Celsius Holdings (CELH) AI Stock Analysis

• Market Cap: $9.82B
• Dividend Yield: N/A
• Average Volume (3M): 7.04M
• Price to Earnings (P/E): 124.7
• Beta (1Y): 0.75
• Revenue Growth: -5.98%
• EPS Growth: -65.57%
• Country: US
• Employees: 1,073
• Sector: Consumer Defensive
• Sector Strength: 77
• Industry: Beverages - Non-Alcoholic
• EPS (TTM): 0.15
• Shares Outstanding: 257,741,240
• 10 Day Avg. Volume: 6,444,529
• 30 Day Avg. Volume: 7,040,000
• PEG Ratio: -2.18
• Price to Book (P/B): 18.54
• Price to Sales (P/S): 0.00
• P/FCF Ratio: 43.74
• Enterprise Value/Market Cap: 0.82
• Enterprise Value/Revenue: 1.45
• Enterprise Value/Gross Profit: 12.00
• Enterprise Value/Ebitda: 9.20
• 1Y Price Target: $43.60
• Price Target Upside: 11.28% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 17

• Rating: 68 Neutral
• Price Target: $40.00 ▲(2.09%Upside)

Celsius Holdings demonstrates strong financial performance and strategic growth initiatives, particularly through international expansion and acquisitions. However, high valuation and recent revenue and expense challenges temper enthusiasm.

Positive Factors

Acquisition Impact

The acquisition of Alani Nu is expected to drive incremental category growth and provide access to a fast-growing, wellness-focused consumer demographic.

Financial Stability

CELH has cash of $977M and no debt, providing strong financial stability.

Market Position

Strong position as the number three player in the fast-growing energy category reflects potential for further market share gains.

Negative Factors

Earnings Expectations

The decrease in 2025 and 2026 GAAP EPS estimates is primarily due to higher expected operating expenses.

Long-term Growth Concerns

Challenges in the legacy business of Celsius Holdings are seen as a factor that tempers the view on the company's long-term sales trajectory.

Market Competition

Analyst continues to question the long-term growth runway for both brands amid heightened competition in the sugar-free segment.

Celsius Holdings Business Overview & Revenue Model

Company Description

Celsius Holdings, Inc. develops, processes, markets, distributes, and sells functional drinks and liquid supplements in North America, Europe, Asia, and internationally. It offers various carbonated and non-carbonated functional energy drinks under the CELSIUS Originals name; dietary supplement in carbonated flavors, including apple jack'd, orangesicle, inferno punch, cherry lime, blueberry pomegranate, strawberry dragon fruit, tangerine grapefruit, and jackfruit under the CELSIUS HEAT name; and branched-chain amino acids functional energy drink that fuels muscle recovery under the CELSIUS BCCA+ENERGY name. The company also provides CELSIUS On-the-Go, a powdered form of the active ingredients in functional energy drinks in individual On-The-Go packets and canisters; and sparkling grapefruit, cucumber lime, and orange pomegranate, as well as pineapple coconut, watermelon berry, and strawberries and cream non-carbonated functional energy drinks under the CELSIUS Sweetened. It distributes its products through direct-to-store delivery distributors and direct to retailers, including supermarkets, convenience stores, drug stores, nutritional stores, and mass merchants, as well as health clubs, spas, gyms, the military, and e-commerce websites. The company was formerly known as Vector Ventures, Inc. and changed its name to Celsius Holdings, Inc. in January 2007. Celsius Holdings, Inc. was founded in 2004 and is headquartered in Boca Raton, Florida.

How the Company Makes Money

Celsius Holdings makes money primarily through the sale of its energy drinks in various channels, including retail, online, and through distributors. The company leverages a multi-channel distribution strategy, selling its products in grocery stores, convenience stores, fitness centers, and e-commerce platforms. Key revenue streams include direct sales to retailers and distributors, as well as direct-to-consumer sales via their online platforms. Significant partnerships with distribution networks and retailers enhance its market reach and visibility. The company's earnings are also bolstered by strategic marketing initiatives and collaborations that increase brand awareness and consumer engagement.

Celsius Holdings Financial Statement Overview

Summary

Celsius Holdings shows strong financial performance with robust revenue growth and profitability. The balance sheet is solid with low leverage, and cash flow is positive and growing. However, the recent decrease in net profit margin and ROE requires attention.

Income Statement

Celsius Holdings demonstrates impressive revenue growth with a notable increase from 2021 to 2025. The company has achieved strong gross profit and net profit margins, indicating efficient cost management and profitability. The consistent increase in EBITDA and EBIT margins further emphasizes operational efficiency. However, the net profit margin has slightly decreased in the latest TTM period, which requires monitoring.

Balance Sheet

The company maintains a solid equity ratio, reflecting a strong financial position with a significant proportion of equity in its asset base. The debt-to-equity ratio remains low, indicating prudent financial leverage. However, the return on equity has decreased slightly due to lower net income, which could impact future investment returns.

Cash Flow

Celsius Holdings shows robust operating cash flow, with a favorable operating cash flow to net income ratio. The free cash flow is positive and growing, reflecting effective cash management. Despite the positive cash flow trends, the free cash flow growth rate has slowed in the latest TTM period, warranting attention to ensure continued cash flow strength.

Breakdown
TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement		Total Revenue
1.33B	1.36B	1.32B	653.60M	314.27M	130.73M
	Gross Profit
670.37M	680.21M	633.14M	270.87M	128.17M	60.97M
	EBIT
124.57M	155.73M	266.37M	-157.80M	-4.09M	7.91M
	EBITDA
133.22M	163.00M	269.59M	-155.88M	-2.79M	11.73M
	Net Income Common Stockholders
144.83M	145.07M	226.80M	-187.28M	3.94M	8.52M
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
977.28M	890.19M	755.98M	614.16M	16.25M	43.25M
	Total Assets
1.86B	1.77B	1.54B	1.22B	314.02M	131.29M
	Total Debt
19.70M	20.25M	2.19M	1.22M	1.37M	1.12M
	Net Debt
-957.58M	-869.94M	-753.79M	-612.94M	-14.88M	-42.12M
	Total Liabilities
591.92M	542.46M	447.87M	357.49M	96.97M	26.96M
	Stockholders Equity
443.11M	1.22B	1.09B	864.58M	217.05M	104.33M
Cash Flow		Free Cash Flow
205.81M	239.51M	123.78M	99.92M	-99.74M	2.82M
	Operating Cash Flow
231.62M	262.90M	141.22M	108.18M	-96.59M	3.40M
	Investing Cash Flow
-104.14M	-101.73M	-14.20M	-5.67M	-1.26M	757.26K
	Financing Cash Flow
-30.67M	-25.97M	-25.22M	534.11M	71.40M	15.57M

Celsius Holdings Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 39.18
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For CELH, the sentiment is Positive. The current price of 39.18 is above the 20-day moving average (MA) of 37.40, above the 50-day MA of 36.51, and above the 200-day MA of 31.40, indicating a bullish trend. The MACD of 0.72 indicates Negative momentum. The RSI at 62.73 is Neutral, neither overbought nor oversold. The STOCH value of 88.86 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for CELH.

Celsius Holdings Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
COCO	79 Outperform	$1.99B	34.38	24.86%	―	8.01%	11.26%
FIZZ	77 Outperform	$4.26B	23.14	40.81%	―	0.34%	9.48%
MNST	76 Outperform	$62.25B	42.25	20.00%	―	1.47%	-4.87%
CELH	68 Neutral	$9.82B	124.74	9.19%	―	-5.98%	-65.57%
Sector *	65 Neutral	$8.91B	15.03	4.70%	203.30%	3.50%	-2.63%
ZVIA	54 Neutral	$197.43M	―	-28.87%	―	-6.83%	19.09%
OTLY	51 Neutral	$301.37M	―	-85.68%	―	4.56%	57.03%

Celsius Holdings Corporate Events

Celsius Holdings Approves Key Proposals at Annual Meeting

On May 28, 2025, Celsius Holdings held its Annual Meeting of Stockholders where several key proposals were approved. Notably, the company’s stockholders agreed to amend the Articles of Incorporation to increase the authorized Common Stock from 300 million to 400 million shares. Additionally, the election of nine directors, approval of executive compensation, and the ratification of Ernst & Young LLP as the independent registered public accounting firm for the fiscal year 2025 were confirmed.

The most recent analyst rating on (CELH) stock is a Hold with a $32.00 price target. To see the full list of analyst forecasts on Celsius Holdings stock, see the CELH Stock Forecast page.

Celsius Holdings Discusses Alani Nu Integration Strategy

On May 28, 2025, Celsius Holdings presented a modeling conference call discussing its strategic plans and financial expectations. The presentation highlighted the integration of Alani Nu, a leading energy drink brand with a strong female consumer base, into Celsius’ operations. This move is expected to enhance Celsius’ market position and expand its product offerings, leveraging Alani Nu’s established distribution network and marketing strategies. The announcement is significant for stakeholders as it outlines Celsius’ growth strategy and potential impact on its financial performance.

The most recent analyst rating on (CELH) stock is a Buy with a $110.00 price target. To see the full list of analyst forecasts on Celsius Holdings stock, see the CELH Stock Forecast page.

Celsius Holdings Completes Acquisition of Alani Nu

Celsius Holdings reported its first quarter 2025 financial results, highlighting a 7% decline in revenue to $329.3 million compared to the previous year. Despite the revenue drop, the company saw a 41% increase in international revenue and improved gross margins due to sourcing efficiencies. The acquisition of Alani Nu was finalized on April 1, 2025, contributing to a combined 16.2% dollar share in the U.S. energy drink market. The company remains optimistic about its growth strategy, with strong international market performance and continued investment in brand innovation and operational scale.

Celsius Holdings Acquires Alani Nutrition for $1.8 Billion

On April 1, 2025, Celsius Holdings completed its acquisition of Alani Nutrition LLC for $1.8 billion. This acquisition strengthens Celsius’ position in the functional beverage market, allowing it to expand its portfolio and reach more consumers seeking healthier, zero-sugar alternatives. The acquisition includes a mix of cash and stock, with Alani Nu operating within Celsius and its key leadership continuing as advisors. This strategic move is expected to enhance Celsius’ growth in the energy drink category and broaden its consumer base.

Celsius Holdings Announces Acquisition of Alani Nutrition

On February 20, 2025, Celsius Holdings, Inc. announced its intention to acquire Alani Nutrition LLC by entering into a Membership Interest Purchase Agreement. The transaction is expected to close as early as April 2025, following the expiration of the waiting period under the Hart-Scott-Rodino Antitrust Improvements Act on March 10, 2025, which was one of the conditions for closing the deal.