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MediaAlpha (MAX)
NYSE:MAX
MAX Stock Chart & Stats
$9.59
-$0.32(-2.72%)
At close: 4:00 PM EST
$9.59
-$0.32(-2.72%)
Day’s Range― - ―
52-Week Range$7.09 - $13.92
Previous CloseN/A
Volume95.75K
Average Volume (3M)1.07M
Market Cap
$618.51M
Enterprise Value$737.58M
Total Cash (Recent Filing)$46.88M
Total Debt (Recent Filing)$155.20M
Price to Earnings (P/E)28.4
Beta0.90
Next Earnings
Apr 30, 2026EPS Estimate
0.25Next Dividend Ex-DateN/A
Dividend YieldN/A
Share Statistics
EPS (TTM)0.50
Shares Outstanding56,207,410
10 Day Avg. Volume652,985
30 Day Avg. Volume1,071,530
Financial Highlights & Ratios
PEG Ratio0.59
Price to Book (P/B)175.09
Price to Sales (P/S)0.65
P/FCF Ratio11.16
Enterprise Value/Market Cap1.19
Enterprise Value/Revenue0.66
Enterprise Value/Gross Profit4.40
Enterprise Value/Ebitda-17.50
Forecast
1Y Price Target
$13.79Price Target Upside43.80% Upside
Rating ConsensusStrong Buy
Number of Analyst Covering8
EPS Forecast (FY)1.09
Revenue Forecast (FY)$1.24B
Bulls Say, Bears Say
Bulls Say
AI IntegrationArtificial intelligence embedded across the platform to price media more precisely can improve publisher yields and advertiser return on ad spend, strengthening competitive positioning.
Business Mix ShiftShift toward the higher‑margin open platform driven by broader insurer demand increases the potential for higher revenue per transaction and margin expansion.
Share RepurchasesContinued share repurchases and remaining buyback authorization can reduce share count and support per‑share metrics, enhancing earnings per share potential.
Bears Say
Execution RiskTransaction value and revenue coming in slightly below analyst estimates signals execution risk and may pressure investor sentiment despite being within company guidance.
Health Segment PressureA reset in the under‑65 health business is weighing on performance and represents a material headwind for overall results.
Revenue AssumptionsTrimmed revenue expectations due to lower transaction value assumptions could limit upside to top‑line growth.
MediaAlpha News
MAX FAQ
What was MediaAlpha’s price range in the past 12 months?
MediaAlpha lowest stock price was $7.09 and its highest was $13.92 in the past 12 months.
What is MediaAlpha’s market cap?
MediaAlpha’s market cap is $618.51M.
When is MediaAlpha’s upcoming earnings report date?
MediaAlpha’s upcoming earnings report date is Apr 30, 2026 which is in 38 days.
How were MediaAlpha’s earnings last quarter?
MediaAlpha released its earnings results on Feb 23, 2026. The company reported $0.5 earnings per share for the quarter, beating the consensus estimate of $0.239 by $0.261.
Is MediaAlpha overvalued?
According to Wall Street analysts MediaAlpha’s price is currently Undervalued.
Does MediaAlpha pay dividends?
MediaAlpha does not currently pay dividends.
What is MediaAlpha’s EPS estimate?
MediaAlpha’s EPS estimate is 0.25.
How many shares outstanding does MediaAlpha have?
MediaAlpha has 56,207,410 shares outstanding.
What happened to MediaAlpha’s price movement after its last earnings report?
MediaAlpha reported an EPS of $0.5 in its last earnings report, beating expectations of $0.239. Following the earnings report the stock price went up 15.444%.
Which hedge fund is a major shareholder of MediaAlpha?
Currently, no hedge funds are holding shares in MAX
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
MediaAlpha Stock Smart Score
Underperform
1
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10
Analyst Consensus
Strong Buy
Average Price Target:
$13.79 (43.80% Upside)
$13.79 (43.80% Upside)
Blogger Sentiment
Bullish
MAX Sentiment 66%
Sector Average ―
Sector Average ―
Hedge Fund Trend
Increased
By 23.4K Shares
Last Quarter.
Last Quarter.
Insider Transactions
Sold Shares
Worth $8.6K over
the Last 3 Months
the Last 3 Months
Crowd Wisdom
Very Positive
Last 7 Days ▲ 3.6%
Last 30 Days ▲ 6.3%
Last 30 Days ▲ 6.3%
News Sentiment
Neutral
Bullish news 50%
Bearish news 50%
Bearish news 50%
Technicals
SMA
Negative
20 days / 200 days
Momentum
-2.04%
12-Months-Change
Fundamentals
Return on Equity
-477.82%
Trailing 12-Months
Asset Growth
46.25%
Trailing 12-Months
Company Description
MediaAlpha
MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. It optimizes customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. MediaAlpha, Inc. is a subsidiary of White Mountains Insurance Group, Ltd.
MAX Company Deck
MAX Earnings Call
Q4 2026
0:00 / 0:00
Earnings Call Sentiment|Positive
The call emphasized multiple material positives: record full-year milestones, strong P&C-driven transaction value growth, meaningful free cash flow, an expanded buyback program, and AI-driven demand/efficiency tailwinds. The primary negatives were a significant contraction in the Under-65 Health business, which materially reduced reported revenue and adjusted EBITDA year-over-year, seasonal timing effects that modestly pressured Q4 transaction value, and one-time tax/FTC cash impacts. On a core basis (excluding Under-65 Health), operating metrics and guidance are strong, and management expects durable momentum in P&C and continued capital returns in 2026.View all MAX earnings summariesMAX Stock 12 Month Forecast
Average Price Target
$13.79
▲(43.80% Upside)
Technical Analysis
Ownership Overview
15.06% Insiders
10.33% Mutual Funds
42.46% Other Institutional Investors
23.19% Public Companies and
Individual Investors