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Whirlpool
(NYSE:WHR)
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Rating:49Neutral
Price Target:
$39.00
▲(4.64% Upside)
Action:Reiterated
Date:08/05/26
The score is held down primarily by weak financial performance—especially negative recent free cash flow and elevated leverage—despite management outlining a credible improvement plan. Technicals are supportive in the short term (positive momentum above 20/50-day averages), and valuation looks moderate on P/E, but the elevated yield is not a dependable positive given dividend suspension and ongoing cash/earnings pressure.
Positive Factors
Product innovation and share gains
A large, active product pipeline and measurable brand share gains suggest durable competitive advantage via innovation and premium mix. Sustained new-product momentum supports higher ASPs, category share, and longer-term revenue stability versus peers reliant on promotions.
Negative Factors
Elevated leverage and heavy debt load
High leverage limits strategic flexibility: it raises interest cost sensitivity, constrains buffer for cyclical revenue shocks, and forces prioritization of liability management over reinvestment. In a weak demand environment this elevates default and refinancing risks.
Read all positive and negative factors
Positive Factors
Negative Factors
Product innovation and share gains
A large, active product pipeline and measurable brand share gains suggest durable competitive advantage via innovation and premium mix. Sustained new-product momentum supports higher ASPs, category share, and longer-term revenue stability versus peers reliant on promotions.
Read all positive factors
Whirlpool Key Performance Indicators (KPIs)
Any
Net Sales by Geography
Revenue split across geographic regions (for Whirlpool typically North America, Europe, Latin America, and Asia) showing where the company earns sales and where growth is concentrated. Highlights market exposure, regional demand trends, currency and trade risks, and where management’s expansion or cost-control efforts are likely to matter most for future results.
Revenue split across geographic regions (for Whirlpool typically North America, Europe, Latin America, and Asia) showing where the company earns sales and where growth is concentrated. Highlights market exposure, regional demand trends, currency and trade risks, and where management’s expansion or cost-control efforts are likely to matter most for future results.
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The Fly
The FlyWhirlpool (WHR) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$2.58B
Dividend Yield11.33%
Average Volume (3M)2.39M
Price to Earnings (P/E)13.4
Beta (1Y)1.07
Revenue Growth-3.92%
EPS GrowthN/A
CountryUS
Employees41,000
SectorConsumer Cyclical
Sector Strength84
IndustryFurnishings, Fixtures & Appliances
Share Statistics
EPS (TTM)2.96
Shares Outstanding65,199,380
10 Day Avg. Volume2,122,627
30 Day Avg. Volume2,391,312
Financial Highlights & Ratios
PEG Ratio-0.06
Price to Book (P/B)1.48
Price to Sales (P/S)0.26
P/FCF Ratio43.91
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price Target
$41.33Price Target Upside10.90% Upside
Rating ConsensusHold
Number of Analyst Covering8
EPS Forecast (FY)2
Revenue Forecast (FY)$14.89B
Whirlpool Business Overview & Revenue Model
Company Description
Whirlpool Corporation specializes in the creation and distribution of household appliances and associated merchandise. Its extensive operations are divided into four principal geographical regions: North America, Europe (encompassing the Middle Ea...
How the Company Makes Money
Whirlpool primarily makes money by selling home appliances to customers through a mix of indirect and direct commercial channels. Its core revenue stream is product sales of major appliances (laundry, refrigeration, cooking, and dishwashing). Thes...
Whirlpool Earnings Call Summary
Earnings Call Date:Aug 03, 2026
(Q2-2026)
| % Change Since: |
Next Earnings Date:Oct 15, 2026
Earnings Call Sentiment Neutral
The call highlighted clear operational progress — sequential margin improvement, strong pricing execution, accelerated product innovation with measurable share gains, a targeted $150M cost takeout program, and material balance sheet/ liquidity improvements that clear near-term maturities. However, results were tempered by a negative ongoing EPS, a substantial Q2 free cash flow consumption (~$1.1B), tariff and raw material headwinds (notably a ~200 bps tariff drag), promotional intensity and price/mix weakness in Latin America, and higher interest expense from refinancing. Management reiterated guidance and presented actions that should drive margin expansion into the back half and into 2027, but near-term cash and macro pressures keep progress uneven.Positive Updates
Sequential Margin Improvement
Ongoing EBIT margin improved by ~50 basis points quarter-over-quarter to 1.8% in Q2 2026; MDA North America delivered ~240 basis points of sequential EBIT margin improvement driven by pricing and structural cost actions.
Negative Updates
Negative Ongoing EPS and Q2 Earnings Pressure
Ongoing earnings per share were negative $0.21 in Q2, reflecting margin pressure and lower earnings in the quarter.
Read all updates
Q2-2026 Updates
Positive
Negative
Sequential Margin Improvement
Ongoing EBIT margin improved by ~50 basis points quarter-over-quarter to 1.8% in Q2 2026; MDA North America delivered ~240 basis points of sequential EBIT margin improvement driven by pricing and structural cost actions.
Read all positive updates
Company Guidance
Whirlpool reaffirmed its 2026 operational outlook but updated financials to reflect higher interest expense, guiding to roughly 1.5% like‑for‑like revenue growth and about a 4% full‑year ongoing EBIT margin, with free cash flow of ~$300M (~2% of net sales) and interest expense revised from $300M to $350M; the company expects to exit 2026 with net debt below $5.0B (Q2 net debt ~$5.8B) after securing >$3B in liquidity (including a $2B secured bond issuance, a $2B asset‑based lending facility and a $1.1B equity offering) and net cash of roughly $84M from the ~$128M Beko Europe sale. Q2 metrics referenced in guidance included net sales of $3.5B, ongoing EPS of -$0.21, ongoing EBIT margin of 1.8% (a +50 bps quarter‑over‑quarter improvement), MDA North America net sales of $2.4B (+8% Q/Q) and NA EBIT margin improvement of ~240 bps Q/Q; guidance assumes continued margin expansion in H2 driven by pricing and product launches, $150M of 2026 structural cost takeouts (about $60M automation, $15M strategic sourcing, $20M corporate cost cuts), ~ $400M of CapEx, and expected annualized EBIT benefits of roughly $70M (Amana), $30M (Perrysburg) and $60M (distribution consolidation).Whirlpool Financial Statement Overview
Summary
Income Statement
44
Neutral
Balance Sheet
42
Neutral
Cash Flow
33
Negative
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 14.92B | 15.52B | 16.61B | 19.46B | 19.72B | 21.98B |
| Gross Profit | 2.02B | 2.36B | 2.55B | 3.19B | 3.02B | 4.42B |
| EBITDA | 968.00M | 1.16B | 503.00M | 1.30B | -562.00M | 3.00B |
| Net Income | 187.00M | 317.00M | -323.00M | 481.00M | -1.52B | 1.78B |
Balance Sheet | ||||||
| Total Assets | 17.33B | 16.00B | 16.30B | 17.31B | 17.12B | 20.29B |
| Cash, Cash Equivalents and Short-Term Investments | 1.24B | 669.00M | 1.27B | 1.57B | 1.96B | 3.04B |
| Total Debt | 8.06B | 7.86B | 7.34B | 7.84B | 8.20B | 6.03B |
| Total Liabilities | 13.40B | 13.29B | 13.37B | 14.78B | 14.62B | 15.27B |
| Stockholders Equity | 3.93B | 2.73B | 2.68B | 2.36B | 2.34B | 4.85B |
Cash Flow | ||||||
| Free Cash Flow | -161.00M | 92.00M | 384.00M | 366.00M | 820.00M | 1.65B |
| Operating Cash Flow | 236.00M | 481.00M | 835.00M | 915.00M | 1.39B | 2.18B |
| Investing Cash Flow | -489.00M | -520.00M | -140.00M | -553.00M | -3.57B | -660.00M |
| Financing Cash Flow | 407.00M | -620.00M | -938.00M | -792.00M | 1.21B | -1.34B |
Whirlpool Technical Analysis
Negative
37.27
Price Trends
39.50
Negative
44.59
Negative
58.89
Negative
Market Momentum
0.55
Positive
45.60
Neutral
5.87
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For WHR, the sentiment is Negative. The current price of 37.27 is below the 20-day moving average (MA) of 40.36, below the 50-day MA of 39.50, and below the 200-day MA of 58.89, indicating a bearish trend. The MACD of 0.55 indicates Positive momentum. The RSI at 45.60 is Neutral, neither overbought nor oversold. The STOCH value of 5.87 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for WHR.
Whirlpool Risk Analysis
Whirlpool disclosed 31 risk factors in its most recent earnings report. Whirlpool reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Whirlpool Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
77 Outperform | $25.87B | 37.25 | 26.01% | ― | 17.49% | 33.42% | |
72 Outperform | $9.17B | 17.88 | 5.52% | ― | 4.62% | 0.16% | |
65 Neutral | $1.66B | 16.67 | 7.86% | 2.38% | 0.83% | 4.17% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
56 Neutral | $1.31B | 6.05 | 21.32% | 1.79% | -8.20% | 53.01% | |
49 Neutral | $2.58B | 13.37 | 5.83% | 11.94% | -3.92% | ― | |
48 Neutral | $2.72B | 18.59 | 12.61% | 2.14% | 3.20% | 18.00% |
* Consumer Cyclical Sector Average
WHR
Whirlpool
39.27
-44.69
-53.23%
LZB
La-Z-Boy Incorporated
40.83
7.32
21.84%
LEG
Leggett & Platt
9.36
0.29
3.24%
MHK
Mohawk
132.87
8.82
7.11%
PATK
Patrick Industries
83.73
-26.19
-23.82%
SN
SharkNinja, Inc.
182.82
63.23
52.87%
Whirlpool Corporate Events
Business Operations and Strategy
Whirlpool Announces Major Mexican Manufacturing Restructuring Plan
Negative
Jul 1, 2026
On July 1, 2026, Whirlpool announced a restructuring plan to close its Supsa manufacturing facility in Apodaca, Mexico by the second quarter of 2027, shifting production to its Ramos Arizpe plant and other sites in its network. The move aims to op...
Business Operations and StrategyPrivate Placements and FinancingRegulatory Filings and Compliance
Whirlpool Amends Indenture for 2027 Euro Notes
Positive
Jun 18, 2026
On June 18, 2026, Whirlpool Finance Luxembourg S.à r.l., as issuer, and Whirlpool Corporation entered into a first supplemental indenture with U.S. Bank Trust Company, National Association, relating to the 1.100% Notes due 2027. The amendment...
Business Operations and StrategyPrivate Placements and Financing
Whirlpool Advances Liability Management With Euro Notes Tender
Positive
Jun 16, 2026
On June 12, 2026, Whirlpool released early results of its cash tender offer for its euro-denominated 1.250% notes due 2026 and 1.100% notes due 2027 issued by Whirlpool Finance Luxembourg S.à r.l., showing that €365.3 million, or 73.06%...
Business Operations and StrategyPrivate Placements and Financing
Whirlpool Upsizes Second-Lien Notes Offering to Restructure Debt
Neutral
Jun 2, 2026
On June 2, 2026, Whirlpool Corporation announced it had upsized and priced a private offering of $2 billion of senior secured second-lien notes, split evenly between 7.500% notes due 2031 and 7.875% notes due 2034, increasing each tranche from a p...
Business Operations and StrategyPrivate Placements and Financing
Whirlpool Announces Secured Notes Offering and Tender Offer
Positive
Jun 1, 2026
On June 1, 2026, Whirlpool Corporation announced a planned private offering of $1.5 billion in senior secured second-lien notes maturing in 2031 and 2034, to be guaranteed by key domestic and Canadian subsidiaries and secured on a second-priority ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.