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4Imprint Group PLC (GB:FOUR)
LSE:FOUR

4Imprint (FOUR) AI Stock Analysis

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GB:FOUR

4Imprint

(LSE:FOUR)

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Outperform 78 (OpenAI - 5.2)
Rating:78Outperform
Price Target:
4,104.00 p
▲(21.06% Upside)
Action:ReiteratedDate:03/12/26
The score is driven primarily by strong financial performance (profitability, cash generation, and minimal leverage) and compelling valuation (low P/E and high dividend yield). These positives are partially offset by weak technicals, with the stock trading below key moving averages and negative MACD indicating a soft near-term trend.
Positive Factors
Direct marketing scale & repeat business
4imprint’s direct-marketing model, wide product assortment and repeat B2B customer base create durable revenue predictability and marketing efficiency. Scale lets the firm spread advertising and fulfillment costs across volume, supporting sustainable margins and competitive pricing over months to years.
Negative Factors
Revenue growth slowdown/flattening
A clear deceleration from prior rapid growth raises concerns about market saturation or weakening end-market demand. With top-line flattening, the company faces tougher dynamics to expand scale-driven operating leverage, invest in customer acquisition, or replace lost volume from key sectors over the next several quarters.
Read all positive and negative factors
Positive Factors
Negative Factors
Direct marketing scale & repeat business
4imprint’s direct-marketing model, wide product assortment and repeat B2B customer base create durable revenue predictability and marketing efficiency. Scale lets the firm spread advertising and fulfillment costs across volume, supporting sustainable margins and competitive pricing over months to years.
Read all positive factors

4Imprint (FOUR) vs. iShares MSCI United Kingdom ETF (EWC)

4Imprint Business Overview & Revenue Model

Company Description
4imprint Group plc operates as a direct marketer of promotional products in North America, the United Kingdom, and Ireland. It offers pens, bags, drinkware, embroidered apparel, business gifts, fitness and outdoor recreation/leisure, tradeshows an...
How the Company Makes Money
4imprint makes money by selling customized promotional products at a margin: it acquires blank or semi-finished items from a network of third-party manufacturers and suppliers, arranges decoration (e.g., printing, embroidery, engraving) through su...

4Imprint Financial Statement Overview

Summary
High-quality fundamentals: strong profitability versus history, consistently robust operating cash flow and free cash flow, and very low leverage. Key risk is growth normalization with revenue flattening in 2024–2025 and mild margin pressure in 2025.
Income Statement
86
Very Positive
Balance Sheet
90
Very Positive
Cash Flow
88
Very Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue1.38B1.37B1.33B1.14B787.32M
Gross Profit445.15M435.40M383.60M305.64M210.39M
EBITDA155.29M153.00M147.50M106.88M33.94M
Net Income115.98M117.20M106.20M80.10M22.59M
Balance Sheet
Total Assets262.40M287.50M238.30M240.29M167.78M
Cash, Cash Equivalents and Short-Term Investments132.85M147.60M104.50M86.75M41.59M
Total Debt3.40M5.30M12.30M13.75M12.09M
Total Liabilities99.04M102.40M103.80M100.07M84.82M
Stockholders Equity163.36M185.10M134.50M140.22M82.97M
Cash Flow
Free Cash Flow129.66M113.00M127.00M69.27M8.35M
Operating Cash Flow133.65M132.60M137.00M76.98M11.43M
Investing Cash Flow70.35M-101.20M11.30M-44.71M-3.46M
Financing Cash Flow-153.25M-69.00M-110.80M-20.81M-6.09M

4Imprint Technical Analysis

Technical Analysis Sentiment
Negative
Last Price3390.00
Price Trends
50DMA
3925.50
Negative
100DMA
3856.65
Negative
200DMA
3620.68
Negative
Market Momentum
MACD
-141.60
Positive
RSI
34.46
Neutral
STOCH
13.65
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:FOUR, the sentiment is Negative. The current price of 3390 is below the 20-day moving average (MA) of 3698.50, below the 50-day MA of 3925.50, and below the 200-day MA of 3620.68, indicating a bearish trend. The MACD of -141.60 indicates Positive momentum. The RSI at 34.46 is Neutral, neither overbought nor oversold. The STOCH value of 13.65 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:FOUR.

4Imprint Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
£959.02M12.5378.01%9.72%-2.60%3.10%
68
Neutral
£247.52M-49.089.17%4.98%-5.98%-74.21%
65
Neutral
£141.31M18.5424.52%1.09%-21.19%-29.54%
62
Neutral
£71.38M12.626.44%4.25%1.24%7.54%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
56
Neutral
£56.52M-8.25-32.35%4.09%-13.72%-361.92%
49
Neutral
£2.44B-16.8811.44%9.68%-4.54%86.79%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:FOUR
4Imprint
3,390.00
-69.58
-2.01%
GB:CAU
Centaur Media
40.10
15.60
63.67%
GB:SAA
M&C Saatchi plc
117.00
-52.88
-31.13%
GB:NFG
Next Fifteen Communications
241.00
-48.83
-16.85%
GB:WPP
WPP
226.20
-352.66
-60.92%
GB:PEBB
Pebble Group PLC
48.50
11.03
29.44%

4Imprint Corporate Events

Business Operations and StrategyExecutive/Board ChangesDividendsFinancial Disclosures
4imprint Holds Margins and Dividend as New Business Softens in 2025
Neutral
Mar 11, 2026
4imprint reported a marginal decline in 2025 results, with revenue down 2% to $1.35bn and profit before tax down 2% to $150.8m, while maintaining a robust 10.8% operating margin and a strong gross margin. Cash and bank deposits fell to $132.8m but...
Business Operations and StrategyFinancial Disclosures
4imprint Beats Forecasts With Resilient 2025 Performance Amid Tough Market
Positive
Jan 20, 2026
4imprint reported a resilient performance for 2025, with unaudited revenue of $1.35bn and profit before tax of at least $149m, both exceeding the upper end of analysts’ expectations despite a volatile macroeconomic backdrop. Order volumes de...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 12, 2026