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Rockwell Automation (ROK)
NYSE:ROK
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Rockwell Automation (ROK) AI Stock Analysis

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ROK

Rockwell Automation

(NYSE:ROK)

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Outperform 71 (OpenAI - 4o)
Rating:71Outperform
Price Target:
$436.00
â–²(7.84% Upside)
Rockwell Automation's strong financial performance and positive earnings call sentiment are key strengths, driving the overall score. However, technical indicators suggest caution due to overbought conditions, and the high valuation presents a risk. The company's strategic focus on growth and margin expansion is promising, but operational challenges remain.
Positive Factors
Revenue Growth
Strong revenue growth indicates robust demand for Rockwell's products and services, supporting long-term market position and financial health.
Cash Generation
Effective cash generation supports Rockwell's ability to invest in growth opportunities and return value to shareholders, enhancing long-term sustainability.
Autonomous Mobile Robots
The introduction of autonomous mobile robots expands Rockwell's product portfolio, enhancing its competitive edge in industrial automation.
Negative Factors
Profit Margin Decline
Declining profit margins suggest cost management issues, which could impact long-term profitability and financial stability.
Sensia Joint Venture Dissolution
The dissolution of the Sensia joint venture indicates strategic setbacks and potential revenue loss, affecting long-term growth prospects.
Lifecycle Services Segment Decline
The decline in Lifecycle Services sales reflects challenges in maintaining growth across all segments, potentially impacting overall business performance.

Rockwell Automation (ROK) vs. SPDR S&P 500 ETF (SPY)

Rockwell Automation Business Overview & Revenue Model

Company DescriptionRockwell Automation, Inc. is a leading global provider of industrial automation and information solutions. The company specializes in manufacturing hardware and software for various sectors, including manufacturing, oil and gas, automotive, and food and beverage. Core products include control systems, industrial software, and connected services that enable companies to optimize their operations and enhance productivity through smart manufacturing and data-driven solutions.
How the Company Makes MoneyRockwell Automation generates revenue through several key streams, primarily from the sale of automation equipment, software, and services. Their main revenue sources include: 1) Product Sales: This includes hardware such as controllers, sensors, and drives that are essential for automation processes. 2) Software Solutions: Rockwell offers a range of software products that assist in manufacturing operations, including data analytics and visualization tools. 3) Services: The company provides consulting, training, and maintenance services to help clients optimize their automation systems. 4) Subscription Services: Increasingly, Rockwell is moving towards subscription-based models for software, providing ongoing updates and support. Significant partnerships with technology firms and industry leaders enhance their product offerings and market reach, contributing to their overall earnings. Additionally, their investments in emerging technologies like IoT and AI are expected to drive future revenue growth.

Rockwell Automation Key Performance Indicators (KPIs)

Any
Any
Operating Earnings by Segment
Operating Earnings by Segment
Shows earnings from different business segments, providing insight into which areas are most profitable and how effectively resources are allocated.
Chart InsightsRockwell Automation's Software and Control segment shows robust margin improvement, driven by cost reduction and margin expansion, despite flat sales. However, Intelligent Devices and Lifecycle Services face challenges with declining sales due to trade and policy uncertainties. The company is focusing on structural productivity and margin expansion, aiming for significant cost savings. Despite a mixed performance, the overall outlook includes a positive trajectory for eCommerce and Warehouse Automation, with expected growth of 45% in fiscal 2025, counterbalancing some of the segment-specific declines.
Data provided by:The Fly

Rockwell Automation Earnings Call Summary

Earnings Call Date:Nov 06, 2025
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Jan 22, 2026
Earnings Call Sentiment Neutral
The earnings call presented strong financial performance with significant revenue and earnings growth, driven by the Software & Control segment and e-commerce and warehouse automation. However, the dissolution of the Sensia joint venture and ongoing project delays in Lifecycle Services and CapEx investments pose challenges. While highlights demonstrate robust execution and productivity, the lowlights highlight significant operational and strategic adjustments.
Q4-2025 Updates
Positive Updates
Strong Revenue and Earnings Growth
Reported and organic Q4 sales were up double digits versus prior year, with organic year-over-year sales growth of 13%. Adjusted EPS of $3.34 was well above expectations, driven by higher volume and strong productivity.
Software & Control Segment Performance
Software & Control organic sales in the quarter grew 30% year-over-year, driven by continued momentum in the Logix business. The segment saw year-over-year incrementals in the high 50s.
E-commerce and Warehouse Automation
Sales in this segment delivered another standout quarter with growth over 70% year-over-year, including a significant win in Europe.
Cost Reduction and Margin Expansion
Ended the fiscal year with over $325 million of structural productivity savings, exceeding the original target of $250 million. Segment margin improved by over 100 basis points year-over-year.
Negative Updates
Sensia Joint Venture Dissolution
Following a strategic review, Rockwell and SLB decided to dissolve the Sensia joint venture due to it not meeting long-term expectations. This resulted in a noncash impairment charge of $110 million.
Lifecycle Services Segment Decline
Organic sales in Lifecycle Services were down 4% versus prior year, with a book-to-bill ratio of 0.9, affected by project delays across core business and Sensia.
CapEx Project Delays
CapEx activity and longer cycle businesses remain muted, with customers holding off on larger investments, affecting growth potential.
Company Guidance
During Rockwell Automation's fourth-quarter fiscal 2025 earnings call, guidance for fiscal 2026 was outlined, highlighting several key metrics. The company anticipates reported sales growth between 3% to 7%, with an expected 100 basis points benefit from currency, leading to an organic growth range of 2% to 6%. The midpoint of the guidance predicts adjusted EPS of $11.70, reflecting over 100 basis points of segment margin expansion compared to fiscal 2025. Rockwell expects free cash flow conversion to be around 100% for fiscal 2026. The company is focusing on sustaining market-leading growth and profitability through cost reduction and margin expansion actions initiated in fiscal 2024, which resulted in over $325 million in structural productivity savings for fiscal 2025, surpassing their original target of $250 million. Additionally, Rockwell plans to increase capital expenditures to about 3% of sales to support plant and digital infrastructure investments.

Rockwell Automation Financial Statement Overview

Summary
Rockwell Automation shows consistent revenue growth and strong cash flow generation. However, declining profit margins and return on equity are concerns, despite improved leverage management.
Income Statement
75
Positive
Rockwell Automation has shown consistent revenue growth with a 3.45% increase in the latest year, indicating a positive trajectory. However, the gross profit margin has decreased from 44.52% to 0%, suggesting potential cost management issues. The net profit margin has also declined from 11.53% to 0%, impacting overall profitability. Despite these challenges, the company maintains a solid EBIT margin, reflecting operational efficiency.
Balance Sheet
70
Positive
The company's debt-to-equity ratio has improved to 0.97 from 1.17, indicating better leverage management. However, the return on equity has decreased, suggesting reduced profitability from shareholders' investments. The equity ratio remains stable, reflecting a balanced asset structure.
Cash Flow
80
Positive
Rockwell Automation's free cash flow has grown by 2.85%, demonstrating strong cash generation capabilities. The operating cash flow to net income ratio is healthy at 1.00, indicating efficient cash conversion. The free cash flow to net income ratio is robust at 0.88, underscoring effective cash management.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue8.34B8.34B8.26B9.06B7.76B7.00B
Gross Profit3.52B4.02B3.68B3.72B3.10B2.90B
EBITDA1.40B1.40B1.57B1.99B1.44B1.33B
Net Income869.00M869.00M952.50M1.39B932.20M1.36B
Balance Sheet
Total Assets11.22B11.22B11.23B11.30B10.76B10.70B
Cash, Cash Equivalents and Short-Term Investments468.00M468.00M471.00M1.07B490.70M662.20M
Total Debt3.65B3.65B4.08B3.33B4.18B4.38B
Total Liabilities7.51B7.51B7.56B7.56B7.74B8.01B
Stockholders Equity3.65B3.65B3.50B3.56B2.73B2.39B
Cash Flow
Free Cash Flow1.36B1.36B639.10M1.21B682.00M1.14B
Operating Cash Flow1.54B1.54B863.80M1.37B823.10M1.26B
Investing Cash Flow-216.00M-216.00M-982.50M854.30M-7.80M-2.63B
Financing Cash Flow-1.33B-1.33B-502.80M-1.68B-934.20M1.30B

Rockwell Automation Technical Analysis

Technical Analysis Sentiment
Positive
Last Price404.29
Price Trends
50DMA
366.18
Positive
100DMA
355.71
Positive
200DMA
320.71
Positive
Market Momentum
MACD
9.84
Negative
RSI
68.45
Neutral
STOCH
94.83
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ROK, the sentiment is Positive. The current price of 404.29 is above the 20-day moving average (MA) of 385.97, above the 50-day MA of 366.18, and above the 200-day MA of 320.71, indicating a bullish trend. The MACD of 9.84 indicates Negative momentum. The RSI at 68.45 is Neutral, neither overbought nor oversold. The STOCH value of 94.83 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for ROK.

Rockwell Automation Risk Analysis

Rockwell Automation disclosed 20 risk factors in its most recent earnings report. Rockwell Automation reported the most risks in the "Macro & Political" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Rockwell Automation Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
79
Outperform
$111.04B31.3427.30%0.80%0.22%26.66%
72
Outperform
$70.49B26.5123.84%1.50%-1.78%27.35%
71
Outperform
$45.39B52.7424.24%1.31%0.98%-7.51%
71
Outperform
$72.44B24.2391.71%2.45%-0.41%-10.88%
70
Outperform
$3.34B21.7613.54%1.17%9.30%-12.55%
66
Neutral
$31.03B58.265.35%0.10%4.20%-34.47%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ROK
Rockwell Automation
404.29
109.29
37.05%
CXT
Crane NXT
58.10
-2.30
-3.81%
CMI
Cummins
510.65
134.75
35.85%
ITW
Illinois Tool Works
249.70
-17.80
-6.65%
PH
Parker Hannifin
880.00
200.62
29.53%
IR
Ingersoll Rand
79.86
-22.58
-22.04%

Rockwell Automation Corporate Events

Private Placements and Financing
Rockwell Automation Secures New $1.5 Billion Credit Deal
Neutral
Nov 21, 2025

On November 18, 2025, Rockwell Automation entered into a new $1.5 billion five-year unsecured revolving credit agreement with Bank of America as the administrative agent, replacing an earlier agreement from June 2022. This agreement allows for an increase in commitments by up to $750 million and includes options to extend the maturity date, with borrowings intended for general corporate purposes. The new agreement maintains similar covenants and conditions as the previous one, with no early termination penalties incurred, and it does not restrict the company’s ability to pay dividends.

Executive/Board Changes
Rockwell Automation Updates Executive Control Agreements
Neutral
Oct 3, 2025

On September 30, 2025, Rockwell Automation entered into new change of control agreements with several executives, replacing those that expired on the same date. These agreements are designed to ensure executive dedication during potential changes in company control, maintaining similar terms to the previous agreements and are effective until September 30, 2028.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 13, 2025