1-800 Flowers (FLWS)
NASDAQ:FLWS
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1-800 Flowers
(NASDAQ:FLWS)
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Rating:46Neutral
Price Target:
$4.00
▲(3.09% Upside)
Action:Reiterated
Date:05/09/26
The score is primarily weighed down by weak financial performance (continued losses, shrinking revenue, and a return to negative free cash flow). Technicals provide partial support with a clear move above major moving averages and positive MACD, though RSI signals stretched momentum. Valuation remains constrained by negative earnings, and the latest earnings call points to operational improvement but still expects a material revenue decline and only breakeven EBITDA near term.
Positive Factors
Cost savings and efficiency
Achieving $50M of run-rate cost savings in under a year and identifying another $15–$20M is a durable structural improvement to the cost base. This reduces fixed-cost leverage, supports margin recovery, and creates room to selectively redeploy savings into growth and Martech without permanently increasing spend.
Negative Factors
Top-line decline
Sustained double-digit revenue declines materially weaken scale economics and fixed-cost absorption. Persistent top-line contraction in core Consumer Floral & Gifts erodes pricing and promo power, prolongs recovery timelines, and makes margin and cash-flow targets harder to achieve even with cost cuts.
Read all positive and negative factors
Positive Factors
Negative Factors
Cost savings and efficiency
Achieving $50M of run-rate cost savings in under a year and identifying another $15–$20M is a durable structural improvement to the cost base. This reduces fixed-cost leverage, supports margin recovery, and creates room to selectively redeploy savings into growth and Martech without permanently increasing spend.
Read all positive factors
1-800 Flowers Key Performance Indicators (KPIs)
Any
Revenue by Segment
Analyzes revenue across various business segments, providing insight into which areas are most profitable and where there might be opportunities or challenges.
Analyzes revenue across various business segments, providing insight into which areas are most profitable and where there might be opportunities or challenges.
Data provided by:
The Fly
The Fly1-800 Flowers (FLWS) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$274.84M
Dividend YieldN/A
Average Volume (3M)633.28K
Price to Earnings (P/E)―
Beta (1Y)1.78
Revenue Growth-9.53%
EPS Growth20.64%
CountryUS
Employees4,000
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)-2.10
Shares Outstanding36,997,585
10 Day Avg. Volume383,600
30 Day Avg. Volume633,277
Financial Highlights & Ratios
PEG Ratio>-0.01
Price to Book (P/B)1.17
Price to Sales (P/S)0.19
P/FCF Ratio-4.63
Enterprise Value/Market Cap1.65
Enterprise Value/Revenue0.29
Enterprise Value/Gross Profit0.79
Enterprise Value/Ebitda-25.28
Forecast
1Y Price Target
$5.00Price Target Upside28.87% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)-1.21
Revenue Forecast (FY)$1.50B
1-800 Flowers Business Overview & Revenue Model
Company Description
1-800-FLOWERS.COM, Inc., together with its subsidiaries, provides gifts for various occasions in the United States and internationally. It operates through three segments: Consumer Floral & Gifts, Gourmet Foods & Gift Baskets, and BloomNet. The co...
How the Company Makes Money
FLWS primarily makes money by selling gifts directly to consumers and businesses through its websites and other ordering channels, earning revenue on the product price plus applicable fees (e.g., delivery and service-related charges, where applica...
1-800 Flowers Earnings Call Summary
Earnings Call Date:May 07, 2026
(Q3-2026)
| % Change Since: |
Next Earnings Date:Aug 27, 2026
Earnings Call Sentiment Neutral
The call conveyed a mixed but constructive tone: meaningful operational and cost achievements (AI implementation, early customer experience improvements, $50M+ cost savings achieved early, improved margins, and marketplace expansions) indicate progress toward stabilization. However, the business is still facing material revenue declines (consolidated -11.6%, Consumer Floral -18.7%), an ongoing adjusted EBITDA loss, a noncash impairment, increased net debt, and near-term headwinds from consultant/incentive costs, tariffs, commodity prices and search/traffic dynamics. Management is balancing cost discipline with cautious reinvestment in marketing and Martech, which may delay near-term revenue inflection despite improved efficiency and execution.Positive Updates
Achieved Significant Cost Savings Ahead of Plan
Reached the previously announced $50 million in annualized run-rate cost savings in less than a year and are targeting an incremental $15–$20 million in additional run-rate savings (total identified opportunity of ~$65–$70 million).
Negative Updates
Material Revenue Decline
Consolidated revenue declined 11.6% year-over-year for the quarter; company guidance expects full-year fiscal 2026 revenue to decline approximately 10%–12% versus the prior year.
Read all updates
Q3-2026 Updates
Positive
Negative
Achieved Significant Cost Savings Ahead of Plan
Reached the previously announced $50 million in annualized run-rate cost savings in less than a year and are targeting an incremental $15–$20 million in additional run-rate savings (total identified opportunity of ~$65–$70 million).
Read all positive updates
Company Guidance
The company guided that fiscal 2026 revenue is expected to decline roughly 10%–12% year‑over‑year and adjusted EBITDA is forecast to be approximately breakeven (± $2 million), an outlook that already incorporates about $22 million of anticipated incentive compensation and consultant costs (consulting ≈ $12–13M, which management said will roll off after June); marketing spend as a percent of sales in Q4 is expected to be approximately flat versus the prior year as the business shifts toward targeted top/mid‑funnel investments and Martech build‑out starting in Q4 and into FY27. Management also noted it achieved $50M of annualized run‑rate cost savings in under a year and is targeting an incremental $15M–$20M (total identified opportunity ≈ $65M–$70M) while beginning to redeploy a portion of savings into growth initiatives. For context, Q3 consolidated revenue fell 11.6%, Consumer Floral & Gifts declined 18.7%, Gourmet Foods & Gift Baskets was essentially flat (with ~5% lift from Easter timing), BloomNet declined 5.9%; Q3 gross margin improved ~10 bps to 33.2% and adjusted EBITDA loss narrowed to $31.2M (versus a $34.9M loss a year ago); quarter‑end net debt was $94.3M, cash $51M, inventory $146M, term debt $145M and no revolver borrowings.1-800 Flowers Financial Statement Overview
Summary
Income Statement
28
Negative
Balance Sheet
46
Neutral
Cash Flow
34
Negative
| Breakdown | TTM | Jun 2025 | Jun 2024 | Jun 2023 | Jun 2022 | Jun 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 1.55B | 1.69B | 1.83B | 2.02B | 2.21B | 2.21B |
| Gross Profit | 575.98M | 652.27M | 734.75M | 757.53M | 821.74M | 821.74M |
| EBITDA | -17.92M | -144.30M | 65.15M | 20.96M | 85.85M | 85.85M |
| Net Income | -134.38M | -199.99M | -6.11M | -44.70M | 29.61M | 29.61M |
Balance Sheet | ||||||
| Total Assets | 679.89M | 818.32M | 1.08B | 1.11B | 1.15B | 1.11B |
| Cash, Cash Equivalents and Short-Term Investments | 50.70M | 46.50M | 159.44M | 126.81M | 31.46M | 173.57M |
| Total Debt | 252.17M | 271.33M | 309.49M | 329.48M | 299.08M | 270.88M |
| Total Liabilities | 487.41M | 550.04M | 617.44M | 636.29M | 642.32M | 605.57M |
| Stockholders Equity | 192.48M | 268.28M | 466.34M | 471.84M | 509.41M | 509.07M |
Cash Flow | ||||||
| Free Cash Flow | -16.08M | -67.83M | 56.37M | 70.70M | -61.22M | 118.07M |
| Operating Cash Flow | 15.79M | -26.36M | 95.00M | 115.35M | 5.19M | 173.29M |
| Investing Cash Flow | -31.87M | -44.46M | -42.30M | -50.83M | -89.69M | -307.92M |
| Financing Cash Flow | -17.91M | -42.11M | -20.07M | 30.82M | -57.61M | 67.69M |
1-800 Flowers Technical Analysis
Neutral
3.88
Price Trends
3.60
Positive
3.78
Positive
4.14
Negative
Market Momentum
0.20
Positive
49.38
Neutral
49.39
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FLWS, the sentiment is Neutral. The current price of 3.88 is below the 20-day moving average (MA) of 4.01, above the 50-day MA of 3.60, and below the 200-day MA of 4.14, indicating a neutral trend. The MACD of 0.20 indicates Positive momentum. The RSI at 49.38 is Neutral, neither overbought nor oversold. The STOCH value of 49.39 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for FLWS.
1-800 Flowers Risk Analysis
1-800 Flowers disclosed 42 risk factors in its most recent earnings report. 1-800 Flowers reported the most risks in the "Ability to Sell" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
1-800 Flowers Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
79 Outperform | $1.06B | 31.34 | 14.24% | ― | 9.26% | 18.70% | |
66 Neutral | $5.58B | 17.26 | -25.47% | ― | 1.78% | 75.71% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
57 Neutral | $525.20M | -16.18 | -36.11% | ― | 10.25% | 70.25% | |
56 Neutral | $144.76M | -7.20 | -6.45% | ― | 5.82% | -35.69% | |
50 Neutral | $9.01B | 75.03 | 51.43% | ― | 6.24% | -41.25% | |
46 Neutral | $274.84M | -0.49 | -55.53% | ― | -9.53% | 20.64% |
* Consumer Cyclical Sector Average
FLWS
1-800 Flowers
3.95
-0.71
-15.16%
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1-800 Flowers Corporate Events
Executive/Board Changes
1-800 Flowers Finalizes Exit Terms for Former President
Neutral
Apr 20, 2026
1-800-FLOWERS.COM, Inc. reported that Thomas Hartnett, who had transitioned from President to Special Advisor to the CEO effective November 3, 2025, departed the company on February 28, 2026. The company has now finalized separation arrangements w...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.