Johnson Outdoors (JOUT) AI Stock Analysis

• Market Cap: $465.45M
• Dividend Yield: 3.22%
• Average Volume (3M): 54.34K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.52
• Revenue Growth: -0.07%
• EPS Growth: -31.45%
• Country: US
• Employees: 1,200
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Leisure
• EPS (TTM): -2.83
• Shares Outstanding: 9,246,844
• 10 Day Avg. Volume: 89,602
• 30 Day Avg. Volume: 54,340
• PEG Ratio: -0.43
• Price to Book (P/B): 1.02
• Price to Sales (P/S): 0.72
• P/FCF Ratio: 10.65
• Enterprise Value/Market Cap: 0.65
• Enterprise Value/Revenue: 0.51
• Enterprise Value/Gross Profit: 1.45
• Enterprise Value/Ebitda: 26.00
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 60 Neutral
• Price Target: $47.00 ▲(6.31% Upside)

Johnson Outdoors' overall stock score is driven by positive technical indicators and strategic improvements highlighted in the earnings call. However, financial performance challenges and valuation concerns weigh on the score.

Positive Factors

Product Innovation

Successful product launches demonstrate Johnson Outdoors' commitment to innovation, enhancing its competitive edge and market position.

Cash Flow Stability

Consistent positive cash flow and inventory management indicate operational efficiency and financial health, supporting long-term growth.

Debt-Free Balance Sheet

A debt-free balance sheet provides financial flexibility and reduces risk, allowing for strategic investments and resilience in downturns.

Negative Factors

Flat Sales Growth

Flat sales growth indicates challenges in expanding market share or product demand, potentially impacting future revenue and profitability.

Decline in Key Segments

Declining sales in core segments like Camping and Watercraft suggest potential market saturation or competitive pressures, affecting revenue.

Market Uncertainty

Ongoing market uncertainty and macroeconomic challenges can hinder growth prospects and strategic planning, impacting long-term stability.

Johnson Outdoors Business Overview & Revenue Model

Company Description

Johnson Outdoors Inc. designs, manufactures, and markets seasonal and outdoor recreational products for fishing worldwide. It operates through four segments: Fishing, Camping, Watercraft Recreation, and Diving. The Fishing segment offers electric motors for trolling, marine battery chargers, and shallow water anchors; sonar and GPS equipment for fish finding, navigation, and marine cartography; and downriggers for controlled-depth fishing. This segment sells its products under the Minn Kota, Humminbird, and Cannon brands through outdoor specialty and Internet retailers, retail store chains, original equipment manufacturers, and distributors. The Camping segment provides consumer, commercial, and military tents and accessories; camping furniture and stoves; other recreational camping products; and portable outdoor cooking systems, as well as manufactures fabric floors and insulated thermal liners and a subcontract manufacturer of military tents. This segment sells its products under the Eureka! and Jetboil brands through independent sales representatives and Internet retailers. The Watercraft Recreation segment offers kayaks, canoes, and paddles for family recreation, touring, angling, and tripping through independent specialty and outdoor retailers under the Ocean Kayaks, Old Town, and Carlisle brands. The Diving segment manufactures and markets underwater diving and snorkeling equipment, such as regulators, buoyancy compensators, dive computers and gauges, wetsuits, masks, fins, snorkels, and accessories through independent specialty dive stores and diving magazines under the SCUBAPRO brand name. This segment also provides regular maintenance, product repair, diving education, and travel program services; and sells diving gear to dive training centers, resorts, public safety units, and armed forces. It sells its products through Websites. The company was founded in 1970 and is headquartered in Racine, Wisconsin.

How the Company Makes Money

Johnson Outdoors generates revenue through the sale of its diverse range of outdoor recreational products across various channels. The company primarily earns money from retail sales, both through traditional brick-and-mortar stores and online platforms. Key revenue streams include the sale of watercraft, fishing gear, diving equipment, and camping supplies. Additionally, Johnson Outdoors benefits from seasonal demand fluctuations, with peak sales often occurring during warmer months when outdoor activities are most popular. The company also engages in partnerships with retailers and distributors to expand its market reach, while branding and marketing efforts enhance customer loyalty and brand recognition, contributing to its overall earnings.

Johnson Outdoors Financial Statement Overview

Summary

Johnson Outdoors faces financial headwinds with declining profitability and cash flow challenges. Despite a stable balance sheet with low leverage, negative trends in income and cash flow metrics suggest the need for operational improvements.

Income Statement

Johnson Outdoors has experienced a decline in profitability, with negative net income and EBIT margins in the most recent year. Despite a slight revenue growth of 5.31%, the company is struggling with negative net profit margins and EBIT margins, indicating operational challenges. The gross profit margin has decreased over the years, reflecting increased cost pressures.

Balance Sheet

The balance sheet shows moderate stability with a low debt-to-equity ratio, indicating conservative leverage. However, the return on equity has turned negative, reflecting recent profitability issues. The equity ratio remains strong, suggesting a solid capital structure despite recent financial challenges.

Cash Flow

Cash flow analysis reveals a significant decline in free cash flow growth, indicating cash generation challenges. The operating cash flow to net income ratio is positive, suggesting some operational cash flow stability, but the free cash flow to net income ratio has decreased, highlighting cash flow pressures.

Breakdown	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	592.41M	592.85M	663.84M	743.36M	751.65M
Gross Profit	208.09M	200.98M	244.09M	271.33M	334.13M
EBITDA	11.57M	-10.10M	42.27M	73.28M	126.47M
Net Income	-34.29M	-26.53M	19.53M	44.49M	83.38M
Balance Sheet
Total Assets	604.10M	635.21M	681.61M	679.93M	674.29M
Cash, Cash Equivalents and Short-Term Investments	176.40M	162.04M	138.62M	129.80M	240.45M
Total Debt	48.68M	49.33M	52.34M	57.90M	49.99M
Total Liabilities	185.68M	171.79M	181.87M	191.92M	215.78M
Stockholders Equity	418.42M	463.42M	499.74M	488.01M	458.50M
Cash Flow
Free Cash Flow	40.23M	18.97M	19.05M	-93.83M	36.91M
Operating Cash Flow	56.21M	40.98M	41.71M	-62.14M	58.32M
Investing Cash Flow	-11.86M	5.03M	-48.37M	-31.68M	-21.38M
Financing Cash Flow	-13.56M	-13.70M	-12.73M	-12.23M	-9.03M

Johnson Outdoors Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 44.21
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JOUT, the sentiment is Positive. The current price of 44.21 is above the 20-day moving average (MA) of 43.89, above the 50-day MA of 41.46, and above the 200-day MA of 34.98, indicating a bullish trend. The MACD of 0.79 indicates Positive momentum. The RSI at 59.13 is Neutral, neither overbought nor oversold. The STOCH value of 67.42 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JOUT.

Johnson Outdoors Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
GOLF	70 Outperform	$5.46B	25.46	25.91%	1.15%	4.20%	24.12%
MODG	62 Neutral	―	-1.85	-46.95%	―	-3.58%	-12720.97%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
JOUT	60 Neutral	$465.45M	-13.34	-7.78%	3.22%	-0.07%	-31.45%
AOUT	49 Neutral	$124.99M	-21.56	-3.19%	―	2.85%	24.82%
CLAR	45 Neutral	$147.08M	-1.77	-33.17%	2.93%	30.34%	-1749.06%
YYAI	25 Underperform	$55.37M	-10.53	-4.97%	―	61.04%	99.61%

Johnson Outdoors Corporate Events

Johnson Outdoors Announces Quarterly Cash Dividend Approval

On December 5, 2025, Johnson Outdoors Inc. announced that its Board of Directors approved a quarterly cash dividend of $0.33 per Class A share and $0.30 per Class B share, payable on January 22, 2026, to shareholders of record as of January 8, 2026. This decision reflects the company’s ongoing commitment to returning value to its shareholders and may positively impact its market positioning by reinforcing investor confidence.

The most recent analyst rating on (JOUT) stock is a Hold with a $45.00 price target. To see the full list of analyst forecasts on Johnson Outdoors stock, see the JOUT Stock Forecast page.