Financial PerformanceThe Q3 report featured stronger-than-expected top- and bottom-line performance, strengthening confidence in the fundamental outlook.
Growth ProspectsStrong productivity in new shops shows that the company's data-driven approach is effective, and plans for over 160 new units in 2025 should ease concerns about expansion.
Market StrategyBrand awareness efforts are being bolstered by increased paid advertising, especially in new markets, and traction in rewards and personalization efforts.