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Kraft Heinz (KHC)
NASDAQ:KHC
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Kraft Heinz (KHC) AI Stock Analysis

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KHC

Kraft Heinz

(NASDAQ:KHC)

Rating:54Neutral
Price Target:
$29.00
â–²(4.81% Upside)
Kraft Heinz's overall stock score reflects significant profitability challenges and valuation concerns, with a negative P/E ratio and declining revenue. However, strong cash flow and liquidity provide resilience. Technical indicators suggest moderate bullish momentum, and strategic investments in emerging markets offer growth potential. The earnings call highlighted both opportunities and risks, balancing the overall outlook.
Positive Factors
Company Strategy
The company has been very clear about its strategy to prioritize investments towards brands where it sees stronger growth potential.
Earnings
Kraft Heinz's 2Q sales beat increased the credibility of management's guidance for sequential improvement as they further utilize their Brand Growth System to address U.S. declines.
Strategic Transactions
The company's review of strategic alternatives could result in upside risk.
Negative Factors
Market Share
Analyst is bearish on the company's ability to drive significant improvements in its market share performance without significant investments pressuring profitability.
Operating Profit
Management guided to a mid-to-high teens decline in operating profit versus prior consensus of -7%.
US Retail Sales
US retail sales are still down 3.0% with 65% of retail brands still declining, most notably cold cuts and Lunchables.

Kraft Heinz (KHC) vs. SPDR S&P 500 ETF (SPY)

Kraft Heinz Business Overview & Revenue Model

Company DescriptionKraft Heinz Company (KHC) is one of the largest food and beverage companies in the world, formed through the merger of Kraft Foods and Heinz. The company operates in various sectors including condiments and sauces, cheese and dairy, meals and entrees, and snacks, offering a wide range of well-known brands such as Heinz, Kraft, Oscar Mayer, and Philadelphia. Kraft Heinz focuses on delivering high-quality food products to consumers globally, leveraging its extensive distribution network to reach retail and foodservice channels.
How the Company Makes MoneyKraft Heinz generates revenue primarily through the sale of its diverse portfolio of food and beverage products. The company's key revenue streams include retail sales through grocery stores, convenience stores, and online platforms, as well as foodservice sales to restaurants, hotels, and institutions. Kraft Heinz benefits from strong brand recognition, allowing it to command premium pricing on many of its products. Additionally, the company engages in strategic partnerships and collaborations to enhance product offerings and expand its market reach. Significant factors contributing to its earnings include innovative product development, effective marketing strategies, and operational efficiencies that reduce costs.

Kraft Heinz Key Performance Indicators (KPIs)

Any
Any
Net Revenue by Geography
Net Revenue by Geography
Illustrates revenue distribution across regions, indicating market dominance, exposure to regional risks, and opportunities for expansion.
Chart InsightsKraft Heinz's North American revenue shows stability, but the U.S. segment remains absent from recent data, indicating potential reporting changes. International markets, especially emerging ones, are gaining momentum, as noted in the earnings call. The company is focusing on brand growth and product renovations to combat inflation and tariff impacts. Despite market pressures, strategic investments in marketing and emerging markets are expected to drive future growth, although operating income may face short-term declines due to increased costs and promotional activities.
Data provided by:Main Street Data

Kraft Heinz Earnings Call Summary

Earnings Call Date:Jul 30, 2025
(Q2-2025)
|
% Change Since: -3.12%|
Next Earnings Date:Oct 29, 2025
Earnings Call Sentiment Neutral
The earnings call presented a balanced view of Kraft Heinz's current performance. While there were positive aspects such as improvements in top line growth and strategic investments in marketing and emerging markets, significant challenges such as a large impairment charge, ongoing North America retail struggles, and inflationary pressures were also highlighted.
Q2-2025 Updates
Positive Updates
Improvement in Year-Over-Year Top Line Performance
Kraft Heinz reported an improvement in year-over-year top line performance, indicating positive momentum in sales.
Emerging Markets Growth
Emerging markets saw an 8% growth in the top line, with both price and volume contributing, and achieving the highest operating income margin ever.
Marketing and Product Innovation Investments
The company plans to increase marketing spend to 4.8% of net sales by the end of 2025 and is actively investing in product innovations and renovations, especially in Mac & Cheese, Lunchables, and Mayo.
Capri Sun and Heinz Brand Expansion
Capri Sun and Heinz have shown strong performance, with investments leading to improved market presence and new product introductions like single-serve and club formats.
Negative Updates
Sizable Impairment Charge
A $9.3 billion noncash impairment charge was recorded due to a sustained decline in stock price affecting intangible assets.
North America Retail Challenges
The North America retail segment continues to face challenges with gradual improvements needed to stabilize top line trends.
Volume Declines and Inflation Pressures
Continued volume declines and inflationary pressures, especially on meat and coffee, are affecting margin performance.
Tariff Impact
Current tariffs are expected to have a 100 bps impact this year, with an annualized effect of approximately 180 bps carrying over into 2026.
Company Guidance
During the Kraft Heinz Company Second Quarter 2025 Earnings Call, CEO Carlos Abrams-Rivera highlighted various metrics that reflect the company's performance and strategic direction. The company reported an 8% year-over-year increase in top-line growth for emerging markets, driven by both price and volume, while achieving a significant expansion in operating income margins. In North America, the ACCELERATE platforms showed improvement, with marketing investments expected to reach 4.8% of net sales by the end of 2025, marking the highest level in nearly a decade. Kraft Heinz recorded a $9.3 billion noncash impairment charge due to a sustained decline in stock price, impacting the carrying value of intangible assets. The company's pricing strategy in North America included only a 1% price increase, despite inflation expectations of 5% to 7%. The Brand Growth System, which encompassed 40% of the business by year-end, facilitated a turnaround in products like Capri Sun. Additionally, Kraft Heinz's innovation rate increased from 1.6% of sales in 2022 to 3% by the end of 2024, with a focus on both product renovation and new market introductions. These strategic efforts aim to maintain momentum and align with the company's confidence in its 2025 full-year outlook.

Kraft Heinz Financial Statement Overview

Summary
Kraft Heinz faces significant profitability challenges, with negative EBIT and EBITDA margins and a net profit margin of -20.83% TTM. Revenue growth is inconsistent, and the balance sheet shows declining equity ratios. However, strong cash flow metrics indicate liquidity strength, providing some resilience.
Income Statement
45
Neutral
The company shows a negative trend in profitability with a significant decline in the TTM (Trailing-Twelve-Months) EBIT and EBITDA margins due to negative EBIT and EBITDA. The gross profit margin for TTM stands at 34.29%, slightly below the previous year. Revenue growth has been inconsistent, with a recent decline of 2.07% from the previous year. Net profit margin has turned negative at -20.83% TTM, a stark contrast to previous positive margins, indicating profitability challenges.
Balance Sheet
60
Neutral
The balance sheet demonstrates a moderate level of financial stability. The debt-to-equity ratio is 0.47, suggesting a balanced leverage position. However, the equity ratio slightly declined to 50.70% TTM from 55.71% in the previous year. Return on equity has turned negative in the TTM period due to negative net income, which is a concern. Overall, the company maintains a substantial equity base, providing some financial resilience.
Cash Flow
70
Positive
Cash flow analysis reveals a strong operating cash flow to net income ratio TTM, indicating efficient cash generation despite negative net income. Free cash flow growth from the previous year is 10.57%, showing healthy cash retention. The free cash flow to net income ratio is positive, highlighting that the company is generating cash beyond its accounting profits, which is a positive indicator of liquidity.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue25.31B25.85B26.64B26.48B26.04B26.18B
Gross Profit8.66B8.97B8.93B8.12B8.68B9.18B
EBITDA-5.76B2.72B5.51B4.82B4.67B3.39B
Net Income-5.27B2.74B2.85B2.36B1.01B356.00M
Balance Sheet
Total Assets81.58B88.29B90.34B90.51B93.39B99.83B
Cash, Cash Equivalents and Short-Term Investments2.56B1.33B1.40B1.04B3.44B3.42B
Total Debt21.21B19.87B20.03B20.07B21.82B28.31B
Total Liabilities40.09B38.96B40.62B41.64B43.94B49.59B
Stockholders Equity41.36B49.19B49.53B48.68B49.30B50.10B
Cash Flow
Free Cash Flow3.49B3.16B2.96B1.55B4.46B4.33B
Operating Cash Flow4.40B4.18B3.98B2.47B5.36B4.93B
Investing Cash Flow-1.74B-1.02B-916.00M-1.09B4.04B-522.00M
Financing Cash Flow-1.87B-3.01B-2.68B-3.71B-9.34B-3.33B

Kraft Heinz Technical Analysis

Technical Analysis Sentiment
Negative
Last Price27.67
Price Trends
50DMA
27.06
Positive
100DMA
27.58
Negative
200DMA
28.70
Negative
Market Momentum
MACD
0.06
Positive
RSI
47.12
Neutral
STOCH
59.82
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For KHC, the sentiment is Negative. The current price of 27.67 is below the 20-day moving average (MA) of 27.86, above the 50-day MA of 27.06, and below the 200-day MA of 28.70, indicating a neutral trend. The MACD of 0.06 indicates Positive momentum. The RSI at 47.12 is Neutral, neither overbought nor oversold. The STOCH value of 59.82 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for KHC.

Kraft Heinz Risk Analysis

Kraft Heinz disclosed 34 risk factors in its most recent earnings report. Kraft Heinz reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Kraft Heinz Peers Comparison

Overall Rating
UnderperformOutperform
Sector (50)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
$9.15B7.9813.27%7.38%-3.64%231.77%
66
Neutral
$9.69B21.4811.67%4.74%8.65%-38.57%
66
Neutral
$26.93B12.1224.57%4.85%-1.87%-5.16%
65
Neutral
$15.66B20.959.39%4.05%-1.01%-2.93%
60
Neutral
$11.82B22.22-17.87%3.92%6.69%-261.87%
54
Neutral
$32.75B12.81-11.68%5.78%-3.83%-384.08%
50
Neutral
AU$2.12B-1.49-9.83%4.33%4.08%-50.27%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
KHC
Kraft Heinz
27.67
-5.90
-17.58%
CPB
Campbell Soup
32.51
-15.51
-32.30%
CAG
Conagra Brands
19.17
-10.16
-34.64%
GIS
General Mills
49.35
-17.69
-26.39%
HRL
Hormel Foods
28.48
-2.98
-9.47%
SJM
JM Smucker
110.76
-5.47
-4.71%

Kraft Heinz Corporate Events

Executive/Board ChangesBusiness Operations and Strategy
Kraft Heinz Announces Leadership Change in Procurement
Neutral
Jul 9, 2025

On July 9, 2025, Kraft Heinz announced that Marcos Eloi Lima, the Executive Vice President and Chief Procurement and Sustainability Officer, will step down from his role on August 1, 2025, but will remain as an advisor until March 6, 2026. Janelle Aydin, currently the Chief Procurement Officer for North America, will succeed him, indicating a strategic shift in leadership that may impact the company’s procurement and sustainability strategies.

The most recent analyst rating on (KHC) stock is a Hold with a $34.00 price target. To see the full list of analyst forecasts on Kraft Heinz stock, see the KHC Stock Forecast page.

Private Placements and Financing
Kraft Heinz Amends Credit Agreement, Extends Maturity
Neutral
Jul 8, 2025

On July 8, 2025, Kraft Heinz Company and its subsidiary amended their Credit Agreement, extending the maturity date of a $4.0 billion revolving credit facility from 2029 to 2030. This amendment also revised certain financial covenants, potentially impacting the company’s financial flexibility and stakeholder relations.

The most recent analyst rating on (KHC) stock is a Hold with a $34.00 price target. To see the full list of analyst forecasts on Kraft Heinz stock, see the KHC Stock Forecast page.

Executive/Board Changes
Kraft Heinz Announces Leadership Transition in Finance
Neutral
Jun 17, 2025

On June 12, 2025, Kraft Heinz announced that Vince Garlati, Vice President, Global Controller and Principal Accounting Officer, will step down from his role effective June 22, 2025, transitioning to Vice President of Corporate Strategic Projects. Chris Asher, currently the Deputy Global Controller, will succeed him, bringing extensive experience from various roles within the company since 2018. The Human Capital and Compensation Committee has approved Asher’s new compensation package, including a base salary of $400,000 and a performance bonus target of 120% of his salary, alongside future equity awards starting in 2026.

The most recent analyst rating on (KHC) stock is a Hold with a $34.00 price target. To see the full list of analyst forecasts on Kraft Heinz stock, see the KHC Stock Forecast page.

Executive/Board Changes
Kraft Heinz Board Members Step Down
Neutral
May 20, 2025

On May 19, 2025, Kraft Heinz announced that Board members Timothy Kenesey and Alicia Knapp decided to step down, effective May 20, 2025, without any disagreements with the company’s management or policies. As a result, the Board’s size has been reduced to ten members, which may impact the company’s governance structure.

The most recent analyst rating on (KHC) stock is a Hold with a $34.00 price target. To see the full list of analyst forecasts on Kraft Heinz stock, see the KHC Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 14, 2025