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ServiceNow (NOW)
NYSE:NOW
US Market

ServiceNow (NOW) Ownership - Who Owns ServiceNow?

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12,094 Followers

ServiceNow (NOW) Ownership Overview

0.07%14.23%19.02%25.44%41.24%
19.02% Other Institutional Investors
25.44% ETFs
41.24% Public Companies and Individual Investors
The ownership structure of ServiceNow (NOW) stock is a mix of institutional, retail, and individual investors. Approximately 58.69% of the company’s stock is owned by Institutional Investors, 0.07% is owned by Insiders, and 41.24% is owned by Public Companies and Individual Investors.
The ownership structure of ServiceNow (NOW) stock is a mix of institutional, retail, and individual investors. Approximately 33.25% of the company’s stock is owned by Institutional Investors, 0.07% is owned by Insiders, and 25.44% is owned by Public Companies and Individual Investors.

Recent Insider Trading Activity

Date
Name
Activity
Value
Dec 02, 2025
xxxxxxxxxxxxx
$214708
Nov 19, 2025
xxxxxxxxxxxxx
$249353
Sep 02, 2025
xxxxxxxxxxxxx
$1003867
Aug 21, 2025
xxxxxxxxxxxxx
$1299613

Recent Hedge Fund Trading Activity

Date
Firm
Activity
Value
Dec 31, 2025
xxxxxxxxxxxxx
$34008
Dec 31, 2025
xxxxxxxxxxxxx
$63573
Dec 31, 2025
xxxxxxxxxxxxx
$149360
Dec 31, 2025
xxxxxxxxxxxxx
$208951

Top Shareholders

Holder
# of Shares
Type
% Holding
Value
88,148,276Institution8.43%9,958,110,740
71,183,772Institution6.81%8,041,630,723
61,442,753Institution5.87%6,941,187,806
40,066,601Institution3.83%4,526,323,915
23,639,700Institution2.26%2,670,576,909
10,517,193Institution1.01%1,188,127,293
9,962,729Institution0.95%1,125,489,495
8,351,824Institution0.80%943,505,557
6,815,726Institution0.65%769,972,566
6,528,373Institution0.62%737,510,298

Top Mutual Fund Holders

Holder
# of Shares
Type
% Holding
Value
71,183,772Institution6.81%8,041,630,723
6,528,373Institution0.62%737,510,298
6,450,142Institution0.62%728,672,542
4,902,509Institution0.47%553,836,442
4,443,560Institution0.42%501,988,973
3,777,191Institution0.36%426,709,267
3,521,610Institution0.34%397,836,282
3,485,248Institution0.33%393,728,467
3,222,815Institution0.31%364,081,411
2,168,075Institution0.21%244,927,433

Top ETF Holders

Holder
# of Shares
Type
% Holding
Value
32,655,667Institution3.12%3,821,039,596
26,428,917Institution2.53%3,092,447,578
12,847,702Institution1.23%1,451,404,895
12,433,107Institution1.19%1,451,316,580
12,030,912Institution1.15%1,391,134,355
11,278,434Institution1.08%1,319,689,562
8,108,397Institution0.78%916,005,609
6,956,752Institution0.67%814,009,552
4,205,142Institution0.40%475,054,892
3,364,374Institution0.32%380,073,331

FAQ

Who Owns ServiceNow (NOW)?
According to the latest TipRanks data, approximately 19.02% of the company's stock is held by institutional investors, 0.07% is held by insiders, and 41.24% is held by retail investors.
    What percentage of ServiceNow (NOW) stock is held by institutional investors?
    According to the latest TipRanks data, approximately 19.02% of ServiceNow (NOW) stock is held by institutional investors.
      What percentage of ServiceNow (NOW) stock is held by retail investors?
      According to the latest TipRanks data, approximately 41.24% of ServiceNow (NOW) stock is held by retail investors.
        Who owns the most shares of ServiceNow (NOW)?
        Vanguard owns the most shares of ServiceNow (NOW).
          What is the significance of the ownership structure for a publicly traded company?
          The ownership structure can impact the company's decision making, as large institutional investors may exert influence on the company's management and can also affect the company's stock price with their buying and selling patterns.