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On Holding Ag Class A (ONON)
:ONON
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On Holding AG (ONON) AI Stock Analysis

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ONON

On Holding AG

(NYSE:ONON)

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Neutral 69 (OpenAI - 4o)
Rating:69Neutral
Price Target:
$45.00
▲(4.19% Upside)
On Holding AG's strong earnings call performance and robust revenue growth are significant positives. However, the stock's overvaluation and bearish technical indicators weigh down the overall score. The company must address profitability pressures and cash flow challenges to improve its financial standing.
Positive Factors
Revenue Growth
Strong revenue growth indicates robust demand and effective market penetration, supporting long-term business expansion and sustainability.
Cash Flow Generation
Robust cash flow generation enhances financial flexibility, allowing for reinvestment in growth opportunities and strengthening the balance sheet.
Strategic Expansion
Significant growth in Asia Pacific highlights successful market expansion, positioning the company for continued global market share gains.
Negative Factors
Profit Margin Pressure
Declining profit margins suggest rising costs or pricing pressures, which could impact long-term profitability if not managed effectively.
Tariff Challenges
Tariff challenges could increase costs and reduce competitiveness, potentially affecting profitability and market positioning over time.
Currency Exchange Headwinds
Currency exchange headwinds can erode earnings and margins, posing a risk to financial performance if adverse conditions persist.

On Holding AG (ONON) vs. SPDR S&P 500 ETF (SPY)

On Holding AG Business Overview & Revenue Model

Company DescriptionOn Holding AG, commonly referred to as On, is a Swiss-based sportswear company specializing in high-performance footwear, apparel, and accessories for running and outdoor activities. Founded in 2010, the company has quickly gained recognition for its innovative CloudTec® technology, which provides a unique cushioning experience for runners. On operates in the athletic and outdoor sectors, targeting both amateur and professional athletes, and has expanded its product line to include a variety of running shoes, lifestyle footwear, and performance apparel.
How the Company Makes MoneyOn generates revenue primarily through the sale of its footwear and apparel products. The company's revenue model is based on direct-to-consumer sales via its online platform and physical retail stores, as well as wholesale partnerships with various sporting goods retailers worldwide. Key revenue streams include high-margin running shoes, which represent a significant portion of sales, along with complementary apparel and accessories. On has established strategic partnerships with professional athletes and sports teams to enhance brand visibility and credibility, contributing to its strong market presence. Additionally, seasonal product launches and limited-edition collaborations help drive consumer interest and sales.

On Holding AG Key Performance Indicators (KPIs)

Any
Any
Revenue by Distribution Type
Revenue by Distribution Type
Examines revenue from various sales channels, such as direct-to-consumer and wholesale, providing insight into distribution strategy effectiveness and potential shifts in consumer purchasing behavior.
Chart InsightsON Holding AG's revenue from both wholesale and direct-to-consumer channels has shown robust growth, with the latter now representing a significant portion of total sales. The latest earnings call highlights a 45.3% year-over-year increase in D2C sales, reflecting strategic emphasis on this channel. Despite potential challenges from tariffs and currency fluctuations, the company remains optimistic, projecting a 28% growth in 2025. This growth is underpinned by strong brand momentum, successful product launches, and a focus on premium positioning and operational efficiency.
Data provided by:The Fly

On Holding AG Earnings Call Summary

Earnings Call Date:Nov 12, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Mar 12, 2026
Earnings Call Sentiment Positive
The earnings call reflects a positive sentiment driven by strong revenue growth, record profitability, and significant expansion in the Asia Pacific and apparel segments. The company raised its full-year outlook, showing confidence in its premium strategy. However, challenges such as tariffs and currency exchange headwinds remain concerns.
Q3-2025 Updates
Positive Updates
Strong Revenue Growth
Net sales in Q3 2025 approached CHF 800 million, growing 24.9% year-over-year on a reported basis and by 34.5% at constant exchange rates.
Record Profitability
Gross profit margin reached 65.7%, with an adjusted EBITDA margin of 22.6%, and nearly 50% year-over-year adjusted EBITDA growth.
Asia Pacific Growth
Asia Pacific delivered net sales of CHF 144.9 million, up 94.2% year-over-year on a reported basis and 109.2% at constant currency.
Apparel Segment Expansion
Apparel net sales reached CHF 50.1 million, an increase of 86.9% year-over-year on a reported basis and 100.2% at constant currency.
Raised 2025 Outlook
The company raised its constant currency net sales growth guidance to 34% year-over-year, with an expectation of CHF 2.98 billion in reported net sales.
Negative Updates
Challenges from Tariffs
The company anticipates the full impact of additional U.S. tariffs in future quarters, which could affect profitability.
Currency Exchange Headwinds
The current FX environment negatively impacted SG&A and adjusted EBITDA margin.
Conservative Q4 Growth Outlook
Despite strong Q3 performance, the guidance for Q4 implies a mid-20s growth rate, suggesting a conservative outlook given potential market uncertainties.
Company Guidance
During the third quarter of 2025, On reported significant success with net sales reaching CHF 794.4 million, marking a 24.9% increase year-over-year on a reported basis and 34.5% at constant exchange rates. The company's focus on a premium strategy resulted in a strong gross profit margin of 65.7% and an adjusted EBITDA margin of 22.6%, representing nearly 50% year-over-year adjusted EBITDA growth. The direct-to-consumer (DTC) channel contributed substantially with net sales of CHF 314.7 million, growing 27.6% year-over-year on a reported basis and 37.5% at constant currency. In terms of regional performance, Asia Pacific demonstrated remarkable growth with net sales of CHF 144.9 million, up 94.2% year-over-year on a reported basis and 109.2% at constant currency, establishing itself as a key growth engine. The company's apparel category also showed impressive progress, with net sales increasing by 86.9% year-over-year on a reported basis, reaching CHF 50.1 million. Overall, the strong performance across various metrics has led On to raise its 2025 guidance, projecting a 34% year-over-year growth in constant currency net sales.

On Holding AG Financial Statement Overview

Summary
On Holding AG shows strong revenue growth and a healthy balance sheet with low leverage. However, profitability margins have faced pressure, and cash flow generation has shown weaknesses.
Income Statement
78
Positive
On Holding AG has demonstrated strong revenue growth with a 5.84% increase in TTM, supported by a solid gross profit margin of 61.00%. However, the net profit margin has decreased to 5.00% from 10.45% in the previous year, indicating some pressure on profitability. The EBIT and EBITDA margins have also declined, suggesting increased operational costs or other expenses.
Balance Sheet
82
Very Positive
The company maintains a healthy balance sheet with a low debt-to-equity ratio of 0.36, indicating conservative leverage. The return on equity is at 9.86%, reflecting decent profitability relative to shareholder equity. The equity ratio stands at 56.02%, showcasing a strong equity base relative to total assets.
Cash Flow
65
Positive
Cash flow performance shows some challenges, with a negative free cash flow growth rate of -20.10% in TTM. The operating cash flow to net income ratio is 0.61, indicating moderate cash generation from operations. The free cash flow to net income ratio is relatively strong at 0.84, suggesting efficient conversion of earnings into cash.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue2.88B2.32B1.79B1.22B724.60M425.30M
Gross Profit1.80B1.41B1.07B684.90M430.30M231.10M
EBITDA398.30M400.00M206.30M128.60M-125.80M-12.00M
Net Income224.30M242.30M79.60M57.70M-170.20M-27.50M
Balance Sheet
Total Assets2.75B2.38B1.59B1.38B1.24B382.57M
Cash, Cash Equivalents and Short-Term Investments1.02B968.00M512.40M397.30M676.80M100.51M
Total Debt503.90M347.60M229.00M160.40M180.80M23.73M
Total Liabilities1.21B984.90M518.50M412.90M388.10M137.48M
Stockholders Equity1.54B1.39B1.07B969.50M848.40M245.09M
Cash Flow
Free Cash Flow345.40M445.60M184.90M-310.00M-19.30M-33.30M
Operating Cash Flow415.20M510.60M232.10M-227.00M16.90M-14.70M
Investing Cash Flow-69.70M-64.90M-47.10M-82.90M-36.40M-18.60M
Financing Cash Flow-73.90M-55.40M-21.80M6.30M595.90M124.80M

On Holding AG Technical Analysis

Technical Analysis Sentiment
Positive
Last Price43.19
Price Trends
50DMA
41.38
Positive
100DMA
44.48
Negative
200DMA
47.33
Negative
Market Momentum
MACD
0.45
Negative
RSI
59.30
Neutral
STOCH
38.92
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ONON, the sentiment is Positive. The current price of 43.19 is above the 20-day moving average (MA) of 39.29, above the 50-day MA of 41.38, and below the 200-day MA of 47.33, indicating a neutral trend. The MACD of 0.45 indicates Negative momentum. The RSI at 59.30 is Neutral, neither overbought nor oversold. The STOCH value of 38.92 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for ONON.

On Holding AG Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$5.92B28.7218.74%17.82%34.88%
76
Outperform
$10.24B12.3325.10%2.66%0.29%3.65%
73
Outperform
$3.43B19.5012.17%2.45%-2.73%-16.71%
69
Neutral
$14.36B54.4315.38%38.94%81.82%
67
Neutral
$22.51B12.4642.42%9.16%12.74%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
44
Neutral
-3.58%-4.20%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ONON
On Holding AG
43.99
-14.54
-24.84%
AEO
American Eagle
20.40
1.25
6.53%
FL
Foot Locker
24.01
-1.13
-4.49%
GAP
Gap Inc
27.07
2.05
8.19%
BOOT
Boot Barn
193.82
47.77
32.71%
LULU
Lululemon Athletica
184.18
-150.22
-44.92%

On Holding AG Corporate Events

On Holding AG Reports Record Q3 2025 Results and Raises Full-Year Guidance
Nov 12, 2025

On Holding AG reported record financial results for the third quarter of 2025, with net sales increasing by 24.9% year-over-year to CHF 794.4 million, driven by strong demand across all channels and regions. The company achieved significant growth in its apparel category and expanded its global retail presence, leading to a gross profit margin of 65.7%. On’s strategic execution and premium positioning have resulted in a net income margin increase to 15.0%, and the company has raised its full-year guidance, expecting continued growth and profitability.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 13, 2025