ServiceNow (NOW) AI Stock Analysis

• Market Cap: $206.36B
• Dividend Yield: N/A
• Average Volume (3M): 1.26M
• Price to Earnings (P/E): 125.4
• Beta (1Y): 1.47
• Revenue Growth: 21.12%
• EPS Growth: 43.91%
• Country: US
• Employees: 26,293
• Sector: Technology
• Sector Strength: 86
• Industry: Software - Application
• EPS (TTM): 4.09
• Shares Outstanding: 207,151,920
• 10 Day Avg. Volume: 1,492,571
• 30 Day Avg. Volume: 1,257,045
• PEG Ratio: 17.67
• Price to Book (P/B): 20.53
• Price to Sales (P/S): 0.00
• P/FCF Ratio: 56.78
• Enterprise Value/Market Cap: 0.99
• Enterprise Value/Revenue: 48.42
• Enterprise Value/Gross Profit: 335.40
• Enterprise Value/Ebitda: -206.32
• 1Y Price Target: $1,148.61
• Price Target Upside: 15.30% Upside
• Rating Consensus: Strong Buy
• Number of Analyst Covering: 33

• Rating: 76 Outperform
• Price Target: $1,124.00 ▲(12.83%Upside)

The overall stock score for ServiceNow reflects strong financial performance and positive earnings call highlights, driving the score upwards. However, the high valuation and mixed technical indicators slightly dampen the score. The company's strong growth prospects, particularly in AI, and robust financial health are key strengths.

Positive Factors

Earnings

ServiceNow reported a strong quarter, delivering results 200 basis points above the high-end of guidance for both Subscription Revenue and cRPO.

Market Positioning

ServiceNow enters the Agentic battlefield with some significant strengths, a dominant positioning as the Workflow Automation platform of choice for the Enterprise.

Product Performance

Outperformance in data-related portfolio – with Workflow Data Fabric included in 17 of the top 20 deals in the quarter, and RaptorDB Pro beating expectations in every major region.

Negative Factors

Guidance

The FY25 guidance raise was underwhelming, reflecting continued conservatism as management noted an overall unchanged macro environment.

Market Challenges

Several near-term factors keep analysts on the sideline for now, including tough comps ahead in Federal.

ServiceNow Business Overview & Revenue Model

Company Description

ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform for workflow automation, artificial intelligence, machine learning, robotic process automation, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development tools. The company also provides information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; IT business management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT Asset Management to automate IT asset lifecycles; and security operations that connects with internal and third party. In addition, it offers governance, risk, and compliance product to manage risk and resilience; human resources, legal, and workplace service delivery products; safe workplace applications; customer service management product; and field service management applications. Further, it provides App Engine product; IntegrationHub enables application to extend workflows; and professional, industry solutions, and customer support services. It serves government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through direct sales team and resale partners. It has a strategic partnership with Celonis to help customers identify and prioritize processes that are suitable for automation. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. The company was founded in 2004 and is headquartered in Santa Clara, California.

How the Company Makes Money

ServiceNow generates revenue primarily through the sale of subscriptions to its cloud-based platform and related professional services. The company's subscription model allows customers to access its suite of software applications, which are typically sold on multi-year contracts. Key revenue streams include IT service management, IT operations management, and customer and employee workflow solutions. ServiceNow also earns from professional services, such as consulting and training, which help clients integrate and optimize the platform for their specific needs. Significant partnerships with major technology firms and systems integrators further enhance ServiceNow's market reach and contribute to its revenue growth.

ServiceNow Financial Statement Overview

Summary

ServiceNow exhibits strong financial health characterized by robust revenue growth and profitability, with an impressive gross profit margin of 78.96% and a net profit margin of 13.41%. The company's low debt-to-equity ratio and strong return on equity reflect prudent financial management. Strong cash flow generation supports future investments.

Income Statement

ServiceNow has demonstrated strong revenue growth with a TTM revenue increase of approximately 4.41%, following consistent annual growth over recent years. The company maintains robust profitability, evidenced by a gross profit margin of 78.96% and a net profit margin of 13.41% as of the latest TTM data. The EBIT and EBITDA margins are also solid at 12.93% and 18.01%, respectively. This reflects efficient operations and strong pricing power in the software application sector.

Balance Sheet

The balance sheet of ServiceNow indicates a healthy financial position, with a low debt-to-equity ratio of 0.09, suggesting prudent leverage management. The return on equity (ROE) is a strong 15.17%, highlighting effective use of shareholder funds. The equity ratio stands at 48.36%, indicating a balanced capital structure with substantial equity backing.

Cash Flow

ServiceNow's cash flow metrics exhibit positive trends. The operating cash flow to net income ratio is 2.99, indicating strong cash generation from operations relative to net income. Free cash flow has grown consistently, with a notable TTM free cash flow of $3,672 million. The free cash flow to net income ratio is 2.39, showing efficient conversion of earnings to cash. This strong cash flow performance supports ongoing investments and shareholder returns.

Breakdown	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	10.98B	8.97B	7.25B	5.90B	4.52B
Gross Profit	8.70B	7.05B	5.67B	4.54B	3.53B
EBITDA	2.23B	1.59B	768.00M	257.00M	452.93M
Net Income	1.43B	1.73B	325.00M	230.00M	119.00M
Balance Sheet
Total Assets	20.38B	17.39B	13.30B	10.80B	8.72B
Cash, Cash Equivalents and Short-Term Investments	5.76B	4.88B	4.28B	3.30B	3.09B
Total Debt	2.28B	2.28B	2.23B	2.21B	2.14B
Total Liabilities	10.77B	9.76B	8.27B	7.10B	5.88B
Stockholders Equity	9.61B	7.63B	5.03B	3.69B	2.83B
Cash Flow
Free Cash Flow	3.42B	2.70B	2.17B	1.79B	1.35B
Operating Cash Flow	4.27B	3.40B	2.72B	2.19B	1.79B
Investing Cash Flow	-2.50B	-2.17B	-2.58B	-1.61B	-1.51B
Financing Cash Flow	-1.34B	-803.00M	-344.00M	-506.00M	596.65M

ServiceNow Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 996.18
• 50DMA: Negative
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For NOW, the sentiment is Positive. The current price of 996.18 is above the 20-day moving average (MA) of 989.50, below the 50-day MA of 1003.05, and above the 200-day MA of 976.12, indicating a neutral trend. The MACD of -8.85 indicates Positive momentum. The RSI at 53.58 is Neutral, neither overbought nor oversold. The STOCH value of 47.55 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for NOW.

ServiceNow Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SNOW	78 Outperform	$71.74B	―	-40.16%	―	27.50%	-49.96%
CRM	77 Outperform	$255.46B	41.80	10.31%	0.61%	7.97%	14.85%
DDOG	76 Outperform	$50.61B	317.50	6.48%	―	25.54%	40.02%
NOW	76 Outperform	$206.36B	125.38	16.95%	―	21.12%	43.91%
WDAY	72 Outperform	$63.33B	130.97	5.70%	―	15.38%	-67.58%
TEAM	67 Neutral	$53.33B	―	-34.33%	―	19.12%	-161.42%
Sector *	63 Neutral	$34.70B	4.89	-11.39%	1.66%	5.53%	-19.00%

ServiceNow Corporate Events

ServiceNow Files Prospectus for Share Resale Post-Acquisition

On May 30, 2025, ServiceNow, Inc. filed a prospectus supplement with the SEC related to the resale of shares by certain stockholders. These shares were acquired through ServiceNow’s acquisition of Logik.io Inc., indicating a strategic move to integrate and expand its technological capabilities.

The most recent analyst rating on (NOW) stock is a Hold with a $960.00 price target. To see the full list of analyst forecasts on ServiceNow stock, see the NOW Stock Forecast page.

ServiceNow Shareholders Approve Key Governance Amendments

At the 2025 annual meeting of shareholders held on May 22, 2025, ServiceNow, Inc. announced that shareholders approved amendments to the company’s Certificate of Incorporation, which include reflecting Delaware law provisions regarding officer exculpation and eliminating supermajority voting provisions. Additionally, the shareholders elected directors, approved executive compensation, and ratified the appointment of PricewaterhouseCoopers LLP as the independent auditor for 2025. The meeting also saw shareholders voting against proposals related to the right to cure nomination defects and removing the one-year holding period for calling special meetings, indicating a preference for maintaining existing governance structures.

The most recent analyst rating on (NOW) stock is a Hold with a $960.00 price target. To see the full list of analyst forecasts on ServiceNow stock, see the NOW Stock Forecast page.