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Lulu's Fashion Lounge Holdings (LVLU)
NASDAQ:LVLU
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Lulu's Fashion Lounge Holdings (LVLU) AI Stock Analysis

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LVLU

Lulu's Fashion Lounge Holdings

(NASDAQ:LVLU)

Rating:42Neutral
Price Target:
$4.00
▼(-8.47% Downside)
Lulu's Fashion Lounge Holdings faces significant financial challenges, with declining revenue and high leverage being the most critical factors. While there are some positive developments in earnings and corporate events, the overall financial instability and negative valuation metrics weigh heavily on the stock's outlook.
Positive Factors
Business Trends
Management noted trends in the business saw steady monthly improvement, which has continued into Q2, while return rates were down YoY for the third consecutive quarter.
Profitability
Management expects a positive inflection in profitability in Q2.
Negative Factors
Financial Performance
Q1 missed on both top and bottom-line, largely due to opex deleverage on the lower sales volume despite cost reduction efforts driving a ~12% decrease in total opex.
Liquidity
Liquidity remains constrained currently, but management remains confident it will be able to refi into a new credit facility towards the end of Q2.

Lulu's Fashion Lounge Holdings (LVLU) vs. SPDR S&P 500 ETF (SPY)

Lulu's Fashion Lounge Holdings Business Overview & Revenue Model

Company DescriptionLulu's Fashion Lounge Holdings, Inc. operates as an online retailer of women's clothing, shoes, and accessories. The company offers dresses, tops, bottoms, bridal wear, intimates, swimwear, footwear, and accessories under the Lulus brand. It sells its products through owned media, which primarily consists of its website, mobile app, social media platforms, email, and SMS; and earned and paid media, as well as social media platforms. The company primarily serves Millennial and Gen Z women. Lulu's Fashion Lounge Holdings, Inc. was founded in 1996 and is headquartered in Chico, California.
How the Company Makes MoneyLulu's Fashion Lounge Holdings generates revenue primarily through direct sales of its fashion products via its online platform. The company's revenue model is based on retailing a diverse array of women's fashion items including dresses, tops, bottoms, shoes, and accessories. Key revenue streams include sales from its e-commerce website and mobile app, where customers can browse and purchase products. Lulu's may also generate additional income through collaborations with influencers and promotional partnerships that help drive traffic and sales to their platform. The company's focus on digital marketing strategies and maintaining a strong online presence further contribute to its earnings by attracting and retaining a large customer base.

Lulu's Fashion Lounge Holdings Earnings Call Summary

Earnings Call Date:Aug 13, 2025
(Q2-2025)
|
% Change Since: 17.47%|
Next Earnings Date:Nov 12, 2025
Earnings Call Sentiment Positive
The earnings call presented a mix of positive achievements, such as the strongest Q2 performance in special occasion categories, a return to positive adjusted EBITDA, and successful brand engagement efforts. However, these highlights were somewhat offset by challenges like a decline in net revenue, underperformance in shoes and separates, and increased interest expenses. The sentiment leans more towards positive due to significant strategic and financial improvements noted during the call.
Q2-2025 Updates
Positive Updates
Strong Performance in Special Occasion and Bridesmaid Categories
Delivered the strongest Q2 performance ever in special occasion with formal and bridesmaid categories seeing robust year-over-year and net sales growth.
Return to Positive Adjusted EBITDA
Returned to positive adjusted EBITDA in the second quarter, driven by a leaner cost structure and improved product margins.
Improvement in Product Margins
Product margins improved for the third consecutive quarter and increased by roughly 170 basis points compared to the prior year period.
Reduction in Operational Expenses
Operational expenses declined 15% year-over-year, with fixed costs down 19%.
Brand Engagement and Visibility Success
Brand equity score reached a record-breaking quarter with high-impact influencer collaborations and increased social engagement.
Growth in Wholesale Business
Significant traction in wholesale business with the addition of 3 new major partners and growth among boutique retailers.
Negative Updates
Decline in Net Revenue
Net revenue was approximately $81.5 million, a decrease of 11% year-over-year, driven by a 16% decrease in total orders placed.
Underperformance in Shoes and Separates
Shoes and separates continued to weigh on top-line results, accounting for the majority of the year-over-year decline in net sales.
Challenges with Casual Wear and Footwear
Continued softness in casual wear and footwear businesses, offsetting growth in other categories.
Increase in Interest Expense
Interest expense in Q2 totaled $856,000 versus $270,000 in Q2 2024, inclusive of one-time fees paid related to amendments to the credit agreement.
Company Guidance
In the second quarter of fiscal 2025, Lulu's Fashion Lounge reported several key financial metrics and strategic initiatives. The company recorded net revenue of approximately $81.5 million, marking an 11% decrease year-over-year, primarily due to a 16% decrease in total orders placed, although this was partially offset by a 1% increase in average order value. Despite the revenue decline, Lulu's achieved positive adjusted EBITDA of $0.5 million, reflecting a margin of 0.6%, compared to a negative 0.2% margin in the prior year period. Gross margin for the quarter was 45.3%, slightly down by 20 basis points from the previous year, while return rates improved by 114 basis points, marking the fourth consecutive quarter of such improvement. The company also reported a net loss of $3 million, a significant improvement from the $10.8 million loss in the same quarter last year. Selling and marketing expenses decreased by $2.9 million, while general and administrative expenses dropped by $3.9 million, both contributing to a leaner cost structure. Additionally, inventory levels at the end of the quarter stood at $37.3 million, a slight decrease of 1% year-over-year. For the third quarter, Lulu's anticipates continuing its trend of positive adjusted EBITDA and expects capital expenditures for the full year to be at the low end of the previously estimated range.

Lulu's Fashion Lounge Holdings Financial Statement Overview

Summary
Lulu's Fashion Lounge Holdings faces significant financial hurdles, with declining revenues, persistent losses, and high leverage. Despite some operational cash flow efficiency, the overall financial health is compromised by a high debt-to-equity ratio and negative profitability metrics.
Income Statement
45
Neutral
The income statement reveals a challenging environment for Lulu's Fashion Lounge Holdings. The company experienced a decline in total revenue from $355.2M in 2023 to $302.8M TTM (Trailing-Twelve-Months), indicating a negative revenue growth rate. Gross profit margin decreased from previous years, and significant negative EBIT and net income highlight persistent profitability issues. While EBIT and EBITDA margins remain negative, indicating operational inefficiencies.
Balance Sheet
30
Negative
The balance sheet shows a high debt-to-equity ratio, with equity substantially decreasing from $60.9M in 2023 to $6.6M TTM. This indicates increasing financial leverage and potential risk. The equity ratio has dropped, reflecting a weakening financial position. ROE is negative due to net losses, further highlighting the company's financial challenges.
Cash Flow
50
Neutral
The cash flow statement indicates moderate performance with positive operating cash flow of $3.98M TTM, but free cash flow remains limited at $1.92M. The operating cash flow to net income ratio is positive, suggesting some efficiency in converting earnings to cash flow, but the overall cash position remains constrained, limiting financial flexibility.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue292.34M315.89M355.18M439.65M375.63M248.66M
Gross Profit118.49M130.25M148.23M191.45M176.73M110.29M
EBITDA-49.53M-46.20M-14.46M16.27M23.93M-1.32M
Net Income-49.70M-55.29M-19.33M3.73M2.04M-19.30M
Balance Sheet
Total Assets100.96M108.20M149.44M167.20M113.78M105.08M
Cash, Cash Equivalents and Short-Term Investments1.53M4.46M2.51M10.22M11.40M15.55M
Total Debt25.23M39.35M39.08M58.50M25.00M115.56M
Total Liabilities96.71M94.83M88.49M102.31M69.25M140.63M
Stockholders Equity4.25M13.37M60.95M64.89M44.52M-35.55M
Cash Flow
Free Cash Flow-7.09M1.30M11.49M1.19M23.93M2.88M
Operating Cash Flow-6.66M2.60M15.42M6.20M26.90M4.86M
Investing Cash Flow-2.30M-2.87M-4.00M-5.12M-3.39M-1.91M
Financing Cash Flow3.13M2.23M-19.13M-2.77M-27.65M6.75M

Lulu's Fashion Lounge Holdings Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price4.37
Price Trends
50DMA
4.77
Negative
100DMA
5.54
Negative
200DMA
10.21
Negative
Market Momentum
MACD
-0.18
Negative
RSI
53.31
Neutral
STOCH
83.20
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For LVLU, the sentiment is Neutral. The current price of 4.37 is above the 20-day moving average (MA) of 3.89, below the 50-day MA of 4.77, and below the 200-day MA of 10.21, indicating a neutral trend. The MACD of -0.18 indicates Negative momentum. The RSI at 53.31 is Neutral, neither overbought nor oversold. The STOCH value of 83.20 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for LVLU.

Lulu's Fashion Lounge Holdings Risk Analysis

Lulu's Fashion Lounge Holdings disclosed 72 risk factors in its most recent earnings report. Lulu's Fashion Lounge Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Lulu's Fashion Lounge Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$17.43B12.62-6.02%3.11%1.71%-15.47%
56
Neutral
$275.27M1,444.550.23%3.01%
55
Neutral
$643.30M-27.37%-8.48%55.77%
47
Neutral
$46.13M-47.54%-8.79%-15.17%
45
Neutral
$57.27M-78.23%-22.48%39.73%
42
Neutral
$11.08M-187.85%-10.68%-74.47%
42
Neutral
$19.06M47.49%0.60%36.38%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
LVLU
Lulu's Fashion Lounge Holdings
4.37
-11.68
-72.77%
TLYS
Tilly's
1.58
-3.25
-67.29%
ZUMZ
Zumiez
15.89
-11.54
-42.07%
SFIX
Stitch Fix
5.02
1.37
37.53%
RENT
Rent the Runway
4.75
-6.94
-59.37%
BIRD
Allbirds
6.81
-7.82
-53.45%

Lulu's Fashion Lounge Holdings Corporate Events

Private Placements and FinancingBusiness Operations and Strategy
Lulu’s Fashion Lounge Secures New $20M Credit Facility
Positive
Aug 14, 2025

On August 14, 2025, Lulu’s Fashion Lounge Holdings entered into a new Loan and Security Agreement with White Oak Commercial Finance, LLC, establishing a $20 million asset-based revolving credit facility. This agreement, which matures in 2028, strengthens the company’s liquidity and provides financial flexibility to pursue strategic priorities. The initial funding was used to repay $6 million of outstanding debt under a previous agreement with Bank of America, which has now been terminated.

Delistings and Listing ChangesRegulatory Filings and Compliance
Lulu’s Fashion Regains Nasdaq Compliance
Positive
Jul 22, 2025

On July 21, 2025, Lulu’s Fashion Lounge Holdings, Inc. announced that it had regained compliance with the Nasdaq Capital Market’s minimum bid price requirement, following a previous notification in February 2025 about non-compliance. The company achieved the necessary bid price of $1.00 per share for 10 consecutive business days by July 18, 2025, thus closing the matter.

Delistings and Listing ChangesPrivate Placements and FinancingStock Split
Lulu’s Fashion Lounge Announces Reverse Stock Split
Neutral
Jun 26, 2025

On June 23, 2025, Lulu’s Fashion Lounge Holdings entered into a Forbearance Agreement with Bank of America and other lenders, providing the company additional time to pursue debt refinancing options after failing to meet certain refinancing milestones. Additionally, on June 26, 2025, the company announced a 1-for-15 reverse stock split effective July 3, 2025, to comply with Nasdaq’s minimum bid price requirement, reducing outstanding shares from approximately 41.5 million to 2.77 million, while maintaining the authorized shares at 250 million.

Delistings and Listing ChangesShareholder MeetingsStock SplitRegulatory Filings and Compliance
Lulu’s Fashion Lounge Transfers to Nasdaq Capital Market
Negative
Jun 12, 2025

On June 6, 2025, Lulu’s Fashion Lounge Holdings received approval to transfer its common stock listing from the Nasdaq Global Market to the Nasdaq Capital Market, effective June 10, 2025, due to non-compliance with the $10 million stockholders’ equity requirement. The company plans a 1-for-15 reverse stock split to address a minimum bid price deficiency, with trading on a split-adjusted basis expected to begin on June 30, 2025. At the annual meeting on June 10, 2025, stockholders approved the reverse stock split and elected three directors, while also ratifying the appointment of Deloitte & Touche LLP as the independent auditor.

Executive/Board Changes
Lulu’s Fashion Lounge CFO Resigns, Interim Appointed
Neutral
Jun 4, 2025

On May 30, 2025, Tiffany R. Smith announced her resignation as Chief Financial Officer of Lulu’s Fashion Lounge Holdings, effective June 30, 2025, due to personal reasons. She will continue in an advisory role until the company’s quarterly report filing for June 29, 2025. Crystal Landsem, the current CEO, will serve as Interim CFO while a search for a permanent successor is conducted. This transition is not due to any disagreements related to the company’s financial practices, and the company aims to ensure a smooth transition of responsibilities.

Delistings and Listing Changes
Lulu’s Fashion Applies for Nasdaq Capital Market Transfer
Negative
May 28, 2025

On May 21, 2025, Lulu’s Fashion Lounge Holdings, Inc. was notified by Nasdaq that it was not in compliance with the minimum stockholders’ equity requirement of $10 million for continued listing on the Nasdaq Global Market. The company’s equity was reported at approximately $6.6 million as of March 30, 2025. To address this, the company applied on May 27, 2025, to transfer its securities to the Nasdaq Capital Market, which has a lower equity requirement of $2.5 million, and this application is currently under review.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 19, 2025