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Rush Enterprises A (RUSHA)
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Rush Enterprises A (RUSHA) AI Stock Analysis

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RUSHA

Rush Enterprises A

(NASDAQ:RUSHA)

Rating:75Outperform
Price Target:
$64.00
▲(13.80% Upside)
Rush Enterprises shows strong financial performance and technical indicators, supported by effective cash flow management and a bullish stock trend. The earnings call reflects a balanced outlook with solid aftermarket operations but challenges in new truck sales. Valuation is fair, contributing to a moderately positive overall score.

Rush Enterprises A (RUSHA) vs. SPDR S&P 500 ETF (SPY)

Rush Enterprises A Business Overview & Revenue Model

Company DescriptionRush Enterprises, Inc. (RUSHA) is a leading provider of services and products to the commercial vehicle industry in the United States. The company operates through several segments, including the sale of new and used trucks, parts, and service for heavy- and medium-duty trucks. Rush Enterprises represents various manufacturers, including Peterbilt, International, and Isuzu, and also engages in the sale of truck-related equipment and accessories, providing a comprehensive suite of solutions to its customers.
How the Company Makes MoneyRush Enterprises generates revenue primarily through the sale of new and used trucks, which is a significant portion of its earnings. The company also earns income from its parts and service operations, which include maintenance, repairs, and aftermarket products. Additionally, Rush Enterprises has established key partnerships with major truck manufacturers, allowing it to offer a diverse range of products that cater to various customer needs. The company's revenue model is bolstered by its ability to provide financing options for customers, further enhancing its sales capabilities. Overall, the combination of vehicle sales, parts, services, and strategic partnerships contributes to Rush Enterprises' strong financial performance.

Rush Enterprises A Earnings Call Summary

Earnings Call Date:Jul 30, 2025
(Q2-2025)
|
% Change Since: 6.23%|
Next Earnings Date:Oct 28, 2025
Earnings Call Sentiment Neutral
The earnings call highlighted solid performance in aftermarket operations and leasing revenues, alongside an increase in dividends and share repurchases. However, these positives were counterbalanced by significant challenges, including a decline in Class 8 truck sales, ongoing freight recession, and uncertainties in truck production due to regulatory issues. The sentiment reflects a cautious outlook with balanced positive and negative aspects.
Q2-2025 Updates
Positive Updates
Solid Aftermarket Performance
Aftermarket operations accounted for approximately 63% of total gross profit in Q2, with parts, service, and collision center revenues reaching $636.3 million, a 1.4% increase compared to Q2 2024.
Record Leasing Revenues
Rush Truck Leasing achieved record revenues of $93.1 million in Q2, up 6.3% year-over-year, with full-service leasing revenue increasing due to new units brought into service.
Dividend Increase
The Board of Directors approved a $0.19 per share cash dividend, a 1% increase over the prior quarterly dividend, marking the ninth increase since 2018.
Share Repurchase
During Q2, Rush Enterprises repurchased $83.9 million of common stock as part of an expanded $200 million repurchase authorization.
Negative Updates
Decline in New Class 8 Truck Sales
The company sold 3,178 new Class 8 trucks in the U.S. during Q2, representing a 20% year-over-year decrease, primarily due to the timing of large fleet deliveries in the previous year.
Freight Recession and Regulatory Uncertainties
The industry continues to face a freight recession persisting for over two years, coupled with uncertainties regarding trade policies and engine emissions regulations, leading to delayed vehicle acquisition and maintenance decisions by customers.
Challenges in New Truck Production
OEMs are reducing production and taking shutdown days due to low order intake and regulatory uncertainties, with April, May, and June being the worst months for order intake since 2009.
Company Guidance
In the Rush Enterprises Q2 earnings call, CEO Rusty Rush provided guidance on several key metrics despite ongoing market challenges. The company reported second quarter revenues of $1.9 billion and a net income of $72.4 million, equating to $0.90 per diluted share. The Board of Directors approved a $0.19 per share cash dividend, marking a 1% increase from the prior quarter. Aftermarket operations were highlighted, contributing approximately 63% to the total gross profit with parts, service, and collision center revenues reaching $636.3 million, a 1.4% increase compared to Q2 2024. The absorption ratio stood at 135.5%, indicating efficient cost management. Rush Enterprises sold 3,178 new Class 8 trucks in the U.S., accounting for 5.4% of the market, although this represented a 20% year-over-year decline. In Canada, Class 8 sales were 81 units, capturing 1.2% of the market. Medium-duty truck sales in the U.S. and Canada also showed growth, with a market share of 6.2% and 4.6%, respectively. The used commercial vehicle sales remained stable with 1,715 units sold. Additionally, Rush Truck Leasing achieved a record revenue of $93.1 million, up 6.3% year-over-year. The company continued to focus on shareholder value, repurchasing $83.9 million of stock and paying a $14.5 million cash dividend in the quarter. Looking ahead, the company expects stable aftermarket demand and challenges in new Class 8 truck sales due to regulatory uncertainties.

Rush Enterprises A Financial Statement Overview

Summary
Rush Enterprises exhibits strong financial health with effective cash flow management and stable profitability margins. Despite a slight decrease in revenue growth, the company's balance sheet remains solid with balanced leverage and a strong equity position.
Income Statement
75
Positive
Rush Enterprises demonstrates solid profitability metrics with a gross profit margin of 18.8% and a net profit margin of 3.76% for TTM. However, the revenue growth rate is slightly negative for the TTM period, indicating a minor contraction in total revenue compared to the previous annual period.
Balance Sheet
70
Positive
The company has a healthy equity ratio of 46.2% for TTM, reflecting a robust capital structure. The debt-to-equity ratio stands at 0.61, indicating moderate leverage, but the return on equity of 13.51% suggests effective utilization of equity to generate profits.
Cash Flow
80
Positive
There is a significant improvement in free cash flow, with a growth rate of 207.8% in the TTM period, reflecting enhanced cash generation. The operating cash flow to net income ratio of 3.2x underscores strong cash flow relative to earnings.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue7.78B7.80B7.93B7.10B5.13B4.74B
Gross Profit1.46B1.53B1.59B1.49B1.09B875.47M
EBITDA648.07M705.94M736.90M702.81M477.10M330.10M
Net Income292.87M304.15M347.06M391.38M241.41M114.89M
Balance Sheet
Total Assets4.69B4.62B4.36B3.82B3.12B2.99B
Cash, Cash Equivalents and Short-Term Investments228.72M228.13M183.72M201.04M148.15M312.05M
Total Debt1.73B1.73B1.81B1.44B1.15B1.22B
Total Liabilities2.50B2.46B2.47B2.06B1.65B1.72B
Stockholders Equity2.17B2.14B1.87B1.74B1.47B1.27B
Cash Flow
Free Cash Flow465.80M186.50M-73.17M51.34M255.17M626.78M
Operating Cash Flow928.12M619.55M295.71M294.40M422.35M762.98M
Investing Cash Flow-472.89M-445.58M-387.03M-240.93M-432.90M-127.46M
Financing Cash Flow-382.18M-129.32M73.96M-690.00K-153.34M-505.10M

Rush Enterprises A Technical Analysis

Technical Analysis Sentiment
Positive
Last Price56.24
Price Trends
50DMA
53.37
Positive
100DMA
51.99
Positive
200DMA
54.89
Positive
Market Momentum
MACD
1.02
Positive
RSI
55.46
Neutral
STOCH
42.97
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For RUSHA, the sentiment is Positive. The current price of 56.24 is above the 20-day moving average (MA) of 55.56, above the 50-day MA of 53.37, and above the 200-day MA of 54.89, indicating a bullish trend. The MACD of 1.02 indicates Positive momentum. The RSI at 55.46 is Neutral, neither overbought nor oversold. The STOCH value of 42.97 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for RUSHA.

Rush Enterprises A Risk Analysis

Rush Enterprises A disclosed 25 risk factors in its most recent earnings report. Rush Enterprises A reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Rush Enterprises A Peers Comparison

Overall Rating
UnderperformOutperform
Sector (57)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
80
Outperform
$12.14B12.8018.11%2.74%2.39%5.84%
76
Outperform
$4.43B16.2513.79%1.31%-2.81%-6.88%
75
Outperform
$4.43B16.2113.79%1.29%-2.81%-6.88%
75
Outperform
$5.86B12.5415.72%0.43%19.75%-10.74%
70
Outperform
$7.96B13.1327.24%3.15%-12.49%
68
Neutral
$2.73B17.7815.99%1.73%4.48%-16.26%
57
Neutral
HK$25.94B4.53-4.73%5.53%-0.79%-51.25%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
RUSHA
Rush Enterprises A
56.24
3.30
6.23%
AN
AutoNation
210.31
29.88
16.56%
GPI
Group 1 Automotive
445.33
77.85
21.18%
PAG
Penske Automotive Group
180.99
16.51
10.04%
SAH
Sonic Automotive
78.27
17.02
27.79%
RUSHB
Rush Enterprises B
55.80
8.62
18.27%

Rush Enterprises A Corporate Events

Other
Rush Enterprises Hosts Investor Presentation Meeting
Neutral
Aug 15, 2025

Rush Enterprises, Inc. has announced that its senior management will be meeting with current and potential investors and business analysts, utilizing an Investor Presentation that will be available on their website. The company reserves the right to remove this presentation at any time, and it will not be considered filed under the Securities Exchange Act unless specifically stated.

DividendsBusiness Operations and StrategyFinancial Disclosures
Rush Enterprises Reports Strong Q2 2025 Performance
Positive
Jul 30, 2025

Rush Enterprises reported second-quarter 2025 revenues of $1.931 billion and a net income of $72.4 million, despite challenging market conditions impacting the commercial vehicle industry. The company declared a quarterly cash dividend of $0.19 per share, a 5.6% increase from the previous quarter, and noted strong performance in aftermarket services, with a focus on operational efficiency and strategic priorities. While new Class 8 truck sales declined due to market dynamics and past fleet deliveries, medium-duty vehicle sales saw growth, driven by demand in the lease and rental segment. The company remains cautiously optimistic about future demand, despite ongoing economic and regulatory uncertainties.

Executive/Board Changes
Rush Enterprises Announces New Executive Salaries
Neutral
Jun 27, 2025

On June 23, 2025, Rush Enterprises, Inc. announced that its Board of Directors approved new base salaries for its executive officers, effective July 1, 2025. This decision reflects adjustments in compensation for key leadership roles, including the CEO, CFO, COO, and Senior Vice President, which may impact the company’s operational dynamics and stakeholder interests.

Private Placements and FinancingBusiness Operations and Strategy
Rush Enterprises Amends Financing Agreement with BMO
Positive
Jun 18, 2025

On June 13, 2025, Rush Truck Centres of Canada Limited, a subsidiary of Rush Enterprises, Inc., amended its financing agreement with Bank of Montreal, increasing the loan commitment from $116.7 million CAD to $171.7 million CAD. This amendment is expected to enhance the company’s financial flexibility, potentially impacting its operations and market positioning positively.

Stock BuybackBusiness Operations and Strategy
Rush Enterprises Expands Stock Repurchase Program
Positive
May 29, 2025

On May 29, 2025, Rush Enterprises announced a $50 million increase to its stock repurchase program, raising the total authorization to $200 million. This decision reflects the company’s confidence in its financial strength despite challenges in the commercial vehicle market, and aims to enhance shareholder value while supporting its growth strategy.

Executive/Board ChangesShareholder Meetings
Rush Enterprises Holds 2025 Annual Shareholders Meeting
Neutral
May 20, 2025

On May 20, 2025, Rush Enterprises, Inc. held its 2025 Annual Meeting of Shareholders, where the election of directors and the ratification of the company’s independent registered public accounting firm were key agenda items. Shareholders elected nine directors, including W.M. “Rusty” Rush and others, to serve until the 2026 Annual Meeting. Additionally, Ernst & Young LLP was ratified as the independent registered public accounting firm for the 2025 fiscal year.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 19, 2025