Strong Performance in Special Occasion and Bridesmaid Categories
Delivered the strongest Q2 performance ever in special occasion with formal and bridesmaid categories seeing robust year-over-year and net sales growth.
Return to Positive Adjusted EBITDA
Returned to positive adjusted EBITDA in the second quarter, driven by a leaner cost structure and improved product margins.
Improvement in Product Margins
Product margins improved for the third consecutive quarter and increased by roughly 170 basis points compared to the prior year period.
Reduction in Operational Expenses
Operational expenses declined 15% year-over-year, with fixed costs down 19%.
Brand Engagement and Visibility Success
Brand equity score reached a record-breaking quarter with high-impact influencer collaborations and increased social engagement.
Growth in Wholesale Business
Significant traction in wholesale business with the addition of 3 new major partners and growth among boutique retailers.