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Jakks Pacific (JAKK)
NASDAQ:JAKK
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Jakks Pacific (JAKK) AI Stock Analysis

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JAKK

Jakks Pacific

(NASDAQ:JAKK)

Rating:67Neutral
Price Target:
$18.50
▲(5.59% Upside)
Jakks Pacific's overall stock score reflects a solid financial foundation and attractive valuation, countered by technical weakness and challenges in the U.S. market. The company's strategic focus on international growth and cash generation provides a positive outlook, but near-term risks remain.
Positive Factors
International Sales Growth
International, insulated from tariffs, was a bright spot, with net sales up 41% y/y accounting for 27% of total sales vs. 15% in the year-ago period.
Market Positioning
JAKK's deep retail partnerships and tailored, IP-driven offerings give it strong shelf presence and defensible positioning across key global accounts.
Strong Balance Sheet
JAKK exited 2Q25 with $43.1M of cash, down from $59.4M in 1Q25, remained debt-free, and announced a $0.25 quarterly dividend, representing an annualized yield of 5.3%.
Negative Factors
Financial Performance
Tariffs and elevated direct selling expenses impacted financial performance and visibility for future earnings.
Sales Decline
Revenue of $119.1M, down 19.9%, came in short of projections due to a 31% decline in U.S sales.
Tariff Impact
Uncertainty from tariffs negatively impacted U.S. sales and pose challenges for, at least, the remainder of 2025.

Jakks Pacific (JAKK) vs. SPDR S&P 500 ETF (SPY)

Jakks Pacific Business Overview & Revenue Model

Company DescriptionJakks Pacific, Inc. (JAKK) is a leading toy and consumer products company based in the United States, primarily engaged in the design, development, and marketing of a wide array of toys, games, and entertainment products. The company operates in various sectors, including action figures, dolls, and outdoor toys, and is well-known for its licensed merchandise associated with popular franchises such as Disney, Nintendo, and other major entertainment properties. Jakks Pacific also focuses on innovative play experiences, aiming to create engaging products that resonate with children and families alike.
How the Company Makes MoneyJakks Pacific generates revenue through multiple key streams, primarily from the sale of toys and related products to retailers and distributors around the world. The company's revenue model involves licensing agreements with major entertainment franchises, allowing it to produce and sell toys based on popular characters and brands, which can significantly enhance sales potential. Additionally, Jakks Pacific benefits from direct-to-consumer sales through e-commerce channels. Their strategic partnerships with well-known brands and entertainment companies help increase market visibility and drive sales, while seasonal product launches and targeted marketing campaigns further contribute to their earnings.

Jakks Pacific Earnings Call Summary

Earnings Call Date:Jul 24, 2025
(Q2-2025)
|
% Change Since: -7.79%|
Next Earnings Date:Oct 23, 2025
Earnings Call Sentiment Neutral
The earnings call highlighted strong international growth and solid product margins, alongside successful financial management. However, it also revealed significant challenges in the U.S. market, with declining sales and increased costs due to tariffs. The company remains cautious about the future, focusing on cash generation and strategic product launches.
Q2-2025 Updates
Positive Updates
International Growth
International sales were up 33% in the first half of the year, with Europe leading the growth at 65%.
Strong Product Margins
Gross margins sustained strong at 32.8% in the second quarter, supported by higher-margin product mix and monetization of on-hand inventory.
Cash Flow and Financial Position
Cash at the end of the quarter was $43 million, significantly up from $18 million last year. The company also refinanced its credit facility with a new 5-year $70 million cash flow revolver.
New Product Initiatives
Launch of new baby doll brand Disney Darlings and expansion of Disney ily product lines are planned for the upcoming quarters.
Negative Updates
Decline in U.S. Sales
U.S. sales were down 10% compared to the prior year due to increased costs and tariff uncertainties.
Overall Sales Decrease
Overall sales in the quarter were down 20% from the prior year.
Costumes Business Challenges
Costumes business faced a decline of 12% in the quarter and 13% year-to-date, with major cancellations due to high tariffs.
Adjusted EBITDA Decrease
Adjusted EBITDA for the quarter was $2.3 million, down from $12.3 million in the same quarter last year.
Company Guidance
During the JAKKS Pacific Second Quarter 2025 Earnings Conference Call, management provided guidance amidst a challenging economic environment characterized by fluctuating tariffs and increased costs. The company's sales in the second quarter were down 20% year-over-year, though first-half sales were only down 3% overall. U.S. sales decreased by 10%, whereas international markets grew by 33%, with Europe leading at a 65% increase. Despite these challenges, the company focused on maintaining gross margins, reported at 32.8% for the quarter, and achieved an adjusted EBITDA of $2.3 million, though this was a decline from $12.3 million in the same quarter last year. Adjusted diluted EPS was $0.03 per share, compared to $0.65 per share the previous year. The company also announced a $0.25 per share dividend for the third quarter. JAKKS Pacific outlined strategic efforts to diversify manufacturing, enhance supply chain flexibility, and explore U.S. domestic manufacturing to mitigate risks associated with tariff changes. The management emphasized the importance of remaining agile and adaptable, focusing on cash generation, and being cautious in inventory management while exploring new product and licensing opportunities.

Jakks Pacific Financial Statement Overview

Summary
Jakks Pacific shows solid financial performance with improved profitability and cash generation. The company has managed to enhance its margins and maintain manageable debt levels. However, there are mild challenges in revenue growth and asset expansion.
Income Statement
78
Positive
Jakks Pacific demonstrates a strong financial performance with a consistent revenue increase from the previous fiscal year to the TTM period. The gross profit margin has improved to 32.32% in the TTM compared to the previous annual figure, indicating enhanced cost efficiency. The net profit margin has also shown improvement, reaching 6.45% from 4.91% in the prior year, showcasing better profitability. The EBIT and EBITDA margins are stable, reflecting efficient operational management. However, the revenue growth rate from the previous year is slightly modest at 3.35%, suggesting room for improvement in top-line growth.
Balance Sheet
72
Positive
The balance sheet reflects a stable financial position with a healthy debt-to-equity ratio of 0.24 in the TTM period, indicating manageable leverage. The return on equity has improved to 19.63%, highlighting increased profitability for shareholders. The equity ratio stands at 57.77%, showing a strong equity base. However, the total assets have decreased slightly compared to the previous year, which could impact future growth potential.
Cash Flow
75
Positive
Cash flow analysis indicates a positive trend with an increase in free cash flow to $39.02 million in the TTM period. The free cash flow growth rate is 40.85%, reflecting improved cash generation capabilities. The operating cash flow to net income ratio is 1.09, demonstrating efficient cash conversion from earnings. However, the free cash flow to net income ratio is lower at 0.85, suggesting some constraints in translating profits into free cash flow.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue691.04M711.56M796.19M621.12M515.87M
Gross Profit213.02M223.35M211.29M182.96M149.76M
EBITDA50.87M59.98M71.85M49.02M25.84M
Net Income33.92M38.41M91.41M-5.89M-14.14M
Balance Sheet
Total Assets444.87M398.95M399.30M357.05M329.37M
Cash, Cash Equivalents and Short-Term Investments69.94M72.35M85.30M44.52M87.95M
Total Debt56.52M24.05M87.76M114.03M183.17M
Total Liabilities204.04M202.84M246.82M299.15M316.43M
Stockholders Equity240.33M195.41M151.48M56.57M11.73M
Cash Flow
Free Cash Flow27.70M57.50M75.71M-14.10M35.30M
Operating Cash Flow38.95M66.40M86.10M-5.88M43.57M
Investing Cash Flow-12.89M-8.91M-10.39M-8.19M-8.19M
Financing Cash Flow-26.92M-72.29M-31.02M-32.79M-10.95M

Jakks Pacific Technical Analysis

Technical Analysis Sentiment
Negative
Last Price17.52
Price Trends
50DMA
19.41
Negative
100DMA
19.80
Negative
200DMA
23.80
Negative
Market Momentum
MACD
-0.64
Negative
RSI
44.34
Neutral
STOCH
61.34
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JAKK, the sentiment is Negative. The current price of 17.52 is below the 20-day moving average (MA) of 17.60, below the 50-day MA of 19.41, and below the 200-day MA of 23.80, indicating a bearish trend. The MACD of -0.64 indicates Negative momentum. The RSI at 44.34 is Neutral, neither overbought nor oversold. The STOCH value of 61.34 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JAKK.

Jakks Pacific Risk Analysis

Jakks Pacific disclosed 31 risk factors in its most recent earnings report. Jakks Pacific reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Jakks Pacific Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
$5.86B11.5725.39%-1.72%70.21%
67
Neutral
$191.17M5.0617.82%2.92%1.31%23.14%
67
Neutral
$402.70M-8.33%3.31%-3.56%-407.47%
65
Neutral
$175.45M13.917.66%4.77%-6.65%8.79%
61
Neutral
$17.51B12.51-5.96%3.09%1.71%-15.50%
61
Neutral
$11.38B25.59-81.67%3.50%-6.42%45.85%
40
Neutral
$159.45M-32.24%-9.07%-38.09%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JAKK
Jakks Pacific
17.52
-5.14
-22.68%
ESCA
Escalade
12.58
-0.43
-3.31%
HAS
Hasbro
80.05
15.61
24.22%
JOUT
Johnson Outdoors
39.85
4.86
13.89%
MAT
Mattel
17.66
-1.61
-8.35%
FNKO
Funko
2.68
-7.86
-74.57%

Jakks Pacific Corporate Events

Dividends
Jakks Pacific Declares Quarterly Cash Dividend
Positive
Jul 25, 2025

On July 24, 2025, Jakks Pacific announced that its Board of Directors declared a quarterly cash dividend of $0.25 per common share. This dividend will be payable on September 30, 2025, to shareholders recorded by August 29, 2025.

Private Placements and FinancingBusiness Operations and Strategy
Jakks Pacific Secures New $70 Million Credit Facility
Positive
Jun 25, 2025

On June 24, 2025, JAKKS Pacific, Inc. refinanced its existing $67.5 million asset-based revolving credit facility with a new $70 million cash flow-based first lien secured revolving credit facility from BMO Bank N.A., maturing in 2030. This refinancing provides JAKKS with improved covenants and increased liquidity, allowing the company to capitalize on growth opportunities and enhance shareholder value in a challenging global economic environment.

Executive/Board ChangesShareholder Meetings
Jakks Pacific Holds Virtual Annual Stockholders Meeting
Positive
Jun 20, 2025

Jakks Pacific held its Annual Meeting of Stockholders virtually on June 20, 2025, where stockholders voted on three key matters. The election of three Class II Directors, the ratification of BDO USA as auditors, and an advisory vote on executive compensation were all approved, reflecting continued support for the company’s leadership and financial oversight.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 19, 2025