Customer ResponseThe biggest early win from initial stages of Strategic Transformation has been how the customer has responded to menu innovation, which is giving confidence that the existing CBRL customer is willing to embrace overall newness from the brand.
Loyalty ProgramLoyalty, with 7 million members, has been a success with higher frequency of visit and average spend by members, and CBRL is investing further in the program now that they have a better sense of customer preferences.
Retail PerformanceRetail segment performance was surprisingly strong, generating positive same-store sales for the first time in eight quarters.