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BARK Inc Class A
(NYSE:BARK)
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Rating:44Neutral
Price Target:
$8.50
▼(-0.12% Downside)
Action:Reiterated
Date:07/29/26
The score is held down primarily by weak financial performance (declining revenue, persistent losses, and negative free cash flow) and a bearish technical setup (trading below key moving averages). The earnings call adds some support via profitability/FCF improvement guidance and a share repurchase plan, but valuation remains difficult to justify with negative earnings and no dividend data.
Positive Factors
Gross margin improvement
Sustained gross‑margin strength (consolidated ~61%, D2C ~68%) reflects better sourcing, pricing and higher‑quality customer mix. Durable margin expansion improves the company’s ability to fund operations, absorb cost volatility and drive long‑term adjusted EBITDA improvements even with slower top‑line recovery.
Negative Factors
Multi‑year revenue decline
Persistent and material revenue declines signal weakening demand and impaired scale economics. Continued top‑line compression undermines operating leverage, makes fixed costs a larger share of revenue, and lengthens the timeline for sustainable profitability even if margins per unit remain stronger.
Read all positive and negative factors
Positive Factors
Negative Factors
Gross margin improvement
Sustained gross‑margin strength (consolidated ~61%, D2C ~68%) reflects better sourcing, pricing and higher‑quality customer mix. Durable margin expansion improves the company’s ability to fund operations, absorb cost volatility and drive long‑term adjusted EBITDA improvements even with slower top‑line recovery.
Read all positive factors
BARK Inc Class A Key Performance Indicators (KPIs)
Any
Revenue by Type
Breaks down earnings by product or service type, revealing which offerings are most popular and where there might be room for diversification.
Breaks down earnings by product or service type, revealing which offerings are most popular and where there might be room for diversification.
Data provided by:
The Fly
BARK Inc Class A (BARK) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$81.84M
Dividend YieldN/A
Average Volume (3M)1.07M
Price to Earnings (P/E)―
Beta (1Y)1.42
Revenue Growth-18.45%
EPS Growth-21.02%
CountryUS
Employees501
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)-4.52
Shares Outstanding9,033,457
10 Day Avg. Volume1,807,808
30 Day Avg. Volume1,068,272
Financial Highlights & Ratios
PEG Ratio-0.12
Price to Book (P/B)1.21
Price to Sales (P/S)0.22
P/FCF Ratio-3.29
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda>-0.01
Forecast
1Y Price Target
$12.00Price Target Upside41.01% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)-1.19
Revenue Forecast (FY)$357.33M
BARK Inc Class A Business Overview & Revenue Model
Company Description
BARK, Inc., a dog-centric company, provides products, services, and content for dogs. The company operates in two segments, Direct to Consumer and Commerce. It provides subscription products, including monthly themed boxes of toys and treats to a ...
How the Company Makes Money
BARK generates revenue primarily through (1) direct-to-consumer subscriptions and (2) commerce sales of branded products. Subscription revenue is earned from recurring customer payments for monthly themed boxes that typically include dog toys and ...
BARK Inc Class A Earnings Call Summary
Earnings Call Date:Jun 09, 2026
(Q4-2026)
| % Change Since: |
Next Earnings Date:Aug 06, 2026
Earnings Call Sentiment Neutral
The call communicated meaningful operational progress — sustained profitability, margin expansion, cost reductions, supply-chain diversification, Bark Air traction, and a clear strategic shift toward 'Relationship Commerce' backed by AI — but was balanced by material top-line declines, a smaller D2C subscriber base entering FY27, quarter-to-quarter retail timing variability, and tariff refund timing uncertainty. Management provided profitability guidance and a share repurchase authorization, indicating confidence in the recovery path while acknowledging near-term revenue headwinds.Positive Updates
Positive Adjusted EBITDA and Profitability Progress
Second consecutive year of positive adjusted EBITDA: $0.2 million for FY26 (full year) and $3.2 million in Q4; company targeted and achieved sustained profitability despite prior large losses (improved from a $58M loss three years earlier).
Negative Updates
Significant Revenue Decline
Full-year revenue declined from $484.2M in FY25 to $394.8M in FY26, an ~18.5% decrease year-over-year; Q4 revenue fell from $115.4M to $86.6M, a ~25% decline.
Read all updates
Q4-2026 Updates
Positive
Negative
Positive Adjusted EBITDA and Profitability Progress
Second consecutive year of positive adjusted EBITDA: $0.2 million for FY26 (full year) and $3.2 million in Q4; company targeted and achieved sustained profitability despite prior large losses (improved from a $58M loss three years earlier).
Read all positive updates
Company Guidance
Management guided Q1 FY27 revenue of $77–79 million with adjusted EBITDA of $0–1 million, and full‑year FY27 revenue of $325–340 million with adjusted EBITDA of $7–10 million; they expect Commerce to be nearly one‑quarter of revenue in FY27 (vs. 18% in FY26), Bark Air and Commerce to collectively exceed $100 million, D2C revenue to be down in H1 then stabilize and return to growth in H2, and sustained profitability plus positive free cash flow in FY27. The board authorized up to $40 million of share repurchases funded by free cash flow. For context, FY26 full‑year revenue was $394.8 million with adjusted EBITDA of $0.2 million, consolidated gross margin ~61% (62.7% in Q4), D2C gross margin 68% (up ~200 bps), Bark Air revenue >$12 million (Q4 $3.1 million) with ~90% utilization, marketing spend $59.2 million (down >$24 million YoY; Q4 $12.6 million), shipping & fulfillment $119 million, G&A $103.4 million, cash $19 million and inventory ~$75.5–76 million (down ~$13 million YoY).BARK Inc Class A Financial Statement Overview
Summary
Income Statement
34
Negative
Balance Sheet
45
Neutral
Cash Flow
28
Negative
| Breakdown | Mar 2026 | Mar 2025 | Mar 2024 | Mar 2023 | Mar 2022 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 394.84M | 484.18M | 490.18M | 535.32M | 507.41M |
| Gross Profit | 241.88M | 301.99M | 302.15M | 308.12M | 282.11M |
| EBITDA | -28.05M | -18.87M | -20.06M | -46.66M | -58.43M |
| Net Income | -39.01M | -32.88M | -37.01M | -61.52M | -68.30M |
Balance Sheet | |||||
| Total Assets | 169.99M | 260.63M | 298.59M | 400.42M | 434.06M |
| Cash, Cash Equivalents and Short-Term Investments | 19.28M | 94.02M | 125.50M | 177.91M | 199.40M |
| Total Debt | 37.68M | 85.17M | 87.82M | 133.94M | 138.94M |
| Total Liabilities | 97.97M | 161.11M | 159.21M | 229.88M | 217.00M |
| Stockholders Equity | 72.02M | 99.53M | 139.38M | 170.54M | 217.06M |
Cash Flow | |||||
| Free Cash Flow | -26.57M | -13.24M | -2.77M | -16.63M | -193.51M |
| Operating Cash Flow | -23.16M | -7.08M | 6.06M | 4.69M | -172.34M |
| Investing Cash Flow | -3.42M | -6.16M | -8.83M | -21.14M | -21.17M |
| Financing Cash Flow | -45.71M | -19.87M | -49.62M | -2.10M | 355.46M |
BARK Inc Class A Technical Analysis
Negative
8.51
Price Trends
9.42
Negative
10.11
Negative
12.66
Negative
Market Momentum
-0.20
Positive
38.89
Neutral
13.95
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BARK, the sentiment is Negative. The current price of 8.51 is below the 20-day moving average (MA) of 9.26, below the 50-day MA of 9.42, and below the 200-day MA of 12.66, indicating a bearish trend. The MACD of -0.20 indicates Positive momentum. The RSI at 38.89 is Neutral, neither overbought nor oversold. The STOCH value of 13.95 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for BARK.
BARK Inc Class A Risk Analysis
BARK Inc Class A disclosed 48 risk factors in its most recent earnings report. BARK Inc Class A reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
BARK Inc Class A Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
66 Neutral | $9.25B | 48.09 | 44.82% | ― | 6.14% | -32.48% | |
64 Neutral | $7.75B | 28.26 | -25.47% | ― | 1.78% | 75.71% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
61 Neutral | $44.44B | 22.21 | 6.15% | 3.31% | 12.13% | -67.45% | |
48 Neutral | $796.73M | 134.78 | 0.48% | ― | -1.91% | ― | |
46 Neutral | $249.98M | -1.86 | -55.53% | ― | -9.53% | 20.64% | |
44 Neutral | $81.84M | -2.00 | -46.76% | ― | -18.45% | -21.02% |
* Consumer Cyclical Sector Average
BARK
BARK Inc Class A
9.06
-8.74
-49.10%
FLWS
1-800 Flowers
3.90
-1.72
-30.60%
JD
JD
33.01
2.46
8.04%
ETSY
Etsy
81.68
24.37
42.52%
CHWY
Chewy
22.60
-13.23
-36.92%
WOOF
Petco Health and Wellness Company
2.79
-0.15
-5.10%
BARK Inc Class A Corporate Events
Business Operations and StrategyExecutive/Board Changes
BARK Inc Appoints Veteran Finance Leader as CFO
Positive
Jul 28, 2026
On July 28, 2026, BARK, Inc. announced that veteran consumer packaged goods finance executive Anya Hamill will become Chief Financial Officer effective September 8, 2026, succeeding interim CFO Brian Dostie, who will remain Vice President, Account...
Business Operations and StrategyStock BuybackFinancial Disclosures
BARK Launches Share Buyback Amid Shift to Profitability
Negative
Jun 9, 2026
In its fiscal fourth quarter and full year ended March 31, 2026, BARK reported a sharp revenue decline as it deliberately cut marketing spend to prioritize profitability and resilience over subscriber growth. Fourth-quarter revenue fell 25% to $86...
Business Operations and StrategyExecutive/Board Changes
BARK Inc. Adds Logistics Veteran James Gagne to Board
Positive
May 4, 2026
On May 4, 2026, BARK, Inc. appointed logistics veteran James Gagne to its Board of Directors as a Class A director, expanding the board from seven to eight members and assigning him to the Corporate Governance and Nominating Committee as an indepe...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.