Financial PerformanceSHAK delivered a strong 2Q print supportive of the bull case as SSS of 4% beat expectations and momentum continues into 3Q with July SSS of 4.1%.
Leadership And StrategyNew CEO Rob Lynch offered a positive tone outlining significant opportunities for value unlock with priorities including growing SSS, improving new unit economics, and enhancing profitability.
Marketing InitiativesJuly traffic benefited from a return of marketing spend that will continue through the second half of the year.