | -54.55% | |
48 Neutral | $697.22M | -2.56 | -26.42% | ― | 12.38% | -498.81% |
* Financial Sector Average
FCFS
FirstCash
221.97
87.40
64.95%
EZPW
EZCORP
35.59
21.55
153.49%
PRAA
Pra Group
18.28
2.90
18.86%
WRLD
World Acceptance
207.98
34.70
20.03%
OMF
OneMain Holdings
59.50
4.35
7.89%
ENVA
Enova International
235.19
119.05
102.51%
FirstCash Corporate Events
Business Operations and StrategyDividendsFinancial DisclosuresM&A Transactions
FirstCash to Acquire Ramsdens in All-Cash Deal
Positive
Jun 23, 2026
On June 23, 2026, FirstCash announced a recommended all-cash acquisition of U.K.-listed Ramsdens Holdings, valuing the target’s equity at about £206 million, including an interim dividend, with Ramsdens shareholders to receive 600 pence...
Business Operations and StrategyShareholder Meetings
FirstCash completes reincorporation from Delaware to Texas
Neutral
Jun 19, 2026
FirstCash Holdings, Inc. completed its previously approved reincorporation from Delaware to Texas on June 18, 2026, after stockholders voted in favor of the move at the June 9, 2026 annual meeting. At the effective time, the company’s govern...
Business Operations and StrategyExecutive/Board ChangesShareholder Meetings
FirstCash Shareholders Endorse Directors and Texas Reincorporation
Positive
Jun 9, 2026
At its June 9, 2026 annual meeting, FirstCash Holdings, Inc. reported a high stockholder turnout, with more than 95% of eligible shares represented, and secured three-year board terms for director nominees Daniel E. Berce, Mikel D. Faulkner and Ra...
Business Operations and StrategyFinancial Disclosures
FirstCash Highlights Strong Profit Growth in New Presentation
Positive
May 12, 2026
FirstCash Holdings, Inc. has released a new investor presentation dated May 2026 on its corporate website, detailing the company’s performance and outlook. The materials highlight that, for the trailing twelve months ended March 31, 2026, re...
Private Placements and Financing
FirstCash Completes $750 Million Senior Notes Offering
Positive
May 1, 2026
On May 1, 2026, FirstCash Holdings, Inc. closed a privately placed $750 million offering of 6.125% senior unsecured notes due May 1, 2034, issued by its wholly owned subsidiary FirstCash, Inc. The notes, guaranteed by the parent and key domestic s...
Business Operations and StrategyPrivate Placements and Financing
FirstCash Upsizes Private Offering of Senior Unsecured Notes
Positive
Apr 29, 2026
On April 28, 2026, FirstCash Holdings, Inc. announced that its subsidiary FirstCash, Inc. had upsized and priced a private offering of $750 million in senior unsecured notes due 2034, paying 6.125% interest semi-annually, an increase of $150 milli...
Business Operations and StrategyPrivate Placements and Financing
FirstCash Launches $600 Million Senior Notes Offering
Positive
Apr 27, 2026
On April 27, 2026, FirstCash announced that its wholly owned unit FirstCash, Inc. had launched a $600 million private offering of unsecured senior notes due 2034, guaranteed by the parent company and key domestic subsidiaries. The proceeds are ear...
Business Operations and StrategyFinancial Disclosures
FirstCash Highlights Strong Q1 2026 Results and Outlook
Positive
Apr 24, 2026
FirstCash Holdings, Inc., a major pawn store operator serving largely credit-challenged consumers in the U.S., Latin America and the U.K., has released its latest investor presentation on its corporate website, detailing its operating model and fo...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.