Marketing Spend And Cost HeadwindsPlanned increases in marketing and brand-building, together with rising commodity and labor costs, are likely to pressure near-term profitability and delay the re-acceleration of new restaurant growth.
Regional Expansion CannibalizationRapid expansion in Texas has led to cannibalization and lower productivity at new locations, weighing on overall sales and unit margins.
Weak Traffic And Promotional PressureDeclines in comparable sales and customer traffic, combined with lower pricing and frequent promotions, are limiting revenue growth and increasing pressure on margins.