M&C Saatchi plc (GB:SAA)
LSE:SAA
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M&C Saatchi plc
(LSE:SAA)
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Rating:55Neutral
Price Target:
147.00 p
▲(8.09% Upside)
Action:Reiterated
Date:04/23/26
The score is driven primarily by mixed financial performance: a strengthened balance sheet and positive recent free cash flow are offset by ongoing revenue decline and volatile profitability (including a 2025 net loss and weaker gross margin). Technicals add modest support due to near-term strength versus short moving averages, but the longer-term trend remains weak. Valuation is a drag because the negative P/E reflects loss-making earnings, with only partial offset from the dividend yield.
Positive Factors
Diversified service model
M&C Saatchi's broad mix of creative, digital, media and PR services creates multiple fee streams and cross-sell opportunities. That diversification reduces dependency on any single channel or client type, supporting more durable revenues and resilience to shifts in marketing budgets over months.
Negative Factors
Multi-year revenue decline
Persistent top-line contraction erodes scale benefits and reduces pricing leverage. Continued revenue decline pressures margins and limits ability to invest in creative talent and digital capabilities, creating a structural headwind to consistent medium-term growth and competitiveness.
Read all positive and negative factors
Positive Factors
Negative Factors
Diversified service model
M&C Saatchi's broad mix of creative, digital, media and PR services creates multiple fee streams and cross-sell opportunities. That diversification reduces dependency on any single channel or client type, supporting more durable revenues and resilience to shifts in marketing budgets over months.
Read all positive factors
M&C Saatchi plc (SAA) vs. iShares MSCI United Kingdom ETF (EWC)
Market Cap
£171.40M
Dividend Yield1.09%
Average Volume (3M)250.42K
Price to Earnings (P/E)―
Beta (1Y)0.15
Revenue Growth-12.14%
EPS Growth-117.78%
CountryUK
Employees2,003
SectorCommunication Services
Sector Strength97
IndustryAdvertising Agencies
Share Statistics
EPS (TTM)-0.01
Shares Outstanding121,017,460
10 Day Avg. Volume195,683
30 Day Avg. Volume250,419
Financial Highlights & Ratios
PEG Ratio0.62
Price to Book (P/B)4.61
Price to Sales (P/S)0.46
P/FCF Ratio15.72
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
£170.00Price Target Upside25.00% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)0.15
Revenue Forecast (FY)£215.67M
M&C Saatchi plc Business Overview & Revenue Model
Company Description
M&C Saatchi plc provides advertising and marketing services in the United Kingdom, Europe, the Middle East, Africa, Asia, Australia, and the Americas. It offers its services in the areas of media and performance, advertising and CRM, sponsorship, ...
How the Company Makes Money
M&C Saatchi primarily makes money by providing marketing and advertising services to clients under contractual arrangements, earning fees and other income tied to the planning, creation, and delivery of marketing activity. Its key revenue streams ...
M&C Saatchi plc Financial Statement Overview
Summary
Income Statement
44
Neutral
Balance Sheet
63
Positive
Cash Flow
58
Neutral
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 347.40M | 395.42M | 420.05M | 462.53M | 394.57M |
| Gross Profit | 57.24M | 231.41M | 51.44M | 271.14M | 249.34M |
| EBITDA | 32.70M | 30.90M | 15.65M | 20.21M | 36.91M |
| Net Income | -2.23M | 14.73M | -3.53M | 90.00K | 12.76M |
Balance Sheet | |||||
| Total Assets | 199.68M | 235.76M | 247.29M | 291.07M | 317.01M |
| Cash, Cash Equivalents and Short-Term Investments | 21.55M | 25.86M | 24.33M | 41.49M | 69.42M |
| Total Debt | 45.61M | 55.69M | 65.39M | 66.80M | 91.40M |
| Total Liabilities | 164.84M | 195.65M | 217.76M | 252.88M | 284.15M |
| Stockholders Equity | 34.52M | 40.02M | 29.00M | 38.01M | 32.48M |
Cash Flow | |||||
| Free Cash Flow | 10.13M | 16.28M | -5.41M | 16.89M | 16.32M |
| Operating Cash Flow | 12.41M | 19.21M | -3.56M | 22.47M | 18.95M |
| Investing Cash Flow | -934.00K | 829.00K | -1.78M | -4.27M | -1.38M |
| Financing Cash Flow | -17.74M | -18.21M | -5.37M | -38.67M | -24.91M |
M&C Saatchi plc Technical Analysis
Positive
136.00
Price Trends
125.65
Positive
126.82
Positive
134.82
Positive
Market Momentum
5.42
Negative
74.28
Negative
75.49
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:SAA, the sentiment is Positive. The current price of 136 is below the 20-day moving average (MA) of 137.18, above the 50-day MA of 125.65, and above the 200-day MA of 134.82, indicating a bullish trend. The MACD of 5.42 indicates Negative momentum. The RSI at 74.28 is Negative, neither overbought nor oversold. The STOCH value of 75.49 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:SAA.
M&C Saatchi plc Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
70 Outperform | £36.54M | 67.27 | 19.89% | 2.29% | 3.32% | -10.58% | |
63 Neutral | £292.72M | -13.78 | -4.92% | 6.33% | -11.01% | 92.56% | |
62 Neutral | £87.02M | 4.75 | 6.44% | 4.25% | -0.49% | -9.92% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
58 Neutral | £291.47M | -11.70 | -20.40% | 4.98% | -15.42% | -176.16% | |
55 Neutral | £171.40M | -7.44 | -6.04% | 1.09% | -12.14% | -117.78% | |
49 Neutral | £2.98B | -3.51 | -7.54% | 9.68% | -8.08% | -139.61% |
* Communication Services Sector Average
GB:SAA
M&C Saatchi plc
145.00
-22.50
-13.43%
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284.00
22.59
8.64%
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288.00
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-34.01%
GB:WPP
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275.90
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-51.00%
GB:SFOR
S4 Capital Plc
41.10
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GB:PEBB
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59.50
26.80
81.93%
M&C Saatchi plc Corporate Events
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi tightens share base with latest buyback tranche
Positive
May 18, 2026
MC Saatchi has executed a further tranche of its previously announced share buyback programme, repurchasing 50,000 ordinary shares at 140 pence each from its broker Panmure Liberum. Following settlement and cancellation of these shares, the compan...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 20,000 Shares, Updates Voting Rights
Positive
May 13, 2026
MC Saatchi plc has continued executing its previously announced share buyback programme, purchasing 20,000 ordinary shares on 12 May 2026 at 140.50 pence per share through its broker Panmure Liberum. After settlement and cancellation of these shar...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
May 12, 2026
MC Saatchi has continued to execute its previously announced share buyback programme, purchasing 15,000 ordinary shares at 140.50 pence each on 11 May 2026 through its broker Panmure Liberum. Following the settlement and cancellation of these shar...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi advances share buyback with 15,000-share purchase
Positive
May 11, 2026
MC Saatchi has repurchased 15,000 of its own ordinary shares at 140 pence each as part of the share buyback programme launched in March 2026, acquiring the stock from its corporate broker Panmure Liberum. After settlement and cancellation of these...
Financial DisclosuresRegulatory Filings and ComplianceShareholder Meetings
M&C Saatchi Publishes AGM Notice and 2025 Annual Report
Neutral
May 8, 2026
MC Saatchi has published the notice of its Annual General Meeting and its Annual Report and Accounts for the year ended 31 December 2025, making them available on the company’s website. Printed copies of these documents are being mailed to s...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback With New 25,000-Share Purchase
Positive
May 6, 2026
MC Saatchi has continued to execute its previously announced share buyback programme, repurchasing 25,000 ordinary shares on 5 May 2026 at 132.50 pence per share through its broker Panmure Liberum. Following settlement and cancellation of these sh...
Regulatory Filings and Compliance
M&C Saatchi Non-Executive Director Increases Personal Shareholding
Positive
Apr 30, 2026
MC Saatchi plc reported that non-executive director Nicholas Shott increased his stake in the company by acquiring a total of 40,037 ordinary shares, following purchases made on 28 April 2026 on the London Stock Exchange. His holding now represent...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
Apr 30, 2026
MC Saatchi plc has continued to execute its previously announced share buyback programme, repurchasing 20,000 ordinary shares at 130 pence each on 29 April 2026 through its broker Panmure Liberum. Following settlement and cancellation of these sha...
Business Operations and StrategyStock Buyback
M&C Saatchi Continues Buyback With 20,000-Share Repurchase
Positive
Apr 28, 2026
MC Saatchi has continued its share buyback programme with the repurchase of 20,000 ordinary shares at 126 pence each on 27 April 2026 through its broker Panmure Liberum. Following the settlement and cancellation of these shares, the company will h...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 25,000 Shares, Updates Voting Rights Count
Positive
Apr 24, 2026
MC Saatchi has continued its share buyback programme with the repurchase of 25,000 ordinary shares at 121 pence each on 23 April 2026, executed through its broker Panmure Liberum. Following the settlement and cancellation of these shares, the comp...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
Apr 23, 2026
MC Saatchi plc has continued to execute its previously announced share buyback programme, purchasing 50,000 ordinary shares at 121 pence each on 22 April 2026 through its broker Panmure Liberum. Following settlement and cancellation of these share...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Updates Market on Share Buyback and Voting Rights
Positive
Apr 22, 2026
MC Saatchi has continued executing its previously announced share buyback programme, repurchasing 60,000 ordinary shares at 120 pence each on 21 April 2026 through its broker Panmure Liberum. Following this transaction, the company has 121,743,435...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 50,000 Shares in Ongoing Capital Management Drive
Positive
Apr 21, 2026
MC Saatchi has continued its ongoing share buyback programme with the purchase of 50,000 ordinary shares at a volume-weighted average price of 113.85 pence on 20 April 2026. Following this transaction, the company has 121,803,435 shares in issue, ...
Business Operations and StrategyStock BuybackFinancial Disclosures
M&C Saatchi profits hit by tough 2025 market as board pivots to buybacks and 2026 growth
Negative
Apr 20, 2026
MC Saatchi reported a difficult 2025, with like-for-like net revenue down 7.3% to £204.7 million and operating profit falling 26.1%, hit by weak consumer sentiment, US trade policy changes, and an unprecedented US Government shutdown that hur...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 50,000 Shares, Updates Voting Rights Count
Positive
Apr 17, 2026
MC Saatchi plc has repurchased 50,000 ordinary shares at an average price of 115.38 pence each as part of its previously announced share buyback programme. Following the transaction, the company has 121,853,435 ordinary shares in issue, of which 4...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights Count
Positive
Apr 15, 2026
MC Saatchi plc has continued to execute its previously announced share buyback programme, repurchasing 25,000 ordinary shares on 14 April 2026 at a price of 113.30 pence per share through its broker Panmure Liberum. Following this transaction, the...
Business Operations and StrategyStock Buyback
M&C Saatchi Advances Share Buyback, Tightening Share Count and Voting Rights
Positive
Apr 14, 2026
MC Saatchi has continued to execute its previously announced share buyback programme, repurchasing 25,000 ordinary shares at 114.70 pence each on 13 April 2026 through its broker Panmure Liberum. Following settlement of this latest transaction, th...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 50,000 Shares, Updates Voting Rights
Positive
Apr 13, 2026
MC Saatchi has repurchased 50,000 ordinary shares at 115.50 pence each as part of its ongoing share buyback programme, executed through its corporate broker Panmure Liberum. Following this transaction, the company has 121,953,435 ordinary shares i...
Business Operations and StrategyStock Buyback
M&C Saatchi Buys Back 50,000 Shares Under Ongoing Repurchase Programme
Positive
Apr 9, 2026
MC Saatchi has continued to execute its recently announced share buyback programme, repurchasing 50,000 ordinary shares on 8 April 2026 at a price of 115.50 pence per share through its broker Panmure Liberum. Following this transaction, the compan...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback With 30,000-Share Purchase
Positive
Apr 2, 2026
MC Saatchi plc has continued its recently launched share buyback programme with the repurchase of 30,000 ordinary shares on 1 April 2026 at 114.0 pence per share from its corporate broker Panmure Liberum. Following this latest transaction, the com...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 50,000 Shares, Updates Voting Rights
Positive
Apr 1, 2026
MC Saatchi has repurchased 50,000 ordinary shares at 115 pence each as part of its previously announced share buyback programme, acquiring the stock from corporate broker Panmure Liberum. Following settlement, the company will have 122,083,435 sha...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Neutral
Mar 31, 2026
MC Saatchi has repurchased 30,000 ordinary shares at 114.5 pence each as part of its previously announced share buyback programme, acquiring the stock from corporate broker Panmure Liberum. Following settlement, the group will have 122,133,435 sha...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
Mar 30, 2026
MC Saatchi plc has continued executing its previously announced share buyback programme, repurchasing 30,000 ordinary shares at 116.4 pence each on 27 March 2026 through its broker Panmure Liberum. Following this transaction, the company has 122,1...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
Mar 27, 2026
MC Saatchi has continued its previously announced share buyback programme by repurchasing 30,000 ordinary shares on 26 March 2026 at 116.5 pence per share through its broker Panmure Liberum. Following this transaction, the company has 122,193,435 ...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Adds 30,000 Shares to Ongoing Buyback Programme
Neutral
Mar 26, 2026
MC Saatchi plc has continued its share buyback programme by repurchasing 30,000 ordinary shares at 117 pence each on 25 March 2026 through its broker Panmure Liberum. Following this transaction, the company has 122,223,435 ordinary shares in issue...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
Mar 25, 2026
MC Saatchi has continued its recently launched share buyback programme with the repurchase of 30,000 ordinary shares on 24 March at a price of 118 pence per share. Following this transaction, the group has 122,253,435 shares in issue, of which 485...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Continues Buyback, Updates Share Count and Voting Rights
Positive
Mar 24, 2026
MC Saatchi plc has continued to execute its recently announced share buyback programme, repurchasing 30,000 ordinary shares on 23 March 2026 at 117.5 pence per share through its broker Panmure Liberum. Following this latest transaction, the compan...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Adds 25,000 Shares to Ongoing Buyback, Updates Voting Rights
Positive
Mar 23, 2026
MC Saatchi plc has repurchased 25,000 ordinary shares at 119 pence each as part of its previously announced share buyback programme, executing the transaction on 20 March 2026 through its corporate broker Panmure Liberum. Following settlement, the...
Business Operations and StrategyFinancial Disclosures
M&C Saatchi Sets April Date for 2025 Full-Year Results
Neutral
Mar 20, 2026
MC Saatchi PLC has announced it will publish its full-year results for the year ended 31 December 2025 on 20 April 2026. The timing will be closely watched by investors seeking insight into the group’s performance and the effectiveness of it...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback With 50,000-Share Repurchase
Positive
Mar 20, 2026
MC Saatchi has repurchased 50,000 ordinary shares at 123.0 pence each as part of its previously announced share buyback programme, acquiring the stock via its corporate broker Panmure Liberum. Following this transaction, the company has 122,338,43...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Advances Share Buyback, Updates Voting Rights
Positive
Mar 19, 2026
MC Saatchi plc has continued its recently launched share buyback programme by repurchasing 50,000 ordinary shares on 18 March 2026 at 123.5 pence per share through its broker Panmure Liberum. Following this transaction, the company has 122,388,435...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Continues Buyback With Purchase of 50,000 Shares
Positive
Mar 18, 2026
MC Saatchi has repurchased 50,000 ordinary shares at 122.5 pence each as part of its recently launched share buyback programme, acquiring the stock via its corporate broker Panmure Liberum. Following this transaction, the company has 122,438,435 o...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 50,000 Shares, Updates Voting Rights
Positive
Mar 17, 2026
MC Saatchi plc has continued to execute its recently launched share buyback programme, repurchasing 50,000 ordinary shares at 124.5 pence each on 13 March 2026 through its broker Panmure Liberum. Following settlement, the group will have 122,488,4...
Business Operations and StrategyStock Buyback
M&C Saatchi Buys Back 45,000 Shares, Updates Voting Rights
Positive
Mar 16, 2026
MC Saatchi plc has continued to execute its recently announced share buyback programme, purchasing 45,000 ordinary shares on 13 March 2026 at a price of 124 pence per share through its broker Panmure Liberum. Following settlement, the company will...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 45,000 Shares, Updates Voting Rights
Positive
Mar 13, 2026
MC Saatchi plc has continued its recently launched share buyback programme by repurchasing 45,000 ordinary shares on 12 March 2026 at 126 pence per share through its corporate broker Panmure Liberum. Following this latest transaction, the company ...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 45,000 Shares, Updates Voting Rights
Positive
Mar 12, 2026
MC Saatchi has repurchased 45,000 ordinary shares at 126 pence each as part of its recently launched share buyback programme, with the trade executed via its corporate broker Panmure Liberum. Following this transaction, the group has 122,628,435 s...
Stock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 45,000 Shares, Updates Voting Rights
Positive
Mar 11, 2026
MC Saatchi plc has repurchased 45,000 ordinary shares at 125 pence each as part of the share buyback programme initiated on 9 March 2026, with the transaction executed through its corporate broker Panmure Liberum. Following this purchase, the comp...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
M&C Saatchi Buys Back 25,000 Shares Under New Repurchase Programme
Positive
Mar 10, 2026
MC Saatchi plc has executed a share buyback transaction, purchasing 25,000 ordinary shares at 125 pence per share on 9 March 2026 through its corporate broker Panmure Liberum. The move is part of its recently announced share buyback programme and ...
Business Operations and StrategyStock Buyback
M&C Saatchi Launches Up to £4.5m Share Buyback Programme
Positive
Mar 9, 2026
MC Saatchi has launched a share buyback programme to repurchase up to £4.5 million of its ordinary shares or a maximum of 12,225,746 shares, whichever threshold is reached first. The move follows its previously flagged intention to deploy its...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.