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Purple Innovation, Inc. (PRPL)
:PRPL
US Market
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Purple Innovation (PRPL) Ownership - Who Owns Purple Innovation?

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Purple Innovation (PRPL) Ownership Overview

47.60%9.28%3.22%39.91%
47.60% Insiders
3.22% ETFs
39.91% Public Companies and
Individual Investors
The ownership structure of Purple Innovation (PRPL) stock is a mix of institutional, retail, and individual investors. , 47.60% is owned by Insiders, and 39.91% is owned by Public Companies and Individual Investors.
The ownership structure of Purple Innovation (PRPL) stock is a mix of institutional, retail, and individual investors. Approximately 12.50% of the company’s stock is owned by Institutional Investors, 47.60% is owned by Insiders, and 39.91% is owned by Public Companies and Individual Investors.

Recent Insider Trading Activity

Date
Name
Activity
Value

Recent Hedge Fund Trading Activity

Date
Firm
Activity
Value
Mar 31, 2025
xxxxxxxxxxxxx
$2944138

Top Shareholders

Holder
# of Shares
Type
% Holding
Value
46,855,291Insider43.30%30,830,781
3,959,462Institution3.66%2,605,326
3,878,970Institution3.58%2,552,362
3,233,959Insider2.99%2,127,945
2,847,289Institution2.63%1,873,516
2,519,017Institution2.33%1,657,513
879,514Insider0.81%578,720
643,358Institution0.59%423,330
613,418Institution0.57%403,629
529,320Institution0.49%348,293

Top Mutual Fund Holders

Holder
# of Shares
Type
% Holding
Value
3,959,462Institution3.66%2,605,326
2,519,017Institution2.33%1,657,513
643,358Institution0.59%423,330
613,418Institution0.57%403,629
529,320Institution0.49%348,293
413,347Institution0.38%271,982
390,508Institution0.36%256,954
304,224Institution0.28%200,179
127,139Institution0.12%83,657
115,000Institution0.11%75,670

Top ETF Holders

Holder
# of Shares
Type
% Holding
Value
1,645,889Institution1.52%1,200,182
873,128Institution0.81%636,685
265,205Institution0.25%185,803
171,775Institution0.16%111,035
112,235Institution0.10%72,549
69,341Institution0.06%44,822
14,771Institution0.01%9,548

FAQ

Who Owns Purple Innovation, Inc. (PRPL)?
Currently, no data Available
What percentage of Purple Innovation, Inc. (PRPL) stock is held by institutional investors?
Currently, no data Available
What percentage of Purple Innovation, Inc. (PRPL) stock is held by retail investors?
According to the latest TipRanks data, approximately 39.91% of Purple Innovation, Inc. (PRPL) stock is held by retail investors.
    Who owns the most shares of Purple Innovation, Inc. (PRPL)?
    Coliseum Capital Management, Llc owns the most shares of Purple Innovation, Inc. (PRPL).
      What is the significance of the ownership structure for a publicly traded company?
      The ownership structure can impact the company's decision making, as large institutional investors may exert influence on the company's management and can also affect the company's stock price with their buying and selling patterns.
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