JJill Inc (JILL)
NYSE:JILL
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JJill
(NYSE:JILL)
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Rating:55Neutral
Price Target:
$11.50
▼(-4.56% Downside)
Action:ReiteratedDate:04/01/26
The score is held back primarily by weak technicals (price well below major moving averages with negative momentum) and a mixed fundamental picture (recent revenue/margin pressure and leverage despite a profitability/cash-flow turnaround). Valuation is a notable offset (low P/E and solid dividend), but the latest guidance points to near-term pressure from tariffs, promotions, and softer sales.
Positive Factors
Cash generation & capital returns
Consistent positive operating and free cash flow provides durable internal funding for dividends, buybacks and strategic capex without heavy reliance on external financing. That cash cushion supports the multi-year modernization plan and helps absorb near-term tariff and promotional shocks.
Negative Factors
Rising tariff headwind
A doubling of net tariff costs materially raises COGS and compresses gross margins across 2026. This persistent cost increase reduces pricing flexibility and forces more promotional activity or margin giveback unless offset by sourcing changes, higher full‑price sell‑through, or structural cost reductions.
Read all positive and negative factors
Positive Factors
Negative Factors
Cash generation & capital returns
Consistent positive operating and free cash flow provides durable internal funding for dividends, buybacks and strategic capex without heavy reliance on external financing. That cash cushion supports the multi-year modernization plan and helps absorb near-term tariff and promotional shocks.
Read all positive factors
JJill (JILL) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$175.88M
Dividend Yield2.25%
Average Volume (3M)107.21K
Price to Earnings (P/E)8.4
Beta (1Y)1.36
Revenue Growth-2.67%
EPS Growth-22.93%
CountryUS
Employees1,123
SectorConsumer Cyclical
Sector Strength84
IndustryApparel - Retail
Share Statistics
EPS (TTM)-0.02
Shares Outstanding14,879,795
10 Day Avg. Volume214,687
30 Day Avg. Volume107,213
Financial Highlights & Ratios
PEG Ratio-0.28
Price to Book (P/B)1.93
Price to Sales (P/S)0.39
P/FCF Ratio9.30
Enterprise Value/Market Cap1.83
Enterprise Value/Revenue0.54
Enterprise Value/Gross Profit0.79
Enterprise Value/Ebitda4.55
Forecast
1Y Price Target
$14.50Price Target Upside20.33% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering5
EPS Forecast (FY)1.96
Revenue Forecast (FY)$610.41M
JJill Business Overview & Revenue Model
Company Description
J.Jill, Inc. operates as an omnichannel retailer for women's apparel under the J.Jill brand in the United States. The company offers knit and woven tops, bottoms, and dresses, as well as sweaters and outerwear; footwear; and accessories, including...
How the Company Makes Money
J.Jill makes money primarily by selling women’s apparel, footwear, and accessories under its own brand through direct-to-consumer and retail channels. The core revenue stream is net sales from merchandise transactions: customers purchase items eit...
JJill Key Performance Indicators (KPIs)
Any
Revenue By Type
Analyzes revenue streams by product or service type, highlighting which areas drive sales and where there might be opportunities or challenges in the business model.
Analyzes revenue streams by product or service type, highlighting which areas drive sales and where there might be opportunities or challenges in the business model.
Data provided by:
The Fly
The FlyJJill Earnings Call Summary
Earnings Call Date:Mar 31, 2026
(Q4-2025)
| % Change Since: |
Next Earnings Date:Jun 10, 2026
Earnings Call Sentiment Neutral
The call balanced positive operational achievements and financial discipline (cash generation, share repurchases/dividend increase, OMS implementation, targeted investments and leadership hires) against clear near-term headwinds: declining comps, promotional pressure, rising tariffs (projected to double vs prior year), margin compression in Q4 and lower near-term profitability guided for 2026. Management presents a credible multi-year plan (test-and-learn product evolution, MP&A rollout) but underscores that the transition will take time and will pressure results in the near term.Positive Updates
Strong cash generation and disciplined capital returns
Fiscal 2025 generated $42.1M cash from operations and $23.2M free cash flow. Management repurchased $10.4M (≈637,700 shares) and paid ~$5M in ordinary dividends; Board approved a $0.09 dividend for Q2 2026 (a $0.01 / 12.5% increase). $14.1M of repurchase authorization remained as of Jan 31, 2026.
Negative Updates
Quarterly and comparable sales declines
Q4 total company sales were $138.4M, down 3.1% vs Q4 2024; Q4 total company comparable sales decreased 4.8% (retail-driven). For FY2025 comparable sales declined 3% year-over-year.
Read all updates
Q4-2025 Updates
Positive
Negative
Strong cash generation and disciplined capital returns
Fiscal 2025 generated $42.1M cash from operations and $23.2M free cash flow. Management repurchased $10.4M (≈637,700 shares) and paid ~$5M in ordinary dividends; Board approved a $0.09 dividend for Q2 2026 (a $0.01 / 12.5% increase). $14.1M of repurchase authorization remained as of Jan 31, 2026.
Read all positive updates
Company Guidance
J.Jill's guidance calls for a softer start to FY2026 with Q1 sales down ~5%–7% (total-company comps down ~7%–9%), adjusted EBITDA of $15M–$17M, and gross margin about 400 basis points lower year‑over‑year driven by roughly $5M of incremental tariff-related COGS in Q1; the company assumes 10% tariffs on goods received after Feb. 28 through end‑Q1 and 15% thereafter, implying total 2026 net tariffs of about $15M (vs. ~$7.5M in 2025) with ~ $4M in Q2 and ~ $3M in each of Q3/Q4. For full‑year FY2026 management expects sales down ~2% to flat, comps down ~3% to ~1%, adjusted EBITDA of $70M–$75M, full‑year gross margins down ~50 bps, capex of about $25M (new stores and a new merchandise planning & allocation system to be completed late 2026), free cash flow of ~ $20M, unit purchases down mid‑single digits, net store growth of ~5 stores, a $0.09 dividend (up $0.01 or 12.5%), $14.1M remaining on the buyback authorization, and the company ended FY25 with $41M of cash.JJill Financial Statement Overview
Summary
Income Statement
62
Positive
Balance Sheet
48
Neutral
Cash Flow
55
Neutral
| Breakdown | Jan 2026 | Jan 2025 | Jan 2024 | Jan 2023 | Jan 2022 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 596.55M | 610.86M | 608.04M | 618.53M | 585.21M |
| Gross Profit | 409.75M | 429.86M | 430.78M | 425.31M | 394.44M |
| EBITDA | 70.68M | 91.01M | 99.06M | 105.72M | 28.22M |
| Net Income | 27.89M | 39.48M | 36.20M | 42.17M | -28.14M |
Balance Sheet | |||||
| Total Assets | 450.22M | 417.70M | 428.18M | 466.42M | 451.85M |
| Cash, Cash Equivalents and Short-Term Investments | 41.02M | 35.43M | 62.17M | 87.05M | 35.96M |
| Total Debt | 224.80M | 208.82M | 295.22M | 366.29M | 385.29M |
| Total Liabilities | 328.72M | 311.93M | 390.96M | 466.64M | 496.50M |
| Stockholders Equity | 121.50M | 105.77M | 37.22M | -219.00K | -44.65M |
Cash Flow | |||||
| Free Cash Flow | 25.21M | 50.77M | 46.38M | 59.36M | 69.53M |
| Operating Cash Flow | 42.14M | 65.04M | 63.31M | 74.42M | 75.00M |
| Investing Cash Flow | -18.91M | -17.75M | -16.93M | -15.07M | -5.47M |
| Financing Cash Flow | -17.64M | -74.03M | -71.26M | -8.26M | -37.98M |
JJill Technical Analysis
Negative
12.05
Price Trends
15.49
Negative
15.23
Negative
15.60
Negative
Market Momentum
-1.24
Positive
32.87
Neutral
28.91
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JILL, the sentiment is Negative. The current price of 12.05 is below the 20-day moving average (MA) of 13.78, below the 50-day MA of 15.49, and below the 200-day MA of 15.60, indicating a bearish trend. The MACD of -1.24 indicates Positive momentum. The RSI at 32.87 is Neutral, neither overbought nor oversold. The STOCH value of 28.91 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JILL.
JJill Risk Analysis
JJill disclosed 56 risk factors in its most recent earnings report. JJill reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
JJill Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
61 Neutral | $344.97M | 22.59 | 2.46% | ― | 2.76% | 96.01% | |
56 Neutral | $409.14M | 30.86 | 4.41% | ― | 2.81% | ― | |
55 Neutral | $175.88M | 8.40 | 23.05% | 2.25% | -2.67% | -22.93% | |
54 Neutral | $374.28M | 66.77 | 4.67% | ― | 5.77% | 35.12% | |
51 Neutral | $117.00M | -2.54 | -21.26% | ― | -8.31% | 36.10% | |
49 Neutral | $195.65M | -16.58 | 0.97% | ― | -7.33% | -114.80% |
* Consumer Cyclical Sector Average
JILL
JJill
12.05
-3.86
-24.27%
CTRN
Citi Trends
44.65
24.79
124.82%
GCO
Genesco
32.65
14.45
79.40%
TLYS
Tilly's
5.10
3.32
186.52%
ZUMZ
Zumiez
24.54
11.08
82.32%
CURV
Torrid Holdings
2.08
-3.15
-60.23%
JJill Corporate Events
Business Operations and StrategyStock BuybackDividendsFinancial DisclosuresPrivate Placements and Financing
J.Jill Boosts Dividend Amid Challenging Quarter and Outlook
Neutral
Mar 31, 2026
J.Jill reported that on March 31, 2026 its board approved a 12.5% increase in the quarterly dividend to $0.09 per share, payable April 28, 2026 to shareholders of record as of April 14, 2026, implying an annualized payout of $0.36. The move came a...
Executive/Board Changes
J.Jill Announces Planned Board Member Retirement and Transition
Neutral
Mar 20, 2026
On March 17, 2026, J.Jill, Inc. announced that board member Andrew Rolfe has informed the company he will not stand for reelection at the 2026 annual meeting of stockholders. He will remain on the board until that meeting, and the company stated t...
Business Operations and StrategyFinancial Disclosures
J.Jill Raises Fiscal 2025 Outlook After Strong Holidays
Positive
Jan 12, 2026
On January 12, 2026, J.Jill, Inc. raised its fourth-quarter fiscal 2025 outlook after a stronger-than-expected finish to the holiday season, ahead of its participation in the 28th Annual ICR Conference. The company now forecasts fourth-quarter net...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.