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BUYZ - ETF AI Analysis

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BUYZ

Franklin Disruptive Commerce ETF (BUYZ)

Rating:71Outperform
Price Target:
BUYZ, the Franklin Disruptive Commerce ETF, earns a solid overall rating thanks to major positions in companies like Amazon and Shopify, which show strong financial performance and positive growth outlooks in areas such as e-commerce, cloud, and digital payments. Other key holdings like MercadoLibre, DoorDash, and Meta also support the rating with robust results and strategic initiatives, though many of these names trade at high valuations and show mixed or sometimes bearish technical signals. Weaker spots such as Carvana and Booking Holdings, which face leverage, valuation, and cash flow challenges, highlight the main risk: the fund’s focus on high-growth, often richly valued disruptive commerce companies that can be more volatile.
Positive Factors
Exposure to Leading E‑Commerce and Tech Names
The fund’s largest positions include well-known digital commerce and technology companies that have shown resilient or improving performance, which can support the ETF over time.
Focused Theme in Disruptive Commerce
Holdings are concentrated in businesses tied to online shopping, digital payments, and app-based services, giving investors targeted exposure to a long-term growth trend.
Meaningful International Component
While the ETF is mostly U.S.-based, it still includes some exposure to markets like Hong Kong, the Netherlands, Germany, and the UK, adding a bit of global diversification.
Negative Factors
Recent Weak Performance
The ETF has delivered negative returns over the past month, three months, and year-to-date, signaling recent headwinds for its strategy.
High Concentration in Consumer and Tech Sectors
A large share of the portfolio is in consumer cyclical, communication services, and technology stocks, which can make the fund more sensitive to market swings in these areas.
Relatively High Expense Ratio for an ETF
The fund’s ongoing fee is on the higher side for an ETF, which can eat into returns over the long run, especially if performance remains weak.

BUYZ vs. SPDR S&P 500 ETF (SPY)

BUYZ Summary

The Franklin Disruptive Commerce ETF (BUYZ) focuses on the “digital economy” theme rather than tracking a traditional index. It invests in companies changing how we shop and pay, including e-commerce, online services, and digital payments. Well-known holdings include Amazon and Shopify, along with other online platforms and fintech names. Someone might invest in BUYZ to seek growth from the long-term shift toward online shopping and digital transactions, while still getting a mix of different companies. A key risk is that it’s heavily tied to tech-driven and consumer-focused businesses, so its price can swing a lot and may fall sharply if digital commerce stocks struggle.
How much will it cost me?The Franklin Disruptive Commerce ETF (BUYZ) has an expense ratio of 0.5%, meaning you’ll pay $5 per year for every $1,000 invested. This is higher than average because it is actively managed, focusing on a specific theme within the digital economy, which requires more research and expertise.
What would affect this ETF?The Franklin Disruptive Commerce ETF (BUYZ) could benefit from the continued growth of e-commerce, digital payments, and technological advancements in logistics, as well as increased consumer adoption of online platforms like Shopify and Amazon. However, it may face challenges from rising interest rates, which could impact growth-focused companies, and potential regulatory scrutiny on major tech firms like Meta and Amazon. Global economic uncertainty could also affect consumer spending and the performance of the ETF's holdings.

BUYZ Top 10 Holdings

BUYZ is heavily tilted toward digital commerce leaders, with Amazon and Shopify setting the tone. Both have been lagging lately, so instead of pulling the fund higher, they’re acting more like a headwind. DoorDash, AppLovin, and Carvana have also been under pressure, adding to the drag. Meta is one of the few bright spots, offering a steadier, rising note in an otherwise choppy mix. Overall, the ETF is concentrated in consumer and tech names tied to online spending, with a global footprint led by U.S. and Latin American platforms like MercadoLibre.
Name
Company Name
Weight %
Market Value
Market Cap
Yearly Gain
Overall Rating
Amazon9.98%$654.88K$2.24T-1.99%
71
Outperform
Shopify8.96%$588.04K$152.75B5.39%
77
Outperform
DoorDash4.98%$326.62K$71.43B-14.06%
76
Outperform
Mercadolibre4.72%$309.53K$97.47B-11.34%
77
Outperform
Meta Platforms4.56%$299.19K$1.62T-2.77%
76
Outperform
AppLovin4.51%$296.09K$132.68B4.28%
74
Outperform
Carvana Co3.73%$244.52K$71.16B46.68%
66
Neutral
Booking Holdings3.72%$244.11K$128.86B-19.18%
63
Neutral
Netflix3.05%$199.78K$329.50B-20.14%
73
Outperform
Sea2.90%$190.44K$63.41B-13.56%
69
Neutral

BUYZ Technical Analysis

Technical Analysis Sentiment
Negative
Last Price
Price Trends
50DMA
38.06
Negative
100DMA
39.72
Negative
200DMA
40.34
Negative
Market Momentum
MACD
-1.61
Positive
RSI
33.16
Neutral
STOCH
21.84
Neutral
Evaluating momentum and price trends is crucial in ETF analysis to make informed investment decisions. For BUYZ, the sentiment is Negative. The current price of undefined is equal to the 20-day moving average (MA) of 34.89, equal to the 50-day MA of 38.06, and equal to the 200-day MA of 40.34, indicating a bearish trend. The MACD of -1.61 indicates Positive momentum. The RSI at 33.16 is Neutral, neither overbought nor oversold. The STOCH value of 21.84 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for BUYZ.

BUYZ Peer Comparison

Comparison Results
Name
Price
Price Target
AUM
Expense Ratio
Overall Rating
$6.49M0.50%
71
Outperform
$91.23M1.00%
70
Neutral
$89.44M0.75%
72
Outperform
$85.27M0.75%
74
Outperform
$80.15M0.50%
58
Neutral
$77.55M0.65%
67
Neutral
Performance Comparison
Ticker
Company Name
Price
Change
% Change
BUYZ
Franklin Disruptive Commerce ETF
33.31
-3.89
-10.46%
FFND
Future Fund Active ETF
AIFD
TCW Artificial Intelligence ETF
YNOT
Horizon Digital Frontier ETF
CSNR
Cohen & Steers Natural Resources Active ETF
TCAI
Tortoise AI Infrastructure ETF
Glossary
BuyAn ETF rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the ETF is likely to deliver higher returns compared to other ETFs in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldAn ETF rated as a "Hold" s expected to perform in line with the overall market or a specific benchmark. This rating indicates that the ETF is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellAn ETF rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the ETF may deliver lower returns compared to other ETFs in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst ETF Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in ETFs carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: ―
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