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Rockwell Automation (ROK)
NYSE:ROK
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Rockwell Automation (ROK) AI Stock Analysis

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ROK

Rockwell Automation

(NYSE:ROK)

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Outperform 77 (OpenAI - 5.2)
Rating:77Outperform
Price Target:
$515.00
â–²(23.88% Upside)
Action:Reiterated
Date:05/09/26
ROK’s score is driven primarily by solid underlying financial performance (strong margins and free-cash-flow generation) and a constructive earnings update with raised FY2026 sales, margin, and EPS guidance plus higher buybacks. Technicals are supportive with strong uptrend momentum, while the main offsets are a premium valuation (P/E ~28.7, modest yield) and the combination of leverage and management-flagged H2 headwinds (cost pressures, tariff complexity, and delayed large projects).
Positive Factors
Strong cash generation
Consistent high free cash flow and ~87% conversion of net income provide durable financial flexibility. This level of cash generation supports reinvestment in software R&D, targeted M&A or buybacks, and cushions the business through cyclical downturns while funding long-term transformation initiatives.
Negative Factors
Meaningful leverage
Elevated leverage relative to equity increases sensitivity to cyclical slowdowns and limits optionality. In a weaker capital-spending environment, higher interest and principal obligations can constrain investment flexibility and elevate refinancing risk, particularly if cash flow weakens.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong cash generation
Consistent high free cash flow and ~87% conversion of net income provide durable financial flexibility. This level of cash generation supports reinvestment in software R&D, targeted M&A or buybacks, and cushions the business through cyclical downturns while funding long-term transformation initiatives.
Read all positive factors

Rockwell Automation Key Performance Indicators (KPIs)

Any
Any
Operating Earnings by Segment
Operating Earnings by Segment
Shows earnings from different business segments, providing insight into which areas are most profitable and how effectively resources are allocated.
Chart InsightsRockwell Automation's Software and Control segment shows robust margin improvement, driven by cost reduction and margin expansion, despite flat sales. However, Intelligent Devices and Lifecycle Services face challenges with declining sales due to trade and policy uncertainties. The company is focusing on structural productivity and margin expansion, aiming for significant cost savings. Despite a mixed performance, the overall outlook includes a positive trajectory for eCommerce and Warehouse Automation, with expected growth of 45% in fiscal 2025, counterbalancing some of the segment-specific declines.
Data provided by:The Fly

Rockwell Automation (ROK) vs. SPDR S&P 500 ETF (SPY)

Rockwell Automation Business Overview & Revenue Model

Company Description
Rockwell Automation, Inc. provides industrial automation and digital transformation solutions in the United States and internationally. The company operates in three segments, Intelligent Devices, Software & Control, and Lifecycle Services. Its so...
How the Company Makes Money
Rockwell Automation primarily makes money by selling industrial automation products and related software and services to industrial customers and system integrators, generating revenue through both one-time equipment sales and recurring software/s...

Rockwell Automation Earnings Call Summary

Earnings Call Date:May 05, 2026
(Q2-2026)
|
% Change Since: |
Next Earnings Date:Aug 04, 2026
Earnings Call Sentiment Positive
The call conveyed a predominantly positive operational and financial performance in Q2 with strong top-line growth, substantial margin expansion, robust free cash flow and raised guidance for sales and EPS. Software & Control and Intelligent Devices led outperformance, data center demand accelerated, and recurring revenue grew. Offsetting risks include softer Lifecycle Services, the Sensia dissolution lowering reported revenue, tariff and memory cost pressures expected in H2, and geopolitical/trade uncertainty that is delaying some large capital projects. Overall, the positives (broader demand, margin leverage, cash generation and raised guidance) meaningfully outweigh the headwinds.
Positive Updates
Top-line Growth Above Expectations
Q2 reported sales +12% year-over-year (organic sales +9% YoY) with ~3 points of growth from favorable currency; company raised full-year reported and organic sales guidance to a 5%–9% range (7% midpoint).
Negative Updates
Lifecycle Services Softness and Sensia Dissolution Impact
Lifecycle Services organic sales down 1% YoY; book-to-bill for Lifecycle Services 1.07 but customers are deferring larger projects in favor of smaller modernization work. Sensia JV dissolution (effective April 1) reduces reported revenue (company cited ~-$100M reported revenue impact in guidance) though described as EPS neutral.
Read all updates
Q2-2026 Updates
Negative
Top-line Growth Above Expectations
Q2 reported sales +12% year-over-year (organic sales +9% YoY) with ~3 points of growth from favorable currency; company raised full-year reported and organic sales guidance to a 5%–9% range (7% midpoint).
Read all positive updates
Company Guidance
Rockwell raised its fiscal 2026 guide to reported and organic sales growth of 5%–9% (7% midpoint), with reported sales now guided to about $8.9B (up ~$100M vs prior midpoint after ~+$200M organic and ~–$100M from the Sensia dissolution) and an assumed +1.5 points currency tailwind; organic ARR is expected to grow high single digits. Management increased the enterprise operating margin outlook to 21.5% (from ~20%), raised adjusted EPS guidance to $12.50–$13.10 (midpoint $12.80, +$1 vs prior), now expects full‑year incrementals above 50% (vs an initial ~40%), and continues to target 100% free cash flow conversion and ~3% of sales for CapEx. They forecast 250 basis points of total price realization (150 bps underlying, 100 bps tariff), corporate & other expense of ~$110M, net interest of ~$120M, ~112.1M diluted shares, ~ $850M total buybacks for the year, and note a double‑digit million memory headwind in H2. For Q3 specifically they expect reported sales roughly flat sequentially (losing ~$50M sales from Sensia), flat enterprise margin, and Q3 adjusted EPS up about $0.05 sequentially (mid‑to‑high teens YoY).

Rockwell Automation Financial Statement Overview

Summary
Strong profitability and cash generation support a high-quality profile (TTM gross margin ~52.5%, net margin ~12.4%, and robust free cash flow with ~87% conversion from net income). The score is held back by modest/uneven revenue growth (including a decline in 2024) and meaningful leverage (debt-to-equity ~1.13), which increases sensitivity in a softer cycle.
Income Statement
78
Positive
Balance Sheet
70
Positive
Cash Flow
76
Positive
BreakdownTTMSep 2025Sep 2024Sep 2023Sep 2022Sep 2021
Income Statement
Total Revenue8.80B8.34B8.26B9.06B7.76B7.00B
Gross Profit4.63B4.02B3.68B3.72B3.10B2.90B
EBITDA1.56B1.40B1.57B1.99B1.44B1.33B
Net Income1.09B869.00M952.50M1.39B932.20M1.36B
Balance Sheet
Total Assets11.26B11.22B11.23B11.30B10.76B10.70B
Cash, Cash Equivalents and Short-Term Investments423.00M468.00M471.00M1.07B511.90M662.20M
Total Debt4.05B3.65B4.08B3.33B4.18B4.38B
Total Liabilities7.68B7.51B7.56B7.56B7.74B8.01B
Stockholders Equity3.52B3.65B3.50B3.56B2.73B2.39B
Cash Flow
Free Cash Flow1.34B1.36B639.10M1.21B682.00M1.14B
Operating Cash Flow1.53B1.54B863.80M1.37B823.10M1.26B
Investing Cash Flow-213.00M-216.00M-982.50M854.30M-7.80M-2.63B
Financing Cash Flow-1.33B-1.33B-502.80M-1.68B-934.20M1.30B

Rockwell Automation Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price415.73
Price Trends
50DMA
395.27
Positive
100DMA
399.48
Positive
200DMA
378.83
Positive
Market Momentum
MACD
13.13
Positive
RSI
49.56
Neutral
STOCH
22.44
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ROK, the sentiment is Neutral. The current price of 415.73 is below the 20-day moving average (MA) of 427.34, above the 50-day MA of 395.27, and above the 200-day MA of 378.83, indicating a neutral trend. The MACD of 13.13 indicates Positive momentum. The RSI at 49.56 is Neutral, neither overbought nor oversold. The STOCH value of 22.44 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for ROK.

Rockwell Automation Risk Analysis

Rockwell Automation disclosed 23 risk factors in its most recent earnings report. Rockwell Automation reported the most risks in the "Tech & Innovation" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Rockwell Automation Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$48.56B28.7430.25%1.33%10.45%21.30%
77
Outperform
$108.24B31.2424.69%0.79%6.03%4.26%
76
Outperform
$93.54B28.4422.02%1.48%0.06%-4.25%
70
Outperform
$71.77B24.4397.38%2.43%2.90%-5.25%
67
Neutral
$27.38B40.885.80%0.10%6.86%-26.67%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
61
Neutral
$2.21B91.1710.63%1.42%14.01%-23.03%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ROK
Rockwell Automation
422.29
124.73
41.92%
CXT
Crane NXT
37.92
-13.67
-26.50%
CMI
Cummins
659.46
342.15
107.83%
ITW
Illinois Tool Works
247.37
8.76
3.67%
PH
Parker Hannifin
852.56
196.48
29.95%
IR
Ingersoll Rand
68.54
-12.57
-15.50%

Rockwell Automation Corporate Events

Business Operations and StrategyExecutive/Board Changes
Rockwell Automation Expands Board, Appoints New Independent Director
Positive
Apr 17, 2026
On April 15, 2026, Rockwell Automation’s board approved an expansion of its board size from ten to eleven directors, effective April 16, 2026, as part of its governance framework under the company’s by-laws. The move reflects an effort...
Business Operations and StrategyRegulatory Filings and ComplianceShareholder Meetings
Rockwell Automation Shareowners Approve 2026 Long-Term Incentive Plan
Positive
Feb 17, 2026
On February 10, 2026, Rockwell Automation shareowners approved the company’s 2026 Long-Term Incentives Plan at their annual meeting, authorizing 10.6 million shares of common stock for a broad range of equity awards to employees and director...
Executive/Board ChangesShareholder Meetings
Rockwell Automation Shareholders Approve Directors and Incentive Plan
Positive
Feb 13, 2026
At Rockwell Automation’s annual shareholders meeting held on February 10, 2026, investors elected three directors—William P. Gipson, Pam Murphy, and Robert W. Soderbery—to terms expiring at the 2029 annual meeting, reinforcing co...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 09, 2026