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Purple Innovation (PRPL)
NASDAQ:PRPL
US Market
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Purple Innovation (PRPL) Stock Statistics & Valuation Metrics

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Total Valuation

Purple Innovation has a market cap or net worth of $69.63M. The enterprise value is $249.58M.
Market Cap$69.63M
Enterprise Value$249.58M

Share Statistics

Purple Innovation has 108,633,900 shares outstanding. The number of shares has decreased by -2.65% in one year.
Shares Outstanding108,633,900
Owned by Insiders44.44%
Owned by Institutions

Financial Efficiency

Purple Innovation’s return on equity (ROE) is 1.73 and return on invested capital (ROIC) is -14.92%.
Return on Equity (ROE)1.73
Return on Assets (ROA)-0.17
Return on Invested Capital (ROIC)-14.92%
Return on Capital Employed (ROCE)-0.16
Revenue Per Employee390.60K
Profits Per Employee-42.93K
Employee Count1,200
Asset Turnover1.58
Inventory Turnover4.69

Valuation Ratios

The current PE Ratio of Purple Innovation is ―. Purple Innovation’s PEG ratio is 0.03.
PE Ratio
PS Ratio0.16
PB Ratio-2.51
Price to Fair Value-2.51
Price to FCF-1.78
Price to Operating Cash Flow-2.05
PEG Ratio0.03

Income Statement

In the last 12 months, Purple Innovation had revenue of 468.73M and earned -51.41M in profits. Earnings per share was -0.48.
Revenue468.73M
Gross Profit188.56M
Operating Income-31.64M
Pretax Income-51.30M
Net Income-51.41M
EBITDA1.53M
Earnings Per Share (EPS)-0.48

Cash Flow

In the last 12 months, operating cash flow was -33.83M and capital expenditures -8.24M, giving a free cash flow of -42.07M billion.
Operating Cash Flow-33.83M
Free Cash Flow-42.07M
Free Cash Flow per Share-0.39

Dividends & Yields

Purple Innovation pays an annual dividend of $0.001, resulting in a dividend yield of ―
Dividend Per Share$0.001
Dividend Yield
Payout Ratio
Free Cash Flow Yield
Earnings Yield

Stock Price Statistics

Beta1.22
52-Week Price Change1.75%
50-Day Moving Average0.67
200-Day Moving Average0.80
Relative Strength Index (RSI)46.35
Average Volume (3m)398.96K

Important Dates

Purple Innovation upcoming earnings date is Apr 28, 2026, After Close (Confirmed).
Last Earnings DateMar 25, 2026
Next Earnings DateApr 28, 2026
Ex-Dividend Date

Financial Position

Purple Innovation as a current ratio of 1.35, with Debt / Equity ratio of -688.14%
Current Ratio1.35
Quick Ratio0.76
Debt to Market Cap1.49
Net Debt to EBITDA117.92
Interest Coverage Ratio-1.10

Taxes

In the past 12 months, Purple Innovation has paid 207.00K in taxes.
Income Tax207.00K
Effective Tax Rate>-0.01

Enterprise Valuation

Purple Innovation EV to EBITDA ratio is 166.82, with an EV/FCF ratio of -6.07.
EV to Sales0.54
EV to EBITDA166.82
EV to Free Cash Flow-6.07
EV to Operating Cash Flow-7.53

Balance Sheet

Purple Innovation has $24.34M in cash and marketable securities with $204.29M in debt, giving a net cash position of -$179.94M billion.
Cash & Marketable Securities$24.34M
Total Debt$204.29M
Net Cash-$179.94M
Net Cash Per Share-$1.66
Tangible Book Value Per Share-$0.33

Margins

Gross margin is 40.23%, with operating margin of -6.75%, and net profit margin of -10.97%.
Gross Margin40.23%
Operating Margin-6.75%
Pretax Margin-10.95%
Net Profit Margin-10.97%
EBITDA Margin0.33%
EBIT Margin-4.81%

Analyst Forecast

The average price target for Purple Innovation is $0.85, which is 11.43% higher than the current price. The consensus rating is Hold
Price Target$0.85
Price Target Upside28.79% Upside
Analyst ConsensusHold
Analyst Count1
Revenue Growth Forecast-9.47%
EPS Growth Forecast48.11%

Scores

Smart Score5
AI Score