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4Imprint Group PLC (GB:FOUR)
LSE:FOUR

4Imprint (FOUR) AI Stock Analysis

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GB:FOUR

4Imprint

(LSE:FOUR)

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Outperform 81 (OpenAI - 5.2)
Rating:81Outperform
Price Target:
4,926.00p
▲(23.92% Upside)
Action:ReiteratedDate:12/07/25
4Imprint's strong financial performance and attractive valuation are the most significant factors driving its high score. The company's solid financial health, efficient capital management, and low-risk balance sheet provide a strong foundation. Additionally, the positive technical indicators and strategic leadership changes further enhance its prospects.
Positive Factors
Balance-sheet strength
Minimal leverage and a strong equity base provide durable financial flexibility, lowering default and refinancing risk. Extremely high ROE indicates efficient capital use, supporting reinvestment or dividends without needing external funding, which benefits multi-quarter resilience.
Margin and profitability sustainability
Healthy gross and operating margins reflect pricing power and efficient cost control in a low-cost sourcing model. Sustained mid-single-digit net margins and solid EBIT/EBITDA margins support durable cash generation and the ability to absorb input cost fluctuation over 2–6 months.
Strong cash generation metrics
Operating cash generation roughly matches accounting profits and FCF remains high relative to net income, indicating real cash conversion of earnings. This supports capex, dividends, and working-capital needs without relying on new debt, bolstering medium-term stability.
Negative Factors
Recent revenue trend
A negative revenue growth rate suggests demand softness or customer mix shifts that could constrain top-line expansion. If the trend persists, it pressures margin leverage and limits reinvestment capacity, making sustained EPS growth harder over the coming quarters.
Slight decline in free cash flow
A drop in free cash flow, even if modest, reduces the buffer for discretionary investments and payouts. Over multiple quarters this can tighten liquidity for growth initiatives or increase sensitivity to working-capital swings in a business reliant on bulk orders.
Elevated business sensitivity to market moves
A higher beta implies earnings and equity value are more sensitive to macroeconomic and market shocks. For a promotional-products company tied to corporate marketing spend, this raises the risk that cyclical downturns could materially affect orders and revenue durability.

4Imprint (FOUR) vs. iShares MSCI United Kingdom ETF (EWC)

4Imprint Business Overview & Revenue Model

Company Description4imprint Group plc operates as a direct marketer of promotional products in North America, the United Kingdom, and Ireland. It offers pens, bags, drinkware, embroidered apparel, business gifts, fitness and outdoor recreation/leisure, tradeshows and signage, home and work, and wellness and safety products. The company markets its products to individuals in businesses and organizations under the Crossland, refresh, and TaskRight brands. 4imprint Group plc was incorporated in 1921 and is based in London, the United Kingdom.
How the Company Makes Money4Imprint generates revenue primarily through the sale of promotional products, utilizing a direct-to-consumer model that allows customers to order customized items online. The company earns money by marking up the cost price of the products it sources from manufacturers and suppliers. Key revenue streams include bulk orders, repeat business from satisfied clients, and the offering of a wide range of customizable options that cater to different marketing needs. 4Imprint also benefits from strategic partnerships with manufacturers that provide a reliable supply chain, enabling competitive pricing and a broad product selection, which further enhances its revenue potential.

4Imprint Financial Statement Overview

Summary
4Imprint shows a solid financial position with strong growth and profitability metrics. The company exhibits stable margins, efficient capital management, and a low-risk balance sheet. Despite a slight decline in free cash flow, overall financial health remains robust, supported by strong cash generation and low leverage.
Income Statement
85
Very Positive
4Imprint has demonstrated strong financial performance with consistent revenue growth, as seen in the 3.1% increase from 2023 to 2024. The company maintains a robust gross profit margin of 31.8% and a healthy net profit margin of 8.6%. EBIT and EBITDA margins are also solid at 10.8% and 11.2% respectively, indicating efficient cost management and operational effectiveness.
Balance Sheet
80
Positive
The balance sheet reflects financial stability, with a low debt-to-equity ratio of 0.03, signifying minimal leverage risk. The equity ratio stands at 64.4%, showcasing strong equity backing. Return on equity is notably high at 63.3%, indicating efficient use of shareholder funds to generate profits.
Cash Flow
78
Positive
Cash flow analysis reveals a slight decrease in free cash flow from 2023 to 2024, yet the company maintains a strong operating cash flow to net income ratio of 1.13. The free cash flow to net income ratio remains high at 0.96, highlighting effective cash generation relative to net income.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.36B1.37B1.33B1.14B787.32M560.04M
Gross Profit437.90M435.40M383.60M305.64M210.39M133.02M
EBITDA154.30M153.00M147.50M106.88M33.94M2.78M
Net Income118.00M117.20M106.20M80.10M22.59M3.09M
Balance Sheet
Total Assets248.90M287.50M238.30M240.29M167.78M133.08M
Cash, Cash Equivalents and Short-Term Investments102.30M147.60M104.50M86.75M41.59M39.77M
Total Debt4.30M5.30M12.30M13.75M12.09M13.21M
Total Liabilities120.30M102.40M103.80M100.07M84.82M67.71M
Stockholders Equity128.60M185.10M134.50M140.22M82.97M65.37M
Cash Flow
Free Cash Flow122.90M113.00M127.00M69.27M8.35M-763.00K
Operating Cash Flow131.20M132.60M137.00M76.98M11.43M2.66M
Investing Cash Flow-4.40M-101.20M11.30M-44.71M-3.46M-3.72M
Financing Cash Flow-149.70M-69.00M-110.80M-20.81M-6.09M-477.00K

4Imprint Technical Analysis

Technical Analysis Sentiment
Positive
Last Price3975.00
Price Trends
50DMA
4018.10
Positive
100DMA
3779.85
Positive
200DMA
3600.15
Positive
Market Momentum
MACD
-29.97
Negative
RSI
53.41
Neutral
STOCH
60.32
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:FOUR, the sentiment is Positive. The current price of 3975 is above the 20-day moving average (MA) of 3932.75, below the 50-day MA of 4018.10, and above the 200-day MA of 3600.15, indicating a bullish trend. The MACD of -29.97 indicates Negative momentum. The RSI at 53.41 is Neutral, neither overbought nor oversold. The STOCH value of 60.32 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:FOUR.

4Imprint Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
81
Outperform
£1.12B12.2686.56%9.72%-2.60%3.10%
73
Outperform
£79.32M14.427.09%4.25%1.24%7.54%
71
Outperform
£2.97B-13.9911.44%9.68%-4.54%86.79%
68
Neutral
£306.12M19.259.53%4.98%-5.98%-74.21%
65
Neutral
£155.15M20.2518.23%1.09%-21.19%-29.54%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
56
Neutral
£63.47M-5.95-32.35%4.09%-13.72%-361.92%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:FOUR
4Imprint
3,975.00
-655.58
-14.16%
GB:CAU
Centaur Media
43.80
18.35
72.10%
GB:SAA
M&C Saatchi plc
128.00
-44.85
-25.95%
GB:NFG
Next Fifteen Communications
303.00
16.96
5.93%
GB:WPP
WPP
275.00
-329.39
-54.50%
GB:PEBB
Pebble Group PLC
53.50
12.24
29.67%

4Imprint Corporate Events

Business Operations and StrategyFinancial Disclosures
4imprint Beats Forecasts With Resilient 2025 Performance Amid Tough Market
Positive
Jan 20, 2026

4imprint reported a resilient performance for 2025, with unaudited revenue of $1.35bn and profit before tax of at least $149m, both exceeding the upper end of analysts’ expectations despite a volatile macroeconomic backdrop. Order volumes declined modestly, driven by a 12% drop in new customer orders, but this was offset by flat ordering from existing customers, a 1% increase in average order value, and a robust gross margin of about 32%, allowing the group to maintain a double‑digit operating margin and generate strong cash flows, leaving it well funded going into 2026 and confident in its ability to navigate current conditions and capitalise on future growth opportunities. The company will report its audited final results for the year ended 27 December 2025 on 11 March 2026, alongside a webcast for analysts and investors.

The most recent analyst rating on (GB:FOUR) stock is a Buy with a £5024.00 price target. To see the full list of analyst forecasts on 4Imprint stock, see the GB:FOUR Stock Forecast page.

Executive/Board Changes
4imprint Announces New Chair Appointment
Positive
Dec 3, 2025

4imprint Group PLC has announced the appointment of Paul Forman as the new independent non-executive director and Chair Designate, effective from January 2026, with him taking over as Chair in March 2026. This leadership transition follows a comprehensive recruitment process and is expected to leverage Forman’s extensive experience in executive roles across various companies, enhancing 4imprint’s strategic direction and continued success in its core markets.

The most recent analyst rating on (GB:FOUR) stock is a Buy with a £51.00 price target. To see the full list of analyst forecasts on 4Imprint stock, see the GB:FOUR Stock Forecast page.

Executive/Board Changes
4imprint Group PLC Announces New Chair Appointment
Positive
Dec 3, 2025

4imprint Group PLC has announced the appointment of Paul Forman as the new Chair, effective March 16, 2026, succeeding Paul Moody. Forman brings extensive experience from various executive roles in FTSE250 companies and is expected to contribute significantly to the company’s continued success. The leadership transition follows a rigorous selection process and is anticipated to bolster 4imprint’s market position and benefit stakeholders.

The most recent analyst rating on (GB:FOUR) stock is a Buy with a £51.00 price target. To see the full list of analyst forecasts on 4Imprint stock, see the GB:FOUR Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
4imprint Group PLC Reports Strong Financial Performance Amid Economic Challenges
Positive
Nov 11, 2025

4imprint Group PLC has demonstrated a strong financial performance despite challenging macroeconomic conditions, with expected full-year revenue and profit before tax exceeding analyst forecasts. The company maintained a robust gross profit margin and a double-digit operating profit margin, while also planning a $10 million capital expenditure for relocating its office space. The Group remains financially stable with a cash balance of $124 million and is well-positioned to capitalize on future market opportunities.

The most recent analyst rating on (GB:FOUR) stock is a Buy with a £3702.00 price target. To see the full list of analyst forecasts on 4Imprint stock, see the GB:FOUR Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 07, 2025