American Outdoor Brands (AOUT) AI Stock Analysis

• Market Cap: $114.04M
• Dividend Yield: N/A
• Average Volume (3M): 91.99K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.94
• Revenue Growth: 2.85%
• EPS Growth: 24.82%
• Country: US
• Employees: 289
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Leisure
• EPS (TTM): 0.29
• Shares Outstanding: 12,587,111
• 10 Day Avg. Volume: 134,939
• 30 Day Avg. Volume: 91,990
• PEG Ratio: 18.80
• Price to Book (P/B): 0.81
• Price to Sales (P/S): 0.65
• P/FCF Ratio: -56.69
• Enterprise Value/Market Cap: 1.27
• Enterprise Value/Revenue: 0.70
• Enterprise Value/Gross Profit: 1.58
• Enterprise Value/Ebitda: 32.87
• 1Y Price Target: $12.50
• Price Target Upside: 42.37% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 2
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 49 Neutral
• Price Target: $9.50 ▲(8.20% Upside)

The overall stock score is primarily influenced by financial challenges, including declining revenues and profitability issues. Technical analysis provides mixed signals with short-term bullish momentum but longer-term bearish trends. Valuation is weak due to a negative P/E ratio and no dividend yield. The earnings call offers some optimism with strong POS performance and innovation, but these are countered by sales declines and e-commerce challenges.

Positive Factors

Balance sheet strength (no debt)

Having no debt and positive cash provides durable financial flexibility to invest in product development, expand distribution, or withstand demand cycles. It reduces solvency risk, supports opportunistic capital allocation, and underpins the company’s ability to execute strategic initiatives over multiple quarters.

Product innovation driving sales

A pipeline that generates over 31% of net sales indicates strong product-market fit and recurring innovation capability. Sustained new-product contribution supports pricing power, brand differentiation, and resilience versus competitors, making growth less reliant on legacy SKUs or cyclical demand spikes.

Expanded mass‑market retail distribution

Broader placement in a major mass‑market retailer materially increases reach, shelf presence, and predictable wholesale demand. This structural distribution gain diversifies channels beyond e‑commerce, improves scale economics, and can sustain long‑term revenue stability as retail rollouts mature.

Negative Factors

Declining net sales and guidance

Sequential and year‑over‑year revenue declines, coupled with management’s outlook for a larger full‑year sales decline, signal structural demand or share issues. Persistent top‑line erosion limits operating leverage, constrains margin recovery, and raises the bar for sustainable profit improvement.

Weak cash flow conversion

Negative FCF growth and poor operating cash conversion indicate structural inefficiencies turning accounting profits into cash. This undermines internal funding for capex, inventory, or product launches, increases reliance on balance sheet buffers, and weakens resilience to prolonged revenue softness.

Tariff and inventory margin pressure

Ongoing tariff-driven cost pressure and slow-moving inventory that reduced gross margin create a multi‑year headwind to profitability. A mitigation timeline extending to fiscal 2027 implies sustained margin compression risk and potential inventory write‑downs until sourcing or pricing adjustments take effect.

American Outdoor Brands Business Overview & Revenue Model

Company Description

American Outdoor Brands, Inc. provides outdoor products and accessories for rugged outdoor enthusiasts in the United States and internationally. It offers hunting, fishing, camping, shooting, and personal security and defense products. The company also provides shooting sports accessories products include rests, vaults, and other related accessories; outdoor lifestyle products, such as premium sportsmen knives and tools for fishing and hunting; land management tools for hunting preparedness; harvesting products for post-hunt or post-fishing activities; outdoor cooking products; and camping, survival, and emergency preparedness products. In addition, it offers electro-optical devices, including hunting optics, firearm aiming devices, flashlights, and laser grips; and reloading, gunsmithing, and firearm cleaning supplies. The company sells its products through e-commerce and traditional distribution channels under the Adventurer, Harvester, Marksman, and Defender brand lanes. American Outdoor Brands, Inc. was incorporated in 2020 and is headquartered in Columbia, Missouri.

How the Company Makes Money

American Outdoor Brands generates revenue primarily through the sale of its core products, including firearms, ammunition, and outdoor-related accessories. The company's revenue model is based on direct sales to consumers through retail partners, online platforms, and direct-to-consumer channels. Key revenue streams include sales from established brands like Smith & Wesson, which contribute significantly to the overall earnings. Additionally, the company benefits from partnerships with various retailers, enhancing its distribution network and expanding market reach. Seasonal demand, particularly during hunting seasons and outdoor events, also plays a critical role in driving sales, along with the growing interest in outdoor activities among consumers.

American Outdoor Brands Financial Statement Overview

Summary

American Outdoor Brands is facing financial challenges with declining revenues and profitability issues. The income statement shows negative growth and profitability, the balance sheet is stable but lacks profitability, and the cash flow statement highlights significant cash management challenges.

Income Statement

American Outdoor Brands has faced declining revenues with a negative growth rate of -1.44% in the TTM period. The company is struggling with profitability, as evidenced by negative net profit and EBIT margins. Despite a relatively stable gross profit margin, the overall income statement reflects challenges in maintaining revenue growth and profitability.

Balance Sheet

The balance sheet shows a moderate debt-to-equity ratio of 0.20, indicating manageable leverage. However, the return on equity is negative, reflecting ongoing losses. The equity ratio is stable, suggesting a solid asset base relative to equity. Overall, the balance sheet is stable but lacks profitability.

Cash Flow

The cash flow statement reveals significant challenges, with negative free cash flow growth and operating cash flow. The operating cash flow to net income ratio is low, indicating inefficiencies in converting income to cash. Despite a positive free cash flow to net income ratio, the overall cash flow position is weak.

Breakdown	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	222.32M	201.10M	191.21M	247.53M	276.69M
Gross Profit	99.26M	88.43M	88.06M	114.24M	126.83M
EBITDA	13.12M	3.60M	5.00M	-38.24M	43.32M
Net Income	-77.00K	-12.25M	-12.02M	-64.88M	18.41M
Balance Sheet
Total Assets	246.35M	240.60M	243.59M	277.84M	341.26M
Cash, Cash Equivalents and Short-Term Investments	23.42M	29.70M	21.95M	19.52M	60.80M
Total Debt	33.28M	34.62M	29.59M	49.58M	26.55M
Total Liabilities	68.75M	62.67M	51.72M	74.81M	61.36M
Stockholders Equity	177.61M	177.93M	191.86M	203.03M	279.90M
Cash Flow
Free Cash Flow	-2.54M	18.38M	25.85M	-24.54M	29.29M
Operating Cash Flow	1.36M	24.49M	30.71M	-18.06M	32.91M
Investing Cash Flow	-3.90M	-5.98M	-4.83M	-33.59M	-4.18M
Financing Cash Flow	-3.74M	-10.77M	-23.45M	10.36M	31.84M

American Outdoor Brands Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 8.78
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AOUT, the sentiment is Positive. The current price of 8.78 is above the 20-day moving average (MA) of 8.75, above the 50-day MA of 7.98, and below the 200-day MA of 9.29, indicating a neutral trend. The MACD of 0.18 indicates Positive momentum. The RSI at 53.96 is Neutral, neither overbought nor oversold. The STOCH value of 19.32 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AOUT.

American Outdoor Brands Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
ESCA	72 Outperform	$200.71M	15.67	7.42%	4.71%	-4.56%	-2.85%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
JOUT	60 Neutral	$469.49M	-13.54	-7.78%	3.22%	-0.07%	-31.45%
JAKK	56 Neutral	$205.89M	38.23	2.40%	5.97%	-16.49%	-81.62%
ISPO	49 Neutral	$53.29M	-4.88	―	―	-13.85%	77.24%
AOUT	49 Neutral	$114.04M	-20.54	-3.19%	―	2.85%	24.82%
CLAR	45 Neutral	$147.08M	-1.81	-33.17%	2.93%	30.34%	-1749.06%

American Outdoor Brands Corporate Events

American Outdoor Brands Holds 2025 Annual Meeting

On October 27, 2025, American Outdoor Brands held its 2025 Annual Meeting of Stockholders. During the meeting, stockholders elected Barry M. Monheit, Bradley T. Favreau, Mary E. Gallagher, Gregory J. Gluchowski, Jr., Luis G. Marconi, and Brian D. Murphy as directors to serve until the 2026 Annual Meeting. Additionally, the appointment of Grant Thornton LLP as the independent registered public accounting firm for the fiscal year ending April 30, 2026, was ratified.

The most recent analyst rating on (AOUT) stock is a Hold with a $7.00 price target. To see the full list of analyst forecasts on American Outdoor Brands stock, see the AOUT Stock Forecast page.