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Scotts Miracle-Gro (SMG)
NYSE:SMG
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Scotts Miracle-Gro Company (SMG) AI Stock Analysis

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SMG

Scotts Miracle-Gro Company

(NYSE:SMG)

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Neutral 66 (OpenAI - 5.2)
Rating:66Neutral
Price Target:
$66.00
▼(-0.06% Downside)
Action:Reiterated
Date:05/09/26
The score is driven by improving fundamentals (profit and margin recovery plus strong free cash flow) and very compelling valuation (low P/E and solid dividend). Offsetting these positives are elevated balance-sheet risk (negative equity/high debt) and currently weak technical momentum, while earnings-call commentary is constructive but highlights commodity-cost uncertainty and higher SG&A.
Positive Factors
Margin Recovery & Profitability
Gross margin expansion and a return to positive operating margins indicate improved pricing, mix and cost control that are likely durable. Higher baseline margins support incremental investment, stronger EBITDA conversion and resilience to input shocks, aiding sustained cash generation and reinvestment.
Negative Factors
High Leverage & Negative Equity
Persistently negative equity and elevated debt limit financial flexibility and increase refinancing and covenant risk. Even with improving EBITDA, capital structure strain constrains strategic optionality, raises cost of capital and could force prioritization of deleveraging over growth investments.
Read all positive and negative factors
Positive Factors
Negative Factors
Margin Recovery & Profitability
Gross margin expansion and a return to positive operating margins indicate improved pricing, mix and cost control that are likely durable. Higher baseline margins support incremental investment, stronger EBITDA conversion and resilience to input shocks, aiding sustained cash generation and reinvestment.
Read all positive factors

Scotts Miracle-Gro Company Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Shows how much each business unit contributes to total revenue, offering insights into diversification and which segments drive growth.
Chart InsightsScotts’ top line is overwhelmingly driven by the U.S. Consumer business with pronounced seasonal load‑in that explains most quarterly volatility. Management’s exit of Hawthorne (now discontinued) is a deliberate portfolio simplification that boosts reported margins but removes a once‑material revenue contributor and generated a one‑time impairment. The call’s emphasis on e‑commerce, pricing and supply‑chain gains makes margin recovery credible, but meaningful investor returns hinge on execution, elevated capex and continued leverage reduction before buybacks or sustained EPS upside materialize.
Data provided by:The Fly

Scotts Miracle-Gro Company (SMG) vs. SPDR S&P 500 ETF (SPY)

Scotts Miracle-Gro Company Business Overview & Revenue Model

Company Description
The Scotts Miracle-Gro Company engages in the manufacture, marketing, and sale of products for lawn, garden care, and indoor and hydroponic gardening in the United States and internationally. The company operates through three segments: U.S. Consu...
How the Company Makes Money
SMG makes money primarily by selling branded lawn and garden consumable products (and related supplies) through wholesale distribution to large retailers and through e-commerce/online retail channels. A major portion of revenue is generated from i...

Scotts Miracle-Gro Company Earnings Call Summary

Earnings Call Date:Apr 29, 2026
(Q2-2026)
|
% Change Since: |
Next Earnings Date:Jul 29, 2026
Earnings Call Sentiment Positive
The call conveyed strong operational and financial progress: revenue growth, meaningful gross margin expansion (200+ bps YTD), robust e-commerce acceleration (+22% YTD), improved EBITDA and net income, deleveraging to 3.71x, and material free cash flow improvement (> $100M YTD). Management announced strategic initiatives (SMG 2.0), portfolio innovation (83 new SKUs / $41M revenue), a disciplined SKU rationalization plan, AI/automation investments, and a multi-year share repurchase program. Key risks are manageable but notable: commodity cost volatility from geopolitical events creating fiscal '27 uncertainty, higher SG&A from marketing investments, an e-commerce margin gap, and near-term planning/line-review timing. Overall, positives materially outweigh the challenges, which management frames as controllable or hedged.
Positive Updates
Revenue Growth
Total company net sales increased 5% in Q2 to $1.46 billion and increased 3% for the first 6 months to $1.81 billion, in line with full-year net sales guidance for low single-digit growth in U.S. consumer business.
Negative Updates
Commodity and Geopolitical Risk
Ongoing commodity cost exposure tied to the Iran war creates uncertainty for fiscal '27; management indicated many COGS positions are hedged for the current year but fiscal '27 remains a 'bigger unknown' and may require pricing actions.
Read all updates
Q2-2026 Updates
Negative
Revenue Growth
Total company net sales increased 5% in Q2 to $1.46 billion and increased 3% for the first 6 months to $1.81 billion, in line with full-year net sales guidance for low single-digit growth in U.S. consumer business.
Read all positive updates
Company Guidance
Scotts reaffirmed fiscal 2026 guidance while reporting Q2 net sales of $1.46B (+5%) and YTD net sales of $1.81B (+3%), with branded sales up 8%, POS dollars +4% YTD and e‑commerce POS +22% YTD; Q2 GAAP gross margin was 41.8% (+280 bps) and YTD GAAP gross margin 38.5% (+260 bps) (management says it can deliver on the ~32% full‑year gross margin guide and is targeting ~40% by 2030), adjusted EBITDA was $437.4M in Q2 ($440.2M YTD), leverage improved to 3.71x (‑0.7x YoY), YTD free cash flow was >$100M better than prior year, SG&A is trending to ~17–18% of sales, and the company will begin a multiyear share‑repurchase program (aiming to buy at least one‑third of shares) while maintaining leverage in the 3s; under SMG 2.0 management targets an incremental $1B in sales by 2030 (~$800M from e‑commerce), at least 1% annual supply‑chain savings (~$35M), will manage commodity exposure and may take pricing in fiscal ’27, and will provide a seasonal update in early June and an Investor Day deep dive on August 4.

Scotts Miracle-Gro Company Financial Statement Overview

Summary
Profitability and margins have recovered meaningfully into 2025 and TTM, and free cash flow is strong and improving (TTM FCF ~$380M). The key constraint is financial risk from high leverage and persistently negative equity, which limits flexibility despite better operating results.
Income Statement
62
Positive
Balance Sheet
24
Negative
Cash Flow
70
Positive
BreakdownTTMSep 2025Sep 2024Sep 2023Sep 2022Sep 2021
Income Statement
Total Revenue3.39B3.41B3.55B3.55B3.92B4.92B
Gross Profit1.10B1.04B850.50M657.30M872.90M1.47B
EBITDA519.50M425.50M215.80M-182.70M-334.80M849.80M
Net Income110.90M145.20M-34.90M-380.10M-437.50M512.50M
Balance Sheet
Total Assets3.41B2.74B2.87B3.41B4.30B4.80B
Cash, Cash Equivalents and Short-Term Investments6.20M36.60M71.60M31.90M86.80M244.10M
Total Debt2.35B2.38B2.52B2.91B3.27B2.60B
Total Liabilities3.70B3.10B3.26B3.68B4.15B3.79B
Stockholders Equity-286.50M-357.50M-390.60M-267.30M147.70M1.01B
Cash Flow
Free Cash Flow379.70M273.90M583.50M438.20M-242.50M164.60M
Operating Cash Flow478.10M371.30M667.50M531.00M-129.00M271.50M
Investing Cash Flow-122.80M-112.10M-100.40M-65.70M-283.20M-538.60M
Financing Cash Flow-363.70M-294.00M-527.90M-520.10M255.30M494.00M

Scotts Miracle-Gro Company Technical Analysis

Technical Analysis Sentiment
Negative
Last Price66.04
Price Trends
50DMA
62.30
Negative
100DMA
63.26
Negative
200DMA
59.93
Negative
Market Momentum
MACD
-1.64
Positive
RSI
42.76
Neutral
STOCH
21.85
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SMG, the sentiment is Negative. The current price of 66.04 is above the 20-day moving average (MA) of 61.18, above the 50-day MA of 62.30, and above the 200-day MA of 59.93, indicating a bearish trend. The MACD of -1.64 indicates Positive momentum. The RSI at 42.76 is Neutral, neither overbought nor oversold. The STOCH value of 21.85 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SMG.

Scotts Miracle-Gro Company Risk Analysis

Scotts Miracle-Gro Company disclosed 43 risk factors in its most recent earnings report. Scotts Miracle-Gro Company reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Scotts Miracle-Gro Company Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
$541.35M18.942.85%9.55%
71
Outperform
$1.29B6.7140.08%12.33%19.00%61.11%
66
Neutral
$3.39B3.69-33.72%4.52%-1.89%216.52%
62
Neutral
$8.31B13.274.32%3.36%7.80%-32.94%
61
Neutral
$10.43B7.12-0.05%2.87%2.86%-36.73%
52
Neutral
$6.95B-7.865.92%3.70%12.34%-87.77%
45
Neutral
$1.59B-1.92-83.04%16.68%-16.63%-865.93%
* Basic Materials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SMG
Scotts Miracle-Gro Company
58.34
0.14
0.24%
UAN
CVR Partners
121.85
48.23
65.51%
FMC
FMC
12.69
-24.95
-66.29%
IPI
Intrepid Potash
40.30
3.40
9.21%
MOS
Mosaic Co
21.86
-12.62
-36.60%
ICL
Icl
6.44
0.18
2.83%

Scotts Miracle-Gro Company Corporate Events

Business Operations and StrategyStock BuybackFinancial Disclosures
Scotts Miracle-Gro Posts Strong Q2 Results, Reaffirms Outlook
Positive
Apr 29, 2026
The Scotts Miracle-Gro Company, a leading North American marketer of branded consumer lawn and garden products under the Scotts, Miracle-Gro, Ortho and Tomcat brands, reported strong financial results for its second quarter ended March 28, 2026. T...
Business Operations and StrategyExecutive/Board ChangesFinancial DisclosuresM&A Transactions
ScottsMiracle-Gro Divests Hawthorne to Refocus on Core
Positive
Apr 9, 2026
On April 8, 2026, ScottsMiracle-Gro completed the sale of its Hawthorne Gardening Company subsidiary, which supplies nutrients, lighting and materials for indoor and hydroponic gardening in North America, to Vireo Growth in exchange for Vireo shar...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 09, 2026