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WPP
(LSE:WPP)
WPP (WPP) vs. iShares MSCI United Kingdom ETF (EWC)
WPP Business Overview & Revenue Model
WPP Earnings Call Summary
WPP Financial Statement Overview
| Breakdown | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 14.74B | 14.84B | 14.43B | 12.80B | 12.00B |
| Gross Profit | 2.45B | 2.52B | 2.54B | 2.20B | 2.01B |
| EBITDA | 1.90B | 1.83B | 2.03B | 1.78B | -1.85B |
| Net Income | 542.00M | 110.40M | 682.70M | 637.70M | -2.97B |
Balance Sheet | |||||
| Total Assets | 25.51B | 26.62B | 28.82B | 27.87B | 36.17B |
| Cash, Cash Equivalents and Short-Term Investments | 2.64B | 2.22B | 2.49B | 3.88B | 12.90B |
| Total Debt | 6.35B | 6.88B | 7.18B | 6.83B | 15.75B |
| Total Liabilities | 21.77B | 22.79B | 24.66B | 23.80B | 31.12B |
| Stockholders Equity | 3.48B | 3.38B | 3.68B | 3.62B | 4.73B |
Cash Flow | |||||
| Free Cash Flow | 1.17B | 1.02B | 477.60M | 1.74B | 1.78B |
| Operating Cash Flow | 1.41B | 1.24B | 700.90M | 2.03B | 2.05B |
| Investing Cash Flow | 278.00M | -380.40M | -408.90M | -638.40M | -163.40M |
| Financing Cash Flow | -989.00M | -904.70M | -1.91B | -2.06B | -250.50M |
WPP Technical Analysis
WPP Peers Comparison
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
76 Outperform | £1.00B | 10.97 | 72.38% | 5.24% | 0.33% | 7.18% | |
68 Neutral | £274.52M | 6.82 | 23.38% | 7.79% | -0.66% | -26.16% | |
67 Neutral | £233.93M | 18.32 | 33.95% | 0.74% | -12.89% | ― | |
62 Neutral | £373.57M | 277.88 | 0.70% | 2.82% | 42.19% | -94.16% | |
61 Neutral | £4.54B | 8.35 | 15.82% | 11.85% | -0.70% | 388.07% | |
55 Neutral | HK$66.29B | -2.30 | -3.61% | 6.47% | -4.24% | -17.51% | |
49 Neutral | £137.83M | 99.88 | -42.53% | 4.42% | -16.14% | -5856.63% |
WPP Corporate Events
WPP has announced the appointment of Cindy Rose as the new Chief Executive Officer, effective September 1, 2025. Cindy Rose, who has a strong background in technology and media from her roles at Microsoft, Vodafone, Virgin Media, and Disney, will succeed Mark Read. Her expertise in digital transformation and AI is expected to be invaluable as WPP navigates industry changes and macroeconomic uncertainties. Cindy’s appointment follows a thorough selection process, and her familiarity with WPP from her time on the Board is seen as a significant advantage. Mark Read will assist in the transition until the end of the year.
The most recent analyst rating on (GB:WPP) stock is a Hold with a £730.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
WPP has updated its financial outlook for 2025, citing a challenging economic environment and weaker-than-expected new business performance. The company anticipates a decline in like-for-like revenue less pass-through costs and a reduction in headline operating profit margin. Despite these challenges, WPP is committed to balancing long-term investments with cost reductions to navigate the current trading conditions.
The most recent analyst rating on (GB:WPP) stock is a Hold with a £730.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
WPP has announced its total voting rights and capital structure as of June 30, 2025. The company reported an issued share capital of 1,091,394,251 ordinary shares, with 12,591,893 held in Treasury, resulting in 1,078,802,358 total voting rights. This information is crucial for shareholders to determine their reporting obligations under the FCA’s rules.
The most recent analyst rating on (GB:WPP) stock is a Hold with a £730.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
T. Rowe Price Associates, Inc., based in Baltimore, USA, has reduced its voting rights in WPP PLC from 5.134552% to 4.913271%. This change in voting rights was due to an acquisition or disposal of shares, which was officially notified to WPP on June 12, 2025. The adjustment in shareholding reflects a slight decrease in T. Rowe Price’s influence over WPP’s corporate decisions, potentially impacting stakeholder dynamics and the company’s strategic direction.
The most recent analyst rating on (GB:WPP) stock is a Hold with a £730.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
WPP announced that its CEO, Mark Read, will retire at the end of 2025 after over 30 years with the company, including seven years as CEO. Under his leadership, WPP has become a world leader in marketing services, with significant investments in AI and technology, and has been recognized for its creativity. The search for a successor is underway, and Read will continue to lead the company until a new CEO is appointed, ensuring a smooth transition and continued focus on the company’s growth strategy.
The most recent analyst rating on (GB:WPP) stock is a Hold with a £730.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
WPP has announced that as of May 30, 2025, its issued share capital consists of 1,091,394,251 ordinary shares, with 12,591,893 held in treasury, resulting in a total of 1,078,802,358 voting rights. This update is crucial for shareholders to determine their notification requirements under the FCA’s Disclosure Guidance and Transparency Rules.
The most recent analyst rating on (GB:WPP) stock is a Hold with a £730.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
WPP PLC announced the results of its Annual General Meeting held on May 23, 2025, where all proposed resolutions were passed, including 19 ordinary resolutions and 3 special resolutions. This outcome reflects strong shareholder support and is likely to positively impact WPP’s governance and strategic initiatives, reinforcing its industry positioning and stakeholder confidence.
The most recent analyst rating on (GB:WPP) stock is a Buy with a £860.00 price target. To see the full list of analyst forecasts on WPP stock, see the GB:WPP Stock Forecast page.
WPP announced the delivery of its 2024 Executive Director’s annual bonus, which includes a cash award and a deferred share award comprising 40% of the total bonus. The Executive Share Award will vest after two years, contingent on continued employment, with additional shares awarded at vesting in lieu of dividends. This move aligns with the 2023 Directors’ Compensation Policy and reflects WPP’s commitment to aligning executive incentives with shareholder interests.
WPP has announced that as of April 30, 2025, its issued share capital consists of 1,091,394,251 ordinary shares, with 12,591,893 held in treasury. This results in a total of 1,078,802,358 voting rights, a figure that shareholders can use to assess their notification requirements under the FCA’s Disclosure Guidance and Transparency Rules.
WPP reported a 5.0% decline in Q1 2025 revenue to £3.2 billion, with a like-for-like decrease of 0.7%, reflecting macroeconomic challenges and the timing of new business. Despite these challenges, the company made strategic progress, including significant client wins and the integration of InfoSum to enhance its AI-driven data offerings. WPP remains committed to its strategic priorities, including the expansion of its WPP Open platform and improving GroupM’s competitiveness. The company reiterated its full-year guidance, expecting flat to -2% like-for-like revenue less pass-through costs and a stable operating profit margin.