Shiseido Company,Limited (4911) AI Stock Analysis

• Market Cap: ¥920.62B
• Dividend Yield: 1.74%
• Average Volume (3M): 2.53M
• Price to Earnings (P/E): 496.6
• Beta (1Y): 0.59
• Revenue Growth: -1.33%
• EPS Growth: -139.30%
• Country: JP
• Employees: 27,908
• Sector: Consumer Defensive
• Sector Strength: 72
• Industry: Household & Personal Products
• EPS (TTM): 9.23
• Shares Outstanding: 400,000,000
• 10 Day Avg. Volume: 2,381,640
• 30 Day Avg. Volume: 2,526,016
• PEG Ratio: -3.71
• Price to Book (P/B): 1.50
• Price to Sales (P/S): 0.00
• P/FCF Ratio: 103.85
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: ¥2,391.67
• Price Target Upside: -2.04% Downside
• Rating Consensus: Hold
• Number of Analyst Covering: 6

• Rating: 54 Neutral
• Price Target: ¥2,335.00 ▼(-4.36%Downside)

Shiseido's overall stock score reflects profitability issues, with a net loss impacting financial performance negatively. Technical indicators suggest bearish sentiment, while valuation highlights unattractiveness due to negative earnings. Despite solid operational efficiency and strong growth in Japan, challenges in other regions and financial pressures weigh on the outlook.

Shiseido Company,Limited Business Overview & Revenue Model

Company Description

Shiseido Company, Limited engages in the production and sale of cosmetics in Japan and internationally. The company offers fragrances; makeup products; skincare and body care products; and hair care and styling products, as well as hair color and perm solutions for hair salons. It also engages in the restaurant and food, and retail businesses; and operates beauty salons. In addition, the company operates and supports SABFA, a professional hair makeup training school. It sells its products through department stores, specialty stores, and drug stores. The company was founded in 1872 and is headquartered in Tokyo, Japan.

How the Company Makes Money

Shiseido Company, Limited generates revenue primarily through the sale of its beauty and personal care products across various global markets. The company's key revenue streams include skincare, which is the largest segment, followed by makeup, haircare, and fragrances. Shiseido sells its products through multiple distribution channels including department stores, specialty retailers, online platforms, and its own chain of beauty boutiques. Additionally, Shiseido engages in strategic partnerships and acquisitions to expand its brand portfolio and market reach, further contributing to its earnings. The company also invests heavily in research and development to drive product innovation and maintain a competitive edge in the beauty industry.

Shiseido Company,Limited Financial Statement Overview

Summary

Shiseido shows strengths in gross profit and operational efficiency but struggles with profitability, evidenced by net losses and negative net profit margins. The balance sheet shows moderate stability, but the negative ROE is concerning. Cash flow indicates strong operating cash flow despite a net loss, but challenges exist in free cash flow growth.

Income Statement

The company's income statement reflects mixed performance with some challenges. The TTM (Trailing-Twelve-Months) gross profit margin is strong at 76.60%, but the net profit margin is negative at -0.40%, indicating profitability issues as the company reported a net loss. Revenue growth has been inconsistent, with a decline in recent periods. The EBIT margin stands at 2.38%, and the EBITDA margin is relatively healthy at 10.51%, indicating operational efficiency despite the net loss.

Balance Sheet

The balance sheet shows moderate financial stability with a debt-to-equity ratio of 0.60, suggesting manageable leverage. Stockholders' equity accounts for 47.87% of total assets, highlighting a reasonable equity cushion. However, the return on equity (ROE) is negative at -0.63% due to the net loss, which is a concern for shareholders.

Cash Flow

The cash flow statement indicates some positive aspects, with an operating cash flow to net income ratio of -12.34, reflecting strong cash generation relative to the net loss. Free cash flow to net income ratio is -2.31, showing a challenge in translating profits into free cash. The free cash flow growth rate is negative, suggesting difficulties in sustaining cash flow growth.

Breakdown
TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement		Total Revenue
969.37B	990.59B	973.04B	1.07T	1.04T	920.89B
	Gross Profit
742.61B	753.19B	713.36B	744.16B	772.21B	682.49B
	EBIT
23.02B	7.58B	28.13B	46.57B	60.76B	14.96B
	EBITDA
101.86B	82.84B	106.46B	127.23B	179.87B	68.97B
	Net Income Common Stockholders
-3.84B	-10.81B	21.75B	34.20B	46.91B	-9.12B
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
84.21B	98.48B	126.64B	137.53B	172.06B	151.01B
	Total Assets
1.28T	1.33T	1.26T	1.31T	1.18T	1.20T
	Total Debt
366.75B	363.16B	280.98B	297.19B	190.98B	324.30B
	Net Debt
282.55B	264.68B	176.30B	178.15B	18.93B	194.28B
	Total Liabilities
646.30B	677.21B	615.11B	681.91B	611.93B	697.64B
	Stockholders Equity
612.92B	632.47B	618.75B	604.26B	546.09B	485.69B
Cash Flow		Free Cash Flow
8.85B	23.54B	33.35B	-19.47B	30.43B	-9.44B
	Operating Cash Flow
47.33B	48.40B	89.03B	46.73B	122.89B	64.05B
	Investing Cash Flow
-35.17B	-83.74B	-35.54B	-41.31B	63.74B	-70.08B
	Financing Cash Flow
-17.37B	23.36B	-75.64B	-52.42B	-176.22B	46.88B

Shiseido Company,Limited Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 2441.50
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:4911, the sentiment is Positive. The current price of 2441.5 is above the 20-day moving average (MA) of 2350.32, above the 50-day MA of 2427.91, and below the 200-day MA of 2843.20, indicating a neutral trend. The MACD of -16.11 indicates Negative momentum. The RSI at 56.03 is Neutral, neither overbought nor oversold. The STOCH value of 74.65 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:4911.

Shiseido Company,Limited Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
Sector *	65 Neutral	$8.94B	14.99	4.76%	203.76%	3.54%	-2.49%
4911	54 Neutral	¥920.62B	496.62		1.74%	-1.33%	-139.30%
KAOCF		$21.98B	30.76	11.12%	1.99%	―	―
KOSCF		$2.33B	62.01	2.08%	2.23%	―	―
LIOPF		$2.95B	19.80	7.58%	1.73%	―	―
PORBF		$2.10B	43.24	4.49%	3.58%	―	―
UNCHF		$14.50B	23.62	11.87%	1.22%	―	―

Shiseido Company,Limited Corporate Events

Shiseido Announces Leadership Change in Japan Region

Shiseido Company, Limited announced a significant leadership change effective July 1, 2025, with Koji Nakata being appointed as the new Representative Director, President, and CEO of Shiseido Japan Co., Ltd., taking over from Kentaro Fujiwara. This change is part of the company’s strategic move to strengthen its leadership in the Japan region, potentially impacting its market positioning and operational focus.

The most recent analyst rating on (JP:4911) stock is a Sell with a Yen1700.00 price target. To see the full list of analyst forecasts on Shiseido Company,Limited stock, see the JP:4911 Stock Forecast page.

Shiseido Announces Treasury Stock Disposal for Long-Term Incentive Plan

Shiseido Company, Limited has announced the disposal of its treasury stock as part of a performance-linked stock compensation plan. This initiative aims to motivate directors and employees by aligning their interests with shareholders and enhancing corporate value over the long term. The disposal involves 91,654 shares and is intended to reward eligible directors, officers, and employees based on performance metrics. The plan is designed to ensure a limited dilution effect and includes both stock and cash incentives, reflecting the company’s commitment to strategic growth and stakeholder alignment.

The most recent analyst rating on (JP:4911) stock is a Sell with a Yen1700.00 price target. To see the full list of analyst forecasts on Shiseido Company,Limited stock, see the JP:4911 Stock Forecast page.

Shiseido Announces Absorption-Type Merger with ETWAS Co., Ltd.

Shiseido Company, Limited has announced an absorption-type merger with its wholly-owned subsidiary, ETWAS Co., Ltd., effective July 1, 2025. This strategic move is part of Shiseido’s ‘Action Plan 2025-2026,’ aimed at reinforcing its brand foundation, rebuilding a profitable framework, and enhancing operational governance to establish a resilient business model for sustainable profit growth. The merger is expected to improve operational efficiency and streamline the company’s operations.

The most recent analyst rating on (JP:4911) stock is a Sell with a Yen1700.00 price target. To see the full list of analyst forecasts on Shiseido Company,Limited stock, see the JP:4911 Stock Forecast page.

Shiseido Reports Q1 2025 Financial Results with Profit Turnaround

Shiseido reported a decline in net sales and core operating profit for the first quarter of 2025, with net sales dropping by 8.5% compared to the previous year. Despite the decrease in sales, the company managed to achieve a profit attributable to owners of the parent, marking a turnaround from the previous year’s loss. The financial results indicate challenges in market conditions, but the company remains optimistic about its performance for the fiscal year 2025, maintaining its forecast for net sales and core operating profit growth.

Shiseido EMEA Chairman Resigns, No Successor Appointed

Shiseido Company, Limited announced the resignation of Franck Marilly, Chairman of Shiseido EMEA, effective May 31, 2025. The company has decided not to appoint a new Chairman, with Alberto Noe continuing in a leadership role as CEO of the EMEA region, which may impact the company’s strategic direction and operations in the region.

Shiseido Announces Leadership Change in Americas Region

Shiseido Company, Limited announced a leadership change in its Americas Region, with Ron Gee resigning as CEO and Alberto Noe stepping in as interim CEO while retaining his role as CEO of the EMEA Region. This transition also involves shifting the leadership of the Global M&A Team of Shiseido Americas to CEO Kentaro Fujiwara, indicating a strategic realignment that may impact the company’s operations and market positioning in these regions.

Shiseido Restructures China and Travel Retail Operations for Growth

Shiseido Company, Limited announced a reorganization of its China and Travel Retail Businesses to strengthen brand foundation and improve profitability. This strategic move aims to enhance synergies, respond to market volatility, and ensure long-term profitability by aligning its operations more closely with consumer needs.