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W Stock Chart & Stats
$84.18
$10.35(12.30%)
At close: 4:00 PM EDT
$84.18
$10.35(12.30%)
Day’s Range― - ―
52-Week Range$55.60 - $119.98
Previous Close$94.3
Volume4.22M
Average Volume (3M)3.11M
Market Cap
$14.10B
Enterprise Value$14.57K
Total Cash (Recent Filing)$1.14B
Total Debt (Recent Filing)$3.48B
Price to Earnings (P/E)―
Beta2.39
Next Earnings
Oct 29, 2026EPS Estimate
0.78Next Dividend Ex-DateN/A
Dividend YieldN/A
Share Statistics
EPS (TTM)-2.46
Shares Outstanding115,990,166
10 Day Avg. Volume2,847,603
30 Day Avg. Volume3,107,442
Financial Highlights & Ratios
PEG Ratio1.05
Price to Book (P/B)-4.70
Price to Sales (P/S)1.05
P/FCF Ratio39.78
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price Target
$126.39Price Target Upside50.14% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering25
EPS Forecast (FY)2.84
Revenue Forecast (FY)$13.37B
Bulls Say, Bears Say
Bulls Say
Cash GenerationWayfair's transformation to consistently positive and materially improved free cash flow is a durable fundamental change. Strong OCF and rising FCF increase liquidity to fund ops, capex, loyalty programs, and debt paydown, reducing refinancing risk and enabling strategic investments without relying on equity markets.
Margin Expansion & Operating LeverageExpanding adjusted EBITDA and demonstrated SOTG&A leverage indicate improving unit economics and scalability. Sustained contribution margin growth supports pathway to sustained profitability, allowing reinvestment into high-return initiatives while improving resiliency to cost shocks over the medium term.
U.S. Share Gains & Premium Segment GrowthConsistent U.S. share gains and outsized luxury/specialty (Perigold) growth diversify revenue and lift average order economics. Higher-AOV premium customers boost lifetime value and profitability, giving Wayfair durable structural advantage by capturing both mass volumes and premium margin pools.
Bears Say
Weak Balance SheetPersistently negative equity and sizable debt constitute a structural constraint on flexibility. Even with recent debt reductions, leverage and past convertible activity raise refinancing and covenant risk, limiting capacity for large acquisitions or prolonged margin pressure without dilutive or costly financing.
International UnderperformanceOngoing weakness outside the U.S. reduces geographic diversification and growth optionality. Structural consumer softness in key markets means management must allocate incremental resources to turnaround efforts or accept slower consolidated growth, constraining capital allocation priorities.
Margin Reinvestment PressureDeliberate gross-margin reinvestment into loyalty and CX to drive long-term LTV creates a persistent tradeoff: durable growth potential but compressed near-term margins. A structurally promotional mass market further pressures pricing power and requires ongoing marketing spend, challenging sustained margin expansion.
W FAQ
What was Wayfair’s price range in the past 12 months?
Wayfair lowest stock price was $55.60 and its highest was $119.98 in the past 12 months.
What is Wayfair’s market cap?
Wayfair’s market cap is $14.10B.
When is Wayfair’s upcoming earnings report date?
Wayfair’s upcoming earnings report date is Oct 29, 2026 which is in 76 days.
How were Wayfair’s earnings last quarter?
Wayfair released its earnings results on Aug 04, 2026. The company reported $0.95 earnings per share for the quarter, beating the consensus estimate of $0.904 by $0.046.
Is Wayfair overvalued?
According to Wall Street analysts Wayfair’s price is currently Undervalued.
Does Wayfair pay dividends?
Wayfair does not currently pay dividends.
What is Wayfair’s EPS estimate?
Wayfair’s EPS estimate is 0.78.
How many shares outstanding does Wayfair have?
Wayfair has 115,990,166 shares outstanding.
What happened to Wayfair’s price movement after its last earnings report?
Wayfair reported an EPS of $0.95 in its last earnings report, beating expectations of $0.904. Following the earnings report the stock price went up 29.974%.
Which hedge fund is a major shareholder of Wayfair?
Currently, no hedge funds are holding shares in W
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
Wayfair Stock Smart Score
Outperform
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Analyst Consensus
Moderate Buy
Average Price Target:
$126.39 (50.14% Upside)
$126.39 (50.14% Upside)
Blogger Sentiment
Bullish
W Sentiment 73%
Sector Average ―
Sector Average ―
Hedge Fund Trend
Decreased
By 129.5K Shares
Last Quarter.
Last Quarter.
Crowd Wisdom
Neutral
Last 7 Days ▼ 1.0%
Last 30 Days ▲ 1.6%
Last 30 Days ▲ 1.6%
News Sentiment
Very Bullish
Bullish news 100%
Bearish news 0%
Bearish news 0%
Technicals
SMA
Positive
20 days / 200 days
Momentum
33.47%
12-Months-Change
Fundamentals
Return on Equity
―
Trailing 12-Months
Asset Growth
-9.15%
Trailing 12-Months
Company Description
Wayfair
Wayfair Inc. operates as a leading e-commerce enterprise, conducting its retail activities both across the United States and internationally. The company boasts an extensive catalog featuring approximately 33 million distinct products for the home sector, distributed under a variety of proprietary brands. Through its dedicated online platforms, which include Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold, customers can browse and purchase a wide array of items, from furniture and decorative accents to kitchenware and home renovation supplies. Established in 2002, Wayfair Inc. maintains its corporate headquarters in Boston, Massachusetts.
W Earnings Call
Q2 2026
0:00 / 0:00
Earnings Call Sentiment|Positive
The call conveyed clear, broadbased operational and financial progress: accelerating top-line growth (7.5% YoY), improving order momentum, expanding adjusted EBITDA (6.9%) and strong free cash flow ($301M, +30% YoY). U.S. share gains, outsized luxury/specialty growth (Perigold +35%+), improving unit economics and balance-sheet repairs (convert retirements and a Fitch upgrade) are major positives. Challenges are concentrated in international markets, a still-promotional mass environment, and near-term gross margin reinvestments tied to loyalty and CX that intentionally trade some margin for durable growth. Overall, the highlights meaningfully outweigh the lowlights.View all W earnings summariesW Revenue Breakdown
87.33% U.S.
12.67% International

W Stock 12 Month Forecast
Average Price Target
$126.39
▲(50.14% Upside)
Technical Analysis
Ownership Overview
1.60% Insiders
37.47% Mutual Funds
20.32% Other Institutional Investors
27.98% Public Companies and Individual Investors








