PLAYSTUDIOS (MYPS) AI Stock Analysis

• Market Cap: $62.05M
• Dividend Yield: N/A
• Average Volume (3M): 268.30K
• Price to Earnings (P/E): ―
• Beta (1Y): 1.17
• Revenue Growth: -17.17%
• EPS Growth: -51.88%
• Country: US
• Employees: 556
• Sector: Communication Services
• Sector Strength: 97
• Industry: Electronic Gaming & Multimedia
• EPS (TTM): -0.11
• Shares Outstanding: 111,790,340
• 10 Day Avg. Volume: 197,763
• 30 Day Avg. Volume: 268,299
• PEG Ratio: -0.63
• Price to Book (P/B): 0.36
• Price to Sales (P/S): 0.35
• P/FCF Ratio: 3.23
• Enterprise Value/Market Cap: -0.57
• Enterprise Value/Revenue: -0.15
• Enterprise Value/Gross Profit: -0.25
• Enterprise Value/Ebitda: -2.24
• 1Y Price Target: $1.00
• Price Target Upside: 108.33% Upside
• Rating Consensus: Hold
• Number of Analyst Covering: 3
• EPS Forecast (FY): -0.17
• Revenue Forecast (FY): $223.88M

• Rating: 49 Neutral
• Price Target: $0.47 ▼(-3.12% Downside)
• Action: Reiterated Date: 03/17/26
• Date: Action: Reiterated 03/17/26

The score is held back primarily by weakening operating trends (declining revenue and user metrics, lower EBITDA, and guidance reset) and a technically weak price trend. Offsetting factors are the low-leverage balance sheet and still-positive recent free cash flow, with cost actions and direct-to-consumer growth offering potential but not yet enough to outweigh the current downturn.

Positive Factors

Gross Margin Strength

Consistently high gross margins (~75% in 2024–2025) indicate favorable unit economics in the company’s game and rewards platform. That structural margin buffer supports profitability leverage if revenue stabilizes, enabling faster path to positive operating results as scale and cost discipline improve.

Balance Sheet Liquidity

A sizable cash balance, zero debt and an undrawn credit facility provide durable financial flexibility. This low leverage lowers insolvency risk, funds product investment or marketing to reignite growth, and cushions near-term cash flow volatility while management executes restructuring and new initiatives.

Product Pipeline & D2C Momentum

Rapid D2C growth and new titles (Tetris Block Party, Win Zone beta) signal a structural shift away from weak legacy social-casino reliance. Successful new product adoption and higher-margin D2C channels can sustain revenue diversification and long-term retention improvements if broader rollouts maintain early engagement metrics.

Negative Factors

Revenue Decline

Material and persistent top-line contraction (near‑20% YoY and sequential decline) indicates the core market is shrinking or losing engagement. A declining revenue base reduces operating leverage, limits reinvestment capacity, and makes recovering margins and scale harder even with cost cuts or new products.

Eroding Profitability

Sharp EBITDA declines and multi-year net losses show profitability is under pressure. Even with strong gross margins, escalating operating cost intensity and falling EBITDA reduce internal cash generation durability and raise dependence on structural cost actions or successful new titles to restore sustainable operating profits.

Restructuring & Execution Risk

A large workforce reduction and studio closures create execution risk: short-term cost savings may impair content development capacity and live-ops execution. If cuts undermine the product pipeline or speed of rollouts, the company may struggle to monetize new titles and reverse declining user metrics over the medium term.

PLAYSTUDIOS Business Overview & Revenue Model

Company Description

PLAYSTUDIOS, Inc. develops and publishes free-to-play casual games for mobile and social platforms in the United States, North America, and internationally. The company is headquartered in Las Vegas, Nevada.

How the Company Makes Money

PLAYSTUDIOS primarily generates revenue from (1) in-game monetization within its free-to-play mobile games and (2) business-to-business (B2B) arrangements tied to its playAWARDS loyalty rewards platform. 1) In-game monetization (consumer spend) - In-app purchases (IAP): Players buy virtual currency, chips, coins, boosters, or other digital items used to enhance gameplay and progression in PLAYSTUDIOS’ titles. This is typically the largest driver of consumer revenue for free-to-play social casino and casual mobile games. - In-app advertising (IAA): The company can earn advertising revenue by displaying ads within its games (e.g., rewarded video ads or interstitial ads). Advertising monetization depends on user engagement, ad inventory, and advertiser demand. 2) playAWARDS and partner-driven revenue (B2B) - Rewards/brand partnerships: PLAYSTUDIOS’ playAWARDS program connects game engagement with real-world rewards supplied by partners (e.g., hotel/casino/resort, travel, entertainment, dining, and other consumer brands). The company earns revenue through commercial arrangements with these partners when rewards are marketed, distributed, or redeemed through its platform. The specific mechanics (e.g., fees, revenue share, promotional spend, or other consideration) vary by partner and agreement. - Platform leverage: The loyalty program can increase player engagement and retention in the company’s games, which indirectly supports higher IAP and ad revenue by keeping users active longer and encouraging repeat play. Additional factors influencing earnings - Portfolio performance and live-ops execution: Ongoing content updates, events, promotions, and game optimization affect payer conversion, average revenue per paying user, and advertising engagement. - User acquisition and marketing efficiency: Spending to acquire and retain users impacts profitability; better targeting and organic demand improve margins. null

PLAYSTUDIOS Financial Statement Overview

Summary

Mixed fundamentals: revenue is trending down and the company has sustained net losses (2022–2025), offset by strong gross margins (~75%), low leverage, and positive operating/free cash flow in 2023–2025 (though both declined in 2025 vs. 2024).

Income Statement

Revenue has been trending down recently (2025 revenue down ~5% after a modest decline in 2024), and profitability remains pressured with net losses from 2022–2025. A key positive is the consistently strong gross margin (~75% in 2024–2025 vs. ~66% in 2020), showing solid unit economics; however, operating costs are still too high relative to revenue, keeping operating results negative. EBITDA stayed positive in 2025 but fell sharply versus 2024, signaling weakening operating momentum.

Balance Sheet

The balance sheet is conservatively levered, with very low debt relative to equity (debt-to-equity ~3–5% in 2022–2025, and zero debt in 2020–2021), which reduces financial risk and provides flexibility. The main weakness is value creation: returns on equity have been negative since 2022, reflecting ongoing losses, and equity has drifted lower from 2021–2025, consistent with cumulative profitability pressure.

Cash Flow

Cash generation is a notable strength: operating cash flow and free cash flow were positive in 2023–2025 (2025 free cash flow ~$25M). That said, cash flow is becoming less robust—both operating cash flow and free cash flow declined in 2025 versus 2024, and free cash flow growth turned negative in 2025. The business also shows some variability historically (e.g., near-breakeven free cash flow in 2022 and negative free cash flow in 2021), so durability through cycles remains a watch item.

Breakdown	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	235.10M	289.43M	310.89M	290.31M	287.42M
Gross Profit	177.63M	216.71M	233.09M	204.91M	195.78M
EBITDA	17.92M	38.29M	43.36M	20.50M	27.49M
Net Income	-28.64M	-28.69M	-19.39M	-17.78M	10.74M
Balance Sheet
Total Assets	290.62M	322.95M	366.32M	352.01M	334.84M
Cash, Cash Equivalents and Short-Term Investments	104.94M	109.18M	132.89M	134.00M	213.50M
Total Debt	7.73M	10.06M	9.94M	16.23M	0.00
Total Liabilities	62.75M	78.24M	77.97M	49.70M	31.38M
Stockholders Equity	227.87M	244.72M	288.35M	302.31M	303.47M
Cash Flow
Free Cash Flow	25.37M	41.76M	19.25M	4.00K	-7.02M
Operating Cash Flow	26.34M	45.74M	51.72M	33.38M	33.88M
Investing Cash Flow	-16.90M	-26.29M	-32.31M	-102.35M	-56.94M
Financing Cash Flow	-14.91M	-41.91M	-20.18M	-9.57M	186.89M

PLAYSTUDIOS Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 0.48
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MYPS, the sentiment is Negative. The current price of 0.48 is below the 20-day moving average (MA) of 0.50, below the 50-day MA of 0.54, and below the 200-day MA of 0.87, indicating a bearish trend. The MACD of -0.01 indicates Negative momentum. The RSI at 42.30 is Neutral, neither overbought nor oversold. The STOCH value of 31.37 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for MYPS.

PLAYSTUDIOS Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
DDI	77 Outperform	$414.02M	4.17	11.28%	―	1.21%	0.72%
Sector *	60 Neutral	$48.67B	4.58	-11.27%	4.14%	2.83%	-41.78%
GDEV	59 Neutral	$262.89M	3.94	-62.85%	18.48%	―	―
PLTK	52 Neutral	$1.07B	-7.20	119.44%	9.98%	7.49%	-60.32%
MYPS	49 Neutral	$62.05M	-2.86	-15.36%	―	-17.17%	-51.88%
SKLZ	45 Neutral	$40.49M	-1.76	-45.42%	―	-8.99%	-117.83%

PLAYSTUDIOS Corporate Events

PLAYSTUDIOS Resets Executive Pay With 2026 Performance Grants

On March 12, 2026, PLAYSTUDIOS’ compensation committee determined that performance stock units granted in 2025 to senior executives, including CEO Andrew Pascal and other top officers, failed to meet the financial performance targets for the fiscal year ended December 31, 2025, resulting in full forfeiture of those awards with no shares issued. On the same date, the committee approved a new round of 2026 performance-based equity grants for these executives, with up to 100% of the units eligible to vest based on achieving preset 2026 financial targets, reinforcing a pay-for-performance framework that tightly links leadership compensation to the company’s future operating results.

The newly granted 2026 PSUs to PLAYSTUDIOS executives will vest only after certification of the company’s 2026 performance and continued employment through the expected March 15, 2027 settlement date, emphasizing retention and alignment with shareholder interests. Each PSU corresponds to one share of Class A common stock or its cash equivalent, with the actual payout ranging from zero to the full grant amount depending on how closely the company’s 2026 financial results meet the compensation committee’s pre-approved targets.

The most recent analyst rating on (MYPS) stock is a Sell with a $0.47 price target. To see the full list of analyst forecasts on PLAYSTUDIOS stock, see the MYPS Stock Forecast page.

PLAYSTUDIOS Announces Major Reorganization and Workforce Reduction

On March 10, 2026, PLAYSTUDIOS launched an internal reorganization plan aimed at boosting efficiency and cutting operating expenses, including a roughly 27% reduction of its global workforce by the end of the second quarter of fiscal 2026. The company expects to record between $4.5 million and $7 million in related charges in the first quarter, tied mainly to severance, employee benefits, stock-based compensation, and facility-related costs, with amounts subject to change based on local legal requirements.

Reporting fourth-quarter and full-year 2025 results on March 16, 2026, PLAYSTUDIOS posted revenue declines to $55.4 million for the quarter and $235.1 million for the year, along with narrower quarterly net losses and lower AEBITDA and margins versus 2024. Management highlighted ongoing pressure on its legacy social casino portfolio amid tougher mobile gaming conditions, but pointed to approximately $29 million of annualized cost savings from its 2024–2025 Reinvention program, a second phase targeting a further $33 million to $39 million in savings through studio closures and job cuts, and strong growth in direct-to-consumer revenue.

The company is redirecting resources toward two main growth drivers: its new casual puzzle title Tetris Block Party and its playSWEEPS sweepstakes initiatives, including The Win Zone rollout across all currently permissible jurisdictions in the fourth quarter of 2025. Tetris Block Party, launched in December 2025, quickly scaled to more than 125,000 daily active users in its first six weeks, and management views both sweepstakes-enabled gaming and casual puzzle as key to restoring growth and enhancing long-term shareholder value despite current market headwinds.

The most recent analyst rating on (MYPS) stock is a Hold with a $0.60 price target. To see the full list of analyst forecasts on PLAYSTUDIOS stock, see the MYPS Stock Forecast page.