Pinterest (PINS) AI Stock Analysis

• Market Cap: $17.40B
• Dividend Yield: N/A
• Average Volume (3M): 12.74M
• Price to Earnings (P/E): 9.1
• Beta (1Y): 1.36
• Revenue Growth: 16.79%
• EPS Growth: 819.94%
• Country: US
• Employees: 4,778
• Sector: Communication Services
• Sector Strength: 97
• Industry: Internet Content & Information
• EPS (TTM): 0.38
• Shares Outstanding: 595,837,770
• 10 Day Avg. Volume: 17,832,189
• 30 Day Avg. Volume: 12,740,700
• PEG Ratio: >-0.01
• Price to Book (P/B): 4.14
• Price to Sales (P/S): 5.40
• P/FCF Ratio: 20.94
• Enterprise Value/Market Cap: 1.14
• Enterprise Value/Revenue: 4.90
• Enterprise Value/Gross Profit: 6.13
• Enterprise Value/Ebitda: 54.80
• 1Y Price Target: $39.68
• Price Target Upside: 50.99% Upside
• Rating Consensus: Strong Buy
• Number of Analyst Covering: 27
• EPS Forecast (FY): 1.77
• Revenue Forecast (FY): $4.24B

• Rating: 73 Outperform
• Price Target: $29.00 ▲(10.35% Upside)

Pinterest's overall stock score is driven by strong financial performance and positive earnings call insights, highlighting robust growth and strategic investments. However, bearish technical indicators and challenges in ad pricing weigh on the score.

Positive Factors

Revenue Growth

Strong revenue growth indicates Pinterest's effective market strategies and its role as a trusted partner to brands, supporting long-term financial health.

User Base Expansion

A growing user base, especially with Gen Z, enhances Pinterest's platform value, attracting advertisers and driving future revenue growth.

International Revenue Expansion

Significant international revenue growth showcases Pinterest's successful global expansion, diversifying income sources and reducing reliance on domestic markets.

Negative Factors

Challenges in UCAN Region

Economic challenges in key regions can limit revenue growth, impacting Pinterest's ability to capitalize on its largest markets.

Decline in Ad Pricing

A decline in ad pricing can pressure revenue growth, as Pinterest may need to increase volume to maintain revenue levels, affecting profitability.

Operational Efficiency

Low operational efficiency suggests potential challenges in cost management, which could hinder profitability improvements and long-term financial performance.

Pinterest Business Overview & Revenue Model

Company Description

Pinterest, Inc. operates as a visual discovery engine in the United States and internationally. The company's engine allows people to find inspiration for their lives, including recipes, style and home inspiration, DIY, and others; and provides video, product, and idea pins. It shows visual machine learning recommendations based on pinners taste and interests. The company was formerly known as Cold Brew Labs Inc. and changed its name to Pinterest, Inc. in April 2012. Pinterest, Inc. was incorporated in 2008 and is headquartered in San Francisco, California.

How the Company Makes Money

Pinterest makes money primarily through advertising. The company offers a range of advertising products, including Promoted Pins, which allow businesses to display their content to targeted audiences on the platform. Advertisers can leverage Pinterest's unique user demographics and interests to reach potential customers effectively. Additionally, Pinterest generates revenue through performance-based advertising, where advertisers pay based on engagement metrics such as clicks or impressions. The company has also formed partnerships with various brands and e-commerce platforms to enhance shopping experiences on the site, further contributing to its revenue streams. The focus on visual search and shopping capabilities has attracted significant investments in advertising, making it a key factor in Pinterest's earnings.

Pinterest Financial Statement Overview

Summary

Pinterest demonstrates strong financial health with impressive profitability and growth metrics. The company shows efficient revenue generation and cost management, supported by a strong balance sheet with low leverage and high equity. Cash flow generation is robust, further enhancing financial stability. However, there is room for improvement in operational efficiency as indicated by the relatively low EBIT and EBITDA margins.

Income Statement

Pinterest has shown strong revenue growth with a 3.84% increase in TTM, supported by a high gross profit margin of 79.86%. The net profit margin is impressive at 49.30%, indicating efficient cost management and profitability. However, the EBIT and EBITDA margins are relatively low at 6.34% and 5.98% respectively, suggesting room for improvement in operational efficiency.

Balance Sheet

The company maintains a solid financial position with a low debt-to-equity ratio of 0.03, indicating minimal leverage. The return on equity is robust at 44.93%, reflecting strong profitability relative to shareholder equity. The equity ratio stands at 89.06%, showcasing a strong equity base relative to total assets.

Cash Flow

Pinterest's cash flow is healthy, with a 9.98% growth in free cash flow. The operating cash flow to net income ratio is strong at 2.67, indicating efficient cash generation from operations. The free cash flow to net income ratio is high at 97.58%, suggesting effective conversion of net income into free cash flow.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	4.06B	3.65B	3.06B	2.80B	2.58B	1.69B
Gross Profit	3.24B	2.90B	2.37B	2.12B	2.05B	1.24B
EBITDA	362.72M	201.08M	-104.17M	-55.19M	353.69M	-89.40M
Net Income	1.99B	1.86B	-35.61M	-96.05M	316.44M	-128.32M
Balance Sheet
Total Assets	5.52B	5.34B	3.59B	3.86B	3.54B	2.61B
Cash, Cash Equivalents and Short-Term Investments	2.67B	2.51B	2.51B	2.70B	2.48B	1.76B
Total Debt	410.47M	185.79M	196.28M	228.97M	250.87M	182.95M
Total Liabilities	690.44M	591.51M	503.73M	581.08M	498.50M	367.09M
Stockholders Equity	4.82B	4.75B	3.09B	3.28B	3.04B	2.24B
Cash Flow
Free Cash Flow	1.12B	939.99M	604.90M	440.22M	743.88M	11.43M
Operating Cash Flow	1.15B	964.59M	612.96M	469.20M	752.91M	28.83M
Investing Cash Flow	-136.42M	-221.02M	-36.99M	-128.25M	-25.86M	-47.62M
Financing Cash Flow	-914.29M	-968.32M	-826.76M	-148.93M	22.16M	19.64M

Pinterest Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 26.28
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Positive
• RSI: Positive
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PINS, the sentiment is Negative. The current price of 26.28 is below the 20-day moving average (MA) of 32.33, below the 50-day MA of 33.77, and below the 200-day MA of 33.51, indicating a bearish trend. The MACD of -1.12 indicates Positive momentum. The RSI at 28.83 is Positive, neither overbought nor oversold. The STOCH value of 13.36 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for PINS.

Pinterest Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
YELP	74 Outperform	$1.98B	14.55	20.13%	―	5.37%	13.08%
PINS	73 Outperform	$17.40B	9.11	51.49%	―	16.79%	819.94%
OPRA	72 Outperform	$1.22B	14.95	8.73%	5.68%	30.00%	-9.72%
RDDT	72 Outperform	$37.19B	101.15	15.22%	―	69.71%	―
MTCH	63 Neutral	$7.59B	14.71	―	1.16%	-0.46%	-2.75%
SNAP	62 Neutral	$12.34B	―	-22.38%	―	11.75%	49.19%
Sector *	60 Neutral	$48.67B	4.58	-11.27%	4.14%	2.83%	-41.78%

Pinterest Corporate Events

Pinterest’s Q3 2025 Earnings Call Highlights Growth

Pinterest’s recent earnings call painted a picture of robust growth and strategic advancements, despite some regional challenges. The company reported a strong quarter, with significant user and revenue growth, particularly in international markets. However, the UCAN region faced hurdles due to external economic factors and a decline in ad pricing. Overall, Pinterest’s strategic investments in AI and performance ad platforms are fostering positive engagement and financial health.

Pinterest Reports Strong Q3 2025 Growth

Pinterest, Inc. is a social media platform that enables users to discover and save ideas through visual content, primarily operating in the technology sector with a focus on visual search and AI-powered shopping assistance.

Pinterest Appoints Emily Reuter to Board of Directors

On September 16, 2025, Jeremy Levine, an independent member of Pinterest‘s Board of Directors, announced his retirement effective September 18, 2025. His departure was amicable and not due to any disagreements with the company. Subsequently, Emily Reuter, CFO of Instacart, was appointed to the Board as a Class I director. Reuter’s extensive experience in technology and e-commerce, including roles at Instacart and Uber, aligns with Pinterest’s strategy to become a leader in AI-powered shopping. Her appointment is expected to support Pinterest’s growth and innovation efforts as it expands its global reach.

The most recent analyst rating on (PINS) stock is a Buy with a $40.00 price target. To see the full list of analyst forecasts on Pinterest stock, see the PINS Stock Forecast page.

Pinterest’s Earnings Call Highlights Growth and Challenges

Pinterest’s Latest Earnings Call: Strong Growth Amid Challenges

Pinterest Reports Strong Q2 2025 Growth and Record Users

Pinterest, Inc. is a social media company that operates a visual discovery engine, allowing users to find and share ideas through images and videos, primarily in the technology sector. Known for its unique platform that combines social networking with a personalized shopping experience, Pinterest continues to innovate in user engagement and advertising solutions.