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PLAYSTUDIOS (MYPS)
NASDAQ:MYPS
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PLAYSTUDIOS (MYPS) AI Stock Analysis

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MYPS

PLAYSTUDIOS

(NASDAQ:MYPS)

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Neutral 46 (OpenAI - 4o)
Rating:46Neutral
Price Target:
$0.50
▼(-34.21% Downside)
PLAYSTUDIOS faces significant challenges with declining revenue, profitability, and player metrics, as highlighted in the earnings call. The technical indicators suggest bearish momentum, and the valuation is impacted by negative earnings. Despite strong cash flow management and low leverage, the company's outlook is weighed down by market challenges and revised guidance.
Positive Factors
Cash Position and Flexibility
A strong cash position and no debt provide PLAYSTUDIOS with significant financial flexibility to invest in growth opportunities and weather market challenges.
Direct-to-Consumer Revenue Growth
The substantial growth in direct-to-consumer revenue indicates successful diversification of income streams and potential for increased profitability.
Innovative Product Launches
New product launches like Win Zone demonstrate PLAYSTUDIOS' commitment to innovation, potentially driving future user engagement and revenue growth.
Negative Factors
Revenue Decline
The significant decline in revenue reflects challenges in maintaining growth and could impact long-term financial stability if not addressed.
Decline in Player Metrics
Decreasing player metrics suggest weakening user engagement, which could hinder future revenue growth and market position if trends continue.
Social Casino Market Challenges
Ongoing challenges in the social casino market indicate potential structural issues that may affect PLAYSTUDIOS' core business model and profitability.

PLAYSTUDIOS (MYPS) vs. SPDR S&P 500 ETF (SPY)

PLAYSTUDIOS Business Overview & Revenue Model

Company DescriptionPLAYSTUDIOS, Inc. develops and publishes free-to-play casual games for mobile and social platforms in the United States, North America, and internationally. The company is headquartered in Las Vegas, Nevada.
How the Company Makes MoneyPLAYSTUDIOS generates revenue primarily through in-game purchases and virtual currency sales, allowing players to buy chips and other in-game items to enhance their gaming experience. The company's free-to-play model enables it to attract a broad audience, while monetization occurs through players opting to spend on virtual goods. Additionally, PLAYSTUDIOS has established significant partnerships with various brands and businesses to offer tangible rewards through its myVIP loyalty program, which not only enhances player retention but also creates additional revenue opportunities through brand collaborations. The company may also explore advertising revenue through partnerships with advertisers looking to reach its user base, further diversifying its income streams.

PLAYSTUDIOS Earnings Call Summary

Earnings Call Date:Sep 30, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Mar 16, 2026
Earnings Call Sentiment Neutral
The earnings call highlighted efforts to expand and innovate through new product launches like Win Zone and Tetris Block Party, along with growth in direct-to-consumer revenue. However, significant declines in revenue, player metrics, and EBITDA, coupled with challenges in the social casino market, indicate ongoing struggles. The company's strategic focus on new initiatives offers potential for future growth, but current financial pressures and market challenges weigh heavily on the outlook.
Q3-2025 Updates
Positive Updates
Win Zone Expansion
Win Zone is live in open beta across 15 states, with plans for a broader rollout in all qualified jurisdictions by year-end. The product shows steady improvements in retention, engagement, and monetization.
Tetris Block Party Potential
Tetris Block Party is in open beta with promising early performance in user acquisition, retention, engagement, and monetization. A broader rollout is planned for Q1 2026.
Direct-to-Consumer Revenue Growth
Direct-to-consumer revenue reached $7.7 million, a 48% quarter-over-quarter increase, representing 16.7% of total in-app purchase revenue, up from 9.1% in Q3 2024.
myKONAMI Performance
myKONAMI continues to show double-digit year-over-year increases in ARPDAU, indicating resilience in the casino games segment.
Cash Position and Flexibility
The company ended the quarter with $106.3 million in cash, no debt, and access to a fully undrawn $81 million credit facility, allowing flexibility for future investments.
Negative Updates
Revenue Decline
Total revenue for the quarter was $57.6 million, down approximately 19.1% versus the third quarter of 2024 and down 2.7% sequentially.
Adjusted EBITDA Decrease
Adjusted EBITDA for the quarter was $7.2 million, down 50.5% versus the third quarter of 2024, with a year-to-date decrease of approximately 31% year-over-year.
Decline in Player Metrics
MAU declined 24.9% versus last year's third quarter and 5.4% sequentially, while DAU decreased 25.3% versus last year's third quarter and 5.8% sequentially.
Social Casino Market Challenges
The social casino category remains challenged with year-over-year declines in DAU and ARPDAU across most of the portfolio.
Guidance Revision
The company expects full-year results for both net revenue and consolidated adjusted EBITDA to fall below the low end of the previously provided guidance ranges.
Company Guidance
During the PLAYSTUDIOS third quarter 2025 earnings call, the company discussed several key metrics and ongoing challenges. Total revenue for the quarter was $57.6 million, representing a 19.1% decline year-over-year and a 2.7% decrease sequentially. Adjusted EBITDA was reported at $7.2 million, down 50.5% from the previous year, with an operating margin of 12.6%. The company experienced a year-over-year decline in daily active users (DAU) by 25.3% and monthly active users (MAU) by 24.9%. Direct-to-consumer revenue showed promise with a 48% quarter-over-quarter increase, reaching $7.7 million. The company also highlighted that its liquidity position remains strong, with approximately $106.3 million in cash and no debt, although it expects full-year results to fall below previously provided guidance ranges due to continued market challenges and softening player activity.

PLAYSTUDIOS Financial Statement Overview

Summary
PLAYSTUDIOS shows strong cost management and cash flow generation, but faces challenges with declining revenue and profitability. The low leverage provides financial stability, but the company needs to improve its return on equity and address the negative net profit margin to enhance shareholder value.
Income Statement
45
Neutral
PLAYSTUDIOS has experienced declining revenue growth, with a negative growth rate of -5.20% in the TTM period. The gross profit margin remains strong at 75.01%, indicating efficient cost management. However, the company struggles with profitability, as evidenced by a negative net profit margin of -9.06% and negative EBIT margin. The EBITDA margin is positive at 9.19%, suggesting some operational efficiency.
Balance Sheet
55
Neutral
The company maintains a low debt-to-equity ratio of 0.036, indicating low leverage and financial stability. However, the return on equity is negative at -9.21%, reflecting challenges in generating returns for shareholders. The equity ratio is not explicitly calculated, but the low debt levels suggest a strong equity position.
Cash Flow
60
Neutral
PLAYSTUDIOS shows a positive trend in free cash flow growth at 13.95% in the TTM period, indicating improved cash generation. The operating cash flow to net income ratio is close to 1, suggesting that cash flows are closely aligned with reported earnings. The free cash flow to net income ratio of 0.85 indicates efficient cash conversion despite net losses.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue247.48M289.43M310.89M290.31M287.42M269.88M
Gross Profit185.64M216.71M233.09M204.91M195.78M178.41M
EBITDA24.44M38.29M43.36M20.50M27.49M33.47M
Net Income-37.36M-28.69M-19.39M-17.78M10.74M12.81M
Balance Sheet
Total Assets299.15M322.95M366.32M352.01M334.84M134.46M
Cash, Cash Equivalents and Short-Term Investments106.32M109.18M132.89M134.00M213.50M48.93M
Total Debt8.65M10.06M9.94M16.23M0.000.00
Total Liabilities60.23M78.24M77.97M49.70M31.38M38.38M
Stockholders Equity238.93M244.72M288.35M302.31M303.47M96.08M
Cash Flow
Free Cash Flow29.19M41.76M19.25M4.00K-7.02M21.40M
Operating Cash Flow34.22M45.74M51.72M33.38M33.88M48.40M
Investing Cash Flow-16.87M-26.29M-32.31M-102.35M-56.94M-27.00M
Financing Cash Flow-17.80M-41.91M-20.18M-9.57M186.89M-3.63M

PLAYSTUDIOS Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.76
Price Trends
50DMA
0.95
Negative
100DMA
1.06
Negative
200DMA
1.26
Negative
Market Momentum
MACD
-0.04
Positive
RSI
32.13
Neutral
STOCH
22.75
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MYPS, the sentiment is Negative. The current price of 0.76 is below the 20-day moving average (MA) of 0.92, below the 50-day MA of 0.95, and below the 200-day MA of 1.26, indicating a bearish trend. The MACD of -0.04 indicates Positive momentum. The RSI at 32.13 is Neutral, neither overbought nor oversold. The STOCH value of 22.75 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for MYPS.

PLAYSTUDIOS Risk Analysis

PLAYSTUDIOS disclosed 65 risk factors in its most recent earnings report. PLAYSTUDIOS reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

PLAYSTUDIOS Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
$435.08M4.0312.05%0.51%-8.46%
63
Neutral
$1.41B16.279.57%7.49%-60.32%
61
Neutral
$404.48M10.4014.78%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
46
Neutral
$106.67M-14.82%-17.17%-51.88%
41
Neutral
$113.10M-41.47%-6.43%-85.63%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
MYPS
PLAYSTUDIOS
0.80
-0.75
-48.39%
NCTY
The9
7.55
-0.85
-10.12%
SKLZ
Skillz
6.20
1.13
22.29%
DDI
Doubledown Interactive Co
8.71
-7.79
-47.21%
GDEV
Nexters
21.43
-3.06
-12.49%
PLTK
Playtika Holding
4.27
-3.34
-43.89%

PLAYSTUDIOS Corporate Events

Executive/Board Changes
PLAYSTUDIOS Appoints New Chair to Audit Committee
Neutral
Sep 9, 2025

On September 5, 2025, PLAYSTUDIOS, Inc. announced the appointment of Judy K. Mencher as Chair of the Audit Committee and Joe Horowitz as a member of the same committee. Additionally, Mencher was appointed to the Nominating and Corporate Governance Committee, while Horowitz resigned from it. Both have been on the board since June 2021, and there are no new material changes or arrangements related to these appointments.

The most recent analyst rating on (MYPS) stock is a Hold with a $1.00 price target. To see the full list of analyst forecasts on PLAYSTUDIOS stock, see the MYPS Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 07, 2025