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Peloton Interactive (PTON)
NASDAQ:PTON
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Peloton Interactive (PTON) AI Stock Analysis

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PTON

Peloton Interactive

(NASDAQ:PTON)

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Neutral 56 (OpenAI - 4o)
Rating:56Neutral
Price Target:
$8.50
▼(-0.70% Downside)
Peloton's overall stock score is driven by significant financial challenges and valuation concerns, despite positive technical indicators and strategic innovations. The company's efforts in improving cash flow and reducing debt are notable, but ongoing profitability issues and high leverage remain critical risks.
Positive Factors
Debt Reduction
Significant debt reduction enhances financial stability and reduces interest expenses, improving long-term financial health and flexibility.
Gross Margin Improvement
Improved gross margins indicate better cost management and pricing strategies, which can lead to enhanced profitability over time.
Strategic Innovations
Innovative strategies like Peloton Repowered and targeted pricing can expand market reach and foster customer loyalty, supporting long-term growth.
Negative Factors
Revenue Decline
Declining subscriptions and revenue highlight challenges in maintaining customer engagement and market share, impacting long-term growth prospects.
Tariff and Cost Headwinds
Tariff exposure and restructuring costs could pressure margins and operational efficiency, posing risks to profitability and cost management.
Seasonal Revenue Decline
Expected seasonal revenue decline suggests potential challenges in demand forecasting and sales consistency, affecting financial stability.

Peloton Interactive (PTON) vs. SPDR S&P 500 ETF (SPY)

Peloton Interactive Business Overview & Revenue Model

Company DescriptionPeloton Interactive, Inc. provides interactive fitness products in North America and internationally. It offers connected fitness products with touchscreen that streams live and on-demand classes under the Peloton Bike, Peloton Bike+, Peloton Tread, and Peloton Tread+ names. The company also provides connected fitness subscriptions for various household users, and access to various live and on-demand classes, as well as Peloton Digital app for connected fitness subscribers to provide access to its classes. As of June 30, 2021, it had approximately 5.9 million members. The company markets and sells its interactive fitness products directly through its retail showrooms and at onepeloton.com. Peloton Interactive, Inc. was founded in 2012 and is headquartered in New York, New York.
How the Company Makes MoneyPeloton generates revenue primarily through two key streams: the sale of fitness equipment and subscription services. The company's hardware offerings, including its Peloton Bike, Bike+, and Tread, contribute significantly to its revenue when sold directly to consumers. Once customers purchase the equipment, they are encouraged to subscribe to Peloton's All-Access Membership, which provides access to its vast library of live and on-demand fitness classes. This subscription model is a recurring revenue stream that has proven to be highly valuable, as it fosters customer loyalty and promotes long-term engagement. Additionally, Peloton has formed strategic partnerships with various fitness and wellness brands, enhancing its market presence and potentially opening new revenue avenues. The combination of hardware sales and subscription services positions Peloton as a formidable player in the fitness industry.

Peloton Interactive Key Performance Indicators (KPIs)

Any
Any
Connected Fitness Subscribers
Connected Fitness Subscribers
Tracks the number of subscribers to Peloton's fitness services, indicating customer base growth and recurring revenue potential.
Chart InsightsPeloton's Connected Fitness Subscribers have plateaued, with recent declines reflecting challenges in subscription growth and macroeconomic pressures. Despite these hurdles, the latest earnings call highlights strategic wins, such as improved unit economics and strong engagement in new workout content. The company exceeded guidance on key metrics, achieving positive EBITDA and free cash flow, indicating resilience. However, the decline in connected fitness product revenue and subscription revenue remains a concern, suggesting that Peloton must continue innovating and optimizing to sustain growth in a competitive market.
Data provided by:Main Street Data

Peloton Interactive Earnings Call Summary

Earnings Call Date:Aug 08, 2025
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Oct 30, 2025
Earnings Call Sentiment Positive
The earnings call reflects a positive outlook with significant achievements in financial performance, debt reduction, and strategic innovations, despite facing challenges in subscription growth and anticipating headwinds from tariffs and costs.
Q4-2025 Updates
Positive Updates
Exceeded Financial Performance Goals
Peloton exceeded all key financial performance goals for Q4 and fiscal 2025, achieving $324 million of free cash flow, an increase of $409 million year-over-year.
Substantial Debt Reduction
The company materially deleveraged its balance sheet, reducing net debt by $343 million or 43% year-over-year.
Innovations and New Market Strategies
Peloton launched new initiatives such as Peloton Repowered for used equipment, special pricing programs for students and professionals, and opened new micro stores to expand market presence.
Strong Adjusted EBITDA Growth
Adjusted EBITDA was $140 million in Q4, a 99% improvement year-over-year.
Gross Margin Improvement
Total gross margin was 54.1%, an increase of 560 basis points year-over-year.
Negative Updates
Subscription and Revenue Decline
Ending Paid Connected Fitness subscriptions decreased 6% year-over-year, and total revenue decreased in certain segments.
Headwinds in Tariff and Cost Structure
The company anticipates tariff exposure of roughly $65 million and announced restructuring to capture $100 million in cost savings, involving workforce reductions.
Seasonal Revenue Decline Expected
Q1 total revenue is expected to decrease 9% year-over-year at the midpoint due to anticipated declines in hardware sales and subscriptions.
Company Guidance
During Peloton's Fourth Quarter Fiscal Year 2025 earnings call, the company reported exceeding its key financial performance goals for Q4 and the fiscal year. The firm generated $607 million in total revenue, surpassing its guidance by $21 million, with $199 million from Connected Fitness products and $408 million from subscription revenue. It achieved a total gross margin of 54.1%, an increase of 560 basis points year-over-year. The company also reported $324 million in free cash flow, a $409 million year-over-year increase, and reduced net debt by $343 million or 43% year-over-year. Peloton aims to capture an additional $100 million in run-rate cost savings by FY 2026 and has announced plans to expand its offerings in strength, mental well-being, sleep, and nutrition to support members' wellness journeys. The company is also focusing on increasing its global presence through new store openings and partnerships, such as the successful launch of Peloton Repowered and special pricing programs for various groups, including students and military personnel. For fiscal 2026, Peloton projects total revenue between $2.4 billion to $2.5 billion, with a total gross margin of around 51% and adjusted EBITDA between $400 million to $450 million.

Peloton Interactive Financial Statement Overview

Summary
Peloton faces significant financial challenges with declining revenues, persistent losses, and a highly leveraged balance sheet. Improvements in cash flow generation are noted, but profitability and leverage issues remain critical concerns.
Income Statement
45
Neutral
Peloton's income statement reveals declining revenue growth and negative profit margins. The gross profit margin has improved slightly in the latest year, indicating some cost control, but the net profit margin remains negative, reflecting ongoing losses. The EBIT and EBITDA margins have shown some improvement but remain negative, indicating operational challenges.
Balance Sheet
30
Negative
The balance sheet shows a concerning negative stockholders' equity, leading to a negative debt-to-equity ratio, which indicates financial instability. The return on equity is also negative, reflecting the company's inability to generate profits from its equity base. The equity ratio is low, suggesting high leverage and potential financial risk.
Cash Flow
55
Neutral
Peloton's cash flow statement shows positive free cash flow growth, indicating some improvement in cash generation. However, the operating cash flow to net income ratio is low, suggesting that cash generation from operations is weak relative to net income. The free cash flow to net income ratio is close to 1, indicating that most of the net income is being converted into free cash flow.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue2.49B2.49B2.70B2.80B3.58B4.02B
Gross Profit1.27B1.27B1.21B923.60M698.40M1.45B
EBITDA108.70M-36.20M-330.80M-1.04B-2.53B-119.60M
Net Income-119.00M-118.90M-551.90M-1.26B-2.82B-189.00M
Balance Sheet
Total Assets2.13B2.13B2.19B2.77B4.04B4.49B
Cash, Cash Equivalents and Short-Term Investments54.50M1.04B697.60M813.90M1.25B1.61B
Total Debt1.98B1.98B2.08B2.36B2.37B1.51B
Total Liabilities2.54B2.54B2.70B3.06B3.44B2.73B
Stockholders Equity-413.70M-413.70M-519.10M-295.20M603.70M1.75B
Cash Flow
Free Cash Flow323.70M323.70M-85.80M-470.00M-2.36B-491.90M
Operating Cash Flow333.00M333.00M-66.10M-387.60M-2.04B-239.70M
Investing Cash Flow-5.10M-5.10M26.80M-69.90M171.00M-585.10M
Financing Cash Flow1.70M1.70M-94.40M76.80M2.02B916.80M

Peloton Interactive Technical Analysis

Technical Analysis Sentiment
Positive
Last Price8.56
Price Trends
50DMA
7.61
Positive
100DMA
7.18
Positive
200DMA
7.43
Positive
Market Momentum
MACD
0.21
Negative
RSI
60.76
Neutral
STOCH
73.70
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PTON, the sentiment is Positive. The current price of 8.56 is above the 20-day moving average (MA) of 7.99, above the 50-day MA of 7.61, and above the 200-day MA of 7.43, indicating a bullish trend. The MACD of 0.21 indicates Negative momentum. The RSI at 60.76 is Neutral, neither overbought nor oversold. The STOCH value of 73.70 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PTON.

Peloton Interactive Risk Analysis

Peloton Interactive disclosed 74 risk factors in its most recent earnings report. Peloton Interactive reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Peloton Interactive Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
69
Neutral
2.79B16.4222.07%3.63%-2.60%
69
Neutral
2.23B31.7412.98%0.74%8.51%31.24%
64
Neutral
6.16B27.407.90%17.25%93.88%
61
Neutral
8.73B46.29-119.08%12.47%22.74%
56
Neutral
$3.49B58.47%-7.76%79.66%
44
Neutral
382.18M-4.4754.02%-3.02%-517.53%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PTON
Peloton Interactive
8.56
3.88
82.91%
MODG
Topgolf Callaway Brands
9.47
-1.51
-13.75%
PLNT
Planet Fitness
103.66
22.44
27.63%
OSW
OneSpaWorld Holdings
21.68
5.31
32.44%
LUCK
Lucky Strike Entertainment
10.07
-1.42
-12.36%
XPOF
Xponential Fitness
7.85
-4.55
-36.69%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 09, 2025