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Viant Technology, Inc. (DSP)
:DSP
US Market

Viant Technology (DSP) AI Stock Analysis

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Viant Technology

(NASDAQ:DSP)

Rating:69Neutral
Price Target:
Viant Technology's strong earnings performance and strategic focus on growth areas like CTV and AI are the most significant drivers of its score. However, the high P/E ratio and technical indicators indicating mixed short-term trends moderate the overall outlook. Positive corporate events further support the score.
Positive Factors
Financial Performance
Viant reported strong Q1 results, with revenue, contribution ex-TAC, and adj. EBITDA all coming in ahead of expectations and guidance.
Growth Opportunities
DSP could benefit from a potential DOJ-forced breakup of Google, which might create new opportunities.
Market Position
CTV accounted for 45% of their revenues, showcasing a strong position in the connected TV market.
Negative Factors
Market Challenges
In early May, a small number of advertisers impacted by either tariffs or supply chain headwinds shifted their spend to the later part of the year.
Stock Performance
Despite strong results, DSP is indicated lower, but the recommendation is to buy on weakness due to fast growth and strong execution.

Viant Technology (DSP) vs. SPDR S&P 500 ETF (SPY)

Viant Technology Business Overview & Revenue Model

Company DescriptionViant Technology Inc. operates as an advertising software company. It provides Adelphic, an enterprise software platform that enables marketers and their advertising agencies to plan, buy, and measure advertising across channels, including desktop, mobile, connected and linear TV, in-game, streaming audio, and digital billboards. The company also offers Holistic, an omnichannel demand side platform for marketers and their agencies to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; Viant Household ID, a household profile, which provides household insights for optimized bid decisions and touchpoint collection across consumer pathways, as well as offers holistic targeting and measurement across channels; World Without Cookies software to manage reach and frequency at the household level; and Viant Identity Graph, which reduces or eliminates the need for cookies by enabling matching of people-based identifiers that anchor digital identifiers that allows marketers to reach targeted consumers in a privacy-conscious manner. In addition, it provides Data lake, a software and self-service enables customers with differentiated insights, including conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; onboarding data integrations provides marketers with high match rates to audience insights for segmentation, targeting, and measuring outcomes; and self-service interface that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies. The company was founded in 1999 and is headquartered in Irvine, California.
How the Company Makes MoneyViant Technology makes money primarily through its demand-side platform, which generates revenue by charging fees for the advertisement campaigns run on its platform. The company earns a percentage of the advertising spend from its clients, which includes marketers and advertising agencies. Additionally, Viant may derive income from data analytics services and other ancillary digital marketing services. The company's financial success is also influenced by its ability to maintain strong partnerships with data providers, publishers, and technology partners to enhance its service offerings and expand its market reach.

Viant Technology Financial Statement Overview

Summary
Viant Technology shows a strong financial recovery with notable improvements in revenue and net income. The balance sheet exhibits low leverage and a healthy equity structure, although there is a need for equity growth. Cash flow metrics are particularly strong, highlighting effective cash management. While operational efficiency concerns exist, the overall financial health of the company is on an upward trajectory, reflecting positive growth and management strategies.
Income Statement
70
Positive
Viant Technology has shown impressive revenue growth from 2019 to 2024, particularly in the last year with a significant increase from $222.9M to $289.2M. The company has turned around its net income from a loss in 2023 to a profit in 2024, with a net profit margin of 4.3%. However, EBIT and EBITDA margins remain low, indicating potential issues with operating efficiency. Continued improvement in net income and revenue growth are strengths, but the low operating margins are a concern.
Balance Sheet
65
Positive
The company maintains a healthy equity ratio of 12.2% for 2024, indicating a solid capital structure. The debt-to-equity ratio is relatively low, which is favorable, and there is a positive return on equity of 23.1%. However, the decline in stockholders' equity over the past years poses a potential risk. Overall, the balance sheet shows stability with low leverage, though there is room for improvement in equity growth.
Cash Flow
75
Positive
Viant Technology demonstrates strong free cash flow generation with a substantial increase from $24.3M in 2023 to $49.3M in 2024, signaling robust cash flow growth. The operating cash flow to net income ratio is favorable, indicating effective conversion of income into cash. The company has handled capital expenditures efficiently, contributing to positive free cash flow. Continued improvement in cash flow metrics suggests strong cash management practices.
Breakdown
Dec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income StatementTotal Revenue
289.24M222.93M197.17M224.13M165.25M
Gross Profit
132.07M102.45M80.44M94.52M76.99M
EBIT
3.48M-18.30M-49.26M-42.80M21.77M
EBITDA
3.48M-3.56M-36.13M-31.65M31.87M
Net Income Common Stockholders
2.36M-3.44M-9.26M-8.55M20.64M
Balance SheetCash, Cash Equivalents and Short-Term Investments
205.05M216.46M206.57M238.48M9.63M
Total Assets
440.80M404.91M377.88M389.13M133.52M
Total Debt
26.01M25.43M28.71M17.50M23.54M
Net Debt
-179.04M-191.02M-177.86M-220.98M13.91M
Total Liabilities
166.73M130.52M112.11M106.56M113.40M
Stockholders Equity
53.84M68.26M59.25M60.16M20.12M
Cash FlowFree Cash Flow
49.27M24.28M-12.36M21.29M11.03M
Operating Cash Flow
51.77M37.75M-3.53M28.66M18.88M
Investing Cash Flow
-27.74M-13.48M-8.83M-7.37M-7.84M
Financing Cash Flow
-35.43M-14.39M-19.55M207.56M-6.22M

Viant Technology Technical Analysis

Technical Analysis Sentiment
Negative
Last Price14.65
Price Trends
50DMA
13.46
Positive
100DMA
16.76
Negative
200DMA
15.09
Negative
Market Momentum
MACD
0.30
Positive
RSI
45.78
Neutral
STOCH
39.72
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DSP, the sentiment is Negative. The current price of 14.65 is below the 20-day moving average (MA) of 14.66, above the 50-day MA of 13.46, and below the 200-day MA of 15.09, indicating a neutral trend. The MACD of 0.30 indicates Positive momentum. The RSI at 45.78 is Neutral, neither overbought nor oversold. The STOCH value of 39.72 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for DSP.

Viant Technology Risk Analysis

Viant Technology disclosed 54 risk factors in its most recent earnings report. Viant Technology reported the most risks in the “Finance & Corporate” category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 3 New Risks
1.
Purchases of shares of our Class A common stock or Class B units pursuant to our stock repurchase plan may affect the value of our Class A common stock, and there can be no assurance that our stock repurchase plan will enhance stockholder value. Q4, 2024
2.
Our use of artificial intelligence technologies may not result in the benefits we anticipate for our business, and may result in a decline in performance of our products, services and business, as well as our reputation and the reputations of our customers, or cause us to incur liability resulting from the violation of laws or contracts to which we are a party. Q4, 2024
3.
Our tax liabilities may be greater than anticipated. Q4, 2024

Viant Technology Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
$1.69B33.4930.85%1.98%10.07%31.38%
70
Outperform
$553.28M135.851.94%3.62%-53.21%
DSDSP
69
Neutral
$916.60M461.794.15%30.64%
61
Neutral
$180.49M-27.44%16.03%30.99%
60
Neutral
$11.59B10.34-7.15%2.94%7.49%-10.88%
54
Neutral
$588.76M-46.57%-2.39%-2961.26%
51
Neutral
$162.77M-22.66%-25.43%-135.09%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DSP
Viant Technology
13.90
4.34
45.40%
PUBM
PubMatic
11.52
-11.56
-50.09%
FRGE
Forge Global Holdings
14.12
-12.73
-47.41%
SMRT
SmartRent
0.83
-1.76
-67.95%
BMBL
Bumble
5.69
-6.24
-52.31%
KARO
Karooooo
53.47
25.33
90.01%

Viant Technology Earnings Call Summary

Earnings Call Date:May 06, 2025
(Q1-2025)
|
% Change Since: -1.74%|
Next Earnings Date:Aug 06, 2025
Earnings Call Sentiment Positive
Viant Technology delivered a strong Q1 with record revenue and significant growth in key areas such as CTV and AI solutions. Despite macroeconomic challenges due to tariffs, the company remains well-positioned for continued growth, supported by a strong financial foundation and strategic initiatives in CTV, addressability, and AI.
Q1-2025 Updates
Positive Updates
Record First Quarter Results
Viant Technology delivered record first quarter results, outperforming guidance across all key financial metrics. Revenue increased 32% year-over-year, and contribution ex-TAC increased 25% year-over-year.
Strong Growth in CTV and Addressability Solutions
CTV demand was a major driver of top-line growth, with over 45% of total spend on the platform allocated to CTV. Viant's Addressability Solutions, including Household ID and IRIS ID, also saw significant adoption.
Adjusted EBITDA Growth
Adjusted EBITDA increased 76% year-over-year to $5.4 million in Q1, marking the ninth consecutive quarter of greater than 30% year-over-year growth in adjusted EBITDA.
Successful AI Bidding and Planning
AI Bidding now automates 85% of ad spending, up from 80% in Q4 2024, with contribution ex-TAC from AI Bidding up 75% year-over-year. AI Planning has enabled advertisers to create enterprise-level ad campaigns more efficiently.
Significant New Customer Growth
New customer momentum remains strong, with a 37% increase in the number of customers generating over $1 million in contribution ex-TAC.
Strong Financial Position
Viant ended the quarter with $174 million in cash and no debt, along with a $75 million undrawn credit facility.
Negative Updates
Macroeconomic Uncertainty Due to Tariffs
A small number of advertisers have delayed campaign activations originally planned for Q2, deferring approximately 3% to 4% of expected Q2 revenue and contribution ex-TAC to the second half of 2025 due to recently imposed tariffs.
Limited Exposure in Automotive and Retail Vertical Challenges
Viant has limited exposure to the automotive sector, and some retail advertisers postponed spending due to supply chain impacts from tariffs.
Company Guidance
During Viant Technology's First Quarter 2025 earnings call, the company reported record-breaking results, surpassing guidance across all key financial metrics and setting a strong foundation for the second quarter. Revenue increased by 32% year-over-year, while contribution ex-TAC grew by 25% year-over-year. The company achieved a 76% year-over-year rise in adjusted EBITDA, reaching $5.4 million, marking its ninth consecutive quarter of over 30% year-over-year growth in this metric. Viant's strategic focus on CTV, addressability, and ViantAI has been pivotal, with CTV spend accounting for over 45% of total platform spend in Q1. The guidance for Q2 2025 anticipates revenue between $77 million and $80 million, reflecting a 19% year-over-year growth at the midpoint, and contribution ex-TAC between $47.5 million and $49.5 million, representing a 17% year-over-year growth at the midpoint. Despite macroeconomic uncertainties, including recent tariff announcements, Viant remains confident in its ability to outperform the broader advertising industry.

Viant Technology Corporate Events

Executive/Board Changes
Viant Technology Appoints Brett Wilson as Director
Positive
May 14, 2025

On May 10, 2025, Viant Technology Inc. announced the election of Brett Wilson as a Class II director, effective May 12, 2025. Mr. Wilson will also join the Audit Committee and participate in the company’s Non-Employee Director Compensation Policy. This appointment is expected to strengthen the company’s governance structure and enhance its operational oversight.

The most recent analyst rating on (DSP) stock is a Buy with a $14.00 price target. To see the full list of analyst forecasts on Viant Technology stock, see the DSP Stock Forecast page.

Stock BuybackFinancial Disclosures
Viant Technology Boosts Stock Repurchase Program by $50M
Positive
May 6, 2025

On May 5, 2025, Viant Technology‘s board of directors approved an increase of $50 million to their stock repurchase program, highlighting their commitment to shareholder returns. The company reported a strong first quarter of 2025, with a 32% increase in revenue and a 76% rise in adjusted EBITDA year-over-year, driven by significant growth in CTV advertiser spend and strategic alignment with digital channels.

Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.