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Mercadolibre (MELI)
NASDAQ:MELI
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Mercadolibre (MELI) AI Stock Analysis

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MELI

Mercadolibre

(NASDAQ:MELI)

Rating:78Outperform
Price Target:
$2,756.00
▲(13.99% Upside)
MercadoLibre's strong financial performance and positive earnings call sentiment are the primary drivers of its high score. Technical indicators support a stable outlook, while valuation reflects high growth expectations. Challenges include high leverage and increased marketing expenses, but strategic initiatives in fintech and advertising bolster long-term potential.
Positive Factors
Growth Opportunities
There is a major opportunity for broad scale-up and democratization to some extent, as 6 out of 10 Argentines lack access to a credit card.
Market Expansion
Pago has applied for a full banking license in Argentina, which would allow access to stable, lower-cost funding in both local and foreign currencies.
Product Launch
MELI announced earlier today that it has launched its physical/virtual credit card supported by the Mastercard network.
Negative Factors
Competitive Pressure
The competitive environment in Brazil is intensifying, with Shopee emerging as a strong competitor.
Credit Risk
Delinquencies for 3-month-old cohorts increased significantly, marking the highest pace of increase since July of the previous year.
Profitability Challenges
Near-term margin pressure persists due to elevated marketing spend and a reduced free shipping threshold in Brazil, impacting profitability.

Mercadolibre (MELI) vs. SPDR S&P 500 ETF (SPY)

Mercadolibre Business Overview & Revenue Model

Company DescriptionMercadolibre, Inc. (MELI) is the leading e-commerce platform in Latin America, providing a marketplace that connects buyers and sellers across the region. Founded in 1999 in Argentina, the company operates in various sectors including e-commerce, digital payments, and logistics. Its core products and services encompass an online marketplace for a wide range of goods, a payment solution called Mercado Pago, and logistics services known as Mercado Envios, enabling seamless transactions and delivery across multiple countries in Latin America.
How the Company Makes MoneyMercadolibre generates revenue through multiple streams, primarily from its e-commerce marketplace, where it earns fees from sellers based on the sales they make. This includes listing fees, transaction fees, and commissions on sales. Additionally, Mercado Pago, the company's digital payments platform, contributes significantly to its revenue by charging transaction fees for payment processing services. The company also earns money from its logistics services, Mercado Envios, which provides shipping solutions for sellers. Strategic partnerships with financial institutions and other businesses enhance its payment services and logistics capabilities, further driving growth and revenue. Overall, Mercadolibre's diversified revenue model, focusing on e-commerce, fintech, and logistics, positions it well in the rapidly growing Latin American market.

Mercadolibre Key Performance Indicators (KPIs)

Any
Any
Assets Under Management
Assets Under Management
Shows the total value of assets managed by the company, highlighting the scale of its investment services and financial health.
Chart InsightsMercadoLibre's assets under management have surged, more than quadrupling since early 2023, reflecting robust growth in its fintech segment. The latest earnings call underscores this momentum, highlighting a 91% year-on-year expansion in the credit portfolio and a doubling of assets under management. This growth is fueled by strategic initiatives in Brazil and Mexico, enhancing user engagement and platform strength. However, challenges such as increased marketing expenses and credit quality concerns, particularly in Argentina, could impact future performance. Investors should watch for how these factors balance out in sustaining growth.
Data provided by:Main Street Data

Mercadolibre Earnings Call Summary

Earnings Call Date:Aug 04, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Oct 29, 2025
Earnings Call Sentiment Positive
MercadoLibre reported a strong financial quarter with significant growth in revenue and operating income, as well as notable expansion in its FinTech and advertising segments. However, increased marketing expenditures and elevated NPL ratios pose challenges. The company remains optimistic about long-term growth, particularly in the e-commerce and credit card sectors.
Q2-2025 Updates
Positive Updates
Strong Financial Performance
MercadoLibre delivered another quarter of strong financial performance with revenues growing over 30% year-on-year and record income from operations of $825 million.
Growth in Mexico
Mexico saw accelerated GMV growth and the number of items sold increased at the fastest pace in almost 2 years, driven by both 1P and cross-border businesses.
Advertising Revenue Growth
Advertising revenue grew 38% year-on-year, with the successful integration with Google Manager positioning Mercado Ads as a key strategic partner.
FinTech Traction
Monthly active users of Mercado Pago reached 68 million, with assets under management more than doubling year-on-year and the credit portfolio growing by 91% year-on-year.
Credit Card Business Expansion
The company issued 1.5 million new credit cards in Q2, with strong asset quality and improvements in credit models, leading to more than half of the portfolio in Brazil being NIMAL positive.
Negative Updates
Increased Sales and Marketing Spend
Sales and marketing spend increased by almost 50% in U.S. dollar terms, compressing margin by 1 percentage point due to high-profile campaigns.
NPL Ratio Concerns
While early delinquencies have decreased, the NPL ratio remains elevated at 18.5%, a slight increase from previous quarters.
Impact of Reserve Requirements in Argentina
The change in reserve requirements on money market funds in Argentina is expected to decrease yields paid to users by about 2 percentage points.
Company Guidance
In the second quarter of 2025, MercadoLibre reported robust financial performance, with revenue growth surpassing 30% year-on-year and achieving a record income from operations of $825 million. The company lowered its free shipping threshold in Brazil for the third time in five years, resulting in accelerated GMV growth and increased user engagement. Monthly active users of Mercado Pago surged to 68 million, with assets under management more than doubling year-on-year. The credit portfolio expanded by 91%, reaching $9.3 billion, while maintaining stable NIMAL and reducing 50 to 90 days NPLs below 7%. Additionally, advertising revenue increased by 38% year-on-year, supported by a new integration with Google Manager. The company emphasized the importance of AI in enhancing marketing and advertising strategies, while also noting a significant increase in sales and marketing spend due to high-profile campaigns across several countries.

Mercadolibre Financial Statement Overview

Summary
Mercadolibre exhibits strong financial performance with consistent revenue growth and solid profitability. The company maintains healthy margins and cash flows, though high leverage poses a risk. Effective returns on equity and cash flow generation support its financial stability.
Income Statement
85
Very Positive
Mercadolibre has demonstrated strong revenue growth with a 7.67% increase in TTM, building on consistent annual growth. The company maintains healthy margins, with a gross profit margin of 45.87% and a net profit margin of 8.52% in TTM. EBIT and EBITDA margins are solid, indicating efficient operations. However, slight declines in margins compared to previous years suggest potential cost pressures.
Balance Sheet
70
Positive
The balance sheet shows a high debt-to-equity ratio of 2.03, indicating significant leverage, which could pose risks if not managed carefully. However, the return on equity is strong at 43.06%, reflecting effective use of equity to generate profits. The equity ratio is moderate, suggesting a balanced asset structure.
Cash Flow
78
Positive
Mercadolibre's cash flow is robust, with a 13.23% growth in free cash flow in TTM. The operating cash flow to net income ratio is healthy, indicating strong cash generation relative to profits. The free cash flow to net income ratio of 0.90 suggests efficient conversion of profits into cash, supporting financial flexibility.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue24.10B20.78B15.11B10.54B7.07B3.97B
Gross Profit11.05B9.28B7.33B4.96B2.91B1.64B
EBITDA3.54B3.06B2.14B1.36B614.28M269.30M
Net Income2.05B1.91B987.00M482.00M83.00M-707.00K
Balance Sheet
Total Assets32.95B25.20B17.61B13.74B10.10B6.53B
Cash, Cash Equivalents and Short-Term Investments11.52B9.18B7.33B5.70B4.46B3.75B
Total Debt11.61B8.81B6.42B5.90B4.32B1.71B
Total Liabilities27.23B20.84B14.54B11.91B8.57B4.87B
Stockholders Equity5.71B4.35B3.07B1.83B1.53B1.65B
Cash Flow
Free Cash Flow7.21B7.06B4.63B2.48B355.55M935.41M
Operating Cash Flow8.00B7.92B5.14B2.94B965.04M1.18B
Investing Cash Flow-7.68B-8.29B-3.45B-3.87B-1.60B-252.18M
Financing Cash Flow2.83B1.96B-267.00M916.00M1.93B242.27M

Mercadolibre Technical Analysis

Technical Analysis Sentiment
Positive
Last Price2417.80
Price Trends
50DMA
2407.48
Positive
100DMA
2397.21
Positive
200DMA
2169.51
Positive
Market Momentum
MACD
8.36
Negative
RSI
53.09
Neutral
STOCH
36.14
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MELI, the sentiment is Positive. The current price of 2417.8 is above the 20-day moving average (MA) of 2376.22, above the 50-day MA of 2407.48, and above the 200-day MA of 2169.51, indicating a bullish trend. The MACD of 8.36 indicates Negative momentum. The RSI at 53.09 is Neutral, neither overbought nor oversold. The STOCH value of 36.14 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for MELI.

Mercadolibre Risk Analysis

Mercadolibre disclosed 42 risk factors in its most recent earnings report. Mercadolibre reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Mercadolibre Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
79
Outperform
$169.00B13.5631.78%20.09%-1.83%
78
Outperform
$120.65B58.6043.83%38.27%46.21%
78
Outperform
$110.44B90.7114.48%34.12%
77
Outperform
$41.08B19.8642.63%1.23%3.05%-10.82%
62
Neutral
$51.79B142.658.55%18.69%-65.55%
61
Neutral
$17.96B13.14-5.36%3.00%1.25%-13.95%
57
Neutral
$5.25B41.35-39.97%2.38%-38.88%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
MELI
Mercadolibre
2,417.80
431.75
21.74%
EBAY
eBay
93.03
34.76
59.65%
ETSY
Etsy
52.21
-0.98
-1.84%
SE
Sea
189.71
112.53
145.80%
PDD
PDD Holdings
123.87
30.57
32.77%
CPNG
Coupang
28.73
6.73
30.59%

Mercadolibre Corporate Events

Executive/Board ChangesStock Buyback
MercadoLibre Approves Director Compensation and Stock Buyback
Neutral
Aug 1, 2025

On July 29, 2025, MercadoLibre’s Board of Directors approved a compensation plan for independent directors, which includes a cash retainer and equity awards based on the company’s stock market value. Additionally, the Board authorized a stock repurchase program with a budget of up to $4,050,000, intended to support the compensation plan and other corporate purposes, with flexibility in timing and conditions based on market factors.

Executive/Board ChangesShareholder Meetings
MercadoLibre Holds Annual Stockholders Meeting 2025
Positive
Jun 18, 2025

On June 17, 2025, MercadoLibre, Inc. held its Annual Meeting of Stockholders to elect Class I and Class III directors, approve executive compensation for fiscal year 2024, and ratify the appointment of its independent public accounting firm for 2025. The stockholders successfully elected all director nominees, approved the executive compensation, and ratified the accounting firm appointment, indicating strong shareholder support for the company’s governance and financial oversight.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 05, 2025