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McDonald's Corporation (MCD)
NYSE:MCD

McDonald's (MCD) AI Stock Analysis

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MCD

McDonald's

(NYSE:MCD)

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Outperform 75 (OpenAI - 5.2)
Rating:75Outperform
Price Target:
$369.00
▲(12.08% Upside)
Action:UpgradedDate:02/19/26
The score is driven primarily by strong profitability and cash generation, reinforced by positive technical momentum and upbeat 2026 guidance for unit growth and margin expansion. The main offsets are balance-sheet risk (negative equity and high debt) and a relatively rich valuation (P/E 27.4), with near-term headwinds (weather, China macro, higher interest expense and CapEx) moderating the upside.
Positive Factors
High Profitability & Margin Resilience
Sustained industry-leading margins indicate durable pricing power, operational efficiency and strong unit economics. High margins support reinvestment, dividend payouts and buybacks, and provide a cushion against cyclical revenue dips over the next 2–6 months and beyond.
Robust Cash Generation
Consistent, large free cash flow and strong cash conversion (~70% of net income) underpin a capital-light growth model and steady capital returns. This cash capacity funds unit expansion, tech investments and shareholder distributions without relying on volatile capital markets.
Scalable Franchised Model & Growth Pipeline
A predominantly franchised footprint enables asset-light unit growth that scales royalty and rental income as system sales expand. Aggressive, multi-year restaurant additions and developer-license growth improve long-term revenue mix and geographic diversification while preserving company cash.
Negative Factors
Elevated Leverage & Negative Equity
Negative equity and high absolute debt raise financial vulnerability: less accounting cushion and greater interest sensitivity. In a downturn or rising-rate environment this constrains strategic flexibility, increases refinancing risk, and limits optionality for large M&A or aggressive buybacks.
Rising CapEx and Interest Expense
Higher planned capital outlays and rising interest costs compress free cash flow available for dividends and buybacks, and raise execution stakes. As investments scale (stores, tech), misexecution risks grow and near-term cash flexibility is reduced versus prior lower-capex years.
Regional Macro & Execution Risks
Persistent China and regional macro weakness can blunt unit economics and comps where expansion is concentrated. Concurrent tech and operational rollouts create execution risk: failures or delays reduce expected digital/loyalty benefits and could pressure franchisee economics long term.

McDonald's (MCD) vs. SPDR S&P 500 ETF (SPY)

McDonald's Business Overview & Revenue Model

Company DescriptionMcDonald's Corporation operates and franchises McDonald's restaurants in the United States and internationally. Its restaurants offer hamburgers and cheeseburgers, chicken sandwiches and nuggets, wraps, fries, salads, oatmeal, shakes, desserts, sundaes, soft serve cones, bakery items, soft drinks, coffee, and beverages and other beverages, as well as breakfast menu, including biscuit and bagel sandwiches, breakfast burritos, hotcakes, and other sandwiches. As of December 31, 2021, the company operated 40,031 restaurants. McDonald's Corporation was founded in 1940 and is headquartered in Chicago, Illinois.
How the Company Makes MoneyMcDonald's generates revenue through multiple streams, primarily from the sale of food and beverages at its restaurants. The company's revenue model is structured around both company-operated and franchised locations. In franchised restaurants, McDonald's earns a significant portion of its revenue from franchise fees, which include an initial franchise fee and ongoing royalties based on a percentage of the franchisee's sales. Additionally, the company profits from the sale of food and supplies to these franchises. McDonald's also benefits from real estate transactions, as it often owns the land and buildings where its restaurants are located, generating rental income. Strategic partnerships, such as collaborations with beverage companies like Coca-Cola, and marketing initiatives also contribute to its earnings. Overall, McDonald's financial performance is bolstered by its strong brand presence, diversified menu offerings, and efficient operational model.

McDonald's Key Performance Indicators (KPIs)

Any
Any
Comparable Sales Growth
Comparable Sales Growth
Measures the increase or decrease in sales at existing locations, providing insight into the company's ability to grow sales without expanding its footprint. It reflects customer demand and operational efficiency.
Chart InsightsComparable sales decelerated from the post‑COVID rebound and troughed in early 2025 before rebounding into mid‑2025; that bounce aligns with management’s Q3 2025 report of >3.5% global comps, suggesting value relaunches, menu innovation and new beverage tests are restoring occasions, while international strength offsets U.S. lower‑income traffic weakness and persistent inflation that could cap margin upside.
Data provided by:The Fly

McDonald's Earnings Call Summary

Earnings Call Date:Feb 11, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Apr 23, 2026
Earnings Call Sentiment Positive
The call emphasized strong operational momentum (robust comps, guest growth, record marketing activations), aggressive unit expansion, meaningful digital/loyalty progress, and solid margins — while acknowledging manageable headwinds (weather-related Q1 drag, regional macro pressure especially China, margin pressures earlier in the year, and ongoing investments and execution risks). The positive growth, margin resilience in Q4, and clear multi-year development and digital targets substantially outweigh the listed challenges.
Q4-2025 Updates
Positive Updates
Strong System-Wide Sales Growth
System-wide sales of nearly $140 billion in 2025, up 5.5% in constant currency for the full year, reflecting accelerating new restaurant openings and broad-based comp strength.
Robust Comparable Sales and Guest Count Momentum
Global comparable sales up 5.7% in Q4 2025 with positive comparable guest counts; U.S. Q4 comps up 6.8% (driven by check and guest count growth); International operated markets comps up 5.2%; International developmental license markets comps up 4.5%.
Store Growth Acceleration
Opened ~2,275 gross restaurants in 2025 (net openings ~1,880); targeting ~2,600 gross openings in 2026 and on track for 50,000 restaurants by end of 2027; expecting ~4.5% unit growth in 2026 from ~2,100 net restaurant additions.
Marketing and Cultural Reach
Record-setting global campaigns: largest global campaign (Minecraft movie), MONOPOLY drove ~500 million games played and significant digital acquisition, Grinch campaign produced the highest single sales day in company history and sold ~50 million pairs of themed socks in early days of the promotion.
Loyalty and Digital Expansion
Major digital traction: ~46 million 90-day active users in the U.S. app (during MONOPOLY) and nearly 210 million 90-day active users across 70 markets in 2025; loyalty members demonstrated materially higher visit frequency (example: U.S. customers visited ~10.5x before joining and ~26x after joining).
Menu and Category Wins
Successful menu innovations and rollouts: Snack Wraps return in U.S., McWings in Australia, Big Arch scaling (permanent in UK), Best Burger rolled out in 85+ markets, McCrispy equity deployed in major markets, and chicken category share grew across top 10 markets.
Financial Performance and Margin Resilience
Adjusted EPS of $3.12 for the quarter (includes $0.10 FX benefit); adjusted EPS on a constant currency basis up ~7% YoY for the quarter; full-year adjusted operating margin of 46.9%; total restaurant margin dollars > $15 billion; targeting operating margin expansion in 2026.
Capital Allocation and Cash Conversion
2025 CapEx of $3.4 billion (slightly above guidance as investments accelerated); 2026 CapEx guidance $3.7–$3.9 billion to support openings; targeting net income to free cash flow conversion in low- to mid-80% range (84% in 2025); continued dividend priority and share repurchases with excess FCF.
Negative Updates
Challenging Industry Backdrop and Macro Pressure
Company noted a generally challenging QSR industry environment in 2025 and expects many markets to remain challenging in 2026; China faces macroeconomic pressures though McDonald's maintained share.
Near-Term Weather and Q1 Headwinds
Severe weather in the U.S. in late January 2026 estimated to have reduced Q1 results by ~100 basis points; management expects Q1 comps to decelerate sequentially from Q4.
Earlier Margin Pressure at Restaurant Level
Restaurant-level margins were described as 'flattish' year-over-year in some periods; earlier quarters faced margin pressure from lower top-line growth combined with higher inflation, though Q4 showed margin improvement.
Rising Interest Expense and Cost Pressures
Expect interest expense to increase ~4%–6% in 2026 due to higher average interest rates; continued investments (technology, GBS) increase G&A to targeted ~2.2% of system-wide sales.
Capital Spend Above Prior Baseline
CapEx in 2025 was slightly above the prior high-end expectation (driven by FX and being ahead on development pipeline); 2026 CapEx will increase further ($3.7–$3.9B), raising near-term cash requirements.
China and Some Regional Macro Risks
China continues to experience macroeconomic pressures affecting growth dynamics despite expansion (opened >1,000 restaurants in 2025); parts of Latin America and other regions noted as pressured.
Operational/Execution Work Remaining (Tech Stack & Tests)
Management acknowledged remaining work to complete the common global tech stack and scale new technology capabilities; ongoing tests (beverages, chicken, kitchen innovations) mean further execution risk as ideas scale system-wide.
Potential Franchisee Margin Sensitivity
Some franchisee-level concerns implied around value programs and temporary company support (support is described as timely, targeted and temporary) and franchisees set pricing, so system-level tradeoffs remain.
Company Guidance
McDonald’s 2026 guidance forecasts an acceleration in restaurant growth and disciplined financials: targeting ~2,600 gross openings (≈2,100 net additions, ~4.5% unit growth) — including ~750 gross in U.S. & IOM and >1,800 in IDL (about 1,000 in China) — with net restaurant expansion contributing roughly 2.5% to system-wide sales; adjusted operating margin is expected to be in the mid‑ to high‑40% range (expanding from 46.9% in 2025), G&A about 2.2% of system-wide sales, interest expense up ~4–6%, an effective tax rate of ~21–23% (quarterly variability possible), a full‑year FX tailwind to EPS of ~$0.20–$0.30, CapEx of $3.7–$3.9B (vs. $3.4B in 2025), and a targeted net income to free cash flow conversion in the low‑ to mid‑80% range (84% in 2025); the company remains on track for 50,000 restaurants by end‑2027.

McDonald's Financial Statement Overview

Summary
Operations are very strong (high profitability with ~32% net margin and ~46% EBIT margin, plus solid cash generation with ~$10.6B operating cash flow and ~$7.2B free cash flow TTM). The key drag is balance-sheet risk: persistently negative equity (TTM about -$1.8B) alongside elevated and rising total debt (~$68.3B), which weakens the overall financial profile despite resilient earnings.
Income Statement
86
Very Positive
McDonald’s shows strong and consistent profitability, with TTM (Trailing-Twelve-Months) net margin around 32% and EBIT margin around 46%, supported by a solid gross margin near 57%. Revenue has been steadily rising from 2022–TTM, though growth has moderated (TTM growth ~2.4% versus stronger expansion in earlier years), and net income in TTM is only modestly above 2024—suggesting more of a mature, steady-growth profile than a high-growth one.
Balance Sheet
38
Negative
The balance sheet is the key weak spot: stockholders’ equity is negative across all periods shown (TTM about -$1.8B), which makes equity-based leverage metrics unfavorable and signals a thinner accounting capital cushion. Total debt is also elevated and has increased notably into TTM (~$68.3B), raising financial risk even though total assets have grown and the business remains profitable.
Cash Flow
78
Positive
Cash generation is strong, with TTM (Trailing-Twelve-Months) operating cash flow of about $10.6B and free cash flow of about $7.2B. Free cash flow runs at roughly 70% of net income (TTM), indicating earnings are meaningfully backed by cash, though free cash flow growth is slightly negative in TTM (down ~2.5%) and the cash flow coverage vs. earnings has softened versus 2024.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue26.89B25.92B25.50B23.18B23.22B
Gross Profit15.31B14.71B14.56B13.21B12.58B
EBITDA14.22B13.95B13.86B10.90B12.18B
Net Income8.56B8.22B8.47B6.18B7.55B
Balance Sheet
Total Assets59.52B55.18B56.15B50.44B53.85B
Cash, Cash Equivalents and Short-Term Investments774.00M1.08B4.58B2.58B4.71B
Total Debt68.27B51.95B53.09B48.70B49.35B
Total Liabilities61.31B58.98B60.85B56.44B58.46B
Stockholders Equity-1.79B-3.80B-4.71B-6.00B-4.60B
Cash Flow
Free Cash Flow7.19B6.67B7.25B5.49B7.10B
Operating Cash Flow10.55B9.45B9.61B7.39B9.14B
Investing Cash Flow-3.82B-5.35B-3.18B-2.68B-2.17B
Financing Cash Flow-7.13B-7.50B-4.37B-6.58B-5.60B

McDonald's Technical Analysis

Technical Analysis Sentiment
Positive
Last Price329.23
Price Trends
50DMA
314.56
Positive
100DMA
308.49
Positive
200DMA
304.99
Positive
Market Momentum
MACD
4.85
Negative
RSI
64.88
Neutral
STOCH
51.07
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MCD, the sentiment is Positive. The current price of 329.23 is above the 20-day moving average (MA) of 321.91, above the 50-day MA of 314.56, and above the 200-day MA of 304.99, indicating a bullish trend. The MACD of 4.85 indicates Negative momentum. The RSI at 64.88 is Neutral, neither overbought nor oversold. The STOCH value of 51.07 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for MCD.

McDonald's Risk Analysis

McDonald's disclosed 33 risk factors in its most recent earnings report. McDonald's reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

McDonald's Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
$233.51B27.432.31%1.26%2.87%
74
Outperform
$45.23B29.351.84%11.60%-4.33%
68
Neutral
$12.94B22.381.63%3.92%4.98%
67
Neutral
$50.43B33.2247.36%7.31%5.26%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
$32.59B29.3026.75%3.60%16.82%-29.91%
57
Neutral
$1.56B9.6287.63%8.15%-0.21%0.16%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
MCD
McDonald's
329.23
28.67
9.54%
CMG
Chipotle
37.54
-13.67
-26.69%
DPZ
Domino's Pizza
384.61
-63.87
-14.24%
WEN
Wendy's
8.09
-6.94
-46.18%
YUM
Yum! Brands
163.33
15.94
10.81%
QSR
Restaurant Brands International
68.82
7.30
11.88%

McDonald's Corporate Events

Business Operations and StrategyExecutive/Board Changes
McDonald’s Adds Ford CEO Farley to Board
Positive
Feb 10, 2026

On February 4, 2026, McDonald’s Corporation expanded its Board of Directors from 11 to 12 members and elected James D. Farley, Jr., President and CEO of Ford Motor Company, as a new independent director. Farley will receive standard non-employee director compensation, and his appointment reflects the Board’s ongoing succession planning and emphasis on bringing in leaders with diverse, transformation-focused experience.

Farley’s election, announced publicly on February 10, 2026, adds more than three decades of global leadership and brand transformation expertise to McDonald’s governance. His background in digital innovation, customer-centric design, and large-scale operational modernization is expected to support McDonald’s efforts to modernize its systems and sustain growth, while the fact that half of the directors have joined since 2022 underscores the company’s push toward future-ready governance and strategic refreshment.

The most recent analyst rating on (MCD) stock is a Hold with a $325.00 price target. To see the full list of analyst forecasts on McDonald’s stock, see the MCD Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 19, 2026