1-800 Flowers (FLWS) AI Stock Analysis

• Market Cap: $216.47M
• Dividend Yield: N/A
• Average Volume (3M): 2.40M
• Price to Earnings (P/E): ―
• Beta (1Y): 1.59
• Revenue Growth: -8.07%
• EPS Growth: -2206.16%
• Country: US
• Employees: 4,000
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Specialty Retail
• EPS (TTM): -0.83
• Shares Outstanding: 36,598,694
• 10 Day Avg. Volume: 680,419
• 30 Day Avg. Volume: 2,404,618
• PEG Ratio: >-0.01
• Price to Book (P/B): 1.17
• Price to Sales (P/S): 0.19
• P/FCF Ratio: -4.63
• Enterprise Value/Market Cap: 3.10
• Enterprise Value/Revenue: 0.40
• Enterprise Value/Gross Profit: 1.05
• Enterprise Value/Ebitda: -75.49
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: Hold
• Number of Analyst Covering: 1
• EPS Forecast (FY): -0.62
• Revenue Forecast (FY): $1.55B

• Rating: 43 Neutral
• Price Target: $3.00 ▼(-2.91% Downside)

1-800 Flowers is currently facing substantial financial and operational challenges, as reflected in its low financial performance and valuation scores. While there are strategic initiatives in place to improve profitability and reduce costs, the immediate financial difficulties and bearish technical indicators weigh heavily on the stock's overall score.

Positive Factors

Strategic Cost Reduction

The cost reduction plan demonstrates management's commitment to improving operational efficiency, which could enhance profitability and cash flow over time.

Channel Expansion

Expanding into physical retail and other channels can diversify revenue streams and capture new customer segments, supporting long-term growth.

Customer Base Engagement

High engagement from multi-branded customers indicates strong brand loyalty and potential for cross-selling, which can sustain revenue.

Negative Factors

Revenue Decline

The decline in revenue across key segments highlights challenges in maintaining market share and could impact long-term financial stability.

Increased Net Debt

Rising net debt levels increase financial risk and could constrain future investment in growth initiatives, affecting long-term competitiveness.

Customer Retention Challenges

Declining customer retention and loyalty program effectiveness may hinder revenue growth and require strategic adjustments to regain customer loyalty.

1-800 Flowers Business Overview & Revenue Model

Company Description

1-800-Flowers.com, Inc. is a leading online floral and gourmet food gift retailer based in the United States. The company operates through multiple brands, including 1-800-Flowers, FTD, Harry & David, and Shari's Berries, offering a diverse range of products such as fresh flowers, plants, gourmet gift baskets, and specialty treats. With a focus on delivering exceptional customer service and quality products, 1-800-Flowers caters to various occasions, including birthdays, anniversaries, holidays, and corporate events, leveraging its e-commerce platform to reach customers nationwide.

How the Company Makes Money

1-800-Flowers generates revenue primarily through the sale of floral arrangements, gourmet food gifts, and related products. The company operates on a direct-to-consumer model, where customers can order products via its website or mobile app. Key revenue streams include the sale of flowers and plants, gourmet food gifts, and personalized items. Additionally, 1-800-Flowers benefits from partnerships with local florists and growers, allowing for a wider product selection and efficient delivery services. The company also engages in corporate gifting programs, providing a steady stream of revenue from businesses looking to send gifts for employee recognition and client appreciation. Seasonal events such as Valentine's Day and Mother's Day significantly contribute to sales spikes, further enhancing the company's earnings.

1-800 Flowers Financial Statement Overview

Summary

1-800 Flowers is facing significant financial challenges, including declining revenues, high leverage, and cash flow difficulties. The negative net profit margin and high debt-to-equity ratio highlight the need for operational improvements and better cash management.

Income Statement

1-800 Flowers has experienced a decline in revenue with a negative growth rate of -1.6% TTM. The gross profit margin is relatively stable at 38.4%, but the company is facing significant challenges in profitability, as indicated by a negative net profit margin of -13.2% and negative EBIT and EBITDA margins. The company needs to address its operational inefficiencies to improve profitability.

Balance Sheet

The company's balance sheet shows a high debt-to-equity ratio of 1.13, indicating significant leverage. The return on equity is negative, reflecting the company's struggles with profitability. However, the equity ratio is reasonable, suggesting a moderate level of equity financing relative to total assets.

Cash Flow

1-800 Flowers is facing cash flow challenges, with a negative free cash flow growth rate of -64.4% TTM. The operating cash flow to net income ratio is low, indicating difficulties in converting income into cash. The free cash flow to net income ratio is negative, highlighting the need for improved cash management.

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	1.66B	1.69B	1.83B	2.02B	2.21B	2.12B
Gross Profit	636.72M	652.27M	734.75M	757.53M	821.74M	896.43M
EBITDA	-8.88M	-144.30M	58.47M	20.96M	85.85M	197.49M
Net Income	-218.76M	-199.99M	-6.11M	-44.70M	29.61M	118.65M
Balance Sheet
Total Assets	840.50M	772.62M	1.08B	1.11B	1.15B	1.08B
Cash, Cash Equivalents and Short-Term Investments	7.75M	46.50M	159.44M	126.81M	31.46M	173.57M
Total Debt	374.62M	271.33M	309.49M	329.48M	299.08M	270.88M
Total Liabilities	622.99M	504.33M	617.44M	636.29M	642.32M	567.61M
Stockholders Equity	217.51M	268.28M	466.34M	471.84M	509.41M	509.07M
Cash Flow
Free Cash Flow	-24.14M	-67.83M	56.37M	70.70M	-61.22M	118.07M
Operating Cash Flow	11.90M	-26.36M	95.00M	115.35M	5.19M	173.29M
Investing Cash Flow	-36.04M	-44.46M	-42.30M	-50.83M	-89.69M	-307.92M
Financing Cash Flow	23.48M	-42.11M	-20.07M	30.82M	-57.61M	67.69M

1-800 Flowers Technical Analysis

• Technical Analysis Sentiment: Neutral
• Last Price: 3.09
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FLWS, the sentiment is Neutral. The current price of 3.09 is below the 20-day moving average (MA) of 3.31, below the 50-day MA of 4.08, and below the 200-day MA of 5.28, indicating a neutral trend. The MACD of -0.26 indicates Negative momentum. The RSI at 45.33 is Neutral, neither overbought nor oversold. The STOCH value of 63.60 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for FLWS.

1-800 Flowers Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
RVLV	74 Outperform	$1.76B	32.09	12.19%	―	9.24%	35.68%
LQDT	72 Outperform	$925.63M	34.83	14.56%	―	31.20%	38.38%
MNSO	72 Outperform	$6.23B	20.19	20.83%	3.15%	13.37%	-19.37%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
ETSY	55 Neutral	$5.35B	37.86	―	―	1.98%	-20.98%
TDUP	45 Neutral	$938.57M	―	-35.37%	―	-4.90%	50.77%
FLWS	43 Neutral	$216.47M	―	-67.22%	―	-8.07%	-2206.16%

1-800 Flowers Corporate Events

1-800 Flowers Announces Leadership Transition with New Advisor

On November 3, 2025, Thomas Hartnett transitioned from his role as President of 1-800-FLOWERS.COM, Inc. to become a Special Advisor to the CEO. This change is part of a planned transition, with Mr. Hartnett assisting in the handover of his responsibilities until his departure, potentially impacting the company’s leadership dynamics and strategic direction.

The most recent analyst rating on (FLWS) stock is a Hold with a $3.50 price target. To see the full list of analyst forecasts on 1-800 Flowers stock, see the FLWS Stock Forecast page.

1-800-FLOWERS.COM Earnings Call: Strategic Shifts Amid Challenges

The recent earnings call for 1-800-FLOWERS.COM, Inc. painted a mixed picture of the company’s current financial health and strategic direction. While the company is making strides with strategic initiatives aimed at long-term growth, such as shifts in marketing strategy and cost reduction efforts, it is also grappling with significant short-term challenges. Declining revenue and increased debt are notable hurdles, although the positive steps taken suggest a promising future if these challenges can be overcome.

1-800-FLOWERS.COM Reports Q1 Fiscal 2026 Results

1-800-FLOWERS.COM, Inc. is a prominent e-commerce company specializing in floral and gift products, operating across various brands and services in the gifting industry. The company recently reported its fiscal 2026 first-quarter results, highlighting a revenue of $215.2 million and a net loss of $53.0 million. Despite a challenging quarter, the company is focused on a turnaround strategy aimed at long-term growth and operational efficiency. Key financial metrics showed a decrease in total consolidated revenues by 11.1% and a gross profit margin decline to 35.7%. Operating expenses were reduced by $12.0 million, reflecting improved marketing efficiency and cost optimization efforts. The company is implementing a strategic shift towards marketing effectiveness and profitability, with anticipated gross savings of $50 million over the next two years. Looking ahead, 1-800-FLOWERS.COM, Inc. is committed to transforming into a customer-centric, data-driven organization, aiming for sustainable revenue and profit growth through enhanced agility and strategic priorities.

1-800-FLOWERS.COM, Inc. Reports Fiscal Year 2025 Results

1-800-FLOWERS.COM, Inc. is a prominent provider of floral and gift products, operating primarily in the e-commerce sector with a diverse portfolio of brands aimed at enhancing customer relationships. The company recently released its fiscal year 2025 earnings report, highlighting a revenue of $1.69 billion and a net loss of $200 million, which includes a significant non-cash impairment charge. Key financial metrics for the fiscal year indicate a decline in total consolidated revenues by 8% and a decrease in gross profit margin due to a promotional sales environment. Operating expenses increased, but when adjusted for non-recurring charges, they showed a decline. The company reported an adjusted EBITDA of $29.2 million, down from the previous year. Looking ahead, 1-800-FLOWERS.COM, Inc. is focusing on becoming a more customer-centric and data-driven organization, aiming to drive future growth through strategic initiatives such as cost savings, expanding beyond e-commerce, and enhancing team capabilities. These efforts are expected to lay the groundwork for sustainable revenue and profit growth in the coming years.

1-800-FLOWERS.COM Faces Revenue Challenges and Strategic Shifts

1-800-FLOWERS.COM, Inc. Faces Challenges Amid Revenue Declines and Strategic Shifts