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SharkNinja, Inc. (SN)
NYSE:SN
US Market
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SharkNinja, Inc. (SN) AI Stock Analysis

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SN

SharkNinja, Inc.

(NYSE:SN)

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Outperform 77 (OpenAI - 5.2)
Rating:77Outperform
Price Target:
$191.00
▲(28.53% Upside)
Action:Reiterated
Date:08/05/26
SN scores well primarily on strong financial performance (healthy margins, strong free cash flow, high ROE with moderate leverage) and a very constructive earnings update with materially raised FY2026 guidance and broad-based growth. Offsetting factors include a relatively expensive valuation (P/E ~32) and technical momentum that appears stretched (RSI ~71.7; Stoch ~88), increasing near-term volatility/pullback risk.
Positive Factors
Strong cash generation
Sustained high operating and free cash flow provides durable funding for product R&D, international DTC rollout, buybacks and debt service. Robust cash conversion reduces financing risk, supports capex and strategic investments, and cushions the business through cyclical retail volatility.
Negative Factors
Tariff exposure & refund reliance
Persistent import tariffs are a structural cost headwind that materially compressed margins (~70bps) and required a one-time refund to boost results. Reliance on refunds to improve reported outlook complicates visibility into sustainable margin trends and leaves earnings exposed to policy shifts.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong cash generation
Sustained high operating and free cash flow provides durable funding for product R&D, international DTC rollout, buybacks and debt service. Robust cash conversion reduces financing risk, supports capex and strategic investments, and cushions the business through cyclical retail volatility.
Read all positive factors

SharkNinja, Inc. Key Performance Indicators (KPIs)

Any
Any
Net Sales by Geography
Net Sales by Geography
Shows where revenue is coming from geographically, highlighting reliance on the U.S. versus international markets and regions with faster growth. Useful for assessing exposure to local economic cycles, currency swings, distribution strength, and expansion opportunities or concentration risk.
Chart InsightsThe zeros from 2024 onward reflect a reporting re‑segmentation (Europe/North America/Rest of World moved into Domestic/International), not a sales collapse. Domestic remains the largest revenue base but International is growing faster and driving incremental upside—consistent with management’s Q1 call citing +31.6% international growth, viral product traction and DTC/TikTok expansion. Key risks: near‑term EMEA distributor‑to‑direct transitions, elevated inventory and tariff/resin volatility could compress margins even as top‑line momentum supports the raised FY26 guide.
Data provided by:The Fly

SharkNinja, Inc. (SN) vs. SPDR S&P 500 ETF (SPY)

SharkNinja, Inc. Business Overview & Revenue Model

Company Description
SharkNinja, Inc., a product design and technology company, engages in the provision of various solutions for consumers in the United States, China, and internationally. It offers cleaning appliances, including corded and cordless vacuums, such as ...
How the Company Makes Money
SharkNinja primarily makes money by selling branded consumer products (small appliances and related accessories) through a mix of retail/wholesale and direct-to-consumer (DTC) channels. (1) Retail/wholesale product sales: A significant portion of ...

SharkNinja, Inc. Earnings Call Summary

Earnings Call Date:Aug 05, 2026
(Q2-2026)
|
% Change Since: |
Next Earnings Date:Nov 05, 2026
Earnings Call Sentiment Positive
The call presented a strongly positive operational and financial picture: double-digit consolidated revenue growth (22.2%), broad-based international strength (+36.6%), robust category performance (notably Cooking & Beverage +36.5% and Beauty & Home Environment +65.3%), improved profitability measures (adjusted EBITDA +18.6%, adjusted EPS up ~30%), upgraded full-year guidance and a sizable tariff refund that materially improves cash and outlook. Offsetting items include persistent tariff-related margin pressure, higher G&A/share-based compensation, some transition-related disruptions (e.g., Canada and short DTC blips), and inventory/timing complexities. Management is reinvesting part of the refund to accelerate growth (DTC, social commerce, AI), and AI/promotions initiatives show early promise. On balance, the highlights materially outweigh the lowlights and suggest continued durable growth and execution.
Positive Updates
Strong Revenue Growth and Scale
Net sales increased 22.2% year-over-year to $1.77 billion in Q2 2026, marking SharkNinja's 13th consecutive quarter of double-digit net sales growth and the fastest growth rate since Q4 2024.
Negative Updates
Tariff Headwinds and Margin Pressure
Ongoing tariff annualization from 2025 remained a primary headwind: adjusted gross margin decreased approximately 70 basis points year-over-year to 48.7% of net sales and adjusted EBITDA margin contracted roughly 50 basis points to 15.0% in Q2.
Read all updates
Q2-2026 Updates
Negative
Strong Revenue Growth and Scale
Net sales increased 22.2% year-over-year to $1.77 billion in Q2 2026, marking SharkNinja's 13th consecutive quarter of double-digit net sales growth and the fastest growth rate since Q4 2024.
Read all positive updates
Company Guidance
SharkNinja materially raised its 2026 outlook, now guiding full‑year net sales growth of 16%–17% (vs prior 11.5%–12.5%), adjusted EBITDA of $1.36–$1.37 billion (up ~19.5%–20.5% YoY versus prior $1.29–$1.30B, 13.5%–14.5% growth) and adjusted net income per diluted share of $6.45–$6.55 (vs prior $6.00–$6.10); management said roughly $0.15 of the ~$0.45 EPS upgrade and about $30M of the $67M–$69M EBITDA improvement reflect an expected $247.1M tariff refund claim accepted by CBP (to be recorded as a Q3 cost‑of‑sales reduction, split ~50/50 between duties expensed in fiscal 2025 and in 1H‑2026 and treated differently for GAAP vs. adjusted metrics), assumes current tariffs persist (minimum 10% for Indonesia/Malaysia/Cambodia; 12.5% for China/Vietnam/Thailand), expects net interest expense to be down versus 2025, a GAAP tax rate of ~22%–23%, and capital expenditures of $190M–$210M (tracking toward the high end).

SharkNinja, Inc. Financial Statement Overview

Summary
Strong profitability and scaling (TTM gross margin ~48.7%, net margin ~10.7%) with robust cash generation (TTM OCF ~$974M; FCF ~$802M). Balance sheet leverage is moderate (debt-to-equity ~0.31) and ROE is high (~28%), but watch items include moderating growth versus prior year, some historical leverage volatility, and only moderate cash-flow coverage (coverage ratio ~0.39).
Income Statement
83
Very Positive
Balance Sheet
78
Positive
Cash Flow
81
Very Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue6.91B6.40B5.53B4.25B3.72B3.73B
Gross Profit3.37B3.14B2.66B1.91B1.41B1.44B
EBITDA1.08B1.09B759.29M441.96M415.71M508.80M
Net Income695.22M701.37M438.70M167.08M232.35M331.11M
Balance Sheet
Total Assets5.59B5.35B4.39B3.49B3.29B3.36B
Cash, Cash Equivalents and Short-Term Investments779.83M777.29M363.67M154.06M192.89M225.36M
Total Debt913.02M901.52M938.99M871.07M510.96M563.75M
Total Liabilities2.75B2.67B2.46B2.01B1.47B1.59B
Stockholders Equity2.84B2.68B1.94B1.48B1.83B1.76B
Cash Flow
Free Cash Flow801.93M474.35M295.44M148.80M110.53M169.07M
Operating Cash Flow973.57M634.13M446.62M280.60M204.96M229.15M
Investing Cash Flow-186.69M-159.78M-151.18M-118.08M-52.38M-66.37M
Financing Cash Flow-195.02M-77.08M-81.22M-234.87M-160.17M-54.50M

SharkNinja, Inc. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price148.60
Price Trends
50DMA
158.57
Positive
100DMA
136.76
Positive
200DMA
124.00
Positive
Market Momentum
MACD
7.87
Positive
RSI
66.29
Neutral
STOCH
28.18
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SN, the sentiment is Positive. The current price of 148.6 is below the 20-day moving average (MA) of 177.28, below the 50-day MA of 158.57, and above the 200-day MA of 124.00, indicating a bullish trend. The MACD of 7.87 indicates Positive momentum. The RSI at 66.29 is Neutral, neither overbought nor oversold. The STOCH value of 28.18 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SN.

SharkNinja, Inc. Risk Analysis

SharkNinja, Inc. disclosed 84 risk factors in its most recent earnings report. SharkNinja, Inc. reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

SharkNinja, Inc. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$25.46B37.1226.01%17.49%33.42%
70
Outperform
$1.57B17.556.94%3.40%4.68%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
60
Neutral
$1.35B16.127.86%2.38%0.20%-10.08%
60
Neutral
$1.29B5.9421.32%1.79%-8.20%53.01%
57
Neutral
$2.68B18.6712.61%2.14%3.20%18.00%
45
Neutral
$2.63B13.605.83%11.94%-3.92%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SN
SharkNinja, Inc.
182.99
67.19
58.02%
MLKN
MillerKnoll
23.16
2.14
10.20%
LZB
La-Z-Boy Incorporated
32.12
-3.57
-10.01%
LEG
Leggett & Platt
9.38
-0.06
-0.60%
PATK
Patrick Industries
85.12
-27.75
-24.58%
WHR
Whirlpool
40.13
-50.22
-55.58%

SharkNinja, Inc. Corporate Events

Regulatory Filings and Compliance
SharkNinja Board Approves Waiver for Chairman’s Share Sale
Neutral
Jul 13, 2026
On July 10, 2026, SharkNinja, Inc.’s board of directors granted a one-time limited waiver of its insider trading and ethics policies to Chairman CJ Xuning Wang, allowing him to transact in company securities during a normally restricted blac...
Business Operations and StrategyExecutive/Board ChangesRegulatory Filings and ComplianceShareholder Meetings
SharkNinja Shareholders Approve Governance Updates at 2026 AGM
Positive
Jun 18, 2026
On June 18, 2026, SharkNinja, Inc. held its 2026 Annual General Meeting in Needham, Mass., with 95.23% of its 141.6 million ordinary shares represented, and shareholders reappointed seven directors and ratified Ernst Young LLP as the company&#821...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 05, 2026