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Pebble Group PLC (GB:PEBB)
LSE:PEBB
UK Market
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Pebble Group PLC (PEBB) AI Stock Analysis

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GB:PEBB

Pebble Group PLC

(LSE:PEBB)

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Neutral 62 (OpenAI - 5.2)
Rating:62Neutral
Price Target:
57.00 p
▲(14.00% Upside)
Action:DowngradedDate:03/19/26
The score is driven primarily by solid financial stability (low leverage and ongoing profitability) and reasonable valuation (moderate P/E and a ~3.7% dividend yield). These positives are tempered by weak technical momentum (negative MACD, low RSI, and price below key moving averages) and recent operating/cash-flow softness (margin pressure and lower, more volatile free cash flow).
Positive Factors
Conservative balance sheet
Low leverage and substantial equity provide financial flexibility to fund operations, M&A or dividends without urgent refinancing. A conservative capital structure reduces default risk and supports resilience across cycles, aiding durable operational stability despite only moderate ROE.
Negative Factors
Inconsistent revenue growth
While multi-year revenue rose since 2020, flat 2024 and a slight 2025 decline reduce predictability for capacity and investment planning. Persistent top-line inconsistency may reflect market saturation or competitive pressure, limiting sustainable reinvestment and growth visibility.
Read all positive and negative factors
Positive Factors
Negative Factors
Conservative balance sheet
Low leverage and substantial equity provide financial flexibility to fund operations, M&A or dividends without urgent refinancing. A conservative capital structure reduces default risk and supports resilience across cycles, aiding durable operational stability despite only moderate ROE.
Read all positive factors

Pebble Group PLC (PEBB) vs. iShares MSCI United Kingdom ETF (EWC)

Pebble Group PLC Business Overview & Revenue Model

Company Description
Pebble Group PLC is a prominent player in the promotional products and merchandise sector, offering a wide range of branded merchandise solutions to businesses and organizations. The company operates primarily in the UK and Europe and focuses on p...
How the Company Makes Money
null...

Pebble Group PLC Financial Statement Overview

Summary
Financials indicate a conservatively financed business (low and improving leverage) with consistent profitability. Offsetting this are uneven revenue momentum (flat 2024, slight decline in 2025), softer 2025 margins, and volatile free cash flow (notably down in 2025 vs. 2024).
Income Statement
62
Positive
Balance Sheet
78
Positive
Cash Flow
66
Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue124.66M125.27M124.17M134.03M115.10M
Gross Profit48.80M55.45M54.18M46.18M37.18M
EBITDA15.49M17.14M15.43M16.85M14.67M
Net Income5.38M6.37M5.79M7.61M7.35M
Balance Sheet
Total Assets118.53M128.42M127.80M134.98M115.47M
Cash, Cash Equivalents and Short-Term Investments9.64M16.46M15.90M15.06M12.05M
Total Debt5.18M6.84M7.62M9.06M7.77M
Total Liabilities36.30M37.04M39.34M49.40M40.89M
Stockholders Equity82.23M91.38M88.47M85.59M74.58M
Cash Flow
Free Cash Flow12.80M6.06M5.62M4.09M6.15M
Operating Cash Flow13.20M12.82M14.15M12.47M11.43M
Investing Cash Flow-4.89M-6.76M-8.53M-8.38M-5.28M
Financing Cash Flow-14.57M-5.68M-3.59M-1.74M-1.36M

Pebble Group PLC Technical Analysis

Technical Analysis Sentiment
Positive
Last Price50.00
Price Trends
50DMA
48.82
Positive
100DMA
46.66
Positive
200DMA
47.89
Positive
Market Momentum
MACD
0.66
Negative
RSI
78.19
Negative
STOCH
63.33
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:PEBB, the sentiment is Positive. The current price of 50 is above the 20-day moving average (MA) of 47.70, above the 50-day MA of 48.82, and above the 200-day MA of 47.89, indicating a bullish trend. The MACD of 0.66 indicates Negative momentum. The RSI at 78.19 is Negative, neither overbought nor oversold. The STOCH value of 63.33 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:PEBB.

Pebble Group PLC Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
£36.54M67.2719.89%2.29%3.32%-10.58%
68
Neutral
£241.46M-49.089.17%4.98%-5.98%-74.21%
62
Neutral
£79.06M12.626.44%4.25%-0.49%-9.92%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
56
Neutral
£270.18M-5.55-4.92%6.33%-11.01%92.56%
55
Neutral
£160.23M-7.44-6.04%1.09%-12.14%-117.39%
45
Neutral
£15.49M-1.26-37.24%-4.43%-279.70%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:PEBB
Pebble Group PLC
54.00
21.61
66.71%
GB:EBQ
Ebiquity
11.15
-13.35
-54.49%
GB:SAA
M&C Saatchi plc
133.00
-22.07
-14.23%
GB:NFG
Next Fifteen Communications
239.00
-30.94
-11.46%
GB:SYS1
System1
288.00
-100.50
-25.87%
GB:SFOR
S4 Capital Plc
40.75
14.67
56.27%

Pebble Group PLC Corporate Events

Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 70,000 Shares Under Ongoing Buyback Programme
Positive
May 1, 2026
The Pebble Group PLC has continued to execute its previously announced share buyback programme, repurchasing 70,000 ordinary shares at 54 pence each on 30 April 2026 through its broker Panmure Liberum. The company intends to cancel these shares, w...
Stock BuybackRegulatory Filings and Compliance
The Pebble Group Cuts Share Count with Latest Buyback
Positive
Apr 30, 2026
The Pebble Group PLC has repurchased 100,000 ordinary shares at 54.2 pence each as part of its previously announced share buyback programme, with the transaction executed on 29 April 2026 through its broker Panmure Liberum. The group plans to canc...
Business Operations and StrategyStock BuybackDividendsShareholder Meetings
Pebble Group Wins Full Shareholder Backing at 2026 AGM
Positive
Apr 29, 2026
The Pebble Group reported that all resolutions at its 2026 annual general meeting were approved by shareholders, including the receipt of the 2025 annual report and accounts, the remuneration report and policy, and the election and re-election of ...
Business Operations and StrategyStock BuybackFinancial Disclosures
Pebble Group Posts Robust Start to 2026 and Confirms Progress on Share Buyback
Positive
Apr 29, 2026
The Pebble Group reported that trading so far in 2026 has been robust, with revenue and adjusted EBITDA running ahead of the prior year and performance in line with full-year market expectations. The Group highlighted strong cash generation suppor...
Stock BuybackFinancial Disclosures
Pebble Group Reduces Share Count with Latest Buyback Cancellation
Positive
Apr 27, 2026
The Pebble Group PLC has continued to execute its previously announced share buyback programme, repurchasing 80,000 ordinary shares on 24 April 2026 at a price of 52.55 pence per share. The company intends to cancel all of these shares, rather tha...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 110,000 Shares After Buyback, Updates Voting Rights
Positive
Apr 24, 2026
Pebble Group PLC has repurchased 110,000 ordinary shares at 52.60 pence each under its share buyback programme, executed through its broker Panmure Liberum on 23 April 2026. The company intends to cancel all of these shares, continuing to use buyb...
Stock Buyback
Pebble Group Cancels 100,000 Shares Following Buyback Transaction
Positive
Apr 22, 2026
The Pebble Group PLC has continued implementation of its previously announced share buyback programme, repurchasing 100,000 ordinary shares on 21 April 2026 at a price of 53 pence per share. The company intends to cancel all of these shares, reduc...
Business Operations and StrategyStock Buyback
Pebble Group Cancels 50,000 Shares Under Ongoing Buyback Programme
Positive
Apr 21, 2026
The Pebble Group PLC has continued to execute on its previously announced share buyback programme, repurchasing 50,000 ordinary shares on 20 April 2026 at a price of 52.35 pence per share. All of these shares are to be cancelled, reflecting the co...
Stock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 50,000 Shares After Buyback, Cutting Share Count to 147.7m
Neutral
Apr 21, 2026
The Pebble Group PLC, whose ordinary shares are listed on AIM, operates under U.K. securities regulations that require transparent reporting of share capital changes and voting rights. As a publicly traded group, it maintains compliance with Marke...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 95,000 Shares Under Buyback Programme
Positive
Apr 20, 2026
The Pebble Group PLC has repurchased 95,000 ordinary shares at 53 pence each on 17 April 2026 as part of its previously announced share buyback programme. The company intends to cancel all of these shares, thereby reducing the number of shares in ...
Business Operations and Strategy
Pebble Group Employee Trust Buys Shares to Fund Long-Term Incentive Awards
Neutral
Apr 17, 2026
The Pebble Group, a technology and services provider to the global promotional products sector, operates through Facilisgroup and Brand Addition, targeting distinct parts of this fragmented market. Its offerings span software, products and support...
Business Operations and StrategyStock Buyback
Pebble Group Buys Back and Cancels 90,000 Shares, Tightening Share Base
Positive
Apr 17, 2026
The Pebble Group has continued its previously announced share buyback programme, repurchasing 90,000 ordinary shares at 52 pence each on 16 April 2026 through its broker Panmure Liberum. The company intends to cancel all of these shares, underscor...
Stock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 50,000 Shares After Buyback, Updates Voting Rights
Neutral
Apr 16, 2026
The Pebble Group PLC has repurchased 50,000 ordinary shares at 52.25 pence each under its previously announced share buyback programme, with all acquired shares to be cancelled. Following settlement and cancellation, the company’s issued sha...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cancels Shares After Latest Buyback Transaction
Positive
Apr 15, 2026
The Pebble Group PLC has continued its share buyback programme by repurchasing 75,000 ordinary shares on 14 April 2026 at a price of 51.50 pence per share, via its broker Panmure Liberum. All of the repurchased shares are to be cancelled, reflecti...
Stock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 50,000 Shares in Ongoing Buyback
Positive
Apr 14, 2026
The Pebble Group PLC has repurchased 50,000 of its ordinary shares at 50 pence each as part of its previously announced share buyback programme, with all shares bought from corporate broker Panmure Liberum. The group intends to cancel these shares...
Stock BuybackRegulatory Filings and Compliance
Pebble Group Cancels Newly Repurchased Shares, Updates Voting Rights
Positive
Apr 13, 2026
The Pebble Group PLC has repurchased 15,000 ordinary shares at 50 pence each as part of its previously announced share buyback programme and intends to cancel all of these shares. Following settlement and cancellation, the company’s share ca...
Business Operations and StrategyStock Buyback
Pebble Group Cancels Newly Repurchased Shares, Trimming Share Count
Positive
Apr 10, 2026
The Pebble Group PLC has continued executing its previously announced share buyback programme, repurchasing 75,000 ordinary shares on 9 April 2026 at a price of 50 pence per share. All repurchased shares are to be cancelled, reflecting the company...
Stock BuybackRegulatory Filings and Compliance
Pebble Group Cancels 75,000 Shares After Buyback, Updates Voting Rights
Positive
Apr 8, 2026
The Pebble Group PLC has repurchased 75,000 of its 1 pence ordinary shares at 50 pence per share under its previously announced share buyback programme, with all repurchased shares to be cancelled. Following settlement and cancellation, the compan...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cuts Share Count with Latest Buyback Tranche
Positive
Apr 7, 2026
The Pebble Group PLC has continued execution of its recently launched share buyback programme, repurchasing 75,000 ordinary shares at 49.50 pence each on 2 April 2026 through its broker Panmure Liberum. The company plans to cancel all of these sha...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cuts Share Capital With Further Buyback on AIM
Positive
Apr 2, 2026
The Pebble Group PLC has continued its recently launched share buyback programme by repurchasing 73,000 ordinary shares on 1 April 2026 at 49.8 pence per share, with the company stating that all acquired shares will be cancelled to reduce its shar...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
The Pebble Group Cancels 100,000 Shares After Buyback
Positive
Mar 30, 2026
The Pebble Group PLC has repurchased 100,000 ordinary shares of 1 pence each on 27 March 2026 at a price of 47.70 pence per share as part of its previously announced share buyback programme. The company intends to cancel all of these shares, refle...
Stock BuybackRegulatory Filings and Compliance
Pebble Group Continues Buyback With 25,000-Share Repurchase and Cancellation
Neutral
Mar 26, 2026
The Pebble Group PLC, whose ordinary shares are listed on AIM, operates with a capital structure that allows it to actively manage its share base through buybacks and cancellations. Following its latest transactions, the company will have 148,494,...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cancels Newly Repurchased Shares, Sets Updated Voting Capital
Positive
Mar 26, 2026
The Pebble Group PLC has continued to execute its recently announced share buyback programme, purchasing 25,000 ordinary shares on 25 March 2026 at a price of 48 pence per share. The company plans to cancel all repurchased shares, reinforcing its ...
Business Operations and StrategyFinancial DisclosuresRegulatory Filings and ComplianceShareholder Meetings
Pebble Group publishes 2025 reports and sets date for 2026 AGM
Positive
Mar 24, 2026
The Pebble Group has published its 2025 Annual Report, 2025 ESG Report and the notice of its 2026 annual general meeting, making all documents available on its website and posting copies to shareholders who have opted for printed materials. The AG...
Stock Buyback
Pebble Group Advances Share Buyback, Cuts Share Count to 148.5 Million
Positive
Mar 20, 2026
The Pebble Group PLC, whose ordinary shares are listed on London’s AIM market, is structured entirely through voting ordinary shares and does not hold any shares in treasury. Its shareholder base is subject to U.K. disclosure rules, requirin...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Buys Back and Cancels 50,000 Shares, Updates Voting Rights
Positive
Mar 19, 2026
The Pebble Group PLC has executed a share buyback transaction, repurchasing 50,000 ordinary shares at 51.50 pence each on 18 March 2026 under its recently announced buyback programme. The company plans to cancel all of these shares, reflecting a c...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Pebble Group Cuts Share Count with Launch of Buyback Programme
Positive
Mar 18, 2026
The Pebble Group PLC has repurchased 70,000 of its own ordinary shares on 17 March 2026 at a price of 50 pence per share as part of its newly announced share buyback programme. The company intends to cancel all repurchased shares, reducing the num...
Business Operations and StrategyStock BuybackDividendsFinancial Disclosures
Pebble Group lifts cash returns as Facilisgroup growth accelerates
Positive
Mar 17, 2026
The Pebble Group reported full-year 2025 results broadly in line with expectations, with group revenue stable at £124.7m and adjusted EBITDA easing to £15.8m as the company stepped up investment in Facilisgroup sales and marketing. Gross...
Business Operations and StrategyStock Buyback
Pebble Group launches £5m share buyback to return capital to investors
Positive
Mar 17, 2026
The Pebble Group has launched a share buyback programme in its ordinary shares, reflecting the board’s view that the current valuation is attractive and supported by a strong balance sheet. The initiative underscores management’s confi...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 19, 2026