SharkNinja, Inc. (SN) AI Stock Analysis

• Market Cap: $18.08B
• Dividend Yield: N/A
• Average Volume (3M): 1.42M
• Price to Earnings (P/E): 25.9
• Beta (1Y): 1.46
• Revenue Growth: 18.87%
• EPS Growth: 58.76%
• Country: US
• Employees: 3,600
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Furnishings, Fixtures & Appliances
• EPS (TTM): 1.93
• Shares Outstanding: 141,146,600
• 10 Day Avg. Volume: 1,798,831
• 30 Day Avg. Volume: 1,416,742
• PEG Ratio: 0.39
• Price to Book (P/B): 5.89
• Price to Sales (P/S): 2.47
• P/FCF Ratio: 0.00
• Enterprise Value/Market Cap: 1.02
• Enterprise Value/Revenue: 2.88
• Enterprise Value/Gross Profit: 5.90
• Enterprise Value/Ebitda: 16.87
• 1Y Price Target: $151.56
• Price Target Upside: 18.30% Upside
• Rating Consensus: Strong Buy
• Number of Analyst Covering: 10
• EPS Forecast (FY): 6.05
• Revenue Forecast (FY): $7.16B

• Rating: 78 Outperform
• Price Target: $149.00 ▲(16.31% Upside)
• Action: Reiterated Date: 02/17/26
• Date: Action: Reiterated 02/17/26

The score is driven primarily by strong financial performance (growth and improving profitability with manageable leverage) and supportive technical momentum (price above key moving averages with positive MACD). The earnings call adds upside via constructive 2026 guidance and capital return (buyback), while valuation is a moderating factor due to a premium P/E and no provided dividend yield.

Positive Factors

Sustained Revenue Growth

Multi-year scaling with consecutive double-digit quarters demonstrates structural demand and effective go-to-market. Durable top-line momentum supports retailer shelf space, funds R&D and marketing, and underpins operating leverage that should sustain growth and margin expansion over the next 2–6 months.

Strong Cash Generation & Balance Sheet

Material operating cash flow and a net cash position provide durable financial flexibility. The ability to fund a $750M buyback without new debt, maintain revolver availability, and invest in capex/technology reduces refinancing and liquidity risk and supports strategic initiatives over the medium term.

Category & International Expansion

Rapid international growth and expansion into new subcategories (including Shark Beauty leadership) broaden addressable market and diversify revenue. Structural category wins and global expansion improve supplier scale, brand reach and reduce reliance on any single product or region over the coming months.

Negative Factors

Tariff-Related Margin Pressure

Persisting multi-country tariffs are an enduring headwind to gross margins and create ongoing cost push dynamics. Even with cost optimization and supply diversification, tariffs limit margin upside, constrain pricing flexibility, and could require sustained mix or sourcing changes over the next several quarters.

Elevated Inventory / Working Capital

Higher inventory ties up cash and elevates working-capital needs, reducing cash conversion resilience. Stock builds to mitigate tariffs risk heighten markdown and obsolescence exposure if demand softens, and make free cash flow volatile even with strong operating results over the medium term.

Distributor-to-Direct Execution Risk

Shifting markets from distributors to direct operations brings structural benefits but carries execution, timing and revenue phasing risk. Rollouts (Spain/Italy planned) require local ops, inventory and retailer re‑negotiation and can depress near-term international sales and margin performance if not executed smoothly.

SharkNinja, Inc. Business Overview & Revenue Model

Company Description

SharkNinja, Inc., a product design and technology company, engages in the provision of various solutions for consumers worldwide. It offers cleaning appliances, including corded and cordless vacuums, as well as other floorcare products; cooking and beverage appliances, such as air fryers, multi-cookers, outdoor and countertop grills and ovens, coffee systems, cookware, cutlery, kettles, toasters, and bakeware products; food preparation appliances comprising blenders, food processors, ice cream makers, and juicers; and beauty appliances, home environment products, and garment care products. The company sells its products through retailers, online and offline, and distributors. SharkNinja, Inc. was incorporated in 2017 and is headquartered in Needham, Massachusetts.

How the Company Makes Money

SharkNinja generates revenue through the direct sale of its consumer products across various channels, including retail partnerships, e-commerce platforms, and its own website. Key revenue streams include the sale of popular brands such as Shark for cleaning solutions and Ninja for kitchen appliances. The company benefits from significant partnerships with major retail chains, which enhance its market reach and visibility. Additionally, SharkNinja invests in marketing and advertising to promote its products, thereby driving sales and increasing brand loyalty. Seasonal promotions and new product launches also contribute to its revenue growth.

SharkNinja, Inc. Financial Statement Overview

Summary

Strong multi-year revenue growth and improving profitability into 2024, with leverage manageable and improving (lower debt-to-equity) and strong ROE. Cash flow improved in 2024 and appears very strong in 2025, but cash conversion has been uneven and several 2025 margin/leverage fields are missing, which reduces confidence in the latest run-rate quality.

Income Statement

Revenue has scaled strongly from $2.75B (2020) to $5.53B (2024), with solid acceleration into 2024. Profitability also improved meaningfully in 2024 versus 2023 (net income up to ~$439M from ~$167M), and operating profitability remains healthy (2024 EBIT margin ~11.5%, EBITDA margin ~13.7%). Offsetting this, margins have been volatile over the cycle (notably lower than 2020 levels), and the 2025 annual margin fields are unavailable, limiting visibility into the most recent profitability quality.

Balance Sheet

Leverage appears manageable and improving: debt-to-equity declined from ~0.59 (2023) to ~0.49 (2024) as equity expanded. Returns on equity are strong (about 23% in 2024), indicating good profitability relative to the capital base. The main watch-out is absolute debt has trended up alongside growth (to ~$939M in 2024 and ~$1.02B in 2025), and several 2025 ratio fields are missing, reducing clarity on the latest leverage and return profile.

Cash Flow

Cash generation improved materially in 2024, with operating cash flow rising to ~$447M and free cash flow to ~$295M, and free cash flow growth turning positive versus prior declines. Cash conversion is decent but not consistently strong: in 2024, free cash flow was about two-thirds of net income, and operating cash flow relative to net income is less than 1x (suggesting working-capital or timing headwinds). 2025 shows strong free cash flow (~$634M) and 1.0x free cash flow to net income, but year-over-year comparability is limited because the 2025 free cash flow equals operating cash flow (capex not evident in the provided data).

Breakdown	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	6.40B	5.53B	4.25B	3.72B	3.73B
Gross Profit	3.14B	2.66B	1.91B	1.41B	1.44B
EBITDA	1.06B	759.29M	441.96M	415.71M	508.80M
Net Income	701.37M	438.70M	167.08M	232.35M	331.11M
Balance Sheet
Total Assets	5.35B	4.39B	3.49B	3.29B	3.36B
Cash, Cash Equivalents and Short-Term Investments	777.29M	363.67M	154.06M	192.89M	225.36M
Total Debt	1.02B	938.99M	871.07M	510.96M	563.75M
Total Liabilities	2.67B	2.46B	2.01B	1.47B	1.59B
Stockholders Equity	2.68B	1.94B	1.48B	1.83B	1.76B
Cash Flow
Free Cash Flow	0.00	295.44M	148.80M	110.53M	169.07M
Operating Cash Flow	634.13M	446.62M	280.60M	204.96M	229.15M
Investing Cash Flow	-159.78M	-151.18M	-118.08M	-52.38M	-66.37M
Financing Cash Flow	-77.08M	-81.22M	-234.87M	-160.17M	-54.50M

SharkNinja, Inc. Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 128.11
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SN, the sentiment is Positive. The current price of 128.11 is above the 20-day moving average (MA) of 122.90, above the 50-day MA of 119.96, and above the 200-day MA of 106.90, indicating a bullish trend. The MACD of 2.71 indicates Negative momentum. The RSI at 57.26 is Neutral, neither overbought nor oversold. The STOCH value of 68.49 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SN.

SharkNinja, Inc. Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SN	78 Outperform	$18.08B	25.93	30.41%	―	18.87%	58.76%
LZB	65 Neutral	$1.44B	17.51	8.11%	2.39%	1.78%	-25.36%
PATK	62 Neutral	$4.30B	33.34	10.49%	1.49%	6.08%	-22.18%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
MLKN	59 Neutral	$1.45B	―	-1.95%	4.16%	4.34%	-141.36%
LEG	57 Neutral	$1.56B	6.73	27.48%	1.84%	-6.03%	―
WHR	47 Neutral	$4.05B	14.71	11.76%	7.40%	-11.36%	-133.01%

SharkNinja, Inc. Corporate Events

SharkNinja Posts Strong 2025 Results, Announces Share Buyback

On February 11, 2026, SharkNinja reported fourth-quarter and full-year 2025 results showing strong top- and bottom-line momentum, with Q4 net sales up 17.6% to $2.1 billion and full-year revenue up 15.7% to $6.4 billion, driven by double-digit growth across all four product categories and standout gains of more than 45% in Beauty and Home Environment Appliances. Profitability also improved materially, with 2025 net income rising 59.9% to $701.4 million, adjusted EBITDA up 19.4% to $1.14 billion, and margins expanding on cost optimization and scale, supporting the Board’s move on February 11, 2026 to authorize an inaugural, open-ended $750 million share repurchase program expected to begin in fiscal 2026, signaling confidence in cash generation and long-term shareholder returns.

The buyback authorization does not obligate SharkNinja to repurchase a specific amount of stock, and its pace will depend on business conditions, market environment, regulatory requirements, and prevailing share prices. Management emphasized that the program will be funded without new debt, underscoring the strength of the balance sheet and reinforcing SharkNinja’s positioning as a high-growth, profitable consumer technology player with increasing flexibility to return capital to investors.

The most recent analyst rating on (SN) stock is a Buy with a $140.00 price target. To see the full list of analyst forecasts on SharkNinja, Inc. stock, see the SN Stock Forecast page.

SharkNinja Appoints Kaitlin Folan as Chief Accounting Officer

On January 19, 2026, SharkNinja, Inc. appointed 43-year-old Kaitlin Folan as its Principal Accounting Officer, effective January 20, 2026, with the title of Chief Accounting Officer reporting to Chief Financial Officer Adam Quigley, who remains the company’s Principal Financial Officer. Folan, a certified public accountant with prior senior roles at Katapult Holdings, BJ’s Wholesale Club, and PricewaterhouseCoopers, will receive a $450,000 base salary, eligibility for an annual bonus of up to 40% of base pay, a $240,000 signing bonus repayable if she departs within 24 months of each installment, and a proposed long-term incentive package of $1.2 million in restricted share units (or potentially cash) vesting over three years based on time- and performance-based conditions, alongside standard indemnification, underscoring SharkNinja’s investment in experienced financial leadership and structured, performance-linked executive compensation.

The most recent analyst rating on (SN) stock is a Buy with a $142.00 price target. To see the full list of analyst forecasts on SharkNinja, Inc. stock, see the SN Stock Forecast page.

SharkNinja Appoints Veteran Banker to Board of Directors

On January 5, 2026, SharkNinja appointed veteran investment banker Jason Wortendyke to its Board of Directors and to the Compensation Committee, with his initial term running until the company’s 2026 annual general meeting and director compensation aligned with other non‑employee board members. Wortendyke, currently Managing Director and Head of Midwest Investment Banking at Cantor Fitzgerald and formerly a senior leader at Citigroup, Credit Suisse, and UBS, brings more than 25 years of global finance and industrial-sector experience that is expected to support SharkNinja’s growth strategy, international expansion efforts, and efforts to enhance shareholder value.

The most recent analyst rating on (SN) stock is a Hold with a $110.00 price target. To see the full list of analyst forecasts on SharkNinja, Inc. stock, see the SN Stock Forecast page.