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Purple Innovation, Inc. (PRPL)
:PRPL
US Market
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Purple Innovation (PRPL) Stock Forecast & Price Target

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PRPL Analyst Ratings

Currently, no data available
Based on NaN analysts giving stock ratings to
Purple
Innovation
in the past 3 months
TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers​ in the past 3 months

PRPL Stock 12 Month Forecast

There Are No Analyst Ratings for PRPL In The Last 3 Months.
Highest Price TargetAverage Price TargetLowest Price Target
The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.

PRPL Financial Forecast

PRPL Earnings Forecast

Next quarter’s earnings estimate for PRPL is -$0.04 with a range of -$0.09 to <$0.01. The previous quarter’s EPS was -$0.08. PRPL beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 59.14% of the time in the same period. In the last calendar year PRPL has Performed in-line its overall industry.
Next quarter’s earnings estimate for PRPL is -$0.04 with a range of -$0.09 to <$0.01. The previous quarter’s EPS was -$0.08. PRPL beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 59.14% of the time in the same period. In the last calendar year PRPL has Performed in-line its overall industry.

PRPL Sales Forecast

Next quarter’s sales forecast for PRPL is $139.81M with a range of $135.40M to $146.19M. The previous quarter’s sales results were $118.77M. PRPL beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 57.79% of the time in the same period. In the last calendar year PRPL has Performed in-line its overall industry.
Next quarter’s sales forecast for PRPL is $139.81M with a range of $135.40M to $146.19M. The previous quarter’s sales results were $118.77M. PRPL beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 57.79% of the time in the same period. In the last calendar year PRPL has Performed in-line its overall industry.

Detailed List of Analyst Forecasts​

Detailed List of Analyst Forecasts​
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
TR | OpenAI - 4o Analyst forecast on PRPL
TR | OpenAI - 4o
TR | OpenAI - 4o
$1
Hold
16.28%
Upside
Reiterated
11/12/25
AI Generated ArticleAI Generated Article
Roth MKM Analyst forecast on PRPL
Roth MKM
Roth MKM
$1.6
Buy
86.05%
Upside
Reiterated
11/10/25
Roth MKM Reaffirms Their Buy Rating on Purple Innovation (PRPL)
KeyBanc
Buy
Reiterated
11/05/25
Analysts Offer Insights on Consumer Cyclical Companies: Norwegian Cruise Line (NYSE: NCLH), Purple Innovation (NASDAQ: PRPL) and Dine Brands Global (NYSE: DIN)
Oppenheimer Analyst forecast on PRPL
Oppenheimer
Oppenheimer
Hold
Reiterated
07/31/25
Analysts' Opinions Are Mixed on These Consumer Cyclical Stocks: Carvana Co (NYSE: CVNA), Purple Innovation (NASDAQ: PRPL) and Rush Street Interactive (NYSE: RSI)
Raymond James Analyst forecast on PRPL
Raymond James
Raymond James
Hold
Reiterated
07/30/25
Purple Innovation (PRPL) Receives a Hold from Raymond James
Wedbush Analyst forecast on PRPL
Unknown Analyst
Wedbush
Not Ranked
Wedbush
$1
Hold
16.28%
Upside
Reiterated
03/26/25
Craig-Hallum Analyst forecast on PRPL
Craig-Hallum
Craig-Hallum
$1
Hold
16.28%
Upside
Reiterated
03/14/25
Craig-Hallum Sticks to Its Hold Rating for Purple Innovation (PRPL)
Ranks
Any
Any
Analyst Rating
Any
Any
Upside/ Downside
Any
Any
Action
Any
Any
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
TR | OpenAI - 4o Analyst forecast on PRPL
TR | OpenAI - 4o
TR | OpenAI - 4o
$1
Hold
16.28%
Upside
Reiterated
11/12/25
AI Generated ArticleAI Generated Article
Roth MKM Analyst forecast on PRPL
Roth MKM
Roth MKM
$1.6
Buy
86.05%
Upside
Reiterated
11/10/25
Roth MKM Reaffirms Their Buy Rating on Purple Innovation (PRPL)
KeyBanc
Buy
Reiterated
11/05/25
Analysts Offer Insights on Consumer Cyclical Companies: Norwegian Cruise Line (NYSE: NCLH), Purple Innovation (NASDAQ: PRPL) and Dine Brands Global (NYSE: DIN)
Oppenheimer Analyst forecast on PRPL
Oppenheimer
Oppenheimer
Hold
Reiterated
07/31/25
Analysts' Opinions Are Mixed on These Consumer Cyclical Stocks: Carvana Co (NYSE: CVNA), Purple Innovation (NASDAQ: PRPL) and Rush Street Interactive (NYSE: RSI)
Raymond James Analyst forecast on PRPL
Raymond James
Raymond James
Hold
Reiterated
07/30/25
Purple Innovation (PRPL) Receives a Hold from Raymond James
Wedbush Analyst forecast on PRPL
Unknown Analyst
Wedbush
Not Ranked
Wedbush
$1
Hold
16.28%
Upside
Reiterated
03/26/25
Craig-Hallum Analyst forecast on PRPL
Craig-Hallum
Craig-Hallum
$1
Hold
16.28%
Upside
Reiterated
03/14/25
Craig-Hallum Sticks to Its Hold Rating for Purple Innovation (PRPL)
Stocks with the Highest Top Analyst Consensus in the Consumer Cyclical Sector
Find stocks in the Consumer Cyclical sector that are highly recommended by Top Performing Analysts.

Best Analysts Covering Purple Innovation

1 Month
xxx
Success Rate
15/26 ratings generated profit
58%
Average Return
+5.26%
reiterated a xxx
rating 20 days ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 1 Month would result in 57.69% of your transactions generating a profit, with an average return of +5.26% per trade.
3 Months
xxx
Success Rate
13/26 ratings generated profit
50%
Average Return
+14.91%
reiterated a xxx
rating 20 days ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 3 Months would result in 50.00% of your transactions generating a profit, with an average return of +14.91% per trade.
1 Year
Success Rate
9/26 ratings generated profit
35%
Average Return
+15.42%
reiterated a buy rating 20 days ago
Copying Bradley Thomas's trades and holding each position for 1 Year would result in 34.62% of your transactions generating a profit, with an average return of +15.42% per trade.
2 Years
xxx
Success Rate
3/26 ratings generated profit
12%
Average Return
-53.50%
reiterated a xxx
rating 20 days ago
Copying xxxxxxxxxxxxxxxxxx
trades and holding each position for 2 Years would result in 11.54% of your transactions generating a profit, with an average return of -53.50% per trade.
The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.

PRPL Analyst Recommendation Trends

Rating
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Strong Buy
1
1
1
0
1
Buy
1
0
0
0
1
Hold
19
18
15
9
8
Sell
0
0
0
0
0
Strong Sell
0
0
0
0
0
total
21
19
16
9
10
In the current month, PRPL has received 2 Buy Ratings, 8 Hold Ratings, and 0 Sell Ratings. PRPL average Analyst price target in the past 3 months is .
Each month's total comprises the sum of three months' worth of ratings.

PRPL Stock Forecast FAQ

What is PRPL’s average 12-month price target, according to analysts?
Currently, no data Available
What is PRPL’s upside potential, based on the analysts’ average price target?
Currently there's no upside potential for PRPL, based on the analysts’ average price target.
Can I see which stocks the top-ranking analysts are rating?
Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
    How can I follow the stock ratings of top Wall Street analysts?
    Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
      Is PRPL a Buy, Sell or Hold?
      Currently, no data Available
      What is Purple Innovation, Inc.’s price target?
      Currently, no data Available
      What do analysts say about Purple Innovation, Inc.?
      Not enough analysts have published a price target to provide an average price target.
      How can I buy shares of PRPL?
      Open a brokerage account, see exclusive account opening deals on our Best Online Brokers page.
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