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PubMatic (PUBM)
NASDAQ:PUBM
US Market

PubMatic (PUBM) AI Stock Analysis

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PUBM

PubMatic

(NASDAQ:PUBM)

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Neutral 62 (OpenAI - 5.2)
Rating:62Neutral
Price Target:
$7.50
▲(13.98% Upside)
Action:ReiteratedDate:02/27/26
The score is driven primarily by solid cash generation and a low-leverage balance sheet, supported by encouraging earnings-call momentum in CTV/emerging revenue and AI execution. Offsetting these positives are deteriorating profitability (small loss in 2025), stalled top-line growth, and weak longer-term price trend signals.
Positive Factors
Strong cash generation
PubMatic produced meaningful operating cash (~$81M) and free cash flow (~$67M) in 2025 despite a small GAAP loss. Durable FCF provides internal funding for product investment, AI scaling and working-capital needs, reducing refinancing pressure and supporting execution over the next several quarters.
Low financial leverage
A conservative balance sheet (debt/equity ~0.17) gives PubMatic flexibility to invest in growth areas like CTV and AI, absorb ad-market cyclicality, and pursue strategic initiatives without short-term liquidity stress. Low leverage preserves optionality for capital allocation decisions.
CTV, emerging revenues and AI momentum
Structural mix shift toward CTV and emerging streams, coupled with AI-driven platform efficiency (faster bids, fewer timeouts), expands addressable market and improves publisher yield. Sustained double-digit CTV and rapid emerging revenue growth signal durable product-market fit and higher-margin revenue mix.
Negative Factors
Stalled top-line growth
Revenue decelerated from prior years and was slightly negative in 2025, indicating the business is no longer on a steady growth trajectory. Prolonged top-line stagnation would limit operating leverage, pressure margins, and constrain reinvestment capacity over coming quarters.
Deteriorating profitability
PubMatic swung to a small net loss in 2025 after higher-margin years. If weaker margins persist, retained earnings and return-on-equity metrics could deteriorate, reducing financial resilience and limiting the firm's ability to sustainably fund growth or absorb ad demand shocks.
Customer/regional concentration risks
Material sensitivity to large DSPs and regional buyer shifts creates revenue volatility: a single large buyer reduced spend and drove a double-digit Americas decline. Such concentration risks can amplify ad-cycle downturns and make growth more lumpy absent broader buyer diversification.

PubMatic (PUBM) vs. SPDR S&P 500 ETF (SPY)

PubMatic Business Overview & Revenue Model

Company DescriptionPubMatic, Inc. provides a cloud infrastructure platform that enables real-time programmatic advertising transactions for Internet content creators and advertisers worldwide. The company's solutions include Openwrap, a header bidding solution that provides enterprise-grade management and analytics tools; Openwrap OTT, a header bidding management solution for OTT; Openwrap SDK, a header bidding solution for in-app developers; private marketplace solutions; and media buyer consoles. In addition, it offers Real-Time Bidding (RTB) programmatic technologies, which provides various selling options across screens and ad formats; digital advertising inventory quality solutions to detect and filter out invalid traffic and other nefarious activity; Ad quality solutions targeting the reduction of security issues, quality issues, and performance issues; Identity Hub, an identity solution that allows for the use of any advertiser preferred user identifier in a scaled and privacy-compliant fashion; Audience Encore, an audience data platform; and cross-platform video, a sell side platform, which connects trusted video buyers to premium publishers. The company's platform supports an array of ad formats and digital device types, including mobile app, mobile web, desktop, display, video, over-the-top (OTT), connected television, and media. PubMatic, Inc. was incorporated in 2006 and is based in Redwood City, California.
How the Company Makes MoneyPubMatic generates revenue primarily through its programmatic advertising platform, which operates on a cost-per-impression (CPM) model. The company earns money by charging advertisers for each ad impression served through its platform, while also taking a percentage of the revenue generated by publishers when their inventory is sold. Key revenue streams include the sale of ad space to advertisers, fees for data analytics services, and additional premium features offered to both publishers and advertisers. Significant partnerships with major advertising agencies and brands enhance its market reach and contribute to its earnings, as they leverage PubMatic's technology to optimize their digital advertising strategies.

PubMatic Key Performance Indicators (KPIs)

Any
Any
Dollar-Based Net Retention Rate
Dollar-Based Net Retention Rate
Measures revenue growth from existing customers, indicating customer satisfaction, product value, and the potential for upselling or cross-selling.
Chart InsightsPubMatic's Dollar-Based Net Retention Rate has seen a gradual decline since its peak in 2021, reflecting challenges in maintaining customer spend levels. However, recent earnings call highlights reveal strong growth in CTV and emerging revenue streams, suggesting a strategic pivot towards high-growth areas. Despite some risks from DSP platform changes and stagnant display revenue, PubMatic's focus on diversifying its DSP mix and leveraging AI for operational efficiency may help stabilize and potentially improve retention rates in the future.
Data provided by:The Fly

PubMatic Earnings Call Summary

Earnings Call Date:Nov 10, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:May 07, 2026
Earnings Call Sentiment Neutral
The earnings call presented a mix of positive growth in key sectors such as CTV and emerging revenues, driven by AI innovations. However, declines in display revenue and regional challenges in The Americas balanced the overall sentiment.
Q3-2025 Updates
Positive Updates
Stronger Than Expected Quarterly Performance
Revenue and adjusted EBITDA exceeded guidance, with strong cash flow indicating a robust platform performance.
CTV Growth Outpaces Market
CTV revenue grew over 50% year over year, driven by increased premium supply, live sports marketplace traction, and growth of small and mid-market advertisers.
Emerging Revenue Growth
Emerging revenues increased over 80% year over year, fueled by sell-side targeting and AI solutions.
AI-Driven Operational Improvements
AI initiatives resulted in 5x faster bid responses and 85% fewer auction timeouts, leading to increased advertiser performance and publisher yield.
Negative Updates
Display Revenue Decline
Display revenue fell by 5% year over year, primarily impacted by reduced spend from a large DSP.
Regional Revenue Decline in The Americas
Americas revenue declined by 14%, largely due to decreased spending from a major DSP buyer.
Muted Holiday Season Uptick
The typical holiday seasonal increase was subdued for some consumer ad verticals, such as food and drink.
Company Guidance
During PubMatic, Inc.'s third quarter 2025 earnings call, the company reported stronger-than-expected performance with revenue and adjusted EBITDA exceeding guidance, driven by significant growth in key areas. Notably, CTV revenue grew over 50% year-over-year, excluding political advertising, supported by increased premium supply and the scaling of agency marketplaces. Emerging revenue streams surged by over 80% year-over-year due to the rapid adoption of sell-side targeting and AI solutions. The company emphasized its AI-driven innovations across infrastructure, application, and transaction layers, highlighting a 5x increase in bid response speed and an 85% reduction in auction timeouts. Additionally, PubMatic, Inc. reported strong cash flow from operations and free cash flow, with over 40% of its revenue stemming from CTV, mobile app, and emerging streams. Looking forward, the company anticipates double-digit growth in CTV and a 30% increase in emerging revenues for Q4, despite a muted holiday season in certain verticals.

PubMatic Financial Statement Overview

Summary
Financials are mixed: cash generation is strong (operating cash flow ~$81M and free cash flow ~$67M in 2025) and leverage is low, but growth has stalled (revenue slightly down in 2025) and profitability compressed into a small loss, which is the key fundamental risk.
Income Statement
56
Neutral
Revenue grew strongly in 2020–2022, then decelerated to low-single-digit growth in 2023–2024 and turned slightly negative in 2025 (annual revenue down from $291M to $283M). Profitability has also weakened materially: net margin fell from ~25% (2021) and ~11% (2022) to low-single digits (2023–2024) and slipped to a small loss in 2025. Gross margins remain healthy (~63–65% recently), but the swing to negative earnings suggests cost pressure and/or weaker operating leverage.
Balance Sheet
74
Positive
The balance sheet looks conservatively financed with low leverage (debt-to-equity ~0.17 in 2025) and a sizable equity base ($263M). However, profitability on equity has deteriorated from strong levels in 2020–2022 to modest in 2023–2024 and negative in 2025, which can weigh on balance-sheet quality over time if losses persist. Overall asset base is stable but down versus 2024 ($680M vs. $740M).
Cash Flow
80
Positive
Cash generation is a key strength: operating cash flow remained robust at ~$81M in 2025 and free cash flow expanded sharply to ~$67M (strong growth versus 2024). This is notable given 2025 reported a small net loss, indicating the business is still converting activity into cash. The main watch-out is that cash-flow conversion versus reported earnings can be uneven year-to-year, and free cash flow has not grown consistently every year.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue282.93M291.26M267.01M256.38M226.91M
Gross Profit179.84M190.23M167.78M174.87M168.59M
EBITDA-17.26M49.28M46.81M77.55M74.46M
Net Income-14.46M12.50M8.88M28.70M56.60M
Balance Sheet
Total Assets680.20M739.52M695.24M642.17M550.22M
Cash, Cash Equivalents and Short-Term Investments145.52M140.59M175.34M174.40M159.63M
Total Debt43.86M45.38M28.21M26.59M25.69M
Total Liabilities417.61M462.26M399.04M329.99M293.04M
Stockholders Equity262.59M277.26M296.20M312.19M257.18M
Cash Flow
Free Cash Flow66.71M34.90M52.83M38.32M49.32M
Operating Cash Flow81.06M73.42M81.12M87.21M88.68M
Investing Cash Flow6.07M22.31M-39.02M-81.37M-96.72M
Financing Cash Flow-42.73M-73.48M-55.98M4.04M9.36M

PubMatic Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price6.58
Price Trends
50DMA
7.71
Negative
100DMA
8.19
Negative
200DMA
9.40
Negative
Market Momentum
MACD
-0.30
Negative
RSI
52.15
Neutral
STOCH
70.70
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PUBM, the sentiment is Neutral. The current price of 6.58 is below the 20-day moving average (MA) of 6.65, below the 50-day MA of 7.71, and below the 200-day MA of 9.40, indicating a neutral trend. The MACD of -0.30 indicates Negative momentum. The RSI at 52.15 is Neutral, neither overbought nor oversold. The STOCH value of 70.70 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for PUBM.

PubMatic Risk Analysis

PubMatic disclosed 47 risk factors in its most recent earnings report. PubMatic reported the most risks in the "Tech & Innovation" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

PubMatic Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
66
Neutral
$337.30M-10.85-20.20%-6.23%28.57%
65
Neutral
$571.89M362.124.45%22.97%49.49%
62
Neutral
$297.05M-35.98-2.85%-0.68%-146.14%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
54
Neutral
$445.11M99.590.84%1.62%
51
Neutral
$298.94M-4.56-25.48%-24.30%-181.62%
49
Neutral
$227.54M-11.60-53.19%2.97%53.53%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PUBM
PubMatic
7.07
-6.90
-49.39%
API
Agora
4.69
-1.50
-24.23%
CMRC
Commerce.com
2.86
-4.23
-59.66%
ONTF
ON24
8.01
2.45
44.06%
SMRT
SmartRent
1.62
0.38
30.65%
DSP
Viant Technology
9.81
-10.92
-52.68%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 27, 2026