Rocket Companies (RKT)
NYSE:RKT
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Rocket Companies (RKT) AI Stock Analysis

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RKT

Rocket Companies

(NYSE:RKT)

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Neutral 49 (OpenAI - 4o)
Rating:49Neutral
Price Target:
$16.50
▲(13.95% Upside)
The overall stock score for Rocket Companies is primarily impacted by its financial performance challenges, including high leverage and profitability issues. While the earnings call highlighted strong strategic integrations and market share gains, these positives are offset by valuation concerns and technical indicators suggesting a bearish trend.
Positive Factors
Market Share Gains
Increasing market share in key areas like purchase and refinance strengthens Rocket's competitive position, supporting long-term revenue growth.
AI-Driven Enhancements
AI advancements enhance operational efficiency and customer conversion, providing a sustainable competitive advantage and cost savings over time.
Successful Integration and Expansion
The integration of Redfin and Mr. Cooper expands Rocket's client base and strengthens its ecosystem, supporting long-term growth and market presence.
Negative Factors
High Leverage
High leverage increases financial risk and can limit Rocket's flexibility to invest in growth opportunities or weather economic downturns.
Profitability Challenges
Negative profit margins highlight operational inefficiencies and could hinder Rocket's ability to sustain growth and invest in future initiatives.
Increased Expenses
Rising expenses, driven by integration costs and variable expenses, could pressure margins and impact Rocket's financial performance if not managed effectively.

Rocket Companies (RKT) vs. SPDR S&P 500 ETF (SPY)

Rocket Companies Business Overview & Revenue Model

Company DescriptionRocket Companies, Inc. (RKT) is a leading online mortgage lender and financial services company based in the United States. It operates primarily through its flagship brand, Quicken Loans, and offers a range of services including mortgage origination, personal loans, and real estate technology solutions. The company focuses on providing a tech-driven approach to simplify and streamline the borrowing process for consumers, catering to both residential and commercial clients. Additionally, Rocket Companies has expanded into various sectors, including insurance and investment services, enhancing its position in the financial services market.
How the Company Makes MoneyRocket Companies generates revenue primarily through its mortgage origination and servicing activities. The company earns fees from processing mortgage applications and receives origination points from borrowers when loans are closed. Additionally, Rocket Companies profits from servicing fees on the mortgages it originates, as well as interest income from loans it holds in its portfolio. A significant revenue stream also comes from its technology platform, which offers tools and services that streamline the mortgage process for both consumers and lenders. The company has established partnerships with various financial institutions and real estate firms, further enhancing its market reach and contributing to its earnings. Overall, the combination of origination fees, servicing fees, and technology solutions underpins Rocket Companies' revenue model.

Rocket Companies Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Analyzes revenue from different business segments, highlighting which areas drive growth and profitability, and revealing strategic focus and potential vulnerabilities.
Chart InsightsRocket Companies is experiencing a rebound in 'Sale of Loans' revenue, driven by strategic acquisitions and AI-driven efficiencies, despite previous declines. The 'Interest' segment shows steady growth, reflecting effective cost management. However, 'Change in Value of MSRs' remains volatile, posing a risk. The earnings call highlights strong Q1 2025 results and optimism about future growth, despite market volatility impacting consumer sentiment. Strategic acquisitions like Redfin and Mr. Cooper are expected to bolster their integrated platform, potentially mitigating risks and enhancing revenue stability.
Data provided by:Main Street Data

Rocket Companies Earnings Call Summary

Earnings Call Date:Oct 30, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Feb 19, 2026
Earnings Call Sentiment Positive
The earnings call reflects a strong financial performance and successful strategic integrations, with significant market share gains and promising AI innovations. However, challenges remain in the housing market, and there are concerns about seasonal slowdowns and increased expenses.
Q3-2025 Updates
Positive Updates
Strong Q3 Financial Performance
Rocket Companies delivered $1.783 billion in adjusted revenue, exceeding the high end of guidance, with a $36 billion net rate lock volume, up 26% over the second quarter. Adjusted EBITDA reached $349 million, with margins expanding to 20% from 13% in the prior quarter.
Successful Integration and Expansion
Rocket successfully integrated Redfin and Mr. Cooper, with Mr. Cooper's financials to be consolidated in Q4 and Redfin contributing to a 13% increase in Rocket’s purchase closings. The integration has added approximately 60 million clients and prospects to the Rocket ecosystem.
AI-Driven Enhancements
Rocket launched three AI agents improving efficiency and effectiveness, resulting in a 10% lift in conversion for refinance applications and saving over 150,000 employee hours annually.
Increased Market Share
Rocket gained market share in both purchase and refinance markets, achieving the strongest purchase and refinance quarter in the last three years.
Negative Updates
Challenging Housing Market
Despite a thawing purchase market, existing home sales remain at historical lows, making 2025 potentially the slowest year for home sales since 1995.
Seasonal Q4 Outlook
Q4 is expected to experience typical seasonal slowdowns due to holidays, with potential softer housing activity and slower mortgage demand.
Increased Expenses
Total expenses in Q3 were $1.789 billion, up $450 million from Q2 due to Redfin expenses, higher variable costs, and $90 million in onetime costs.
Company Guidance
During Rocket Companies' third quarter 2025 earnings call, several key metrics and achievements were highlighted. The company reported $1.783 billion in adjusted revenue, exceeding their guidance, with a net rate lock volume of $36 billion, a 26% increase over the previous quarter. Closed loan volume reached $32 billion, up 11% from Q2, marking the strongest purchase and refinance quarter in three years. The gain on sale margin remained stable, and adjusted EBITDA hit $349 million, expanding margins to 20%. Adjusted diluted EPS was $0.07. The integration of Redfin and Mr. Cooper was significant, contributing to increased market share and a stronger purchase and refinance pipeline. AI advancements played a crucial role, with new AI agents enhancing efficiency and conversion rates. The company also closed the Mr. Cooper transaction, expecting its financial consolidation in Q4, further strengthening their recapture strategy. Looking ahead, Rocket Companies provided Q4 guidance with adjusted revenue projected between $2.100 billion and $2.300 billion, reflecting continued market share gains despite typical seasonal slowdowns.

Rocket Companies Financial Statement Overview

Summary
Rocket Companies faces challenges with profitability and high leverage, despite strong revenue growth in the TTM period. The company needs to address its debt levels and improve operational efficiency to enhance financial stability.
Income Statement
45
Neutral
Rocket Companies shows a volatile revenue growth trajectory with a recent TTM growth of 20.27% following a decline in previous years. Gross profit margins remain strong, but net profit margins have turned negative, indicating profitability challenges. The EBIT and EBITDA margins have also declined, reflecting operational inefficiencies.
Balance Sheet
30
Negative
The company has a high debt-to-equity ratio, indicating significant leverage, which poses financial risk. Return on equity has been negative recently, reflecting poor profitability. The equity ratio is low, suggesting a heavy reliance on debt financing.
Cash Flow
50
Neutral
Operating cash flow has improved significantly in the TTM period, but free cash flow growth is negative, indicating cash management issues. The operating cash flow to net income ratio is strong, suggesting good cash generation relative to reported earnings.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue6.18B5.40B4.01B6.00B13.18B15.90B
Gross Profit5.73B4.93B3.65B5.68B12.68B15.46B
EBITDA681.96M780.97M-292.63M835.93M6.26B9.61B
Net Income-102.15M29.37M-15.51M46.42M308.21M197.95M
Balance Sheet
Total Assets33.58B24.51B19.23B20.08B32.77B37.53B
Cash, Cash Equivalents and Short-Term Investments5.86B1.27B1.11B722.29M2.13B7.67B
Total Debt22.26B13.98B9.56B10.35B21.18B27.65B
Total Liabilities24.72B15.47B10.93B11.61B23.02B29.65B
Stockholders Equity8.85B702.50M624.90M576.70M665.66M490.50M
Cash Flow
Free Cash Flow1.64B-3.43B49.99M10.72B7.44B-1.78B
Operating Cash Flow1.84B-2.63B110.33M10.82B7.74B-1.68B
Investing Cash Flow-35.65M-495.47M861.15M578.74M-664.85M517.20M
Financing Cash Flow-1.77B3.28B-623.56M-12.82B-6.92B1.76B

Rocket Companies Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price14.48
Price Trends
50DMA
18.15
Negative
100DMA
17.20
Negative
200DMA
15.06
Positive
Market Momentum
MACD
-0.14
Negative
RSI
48.83
Neutral
STOCH
72.08
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For RKT, the sentiment is Neutral. The current price of 14.48 is below the 20-day moving average (MA) of 17.01, below the 50-day MA of 18.15, and below the 200-day MA of 15.06, indicating a neutral trend. The MACD of -0.14 indicates Negative momentum. The RSI at 48.83 is Neutral, neither overbought nor oversold. The STOCH value of 72.08 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for RKT.

Rocket Companies Risk Analysis

Rocket Companies disclosed 63 risk factors in its most recent earnings report. Rocket Companies reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Rocket Companies Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
$6.59B13.6612.55%0.94%25.42%190.85%
70
Outperform
$1.24B50.9710.53%23.81%
68
Neutral
$18.00B11.429.92%3.81%9.73%1.22%
65
Neutral
2.27%-17.46%
49
Neutral
$48.01B214.74-2.15%22.56%
48
Neutral
$8.16B11.37%7.07%-8.66%
43
Neutral
$849.75M-6.92-25.72%3.91%27.78%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
RKT
Rocket Companies
17.05
4.34
34.15%
PFSI
PennyMac Financial
127.02
25.45
25.06%
COOP
Mr Cooper Group
210.79
114.39
118.66%
LDI
loanDepot
2.55
0.18
7.59%
UWMC
UWM Holding
5.10
-0.38
-6.93%
GHLD
Guild Holdings
19.94
6.65
50.04%

Rocket Companies Corporate Events

Rocket Companies’ Earnings Call Highlights Strategic Gains
Nov 1, 2025

The recent earnings call for Rocket Companies Inc. painted a picture of robust financial health and strategic success, albeit with some challenges on the horizon. The company showcased strong financial performance and strategic integrations, leading to significant market share gains and promising AI innovations. However, concerns about the housing market and potential seasonal slowdowns were also highlighted.

Rocket Companies Reports Strong Q3 2025 Results
Oct 31, 2025

Rocket Companies, Inc., based in Detroit, operates as a fintech platform specializing in mortgage, real estate, and personal finance services, with a focus on leveraging AI technology to enhance homeownership experiences. In its third quarter of 2025, Rocket Companies reported a total revenue of $1.61 billion and an adjusted revenue of $1.78 billion, surpassing its guidance range. Despite a GAAP net loss of $124 million, the company achieved an adjusted net income of $158 million and an adjusted EBITDA of $349 million.

Executive/Board ChangesM&A Transactions
Rocket Companies Completes Historic Acquisition of Mr. Cooper
Positive
Oct 1, 2025

On October 1, 2025, Rocket Companies completed its acquisition of Mr. Cooper Group, marking the largest independent mortgage deal in history. This acquisition combines the largest home loan originator with the largest mortgage servicer in the U.S., creating a combined servicing portfolio of nearly 10 million homeowners. The merger aims to transform homeownership by integrating Mr. Cooper’s servicing expertise with Rocket’s origination capabilities and AI technology, ultimately lowering costs and simplifying the homeownership process. Jay Bray, CEO of Mr. Cooper, will join Rocket as the new President and CEO of Rocket Mortgage, further strengthening the company’s leadership.

The most recent analyst rating on (RKT) stock is a Hold with a $18.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Business Operations and StrategyPrivate Placements and Financing
Rocket Companies Extends Repurchase Agreement with UBS
Positive
Sep 25, 2025

On September 18, 2025, Rocket Mortgage, LLC and One Reverse Mortgage, LLC, both subsidiaries of Rocket Companies, Inc., extended their Master Repurchase Agreement with UBS AG New York Branch to September 16, 2027. This amendment increased the company’s total funding capacity to $26.4 billion, up from $26.2 billion in June 2025, indicating a strategic move to enhance liquidity and financial flexibility.

The most recent analyst rating on (RKT) stock is a Hold with a $16.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Business Operations and StrategyM&A Transactions
Rocket Companies Announces Acquisition of Mr. Cooper Group
Neutral
Sep 22, 2025

On September 22, 2025, Rocket Companies announced its pending acquisition of Mr. Cooper Group Inc. and the conditional redemption of Nationstar Mortgage Holdings’ senior notes, set for October 1, 2025, contingent on the acquisition’s completion. The acquisition is expected to close in the fourth quarter of 2025, and Rocket plans an internal reorganization post-acquisition, which could impact its market positioning and stakeholder interests.

The most recent analyst rating on (RKT) stock is a Hold with a $16.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Private Placements and Financing
Rocket Companies Extends Repurchase Agreement with Bank
Neutral
Sep 10, 2025

On September 4, 2025, Rocket Mortgage, LLC, a subsidiary of Rocket Companies, Inc., entered into an Amended and Restated Master Repurchase Agreement with Bank of Montreal, extending the agreement’s expiration to September 3, 2027, and increasing the facility to $1.0 billion. This agreement, along with other financial facilities, raised Rocket Companies’ total funding capacity to $26.4 billion, reflecting a slight increase from $26.2 billion in June 2025, but a decrease from $27.5 billion at the end of 2024.

The most recent analyst rating on (RKT) stock is a Buy with a $24.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Business Operations and StrategyM&A Transactions
Rocket Companies Extends Tender Offers for Acquisition
Neutral
Sep 3, 2025

On September 2, 2025, Rocket Companies announced the extension of expiration dates for its tender offers and consent solicitations related to Nationstar Mortgage Holdings Inc.’s senior notes, in connection with its pending acquisition of Mr. Cooper Group Inc. The extension is intended to align with the anticipated closing of the acquisition, reflecting Rocket’s strategic move to consolidate its position in the mortgage industry. The extension applies to both tender offers and exchange offers, with the new expiration set for September 30, 2025, subject to further extensions. This move is crucial for Rocket’s acquisition strategy, as it aims to finalize the acquisition concurrently with the settlement of these offers, impacting stakeholders by potentially altering the financial and operational landscape of the combined entities.

The most recent analyst rating on (RKT) stock is a Hold with a $15.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Executive/Board Changes
Rocket Companies President Bill Emerson Announces Retirement
Neutral
Aug 20, 2025

On August 20, 2025, Bill Emerson announced his retirement from his role as President of Rocket Companies, effective December 31, 2025. Despite stepping down as President, Mr. Emerson will remain involved with the company as a director, ensuring continuity in leadership and strategic direction.

The most recent analyst rating on (RKT) stock is a Buy with a $25.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Business Operations and StrategyM&A Transactions
Rocket Companies Completes Acquisition of Redfin
Neutral
Aug 11, 2025

On July 1, 2025, Rocket Companies completed its acquisition of Redfin Corporation, a Delaware-based company. This acquisition is significant for Rocket Companies as it provides unaudited financial statements and pro forma financial information, indicating the integration of Redfin into Rocket’s operations. The acquisition is expected to impact Rocket’s financial positioning and market strategy, although the specific implications for stakeholders are not detailed in the release.

The most recent analyst rating on (RKT) stock is a Hold with a $14.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Business Operations and StrategyM&A Transactions
Rocket Companies Announces Tender Offers for Acquisition
Positive
Aug 4, 2025

On August 4, 2025, Rocket Companies announced cash tender offers and consent solicitations for Nationstar Mortgage Holdings’ senior notes, as part of its acquisition of Mr. Cooper Group. The offers aim to amend indenture provisions, eliminating certain covenants and default events, and are contingent on acquiring Mr. Cooper. This move is expected to streamline Rocket’s financial operations and enhance its market positioning.

The most recent analyst rating on (RKT) stock is a Hold with a $16.00 price target. To see the full list of analyst forecasts on Rocket Companies stock, see the RKT Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 03, 2025