Williams-Sonoma (WSM) AI Stock Analysis

• Market Cap: $19.54B
• Dividend Yield: 1.66%
• Average Volume (3M): 1.90M
• Price to Earnings (P/E): 17.9
• Beta (1Y): 1.49
• Revenue Growth: 1.64%
• EPS Growth: 8.57%
• Country: US
• Employees: 19,600
• Sector: Consumer Cyclical
• Sector Strength: 54
• Industry: Specialty Retail
• EPS (TTM): 1.56
• Shares Outstanding: 122,998,060
• 10 Day Avg. Volume: 1,726,292
• 30 Day Avg. Volume: 1,901,782
• PEG Ratio: 0.84
• Price to Book (P/B): 5.18
• Price to Sales (P/S): 0.00
• P/FCF Ratio: 12.62
• Enterprise Value/Market Cap: 0.34
• Enterprise Value/Revenue: 0.22
• Enterprise Value/Gross Profit: 1.85
• Enterprise Value/Ebitda: 1.02
• 1Y Price Target: $182.80
• Price Target Upside: 12.89% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 17

• Rating: 77 Outperform
• Price Target: $184.00 ▲(13.63%Upside)

Williams-Sonoma is well-positioned within the specialty retail sector, showing strong financial performance and positive earnings call sentiment. The technical analysis suggests a neutral trend, and the valuation metrics indicate a fair market price. Robust financial health and strategic growth initiatives support a positive outlook, although some caution is warranted due to revenue trends and external cost pressures.

Positive Factors

Market Position

WSM is well positioned in the increasingly 'winner-take-most' market.

Operational Efficiency

WSM is leveraging its strong free cash flow, pristine balance sheet, and prudent cost management to invest in technology and supply chain to widen its advantage.

Sales Performance

Williams-Sonoma reported a sequential improvement in comparable sales with all brands positive and business-to-business sales increasing by 8% year-over-year.

Negative Factors

Gross Margin

The gross margin declined due to lower merchandise margins driven by higher input costs such as increased ocean freight and tariff mitigation expenses.

Merchandise Margin

This merchandise margin erosion will likely overshadow what was a solid overall 1Q performance.

Tariff Uncertainty

The neutral rating is reiterated due to uncertainty in tariff and macroeconomic environments, despite market share gains and strong operating margins.

Williams-Sonoma Business Overview & Revenue Model

Company Description

Williams-Sonoma, Inc. operates as an omni-channel specialty retailer of various products for home. It offers cooking, dining, and entertaining products, such as cookware, tools, electrics, cutlery, tabletop and bar, outdoor, furniture, and a library of cookbooks under the Williams Sonoma Home brand, as well as home furnishings and decorative accessories under the Williams Sonoma lifestyle brand; and furniture, bedding, lighting, rugs, table essentials, and decorative accessories under the Pottery Barn brand. The company also provides home decor products under the West Elm brand; kids accessories under the Pottery Barn Kids brand; and an organic bedding to multi-purpose furniture under the Pottery Barn Teen brand. In addition, it offers made-to-order lighting, hardware, furniture, and home decors inspired by history under the Rejuvenation brand; and women's and men's accessories, travel, entertaining and bar, home décor, and seasonal items under the Mark and Graham brand, as well as operates a 3-D imaging and augmented reality platform for the home furnishings and décor industry. The company markets its products through e-commerce websites, direct-mail catalogs, and retail stores. It operates 544 stores comprising 502 stores in 41states, Washington, D.C., and Puerto Rico; 20 stores in Canada; 19 stores in Australia; 3 stores in the United Kingdom; and 139 franchised stores, as well as e-commerce websites in various countries in the Middle East, the Philippines, Mexico, South Korea, and India. Williams-Sonoma, Inc. was founded in 1956 and is headquartered in San Francisco, California.

How the Company Makes Money

Williams-Sonoma, Inc. generates revenue primarily through the sale of its diverse range of home products across its multiple subsidiary brands. The company operates both brick-and-mortar retail locations and a robust e-commerce platform, which together form the backbone of its revenue model. Key revenue streams include direct-to-consumer sales through its online platforms and physical stores, as well as catalog sales. The company leverages its strong brand portfolio to target different segments of the home goods market, from affordable to luxury offerings. Additionally, Williams-Sonoma benefits from strategic partnerships and collaborations that enhance its product offerings and expand its market reach. Its in-house design team and global supply chain operations also contribute significantly to maintaining competitive pricing and product availability, bolstering its overall earnings.

Williams-Sonoma Financial Statement Overview

Summary

Williams-Sonoma shows strong profitability with high margins and effective cost management. The balance sheet is healthy with moderate leverage, though recent declines in revenue and assets pose potential risks. Overall, the company maintains solid financial health.

Income Statement

Williams-Sonoma has demonstrated strong profitability and revenue stability. The TTM Gross Profit Margin stands at 46.23%, and the Net Profit Margin is 14.35%, indicating efficient cost management and strong bottom-line performance. EBIT and EBITDA Margins are also solid at 18.39% and 20.90% respectively. However, revenue growth has been slightly inconsistent, with a negative trajectory in recent periods compared to the peak in 2023.

Balance Sheet

The company maintains a healthy balance sheet with an Equity Ratio of 41.92%, showcasing a strong equity position. The Debt-to-Equity Ratio is 0.63, indicating moderate leverage. Return on Equity is impressive at 51.66%, signifying effective use of shareholders' equity to generate profits. However, total assets and stockholders' equity have slightly decreased over time, indicating potential future risks if the trend continues.

Cash Flow

Williams-Sonoma exhibits robust cash flow management, with a Free Cash Flow of $1.01 billion in the TTM period. The Operating Cash Flow to Net Income Ratio is 1.12, indicating strong alignment between cash generation and profitability. Although the Free Cash Flow Growth Rate has declined due to previous high levels, the company still maintains a positive cash flow trajectory, providing flexibility for future investments.

Breakdown	TTM	Mar 2025	Mar 2024	Mar 2023	Mar 2022	Mar 2021
Income Statement
Total Revenue	7.78B	7.71B	7.75B	8.67B	8.25B	6.78B
Gross Profit	3.60B	3.58B	3.30B	3.68B	3.63B	2.64B
EBITDA	1.63B	1.66B	1.49B	1.50B	1.65B	1.13B
Net Income	1.12B	1.13B	949.76M	1.13B	1.13B	680.71M
Balance Sheet
Total Assets	5.16B	5.30B	5.27B	4.66B	4.63B	4.66B
Cash, Cash Equivalents and Short-Term Investments	1.05B	1.21B	1.26B	367.34M	850.34M	1.20B
Total Debt	1.37B	1.35B	1.39B	1.44B	1.28B	1.53B
Total Liabilities	3.00B	3.16B	3.15B	2.96B	2.96B	3.01B
Stockholders Equity	2.16B	2.14B	2.13B	1.70B	1.66B	1.65B
Cash Flow
Free Cash Flow	1.01B	1.14B	1.49B	698.71M	1.14B	1.11B
Operating Cash Flow	1.25B	1.36B	1.68B	1.05B	1.37B	1.27B
Investing Cash Flow	-239.95M	-221.21M	-188.26M	-353.95M	-226.25M	-168.88M
Financing Cash Flow	-1.22B	-1.18B	-598.31M	-1.18B	-1.49B	-343.02M

Williams-Sonoma Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 161.93
• 50DMA: Positive
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For WSM, the sentiment is Positive. The current price of 161.93 is above the 20-day moving average (MA) of 158.60, above the 50-day MA of 158.33, and below the 200-day MA of 166.53, indicating a neutral trend. The MACD of -0.53 indicates Negative momentum. The RSI at 54.32 is Neutral, neither overbought nor oversold. The STOCH value of 68.24 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for WSM.

Williams-Sonoma Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
DKS	78 Outperform	$14.86B	12.74	40.22%	2.61%	3.33%	15.47%
WSM	77 Outperform	$19.54B	17.87	51.10%	1.66%	1.64%	8.57%
DG	77 Outperform	$24.82B	21.51	15.69%	2.09%	4.77%	-23.73%
BBY	71 Outperform	$14.46B	16.62	30.21%	5.59%	-3.23%	-28.11%
DPZ	66 Neutral	$15.52B	25.98	-14.74%	1.53%	4.28%	13.76%
Sector *	62 Neutral	$16.34B	10.69	-6.34%	3.17%	1.66%	-24.46%
DLTR	58 Neutral	$20.75B	―	19.25%	―	-20.46%	-202.26%

Williams-Sonoma Corporate Events

Williams-Sonoma Elects Directors at Annual Meeting

On June 11, 2025, Williams-Sonoma, Inc. held its 2025 Annual Meeting of Stockholders, where all director nominees were elected, and proposals regarding executive compensation and the selection of Deloitte & Touche LLP as the independent accounting firm were approved. These decisions reflect the company’s continued commitment to strong governance and financial transparency, potentially impacting its operational strategies and stakeholder confidence positively.

The most recent analyst rating on (WSM) stock is a Buy with a $170.00 price target. To see the full list of analyst forecasts on Williams-Sonoma stock, see the WSM Stock Forecast page.