American Outdoor Brands (AOUT) AI Stock Analysis

• Market Cap: $102.96M
• Dividend Yield: N/A
• Average Volume (3M): 89.86K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.92
• Revenue Growth: 2.85%
• EPS Growth: 24.82%
• Country: US
• Employees: 289
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Leisure
• EPS (TTM): 0.29
• Shares Outstanding: 12,587,111
• 10 Day Avg. Volume: 121,989
• 30 Day Avg. Volume: 89,864
• PEG Ratio: 18.80
• Price to Book (P/B): 0.81
• Price to Sales (P/S): 0.65
• P/FCF Ratio: -56.69
• Enterprise Value/Market Cap: 0.00
• Enterprise Value/Revenue: 0.00
• Enterprise Value/Gross Profit: 0.00
• Enterprise Value/Ebitda: 0.00
• 1Y Price Target: $12.50
• Price Target Upside: 49.52% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 2
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 49 Neutral
• Price Target: $7.50 ▼(-10.29% Downside)

The overall stock score is primarily influenced by financial challenges, including declining revenues and profitability issues. Technical analysis provides mixed signals with short-term bullish momentum but longer-term bearish trends. Valuation is weak due to a negative P/E ratio and no dividend yield. The earnings call offers some optimism with strong POS performance and innovation, but these are countered by sales declines and e-commerce challenges.

Positive Factors

Strong Financial Position

A robust financial position with no debt and substantial cash reserves provides flexibility for strategic investments and resilience against market fluctuations.

Successful New Product Launches

The successful introduction of new products indicates strong innovation capabilities and consumer interest, supporting long-term revenue growth and market competitiveness.

Gross Margin Improvement

Improved gross margins reflect effective cost management and pricing strategies, enhancing profitability and financial stability over the long term.

Negative Factors

Significant Net Sales Decline

A substantial decline in net sales indicates challenges in market demand and competitive pressures, which could affect long-term revenue stability and growth.

Sharp Decline in E-commerce Sales

A significant drop in e-commerce sales suggests potential issues with online retail strategies, impacting overall sales growth and market reach in the digital space.

International Sales Drop

A sharp decline in international sales highlights vulnerabilities to geopolitical and trade issues, potentially limiting global market expansion and diversification.

American Outdoor Brands Business Overview & Revenue Model

Company Description

American Outdoor Brands, Inc. (AOUT) is a premier provider of outdoor products and accessories, primarily serving the shooting, hunting, and outdoor recreation markets. The company operates through various segments, including firearms, outdoor products, and accessories, offering a diverse range of core products such as firearms, knives, and camping gear. Headquartered in Columbia, Missouri, American Outdoor Brands is committed to delivering innovative solutions for outdoor enthusiasts and professionals alike.

How the Company Makes Money

American Outdoor Brands generates revenue primarily through the sale of its core products, including firearms, ammunition, and outdoor-related accessories. The company's revenue model is based on direct sales to consumers through retail partners, online platforms, and direct-to-consumer channels. Key revenue streams include sales from established brands like Smith & Wesson, which contribute significantly to the overall earnings. Additionally, the company benefits from partnerships with various retailers, enhancing its distribution network and expanding market reach. Seasonal demand, particularly during hunting seasons and outdoor events, also plays a critical role in driving sales, along with the growing interest in outdoor activities among consumers.

American Outdoor Brands Financial Statement Overview

Summary

American Outdoor Brands faces significant financial challenges, with declining revenues and persistent losses impacting profitability. The balance sheet shows moderate leverage, but the negative return on equity highlights inefficiencies. Cash flow generation is weak, with declining free cash flow growth. The company needs to address these issues to improve financial health and stability.

Income Statement

American Outdoor Brands has experienced declining revenue growth, with a negative growth rate of -5.37% in the TTM. The company has struggled with profitability, evidenced by negative net profit and EBIT margins. The gross profit margin remains relatively stable at around 44.77%, indicating some efficiency in managing production costs. However, the overall financial performance is hindered by consistent losses.

Balance Sheet

The company's balance sheet shows a moderate debt-to-equity ratio of 0.198, suggesting manageable leverage. However, the return on equity is negative, reflecting ongoing losses and inefficiencies in generating returns from equity. The equity ratio is not provided, but the overall stability is affected by the company's inability to generate positive returns.

Cash Flow

Cash flow analysis reveals challenges, with a significant decline in free cash flow growth at -359.86% in the TTM. The operating cash flow to net income ratio is low at 0.095, indicating limited cash generation relative to net income. The free cash flow to net income ratio is positive at 0.623, showing some ability to convert income into cash, but overall cash flow performance is weak.

Breakdown	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	222.32M	201.10M	191.21M	247.53M	276.69M
Gross Profit	99.26M	88.43M	88.06M	114.24M	126.83M
EBITDA	13.12M	3.60M	5.00M	-38.24M	43.32M
Net Income	-77.00K	-12.25M	-12.02M	-64.88M	18.41M
Balance Sheet
Total Assets	246.35M	240.60M	243.59M	277.84M	341.26M
Cash, Cash Equivalents and Short-Term Investments	23.42M	29.70M	21.95M	19.52M	60.80M
Total Debt	33.28M	34.62M	29.59M	49.58M	26.55M
Total Liabilities	68.75M	62.67M	51.72M	74.81M	61.36M
Stockholders Equity	177.61M	177.93M	191.86M	203.03M	279.90M
Cash Flow
Free Cash Flow	-2.54M	18.38M	25.85M	-24.54M	29.14M
Operating Cash Flow	1.36M	24.49M	30.71M	-17.95M	33.32M
Investing Cash Flow	-3.90M	-5.98M	-4.83M	-33.59M	-4.18M
Financing Cash Flow	-3.74M	-10.77M	-23.45M	10.26M	31.43M

American Outdoor Brands Technical Analysis

• Technical Analysis Sentiment: Neutral
• Last Price: 8.36
• 50DMA: Positive
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AOUT, the sentiment is Neutral. The current price of 8.36 is above the 20-day moving average (MA) of 7.27, above the 50-day MA of 7.18, and below the 200-day MA of 9.84, indicating a neutral trend. The MACD of 0.27 indicates Negative momentum. The RSI at 68.63 is Neutral, neither overbought nor oversold. The STOCH value of 83.82 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for AOUT.

American Outdoor Brands Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
ESCA	72 Outperform	$180.14M	14.34	7.42%	4.62%	-4.56%	-2.85%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
JOUT	60 Neutral	$451.33M	-13.38	-7.78%	3.22%	-0.07%	-31.45%
JAKK	56 Neutral	$185.61M	33.49	2.40%	5.96%	-16.49%	-81.62%
AOUT	49 Neutral	$102.96M	-18.96	-3.19%	―	2.85%	24.82%
CLAR	45 Neutral	$130.57M	-1.61	-33.17%	2.94%	30.34%	-1749.06%
ISPO	44 Neutral	$52.67M	-4.81	―	―	-13.85%	77.24%

American Outdoor Brands Corporate Events

American Outdoor Brands Holds 2025 Annual Meeting

On October 27, 2025, American Outdoor Brands held its 2025 Annual Meeting of Stockholders. During the meeting, stockholders elected Barry M. Monheit, Bradley T. Favreau, Mary E. Gallagher, Gregory J. Gluchowski, Jr., Luis G. Marconi, and Brian D. Murphy as directors to serve until the 2026 Annual Meeting. Additionally, the appointment of Grant Thornton LLP as the independent registered public accounting firm for the fiscal year ending April 30, 2026, was ratified.

American Outdoor Brands Announces New Share Buyback

On October 2, 2025, American Outdoor Brands announced a new share repurchase program, allowing the company to buy back up to $10 million of its common stock from October 1, 2025, to September 30, 2026. This move, following a previous repurchase initiative, reflects the board’s confidence in the company’s financial strength and commitment to delivering long-term value to shareholders through disciplined capital management and strategic growth investments.