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Winmark Corp. (WINA)
NASDAQ:WINA
US Market
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Winmark (WINA) AI Stock Analysis

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WINA

Winmark

(NASDAQ:WINA)

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Neutral 66 (OpenAI - 5.2)
Rating:66Neutral
Price Target:
$407.00
▲(4.51% Upside)
Action:Reiterated
Date:07/16/26
The score is driven primarily by strong financial performance—exceptional margins and high-quality free cash flow—tempered by meaningful balance-sheet risk from negative equity and sizable debt. Technicals are a notable drag given the stock is below major moving averages with negative momentum indicators. Valuation is mixed (high P/E but solid dividend yield), while corporate events are mildly supportive but not transformative.
Positive Factors
Exceptional Profitability
Sustained, very high margins reflect an inherently high-margin franchise royalty model with minimal COGS. Durable profitability supports reinvestment, franchisee support and shareholder returns, and indicates strong unit economics that can persist across economic cycles.
Negative Factors
Negative Equity / Leverage
A persistent equity deficit and sizable debt relative to assets reduce financial flexibility and can constrain capital choices. Negative equity complicates leverage metrics, raises refinancing and covenant risk, and weakens the balance sheet cushion in downturns.
Read all positive and negative factors
Positive Factors
Negative Factors
Exceptional Profitability
Sustained, very high margins reflect an inherently high-margin franchise royalty model with minimal COGS. Durable profitability supports reinvestment, franchisee support and shareholder returns, and indicates strong unit economics that can persist across economic cycles.
Read all positive factors

Winmark (WINA) vs. SPDR S&P 500 ETF (SPY)

Winmark Business Overview & Revenue Model

Company Description
Winmark Corporation, founded in 1988 and headquartered in Minneapolis, Minnesota, functions as a franchisor managing retail concepts centered on the buying, selling, trading, and consignment of pre-owned goods. Its business predominantly spans the...
How the Company Makes Money
Winmark primarily makes money through franchising its retail concepts. Key revenue streams include: (1) Initial franchise fees: one-time payments from new franchisees for the right to open a store under a Winmark brand and access the company’s ope...

Winmark Financial Statement Overview

Summary
Operations are very strong with exceptionally high profitability (TTM gross margin ~96.7%, net margin ~59.6%) and excellent cash generation (TTM operating cash flow ~$55.0M; free cash flow ~$54.9M; FCF to net income ~1.00). The main offset is balance-sheet risk: persistent negative equity (TTM about -$32.2M) alongside meaningful debt (TTM ~$62.0M) reduces financial flexibility, and revenue growth has been volatile despite a very strong TTM step-up (+182.3%).
Income Statement
86
Very Positive
Balance Sheet
28
Negative
Cash Flow
90
Very Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue86.53M86.06M81.29M83.24M81.41M78.22M
Gross Profit83.65M82.95M77.87M78.38M76.71M73.43M
EBITDA56.03M56.68M55.20M55.52M54.57M52.01M
Net Income40.72M41.65M39.95M40.18M39.42M39.92M
Balance Sheet
Total Assets43.19M24.88M26.84M28.97M30.46M26.90M
Cash, Cash Equivalents and Short-Term Investments25.83M10.46M12.19M13.44M13.96M14.30M
Total Debt62.02M64.79M63.04M72.78M77.57M52.42M
Total Liabilities80.81M78.57M77.89M88.12M92.09M65.98M
Stockholders Equity-37.62M-53.68M-51.05M-59.16M-61.63M-39.08M
Cash Flow
Free Cash Flow43.22M44.70M41.96M43.61M40.11M48.06M
Operating Cash Flow43.38M44.90M42.16M43.99M43.79M48.35M
Investing Cash Flow-2.35M-192.30K-194.90K-383.90K-3.67M-283.10K
Financing Cash Flow-43.97M-46.57M-43.02M-43.90M-37.88M-43.31M

Winmark Technical Analysis

Technical Analysis Sentiment
Negative
Last Price389.45
Price Trends
50DMA
386.56
Positive
100DMA
403.45
Negative
200DMA
415.85
Negative
Market Momentum
MACD
-2.83
Positive
RSI
45.36
Neutral
STOCH
38.60
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For WINA, the sentiment is Negative. The current price of 389.45 is below the 20-day moving average (MA) of 403.80, above the 50-day MA of 386.56, and below the 200-day MA of 415.85, indicating a neutral trend. The MACD of -2.83 indicates Positive momentum. The RSI at 45.36 is Neutral, neither overbought nor oversold. The STOCH value of 38.60 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for WINA.

Winmark Risk Analysis

Winmark disclosed 16 risk factors in its most recent earnings report. Winmark reported the most risks in the "Ability to Sell" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Winmark Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
$1.28B40.7414.24%9.26%18.70%
66
Neutral
$1.40B34.01-100.45%3.35%3.76%-2.25%
63
Neutral
$433.74M26.25-3.56%6.50%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
$902.18M20.1510.99%32.51%241.09%
61
Neutral
$1.54B71.005.19%10.20%-7.90%
55
Neutral
$869.74M-36.11%10.25%70.25%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
WINA
Winmark
388.10
24.71
6.80%
LQDT
Liquidity Services
39.52
15.00
61.17%
BNED
Barnes & Noble Education
12.60
3.79
42.95%
TDUP
thredUP
6.60
-1.78
-21.24%
RERE
ATRenew Inc. Sponsored ADR
3.87
0.27
7.62%
SVV
Savers Value Village Inc.
9.94
-0.09
-0.90%

Winmark Corporate Events

Business Operations and StrategyExecutive/Board Changes
Winmark Adds New Director as Board Refreshes Governance
Positive
May 6, 2026
On May 5, 2026, Winmark announced that long-serving director Lawrence A. Barbetta, who joined the board in 2012 and sits on the audit committee, has decided not to stand for re-election at the April 2027 annual meeting under the company’s in...
Executive/Board ChangesShareholder Meetings
Winmark Shareholders Approve Board, Pay, and Auditor Slate
Positive
Apr 22, 2026
At its annual shareholders meeting held on April 22, 2026, Winmark Corporation’s investors approved setting the board size at seven directors and elected all nominated directors, including Brett D. Heffes and six other candidates, with subst...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 16, 2026