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Tilly's (TLYS)
:TLYS
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Tilly's (TLYS) AI Stock Analysis

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TLYS

Tilly's

(NYSE:TLYS)

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Neutral 48 (OpenAI - 4o)
Rating:48Neutral
Price Target:
$1.50
▼(-5.66% Downside)
Tilly's overall stock score is primarily influenced by its weak financial performance, characterized by declining revenues and profitability, and negative cash flows. The valuation is also a concern with a negative P/E ratio. While the earnings call highlights some positive trends, such as improved gross margins and a return to positive comparable net sales, these are offset by ongoing challenges in e-commerce and store closures. Technical analysis provides mixed signals, with the stock trading below key moving averages.
Positive Factors
Gross Margin Improvement
The improvement in gross margin indicates better pricing strategies and cost management, which can enhance profitability and competitive positioning over time.
Positive Comparable Sales
A return to positive comparable sales suggests successful strategic adjustments and potential for sustained revenue growth, boosting long-term business prospects.
AI and Technology Initiatives
Implementing AI tools can optimize pricing and inventory, enhancing operational efficiency and customer satisfaction, supporting long-term growth.
Negative Factors
Declining Total Net Sales
A decline in total net sales reflects challenges in maintaining overall revenue levels, which could impact financial stability and growth potential if not addressed.
E-commerce Sales Decline
The decline in e-commerce sales highlights potential weaknesses in digital strategy, crucial for future growth as consumer shopping habits shift online.
Store Closures
Store closures may reduce physical market presence and sales opportunities, impacting brand visibility and customer reach in the long term.

Tilly's (TLYS) vs. SPDR S&P 500 ETF (SPY)

Tilly's Business Overview & Revenue Model

Company DescriptionTilly's, Inc. is a leading specialty retailer that focuses on providing a wide range of casual apparel, footwear, accessories, and gear for the active lifestyle market. Established in 1982, Tilly's targets a youthful demographic and operates both brick-and-mortar stores and an online platform. The company offers popular brands in surf, skate, and lifestyle categories, catering to both men and women. Tilly's aims to create a unique shopping experience that reflects the active and vibrant culture of its customers.
How the Company Makes MoneyTilly's generates revenue primarily through the sale of branded apparel, footwear, and accessories in its retail stores and online. The company's revenue model includes direct sales from both physical locations and its e-commerce website, where customers can shop a diverse selection of products. Key revenue streams include merchandise sales, which are bolstered by seasonal promotions and brand collaborations. Tilly's also benefits from its partnerships with prominent brands in the action sports and lifestyle sectors, which help to attract customers and increase sales. Additionally, the company may engage in marketing initiatives and loyalty programs to enhance customer retention and drive repeat purchases.

Tilly's Earnings Call Summary

Earnings Call Date:Dec 03, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Mar 12, 2026
Earnings Call Sentiment Neutral
The earnings call reflects a company in transition, with notable improvements in comparable net sales, gross margin, and net loss reduction. However, challenges persist with a decrease in overall net sales, a decline in e-commerce performance, and ongoing store closures.
Q3-2025 Updates
Positive Updates
Return to Positive Comparable Net Sales
First positive quarterly comparable net sales result since 2021, with positive comps in each month of the quarter, and positive comps in stores for each week of the quarter.
Improvement in Gross Margin
Gross margin improved by 460 basis points to 30.5% from 25.9% last year, driven by higher initial markups and lower total markdowns.
Reduction in Net Loss
Net loss improved to $1.4 million or $0.05 per share compared to $12.9 million or $0.43 per share last year.
Successful Marketing and Assortment Strategy
Positive impact from strategic initiatives in merchandise assortment, inventory planning, marketing, and expense management.
Launch of AI-driven Tools
Introduction of AI-driven price optimization tool and plans for AI-driven merchandise replenishment and allocation tool and RFID implementation.
Negative Updates
Decrease in Total Net Sales
Total net sales decreased by 2.7% compared to last year's third quarter.
Decline in E-commerce Sales
E-commerce net sales decreased by 9%, primarily due to a 51% reduction in clearance sales.
Store Closures
Plan to close seven more stores by fiscal year-end, bringing total store count to 223, a net decrease of 17 stores or 7.1% from the end of fiscal 2024.
Company Guidance
During Tilly's, Inc.'s third quarter 2025 earnings call, the company reported a 2% increase in comparable net sales, marking the first positive quarterly result since 2021, with a 5.3% rise in physical store sales and a 9% decline in e-commerce sales. Gross margin improved to 30.5%, a 460 basis point increase from the previous year, driven by higher initial markups and reduced markdowns. Net sales decreased by 2.7% to $139.6 million, while the net loss improved to $1.4 million from $12.9 million the previous year. The company aims to increase proprietary brand sales penetration to 40% and has seen success with initiatives like a TikTok shop and brand ambassador campaigns. Tilly's plans technological upgrades, including AI-driven tools for price optimization and merchandise replenishment, and RFID implementation to enhance inventory accuracy and efficiency. For the fourth quarter, Tilly's anticipates net sales between $106 million and $151 million, with a 4% to 8% increase in comparable net sales and product margin improvements of 300 to 350 basis points.

Tilly's Financial Statement Overview

Summary
Tilly's financial performance is under pressure with declining revenues and profitability, increased leverage, and negative cash flows. The income statement shows a significant decline in revenue and profitability, while the balance sheet indicates moderate financial stability with concerning leverage levels. The cash flow analysis highlights liquidity pressures with negative operating and free cash flows.
Income Statement
42
Neutral
Tilly's income statement reveals a declining trend in revenue and profitability. The company has experienced negative revenue growth over the past three years, with revenues falling from $775 million in 2022 to $569 million in 2025. The gross profit margin has also decreased significantly, causing a deeper negative net profit margin. EBIT and EBITDA margins are negative, indicating operating challenges.
Balance Sheet
55
Neutral
The balance sheet shows a stable equity ratio of around 30%, but the debt-to-equity ratio has increased due to declining equity. The return on equity is negative, reflecting recent losses. The overall financial stability is moderate, with a concerning leverage level, though cash reserves provide some liquidity cushion.
Cash Flow
38
Negative
Cash flow analysis indicates negative operating cash flow and free cash flow, highlighting liquidity pressures. The company has struggled to convert net income into cash flow, which is concerning for future operations. Free cash flow growth is negative, and reliance on debt could increase if cash flows do not improve.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue549.60M569.45M623.08M672.28M775.69M531.33M
Gross Profit145.85M149.70M165.66M202.79M276.66M142.19M
EBITDA-36.02M-37.08M-18.15M25.32M104.43M16.02M
Net Income-45.53M-46.23M-34.49M9.68M64.25M-1.15M
Balance Sheet
Total Assets345.53M342.46M429.55M475.90M504.82M505.47M
Cash, Cash Equivalents and Short-Term Investments50.68M46.71M95.05M113.28M139.23M141.14M
Total Debt178.63M193.87M231.59M242.00M247.00M265.80M
Total Liabilities263.03M241.59M284.68M298.69M330.11M344.85M
Stockholders Equity82.50M100.87M144.87M177.21M174.71M160.62M
Cash Flow
Free Cash Flow-22.75M-50.24M-20.69M-16.54M49.98M30.43M
Operating Cash Flow-17.10M-42.02M-6.73M-1.42M63.40M38.90M
Investing Cash Flow34.90M15.75M-19.99M42.80M-45.33M-3.20M
Financing Cash Flow-3.87M294.00K227.00K-10.06M-52.06M-29.65M

Tilly's Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1.59
Price Trends
50DMA
1.59
Positive
100DMA
1.67
Positive
200DMA
1.78
Positive
Market Momentum
MACD
-0.02
Negative
RSI
70.07
Negative
STOCH
94.49
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TLYS, the sentiment is Positive. The current price of 1.59 is above the 20-day moving average (MA) of 1.36, below the 50-day MA of 1.59, and below the 200-day MA of 1.78, indicating a bullish trend. The MACD of -0.02 indicates Negative momentum. The RSI at 70.07 is Negative, neither overbought nor oversold. The STOCH value of 94.49 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for TLYS.

Tilly's Risk Analysis

Tilly's disclosed 47 risk factors in its most recent earnings report. Tilly's reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Tilly's Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$7.02B14.7919.34%11.09%51.51%
72
Outperform
$3.60B20.4612.36%2.09%-1.15%-0.98%
66
Neutral
$454.05M0.19%1.64%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
48
Neutral
$44.80M-43.51%-11.10%-10.31%
45
Neutral
$68.73M-7.78-5.58%-1.01%65.04%
45
Neutral
$140.82M45.51-5.76%-75.71%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TLYS
Tilly's
1.80
-2.71
-60.09%
AEO
American Eagle
23.97
4.24
21.49%
CATO
The Cato
3.60
0.31
9.42%
URBN
Urban Outfitters
79.19
26.64
50.69%
ZUMZ
Zumiez
27.75
5.09
22.46%
CURV
Torrid Holdings
1.31
-2.12
-61.81%

Tilly's Corporate Events

Tilly’s Earnings Call: Balancing Optimism and Challenges
Sep 5, 2025

The recent earnings call for Tilly’s reflected a cautiously optimistic outlook, highlighting both achievements and challenges. While the company reported improvements in profitability and product margins, as well as increased social media engagement, it also faced declining net sales, store closures, and setbacks in e-commerce. The sentiment during the call was balanced, acknowledging positive progress alongside significant hurdles.

Tillys Reports Improved Profitability Amid Sales Decline
Sep 4, 2025

Tillys, Inc. is a specialty retailer offering casual apparel, footwear, and accessories for young individuals, with a focus on active, outdoor, and social lifestyles, operating both physical stores and an e-commerce platform.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 04, 2025