Coupang (CPNG) AI Stock Analysis

• Market Cap: $52.18B
• Dividend Yield: N/A
• Average Volume (3M): 10.71M
• Price to Earnings (P/E): 207.8
• Beta (1Y): 0.77
• Revenue Growth: 20.88%
• EPS Growth: -80.08%
• Country: US
• Employees: 95,000
• Sector: Consumer Cyclical
• Sector Strength: 60
• Industry: Specialty Retail
• EPS (TTM): 0.02
• Shares Outstanding: 1,657,810,000
• 10 Day Avg. Volume: 11,383,288
• 30 Day Avg. Volume: 10,705,409
• PEG Ratio: -2.89
• Price to Book (P/B): 9.61
• Price to Sales (P/S): 1.30
• P/FCF Ratio: 39.16
• Enterprise Value/Market Cap: 0.73
• Enterprise Value/Revenue: 1.49
• Enterprise Value/Gross Profit: 12.22
• Enterprise Value/Ebitda: 31.13
• 1Y Price Target: $33.25
• Price Target Upside: 12.22% Upside
• Rating Consensus: Strong Buy
• Number of Analyst Covering: 4

• Rating: 74 Outperform
• Price Target: $33.00 ▲(11.37% Upside)

Coupang's strong financial performance and positive earnings call insights are major contributors to its stock score. The technical analysis suggests potential for short-term volatility due to overbought conditions. The high P/E ratio raises valuation concerns, but strategic initiatives and growth outlooks provide a balanced perspective.

Positive Factors

Company Rating

Analyst maintains a Buy rating with a price objective of US$34 for Coupang, believing in the company's potential despite regulatory challenges.

Market Share

Coupang's market share gains have continued without a blip despite competitors scrambling to respond.

Operational Efficiency

Analyst reiterates Buy on Coupang and raises the FY25E/26E product commerce adj. EBITDA, reflecting better operational efficiency.

Negative Factors

Eats Strategy

Capping or reducing the commission rate for restaurant delivery apps could lead to reduced promotions, affecting Coupang's Eats strategy.

Regulatory Challenges

New policies under the government could impose mandatory store closures on weekends and limit new store openings, potentially impacting Coupang's operations.

Retail Competition

The recovery in domestic consumption could be more beneficial to offline retailers in the near term, given the usage of consumption vouchers would be limited to some offline retailers.

Coupang Business Overview & Revenue Model

Company Description

Coupang, Inc. owns and operates in e-commerce business through its mobile applications and Internet websites primarily in South Korea. It operates through two segments, Product Commerce and Growth Initiatives. The company sells various products and services in the categories of home goods and décor products, apparel, beauty products, fresh food and groceries, sporting goods, electronics, and everyday consumables, as well as travel, and restaurant order and delivery services. It also performs operations and support services in China, Singapore, Japan, Taiwan, and the United States. Coupang, Inc. was incorporated in 2010 and is headquartered in Seoul, South Korea.

How the Company Makes Money

Coupang generates revenue primarily through its e-commerce platform, where it sells a vast array of products directly to consumers. The company earns money from the sale of goods on its platform, taking a margin on products sold. Additionally, Coupang offers a subscription service called Rocket WOW, which provides customers with benefits like free shipping and exclusive discounts, contributing to a steady revenue stream. The company also earns from third-party sellers who use Coupang's marketplace to reach customers, collecting fees and commissions on their sales. Furthermore, Coupang invests in technology and logistics infrastructure to optimize delivery and supply chain efficiency, which enhances its value proposition and attracts more customers. Strategic partnerships with suppliers and vendors further enhance its product offerings and market presence, contributing to revenue growth.

Coupang Financial Statement Overview

Summary

Coupang's financial statements display strong overall financial health, with consistent revenue and profit growth, solid margins, and a stable balance sheet. The company's ability to generate cash efficiently supports its operational and strategic initiatives. While leverage is moderate, the financial structure is well-managed, presenting a balanced risk profile. These factors position Coupang favorably for continued growth within the competitive specialty retail sector.

Income Statement

Coupang's income statement shows a strong performance with consistent revenue growth, increasing from $30.27 billion in 2024 to $31.06 billion in TTM (Trailing-Twelve-Months). The gross profit margin is healthy at 29.67%, and the net profit margin has improved to 0.82%, indicating positive profitability trends. The EBIT margin at 1.77% and EBITDA margin at 3.95% reflect operational efficiency improvements. The consistent revenue and profit growth over recent years highlight Coupang's strong market position and competitive edge.

Balance Sheet

The balance sheet reveals a stable financial position with a debt-to-equity ratio of 0.93, which suggests moderate leverage and manageable debt levels. The return on equity is 5.86%, showing decent returns for shareholders. The equity ratio of 27.34% indicates a solid equity base relative to total assets. Overall, the balance sheet reflects financial stability and a reasonable level of risk, supporting future growth prospects.

Cash Flow

Coupang's cash flow statement demonstrates robust free cash flow growth of 0.11% from 2024 to TTM, which is a positive indicator of the company's ability to generate cash. The operating cash flow to net income ratio is high at 7.87, showcasing efficient cash generation relative to net income. The free cash flow to net income ratio of 3.94 further supports the company's strong cash position. However, the consistent capital expenditures suggest ongoing reinvestments, which could impact short-term cash reserves.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	25.76B	30.27B	24.38B	20.58B	18.41B	11.97B
Gross Profit	3.13B	8.83B	6.19B	4.71B	2.95B	1.99B
EBITDA	1.23B	1.05B	907.00M	165.00M	-1.30B	-227.58M
Net Income	365.00M	154.00M	1.36B	-92.00M	-1.54B	-463.16M
Balance Sheet
Total Assets	17.83B	15.34B	13.35B	9.51B	8.64B	5.07B
Cash, Cash Equivalents and Short-Term Investments	6.80B	5.88B	5.24B	3.51B	3.49B	1.25B
Total Debt	3.90B	3.73B	2.79B	2.40B	2.12B	2.24B
Total Liabilities	13.15B	11.17B	9.24B	7.10B	6.47B	9.14B
Stockholders Equity	4.68B	4.10B	4.09B	2.41B	2.18B	-4.07B
Cash Flow
Free Cash Flow	777.00M	1.01B	1.76B	-258.82M	-1.08B	-183.08M
Operating Cash Flow	1.91B	1.89B	2.65B	565.44M	-410.58M	301.55M
Investing Cash Flow	-1.04B	-819.00M	-927.00M	-848.25M	-675.52M	-520.65M
Financing Cash Flow	119.00M	-69.00M	199.00M	247.35M	3.58B	178.50M

Coupang Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 29.63
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For CPNG, the sentiment is Positive. The current price of 29.63 is below the 20-day moving average (MA) of 30.32, above the 50-day MA of 29.41, and above the 200-day MA of 25.17, indicating a neutral trend. The MACD of 0.03 indicates Positive momentum. The RSI at 50.92 is Neutral, neither overbought nor oversold. The STOCH value of 35.91 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for CPNG.

Coupang Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
BABA	79 Outperform	$284.12B	15.33	13.04%	1.69%	5.17%	74.55%
PDD	78 Outperform	$156.40B	12.13	36.31%	―	35.04%	22.04%
MELI	77 Outperform	$120.45B	58.44	43.83%	―	41.92%	81.11%
CPNG	74 Outperform	$52.18B	207.81	6.06%	―	20.88%	-80.08%
JD	74 Outperform	$50.01B	7.54	19.81%	3.17%	8.13%	91.39%
Sector *	57 Neutral	HK$24.68B	3.83	-3.22%	5.93%	0.27%	-59.69%
GRWG	47 Neutral	$58.21M	―	-36.21%	―	-18.56%	-4.95%

Coupang Corporate Events

Coupang Holds Annual Stockholders Meeting on June 12

On June 12, 2025, Coupang, Inc. held its Annual Meeting of Stockholders where three proposals were voted on by stockholders representing approximately 90.98% of the voting power. The meeting resulted in the election of directors, the ratification of Samil PricewaterhouseCoopers as the independent registered public accounting firm for the fiscal year ending December 31, 2025, and the approval of the compensation of the company’s named executive officers.

The most recent analyst rating on (CPNG) stock is a Buy with a $28.50 price target. To see the full list of analyst forecasts on Coupang stock, see the CPNG Stock Forecast page.

Coupang Secures $1.5 Billion Credit Agreement

On June 2, 2025, Coupang, Inc. entered into a new five-year revolving credit agreement with JPMorgan Chase Bank, N.A., replacing its previous agreement from February 27, 2021. This new agreement provides Coupang with a $1.5 billion unsecured revolving credit facility to be used for working capital and general corporate purposes, with interest rates based on various benchmark rates plus an applicable margin. The agreement also includes customary covenants and events of default, allowing for extensions if approved by lenders.

The most recent analyst rating on (CPNG) stock is a Hold with a $26.50 price target. To see the full list of analyst forecasts on Coupang stock, see the CPNG Stock Forecast page.

Coupang Announces Leadership Transition Effective June 2025

Effective June 1, 2025, Hanseung Kang will transition to a new role at Coupang, Inc. Consequently, he will no longer serve as an executive officer, indicating a shift in the company’s leadership structure.

The most recent analyst rating on (CPNG) stock is a Buy with a $28.50 price target. To see the full list of analyst forecasts on Coupang stock, see the CPNG Stock Forecast page.