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Boston Beer (SAM)
NYSE:SAM

Boston Beer (SAM) AI Stock Analysis

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SAM

Boston Beer

(NYSE:SAM)

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Outperform 70 (OpenAI - 5.2)
Rating:70Outperform
Price Target:
$248.00
▲(2.98% Upside)
Action:UpgradedDate:03/17/26
The score is led by strong financial quality (low leverage and improved 2025 cash generation) and tangible operational/margin progress, partially offset by cautious 2026 volume guidance and cost headwinds (tariffs/inputs). Technicals are neutral-to-mixed and valuation is fair rather than compelling, keeping the overall rating in the moderately positive range.
Positive Factors
Conservative Balance Sheet
Very low leverage and a sizable equity base (~$846M in 2025) give Boston Beer durable financial flexibility. This conservatism supports sustained capital allocation for buybacks, capex and innovation, and provides a cushion during consumption slowdowns or cost shocks without forcing distress sales.
Negative Factors
Declining Volumes & Revenue
Persistent volume declines and shipment weakness indicate structural demand pressures, not just a one-quarter dip. Sustained lower volumes erode fixed-cost absorption, force higher per-unit marketing to regain share, and make consistent margin expansion and top-line growth harder to sustain over the medium term.
Read all positive and negative factors
Positive Factors
Negative Factors
Conservative Balance Sheet
Very low leverage and a sizable equity base (~$846M in 2025) give Boston Beer durable financial flexibility. This conservatism supports sustained capital allocation for buybacks, capex and innovation, and provides a cushion during consumption slowdowns or cost shocks without forcing distress sales.
Read all positive factors

Boston Beer (SAM) vs. SPDR S&P 500 ETF (SPY)

Boston Beer Business Overview & Revenue Model

Company Description
The Boston Beer Company, Inc. produces and sells alcohol beverages primarily in the United States. The company's flagship beer is Samuel Adams Boston Lager. It offers various beers, hard ciders, and hard seltzers under the Samuel Adams, Twisted Te...
How the Company Makes Money
Boston Beer Company generates revenue primarily through the sale of its alcoholic beverages. The company operates a multi-channel revenue model, which includes direct sales to retailers, distributors, and through its own brewery locations. Key rev...

Boston Beer Earnings Call Summary

Earnings Call Date:Feb 24, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Apr 23, 2026
Earnings Call Sentiment Neutral
Balanced. The company delivered strong margin expansion, significant cash generation, successful new-product scale (notably Sun Cruiser), and manufacturing/operational improvements that enabled increased brand investment and share repurchases. However, top-line pressure persisted with declines in depletions, revenue and key legacy brands (Twisted Tea, Truly), plus macro and tariff-related cost risks. Management has provided disciplined guidance and a plan to invest behind innovations while continuing productivity initiatives, but volume recovery is uncertain in the near term.
Positive Updates
Gross Margin Expansion
Full year 2025 gross margin expanded 410 basis points to 48.5% (50% excluding contractual prepayments and shortfall fees), the highest full-year gross margin since 2019; Q4 gross margin improved 360 basis points year-over-year to 43.5% driven by brewery efficiencies, procurement savings, price/mix and lower inventory obsolescence.
Negative Updates
Volume and Revenue Declines
Full year 2025 depletions down 4% (in line with industry), revenue down 2.4% YoY driven by shipments down 4.7%; Q4 depletions decreased 6% and shipments decreased 7.5%, with Q4 revenue down 4.1%.
Read all updates
Q4-2025 Updates
Negative
Gross Margin Expansion
Full year 2025 gross margin expanded 410 basis points to 48.5% (50% excluding contractual prepayments and shortfall fees), the highest full-year gross margin since 2019; Q4 gross margin improved 360 basis points year-over-year to 43.5% driven by brewery efficiencies, procurement savings, price/mix and lower inventory obsolescence.
Read all positive updates
Company Guidance
Management guided fiscal 2026 depletions and shipments to be flat to down mid‑single digits (noting the first 8 weeks were down ~3% Y/Y), expects price realizations of 1–2% plus some mix benefit, and sees full‑year reported gross margin of 48–50% (long‑term goal: high‑40s); they estimate full‑year tariff costs of $20–30M (vs ~$11M in partial 2025), expect shortfall fees and third‑party prepayment noncash expenses to negatively impact gross margins by ~40–60 bps (with most shortfall fees expensed in Q4 and the biggest margin improvement expected in Q4), and plan incremental advertising/promotional/selling spend of $20–40M (weighted to Q2–Q3). Other 2026 targets: diluted EPS $8.50–$11.00, effective tax rate ~29–30%, capex $70–90M; balance sheet/allocations include $223M cash, $150M unused credit line, and ~ $215M remaining on a $1.6B repurchase authorization (after $214M repurchased since Jan 2025).

Boston Beer Financial Statement Overview

Summary
Solid overall fundamentals driven by a very conservative balance sheet (very low leverage) and a strong 2025 cash-flow rebound (FCF ~$216M). Offsetting this is a history of margin and earnings volatility, with profitability improved in 2025 but not consistently durable across years.
Income Statement
67
Positive
Balance Sheet
84
Very Positive
Cash Flow
78
Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue2.09B2.01B2.01B2.09B2.06B
Gross Profit952.58M893.73M852.37M861.99M797.79M
EBITDA243.90M245.78M209.96M207.41M129.27M
Net Income108.47M59.70M76.25M67.26M14.55M
Balance Sheet
Total Assets1.19B1.25B1.43B1.42B1.39B
Cash, Cash Equivalents and Short-Term Investments223.38M211.82M298.49M180.56M26.85M
Total Debt37.87M38.78M45.27M54.14M61.48M
Total Liabilities347.31M333.83M352.06M352.22M403.38M
Stockholders Equity846.28M916.19M1.08B1.07B983.41M
Cash Flow
Free Cash Flow215.59M172.62M201.06M109.36M-91.62M
Operating Cash Flow270.16M248.89M265.15M199.94M56.30M
Investing Cash Flow-54.52M-96.25M-62.38M-88.51M-146.62M
Financing Cash Flow-204.08M-239.31M-84.84M2.80M-6.64M

Boston Beer Technical Analysis

Technical Analysis Sentiment
Positive
Last Price240.83
Price Trends
50DMA
229.48
Positive
100DMA
214.98
Positive
200DMA
213.81
Positive
Market Momentum
MACD
1.51
Negative
RSI
60.60
Neutral
STOCH
81.89
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SAM, the sentiment is Positive. The current price of 240.83 is above the 20-day moving average (MA) of 229.74, above the 50-day MA of 229.48, and above the 200-day MA of 213.81, indicating a bullish trend. The MACD of 1.51 indicates Negative momentum. The RSI at 60.60 is Neutral, neither overbought nor oversold. The STOCH value of 81.89 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SAM.

Boston Beer Risk Analysis

Boston Beer disclosed 20 risk factors in its most recent earnings report. Boston Beer reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Boston Beer Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
80
Outperform
$46.66B13.6316.90%8.22%-0.68%4.29%
70
Outperform
$2.52B19.3012.16%-1.13%24.34%
68
Neutral
$140.55B18.538.17%1.83%-2.06%21.03%
67
Neutral
$26.22B11.9615.12%2.92%-5.57%119.49%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
53
Neutral
$2.19B19.137.86%2.53%16.59%1.72%
49
Neutral
$8.71B-4.26-18.18%4.08%-4.01%-339.22%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SAM
Boston Beer
240.83
4.70
1.99%
BUD
Anheuser-Busch Inbev Sa
71.30
12.90
22.10%
CCU
Compania Cervecerias Unidas SA
11.73
-1.93
-14.13%
STZ
Constellation Brands
151.20
-17.02
-10.12%
TAP
Molson Coors
44.04
-14.00
-24.12%
ABEV
Ambev SA
2.93
0.86
41.82%

Boston Beer Corporate Events

Executive/Board ChangesStock Buyback
Boston Beer Announces Director Retirement and Board Transition
Positive
Mar 16, 2026
On March 13, 2026, Boston Beer Company director Michael Spillane informed the board that he would not stand for re-election at the end of his current term and would retire from the board following the conclusion of the company’s 2026 Annual ...
Business Operations and StrategyExecutive/Board ChangesRegulatory Filings and Compliance
Boston Beer Updates Executive Compensation and 2026 Pay Framework
Positive
Feb 17, 2026
Boston Beer detailed 2025 compensation outcomes and 2026 pay structures for its named executive officers, following leadership changes during 2025 in which founder C. James Koch reassumed the president and CEO roles from Michael Spillane on August...
Business Operations and StrategyExecutive/Board Changes
Boston Beer Announces CMO Transition and Separation Agreement
Neutral
Feb 10, 2026
On February 4, 2026, Boston Beer and Chief Marketing Officer Lesya Lysyj agreed that she would step down from her role effective March 6, 2026, while remaining in an advisory capacity through September 30, 2026. On February 10, 2026, the parties e...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 17, 2026