Ebiquity PLC (GB:EBQ)
LSE:EBQ
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Ebiquity
(LSE:EBQ)
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Rating:45Neutral
Price Target:
11.00 p
▼(-13.73% Downside)
Action:ReiteratedDate:04/23/26
The score is weighed down primarily by weakening profitability (sharp net loss) and declining revenue, alongside increasing leverage. Technicals also point to a sustained downtrend. Improved 2025 cash generation is a key offset, but valuation is difficult to assess due to the negative P/E and lack of dividend data.
Positive Factors
Improved cash generation
Strong free cash flow in 2025 shows the business can convert revenue into cash. Durable cash generation supports debt servicing, reinvestment in analytics and tools, and provides a buffer against client volatility, improving the company's financial flexibility over coming quarters.
Negative Factors
Declining revenue trend
Two-year revenue contraction signals weakening demand or client churn. Persistent top-line decline undermines scale economics in consulting, compresses margin recovery potential, and increases execution risk for investments in data products or client servicing during the next several quarters.
Read all positive and negative factors
Positive Factors
Negative Factors
Improved cash generation
Strong free cash flow in 2025 shows the business can convert revenue into cash. Durable cash generation supports debt servicing, reinvestment in analytics and tools, and provides a buffer against client volatility, improving the company's financial flexibility over coming quarters.
Read all positive factors
Ebiquity (EBQ) vs. iShares MSCI United Kingdom ETF (EWC)
Market Cap
£15.49M
Dividend YieldN/A
Average Volume (3M)350.40K
Price to Earnings (P/E)―
Beta (1Y)-0.05
Revenue Growth-4.43%
EPS Growth-279.70%
CountryUK
Employees665
SectorCommunication Services
Sector Strength97
IndustryAdvertising Agencies
Share Statistics
EPS (TTM)-0.10
Shares Outstanding141,215,530
10 Day Avg. Volume351,830
30 Day Avg. Volume350,396
Financial Highlights & Ratios
PEG Ratio>-0.01
Price to Book (P/B)0.75
Price to Sales (P/S)0.24
P/FCF Ratio2.93
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)<0.01
Revenue Forecast (FY)£74.20M
Ebiquity Business Overview & Revenue Model
Company Description
Ebiquity plc, together with its subsidiaries, provides media consultancy and investment analysis services worldwide. The company operates through two segments, Media and Analytics & Tech. It offers analysis and advisory services in the areas of me...
How the Company Makes Money
Ebiquity makes money primarily by selling professional services to advertisers and brands, typically structured as fees for consulting, audits, and ongoing advisory/analytics engagements. A core revenue stream is media auditing and benchmarking, w...
Ebiquity Financial Statement Overview
Summary
Income Statement
34
Negative
Balance Sheet
45
Neutral
Cash Flow
62
Positive
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 73.36M | 76.76M | 80.20M | 75.06M | 63.09M |
| Gross Profit | 14.62M | 12.81M | 19.12M | 68.75M | 30.44M |
| EBITDA | 7.71M | 6.65M | 6.59M | 915.00K | 275.00K |
| Net Income | -14.02M | -3.64M | -4.15M | -7.46M | -7.03M |
Balance Sheet | |||||
| Total Assets | 68.90M | 86.80M | 95.13M | 109.17M | 75.51M |
| Cash, Cash Equivalents and Short-Term Investments | 10.57M | 9.14M | 10.02M | 11.31M | 13.13M |
| Total Debt | 25.42M | 27.42M | 26.23M | 27.22M | 24.29M |
| Total Liabilities | 44.86M | 51.01M | 53.47M | 72.91M | 52.51M |
| Stockholders Equity | 23.65M | 35.42M | 41.31M | 35.96M | 22.73M |
Cash Flow | |||||
| Free Cash Flow | 6.04M | 782.00K | -194.00K | 724.00K | 8.47M |
| Operating Cash Flow | 6.23M | 1.58M | 1.75M | 1.17M | 8.69M |
| Investing Cash Flow | -2.46M | -2.00M | -1.57M | -17.47M | -3.04M |
| Financing Cash Flow | -2.73M | -291.00K | -2.02M | 14.96M | -3.27M |
Ebiquity Technical Analysis
Negative
12.75
Price Trends
12.56
Negative
12.80
Negative
15.49
Negative
Market Momentum
-0.27
Positive
1.78
Positive
25.00
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:EBQ, the sentiment is Negative. The current price of 12.75 is above the 20-day moving average (MA) of 12.19, above the 50-day MA of 12.56, and below the 200-day MA of 15.49, indicating a bearish trend. The MACD of -0.27 indicates Positive momentum. The RSI at 1.78 is Positive, neither overbought nor oversold. The STOCH value of 25.00 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:EBQ.
Ebiquity Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
77 Outperform | £227.75M | 10.47 | 6.46% | 3.68% | 2.11% | 818.58% | |
70 Outperform | £37.56M | 67.27 | 19.89% | 2.29% | 3.32% | -10.58% | |
63 Neutral | £302.33M | -13.78 | -4.92% | 6.33% | -11.01% | 92.56% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
55 Neutral | £169.15M | -7.44 | -6.04% | 1.09% | -12.14% | -117.78% | |
49 Neutral | £2.97B | -3.51 | -7.54% | 9.68% | -8.08% | -139.61% | |
45 Neutral | £15.49M | -1.11 | -37.24% | ― | -4.43% | -279.70% |
* Communication Services Sector Average
GB:EBQ
Ebiquity
11.15
-13.35
-54.49%
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Ebiquity Corporate Events
Business Operations and StrategyExecutive/Board ChangesFinancial Disclosures
Ebiquity Tightens Operations After 2025 Loss as New Leadership Targets Growth
Negative
Apr 21, 2026
Ebiquity plc reported a 4% decline in 2025 revenue to £73.4m and a sharp fall in adjusted operating profit to £4.6m, as weakness in North America and Europe outweighed solid UK Ireland trading. The group swung to a statutory operating l...
Business Operations and StrategyFinancial Disclosures
Ebiquity to Present 2025 Final Results in Live Investor Webcast
Positive
Apr 13, 2026
Ebiquity plc has announced that its leadership team will host a live online presentation of the company’s final audited results for the financial year ended 31 December 2025. The event, to be held on 23 April 2025 via the Investor Meet Compa...
Financial Disclosures
Ebiquity Sets Date to Release 2025 Final Audited Results
Neutral
Apr 13, 2026
Ebiquity plc, a leading marketing effectiveness consultancy, will publish its final audited results for the financial year ended 31 December 2025 on 21 April 2026. The move underscores the company’s role as a key advisor on effective and res...
Business Operations and StrategyRegulatory Filings and Compliance
Ebiquity Updates Total Voting Rights After Employee Trust Adjustment
Neutral
Mar 31, 2026
Ebiquity plc, the independent marketing effectiveness specialist, reported that as of 31 March 2026 its issued share capital comprises 141,215,531 ordinary shares of 25 pence each, with one vote per share. An employee benefit trust holds 2,262,845...
Business Operations and StrategyRegulatory Filings and Compliance
Ebiquity Resets Share Capital and Voting Rights After MML Deal Adjustment
Neutral
Mar 20, 2026
Ebiquity plc has announced that, following the proposed cancellation of 40,749 ordinary shares previously issued as part of the deferred consideration for its acquisition of Media Management, LLC, its ordinary share capital will consist of 141,215...
Business Operations and StrategyExecutive/Board Changes
Ebiquity Hires Growth Chief to Accelerate Americas Expansion
Positive
Mar 9, 2026
Ebiquity plc, the London-listed marketing effectiveness specialist, has appointed former MullenLowe Global executive David Swaebe as Head of Growth, Americas, strengthening its leadership team under regional managing director Michele Harrison. Bas...
Business Operations and StrategyExecutive/Board Changes
Ebiquity Strengthens Marketing Transformation Push with Appointment of David Muldoon
Positive
Feb 6, 2026
Ebiquity has appointed David Muldoon as Global Managing Director of Marketing Transformation, a strategic hire aimed at strengthening its position as a key partner for large enterprises seeking end‑to‑end marketing transformation. With...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.