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Brand House Collective (TBHC)
NASDAQ:TBHC
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Brand House Collective
(NASDAQ:TBHC)
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Rating:49Neutral
Price Target:
$2.00
▲(6.38% Upside)
The overall stock score is primarily influenced by the poor financial performance, with significant operational and financial challenges. While technical indicators show positive momentum, the negative valuation metrics and mixed earnings call sentiment weigh heavily on the score.
Brand House Collective (TBHC) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$41.78M
Dividend YieldN/A
Average Volume (3M)264.32K
Price to Earnings (P/E)―
Beta (1Y)1.72
Revenue Growth-8.63%
EPS Growth5.62%
CountryUS
Employees835
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)-0.79
Shares Outstanding22,461,384
10 Day Avg. Volume473,391
30 Day Avg. Volume264,320
Financial Highlights & Ratios
PEG Ratio0.05
Price to Book (P/B)-1.06
Price to Sales (P/S)0.05
P/FCF Ratio-0.93
Enterprise Value/Market Cap4.77
Enterprise Value/Revenue0.46
Enterprise Value/Gross Profit1.73
Enterprise Value/Ebitda-18.64
Forecast
1Y Price Target
$1.50Price Target Upside-20.21% Downside
Rating ConsensusHold
Number of Analyst Covering2
Brand House Collective Business Overview & Revenue Model
Company DescriptionThe Brand House Collective, Inc. operates as a specialty retailer of home décor and furnishings in the United States. It offers holiday décor, furniture, textiles, ornamental wall décor, decorative accessories, art, mirrors, home fragrance, lighting, floral, housewares, outdoor, and gifts. The company operates its stores under the Kirkland's, Kirkland's Home, Kirkland's Home Outlet, Kirkland's Outlet, and Kirkland Collection names. It also operates an e-commerce website, kirklands.com. The Brand House Collective, Inc. was formerly known as Kirkland's, Inc. and changed its name to The Brand House Collective, Inc. in July 2025. The company was founded in 1966 and is based in Brentwood, Tennessee.
How the Company Makes MoneyTBHC generates revenue through several key streams. Primarily, the company earns money by charging clients for its branding and marketing services, which include project-based work and retainer contracts. Additional revenue comes from offering workshops and training sessions for businesses looking to enhance their branding skills and knowledge. The agency also partners with various technology and media companies to provide integrated marketing solutions, which can lead to commission-based earnings. Furthermore, TBHC may generate income through strategic collaborations with influencers and brands, whereby they receive a share of sales or advertising revenue linked to campaigns they manage.
Brand House Collective Earnings Call Summary
Earnings Call Date:Sep 16, 2025
(Q2-2025)
| % Change Since: |
Next Earnings Date:Nov 27, 2025
Earnings Call Sentiment Neutral
The call highlighted successful initiatives such as the Bed Bath & Beyond Home store launch and strategic expansion plans. However, significant challenges were noted, including tornado impacts, declining e-commerce sales, and increased tariffs, which led to an overall decline in sales and profitability.Q2-2025 Updates
Positive Updates
Successful Launch of Bed Bath & Beyond Home Store
The first Bed Bath & Beyond Home store opened in Brentwood, Tennessee, with sales exceeding expectations and significant growth in traffic and new customer acquisition. The CapEx for conversion was under $30,000, showcasing a cost-effective transformation.
Strategic Store Conversions and Growth Plans
The company plans to convert all Kirkland's Home stores into Bed Bath & Beyond stores within 24 months, leveraging existing infrastructure for a capital-light transformation. Each conversion is expected to cost less than $100,000, allowing rapid scaling.
Wholesale Expansion Plans
Plans to expand Kirkland's Home into the wholesale market to enhance growth, improve supply chain efficiency, and strengthen unit economics.
Negative Updates
Tornado Impact on Distribution Center
A tornado in late May caused disruption at the Jackson, Tennessee distribution center, significantly affecting e-commerce operations and negatively impacting sales by 750 basis points.
Decline in E-commerce Sales
E-commerce sales faced a decrease of 38.5% in comparable sales, exacerbated by the tornado disruption.
Overall Decline in Net Sales and Profitability
Net sales for the quarter were $75.8 million, down from $86.3 million the prior year, driven by a 9.7% decline in comparable sales. Gross margin decreased by 410 basis points to 16.3%.
Increased Tariff Costs
Incremental tariff costs impacted gross margins by 30 basis points, with anticipated further pressure in Q3.
Net Loss Increase
Net loss was $19.4 million compared to $14.5 million in the prior year, with an adjusted net loss of $17.8 million accounting for tornado impacts.
Company Guidance
During the conference call on September 16, 2025, Brand House Collective discussed its financial results for the second quarter, highlighting several key metrics and strategic initiatives. The company reported net sales of $75.8 million, a decrease from $86.3 million the previous year, mainly due to a 9.7% decline in comparable sales and a 5% reduction in store count. The tornado disruption in May adversely impacted e-commerce sales by 750 basis points, contributing to a 38.5% decline in comparable e-commerce sales. Gross margin fell by 410 basis points to 16.3% of sales, influenced by liquidation activities and tornado-related write-offs. The company reported a net loss of $19.4 million, with an adjusted net loss of $17.8 million excluding tornado impacts. CEO Amy Sullivan emphasized the success of their new Bed Bath & Beyond Home store in Brentwood, Tennessee, which exceeded expectations with increased traffic and average ticket sales. The company plans to convert all Kirkland's Home stores into Bed Bath & Beyond stores over the next 24 months, with each conversion costing under $100,000 in CapEx, leveraging existing infrastructure for a capital-light transformation. Additionally, the company aims to mitigate tariff pressures, which impacted gross margin by 30 basis points in Q2, and expects similar challenges in Q3. Overall, the strategic partnership with Bed Bath & Beyond is central to their growth strategy, with a focus on omnichannel retail transformation.Brand House Collective Financial Statement Overview
Summary
Kirkland's financial statements reveal significant challenges, including declining revenues, persistent losses, and high leverage. The negative profitability margins and negative equity indicate severe operational and financial hurdles, with reliance on debt raising concerns about future solvency.Income Statement
Kirkland's has seen a consistent decline in total revenue over recent periods, with a significant drop from $558 million in early 2022 to $431 million in TTM 2025. The gross profit margin stands at 26.73% TTM, which is reasonable but has been decreasing. Both EBIT and net profit margins are negative, indicating operational and profitability challenges. The continuing negative net income and decreasing revenue growth highlight ongoing financial difficulties.42
Neutral
Balance Sheet
The balance sheet reveals a negative stockholders' equity of $-16.22 million in TTM 2025, indicating potential solvency issues. The debt-to-equity ratio cannot be calculated due to negative equity, further emphasizing financial instability. Additionally, the equity ratio is negative, reflecting more liabilities than assets. These metrics suggest high financial leverage and a weak equity base.38
Negative
Cash Flow
Kirkland's cash flow statements show negative operating cash flow and free cash flow, which have worsened over time, with TTM free cash flow at $-10.86 million. The operating cash flow to net income ratio is also negative, indicating poor cash generation relative to net losses. The company has been financing its operations primarily through debt, raising concerns about long-term sustainability.35
Negative
| Breakdown | TTM | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 431.11M | 441.36M | 468.69M | 498.82M | 558.18M | 543.50M |
| Gross Profit | 115.22M | 122.01M | 126.99M | 119.79M | 188.43M | 172.38M |
| EBITDA | -10.70M | -7.12M | -11.94M | -25.89M | 46.12M | 31.92M |
| Net Income | -26.13M | -23.13M | -27.75M | -44.69M | 22.03M | 16.64M |
Balance Sheet | ||||||
| Total Assets | 225.41M | 242.19M | 250.57M | 274.25M | 331.19M | 389.42M |
| Cash, Cash Equivalents and Short-Term Investments | 3.54M | 3.82M | 3.81M | 5.17M | 25.00M | 100.34M |
| Total Debt | 168.29M | 193.64M | 173.79M | 171.11M | 152.29M | 196.41M |
| Total Liabilities | 241.63M | 261.20M | 247.45M | 244.47M | 250.06M | 294.89M |
| Stockholders Equity | -16.22M | -19.02M | 3.12M | 29.77M | 81.13M | 94.53M |
Cash Flow | ||||||
| Free Cash Flow | -10.86M | -21.64M | -19.25M | -26.27M | -37.91M | 69.86M |
| Operating Cash Flow | -8.67M | -19.25M | -14.48M | -18.15M | -30.79M | 78.56M |
| Investing Cash Flow | -2.15M | -2.35M | -4.63M | -8.06M | -7.06M | -8.49M |
| Financing Cash Flow | 10.52M | 21.62M | 17.74M | 6.38M | -37.49M | 131.00K |
Brand House Collective Technical Analysis
Positive
1.88
Price Trends
1.52
Positive
1.35
Positive
1.42
Positive
Market Momentum
0.15
Negative
56.10
Neutral
39.28
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TBHC, the sentiment is Positive. The current price of 1.88 is above the 20-day moving average (MA) of 1.76, above the 50-day MA of 1.52, and above the 200-day MA of 1.42, indicating a bullish trend. The MACD of 0.15 indicates Negative momentum. The RSI at 56.10 is Neutral, neither overbought nor oversold. The STOCH value of 39.28 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for TBHC.
Brand House Collective Risk Analysis
Brand House Collective disclosed 39 risk factors in its most recent earnings report. Brand House Collective reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Brand House Collective Peers Comparison
Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
61 Neutral | 1.78B | 44.63 | -78.27% | 2.18% | 0.98% | 1.84% | |
50 Neutral | 300.01M | -0.16 | 0.00% | ― | 1.38% | 63.65% | |
49 Neutral | $41.78M | ― | ― | -8.63% | 5.62% | ||
47 Neutral | 107.03M | -0.03 | 121.85% | ― | -7.15% | -1299.84% | |
44 Neutral | 334.00M | -1.79 | -74.55% | ― | -7.96% | -3078.36% | |
41 Neutral | 30.94M | -0.34 | -68.63% | ― | -8.04% | -263.28% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% |
* Consumer Cyclical Sector Average
Performance Comparison
TBHC
Brand House Collective
1.88
-0.35
-15.70%
FLWS
1-800 Flowers
5.65
-2.32
-29.11%
BGFV
Big 5 Sporting Goods
1.41
-0.47
-25.00%
QVCGA
QVC Group
15.01
-13.91
-48.10%
WINA
Winmark
514.95
142.26
38.17%
BNED
Barnes & Noble Education
9.11
-0.68
-6.95%
Brand House Collective Corporate Events
Business Operations and StrategyPrivate Placements and Financing
Brand House Collective Amends Agreements with Major Partners
Neutral
Sep 15, 2025
On September 15, 2025, Brand House Collective, Inc. entered into significant amendments with Bed Bath & Beyond, Inc. and Bank of America, N.A., resulting in new loan commitments and adjustments to existing agreements. These changes included an increase in the purchase price for the Kirkland’s Brand from $5 million to $10 million and amendments to trademark licensing, impacting the company’s financial operations and market positioning.
The most recent analyst rating on (TBHC) stock is a Hold with a $1.50 price target. To see the full list of analyst forecasts on Brand House Collective stock, see the TBHC Stock Forecast page.
Executive/Board Changes
Brand House Collective Amends CEO Employment Agreement
Neutral
Aug 1, 2025
On August 1, 2025, The Brand House Collective, Inc. announced an amendment to the employment agreement with its President and CEO, Amy E. Sullivan. The amendment, effective August 3, 2025, sets her annual salary at $700,000, reflecting a significant adjustment in executive compensation.
The most recent analyst rating on (TBHC) stock is a Buy with a $7.00 price target. To see the full list of analyst forecasts on Brand House Collective stock, see the TBHC Stock Forecast page.
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.